Marketing

Every show filed under marketing, ranked by what listeners actually play.

1,136
shows: 0
subcategories: 3
new this week

Most subscribed

in marketing · refreshed hourly

Newest episodes

last seven days

Money Making Conversations Master Class
Brand Building: Raoul helps executive leaders increase their top-line revenue through strategic branding. T
Listen and subscribe to Money Making Conversations on iHeartRadio, Apple Podcasts, Spotify, www.moneymakingconversations.com/subscribe/ or wherever you listen to podcasts. New Money Making Conversations episodes drop daily. I want to alert you, so you don’t miss out on expert analysis and insider perspectives from my guests who provide tips that can help you uplift the community, improve your financial planning, motivation, or advice on how to be a successful entrepreneur. Keep winning! Two-time Emmy and Three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald interviewed Raoul Davis. CEO branding expert and partner at Ascendant Group Branding: 🎙️ Interview Summary Guest: Raoul Davis Focus: CEO and executive branding, public relations, book deals, social media strategy, and personal brand development 🧭 Purpose of the Interview To explore how Raoul Davis helps CEOs, retired athletes, entertainers, and executive leaders increase their top-line revenue through strategic branding. The conversation dives into the mechanics of personal branding, book publishing, social media engagement, and the mindset needed to build long-term success. 🔑 Key Takeaways 1. CEO & Executive Branding Raoul’s firm specializes in human-to-human (H2H) branding, helping leaders become the “chief storytellers” of their businesses. Branding is about authenticity and emotional connection, not ego or celebrity. “You either get branded or you get labeled”—so take control of your narrative. 2. Speaking & Thought Leadership Speaking should be part of a broader brand strategy, not just a revenue stream. Good speakers focus on empathy and delivering 2–3 memorable takeaways. Free speaking engagements can lead to high-value business opportunities. 3. Book Publishing Strategy Traditional publishing offers the highest credibility, followed by hybrid models. Self-publishing is oversaturated; 97% of books sell fewer than 500 copies. A well-positioned book can be a powerful marketing tool and lead to seven-figure returns. 4. Social Media & Branding Do’s and Don’ts Invest in professional photography and strong headlines. Focus on one or two platforms where you’re most comfortable. Use analytics and testing to refine your content strategy. Understand platform demographics: Facebook: 30–65+ audience, best for product sales Instagram: 25–40, visual storytelling TikTok: younger or niche audiences, strong organic reach LinkedIn: B2B and strategic partnerships X (Twitter): real-time cultural engagement 5. Retired Athletes & Brand Equity Athletes have built-in brand equity that can be leveraged post-career. Raoul helps them transition into business ventures and thought leadership roles. 6. Personal Branding for Everyone Start with a clear tagline or moniker that defines your expertise. Know your audience and what they want to hear. Practice strategic patience—success takes time and resilience. 💬 Notable Quotes “You either get branded or you get labeled.” “It’s not about ego—it’s about effectiveness.” “Strategic patience is key. Optimists always win.” “The two biggest reflections of who you are: how you spend your time and your money.” “If you believe in your product, you should want people to know about it.” 📞 Contact Info Website: ascendantgroupbranding.com LinkedIn: Raoul Davis #BEST #STRAW #SHMS Money Making Conversations Master Class with Rushion McDonald is America's premier entrepreneurship, business leadership, financial literacy, and wealth-building podcast featuring successful entrepreneurs, executives, founders, celebrities, and industry experts sharing actionable insights for professional and financial success. Entrepreneurship Small Business Business Growth Financial Literacy Wealth Building Black Entrepreneurs Minority Business Leadership Executive Leadership Business Funding Marketing Strategies Personal Development Startup Advice Sales Training CEO Interviews Founder Stories Professional Development Economic Empowerment Business Success Networking Brand Building Innovation How to start a business Small business funding Entrepreneur success stories Business leadership podcast Wealth building strategies Black entrepreneur podcast Minority business development Marketing for small businesses Business growth strategies Startup funding opportunities Executive leadership training Financial literacy education Success mindset podcast See omnystudio.com/listener for privacy information.
Today · 28 min
On Brand with Nick Westergaard
Amplifying Your Voice to Lead Others
Gina London, an Emmy-winning former CNN correspondent and author of Amplify You, has coached tens of thousands of professionals around the world on communicating with greater intention. Her message is simple: great communication isn't about becoming louder or becoming someone else. It's about making who you are on the inside come through more powerfully on the outside.
Today · 29 min
Money Making Conversations Master Class
Career Options: Inspires listeners with strategies for wealth-building through real estate, construction, and logistics.
Listen and subscribe to Money Making Conversations on iHeartRadio, Apple Podcasts, Spotify, www.moneymakingconversations.com/subscribe/ or wherever you listen to podcasts. New Money Making Conversations episodes drop daily. I want to alert you, so you don’t miss out on expert analysis and insider perspectives from my guests who provide tips that can help you uplift the community, improve your financial planning, motivation, or advice on how to be a successful entrepreneur. Keep winning! Two-time Emmy and Three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald interviewed Dr. Justin M. Lee. Purpose of the Interview To showcase Dr. Lee’s journey from a young real estate agent to a multi-industry entrepreneur. To inspire listeners with strategies for wealth-building through real estate, construction, and logistics. To encourage financial literacy, ownership, and collaboration within underserved communities. To issue a call to action for minorities to explore opportunities like Amazon DSP and real estate investment. Key Takeaways Early Career & Education Started young in real estate, embraced discomfort in rooms dominated by older professionals. Leveraged millennial tech skills (social media marketing) to help veteran brokers grow. Earned a doctorate degree and became a licensed real estate broker. Social Media as a Business Tool Built a strong presence on TikTok (90K followers) and other platforms. Helped older real estate firms thrive by creating digital visibility. Emphasized that “business must look as good online as in person.” Financial Literacy & Homeownership African-American communities often lack foundational financial knowledge. Key barriers: misunderstanding credit, fear of debt, and lack of exposure to ownership benefits. Advocates teaching the difference between good debt (real estate) and bad debt (consumer credit). Real Estate Process Initial onboarding: credit score, income, tax filing. Connect clients with lenders, secure pre-approval, then negotiate and close within 30–45 days. Uses property tours as motivation even for those not yet approved. Pooling Resources for Wealth Industry dominated by white men and foreign investors who use syndication. Dr. Lee created a private family fund with fraternity brothers and friends. Acquired 150+ apartment units and commercial properties by pooling resources and forming LLCs. Amazon DSP Opportunity Owns an Amazon Delivery Service Partner business (42 trucks, 200 employees). Offers minorities a chance to apply for DSP with $10K grant. Taught him true CEO skills: HR, payroll, compliance, and scaling operations. Construction Business Entered construction after experiencing exploitation in fix-and-flip projects. Learned the business side (permits, change orders) and got licensed. Built major projects like a 10,000 sq. ft. restaurant in Atlanta. Advocates for Black representation in construction, an industry dominated by whites and Hispanics. Personal Background Raised in New Orleans during Katrina by a single mother and grandparents. Mother invested FEMA checks into real estate, teaching him property management and renovation skills early. Believes knowledge is power and emphasizes planning and consistency. Notable Quotes On embracing discomfort: “I learned to embrace the uncomfort and make it one of my biggest strengths.” On social media: “You have to make your business look the same way online as in person.” On financial literacy: “Real estate is always going to be good debt. Bad debt is the Macy’s card.” On collaboration: “Pooling resources shows how far we can go and how fast we can go—but together.” On planning: “If you don’t plan, you plan to fail. All you have to do is stick to the plan.” #SHMS #STRAW #BEST See omnystudio.com/listener for privacy information.
Today · 23 min
Money Making Conversations Master Class
Business Advice: Barbosa started her business by targeting government contracts.
Listen and subscribe to Money Making Conversations on iHeartRadio, Apple Podcasts, Spotify, www.moneymakingconversations.com/subscribe/ or wherever you listen to podcasts. New Money Making Conversations episodes drop daily. I want to alert you, so you don’t miss out on expert analysis and insider perspectives from my guests who provide tips that can help you uplift the community, improve your financial planning, motivation, or advice on how to be a successful entrepreneur. Keep winning! Two-time Emmy and Three-time NAACP Image Award-winning television Executive Producer Rushion McDonald interviewed Jennifer Barbosa. CEO and Founder of International Supply Partners (ISP), about breaking into government contracting, navigating a male-dominated industry, and the complexities of supply chain management. 🔑 Key Themes & Highlights Breaking into Government Contracting Barbosa started her business by targeting government contracts, recognizing that the government is the largest buyer of goods and services. She explained how RFQs (Request for Quotes) and RFPs (Request for Proposals) allow new suppliers to compete for contracts. Navigating a Male-Dominated Industry She admitted that entering the industrial supply sector was challenging but credited her fearlessness and determination for her success. Barbosa emphasized that women entrepreneurs must focus on value and expertise rather than industry stereotypes. Supply Chain & Procurement Strategies ISP specializes in safety, PPE, industrial, janitorial, and construction supplies, ensuring cost-effective procurement solutions. Barbosa detailed how understanding supply chain logistics helped her compete with big-box suppliers. COVID-19 & PPE Pricing Surge During the pandemic, PPE prices skyrocketed due to high demand and supply chain disruptions. Barbosa explained how manufacturers shifted production to PPE, leading to price gouging and bidding wars. Diversity, Equity & Inclusion (DEI) in Business Barbosa’s company is certified as a minority-owned and women-owned business, but she emphasized that quality and service—not identity—should drive business success. She believes that DEI initiatives should not be the sole reason for doing business, but rather a tool for leveraging opportunities. 📘 About Jennifer Barbosa & International Supply Partners Jennifer Barbosa is a visionary entrepreneur and supply chain specialist, leading International Supply Partners (ISP) in streamlining procurement for businesses and government agencies. ISP is a trusted provider of essential goods, ensuring efficiency, reliability, and competitive pricing. #BEST #STRAW #SHMS Money Making Conversations Master Class with Rushion McDonald is America's premier entrepreneurship, business leadership, financial literacy, and wealth-building podcast featuring successful entrepreneurs, executives, founders, celebrities, and industry experts sharing actionable insights for professional and financial success. Business Podcast Entrepreneurship Small Business Business Growth Financial Literacy Wealth Building Black Entrepreneurs Minority Business Leadership Executive Leadership Business Funding Marketing Strategies Personal Development Startup Advice Sales Training CEO Interviews Founder Stories Professional Development Economic Empowerment Business Success Networking Brand Building Innovation How to start a business Small business funding Entrepreneur success stories Business leadership podcast Wealth building strategies Black entrepreneur podcast Minority business development Marketing for small businesses Business growth strategies Startup funding opportunities Executive leadership training Financial literacy education Success mindset podcast See omnystudio.com/listener for privacy information.
Today · 25 min