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  • START

    START: Melissa Bime, CEO & Founder, Infiuss Health: "AI-Powered clinical rehearsal. Run the trial before you run the trial."

    ‍A clinical trial at Stanford enrolled a patient living in Africa. He was never physically there. He had been diagnosed with a rare genetic disorder, and Stanford was running a trial for it. The research team gathered his genetic information and medical records. They monitored him remotely and enrolled him. The patient was Melissa Bime’s father. She was working at Stanford as a clinical trial nurse at the time. She had trained as a nurse in Cameroon and moved to the US, where she worked through the COVID vaccine trials. She says that was the spark. Why not build digital versions of patients and get them into clinical trials. That’s Infiuss Health. It builds medical digital twins from real-world and historical data. Trial teams rehearse a protocol across thousands of virtual patients before a single one enrolls. The twins flag who is likely to drop out mid-study. Who has a comorbidity that affects how the drug performs. Whether two hours of travel to a research site is feasible over two years. Infiuss reports up to a 30% reduction in sample size and design cycles 10x faster. During the recent Ebola outbreak, Infiuss helped companies running vaccine trials recruit patients with a specific genetic trait. Melissa’s long-term view is approval with a hundred patients instead of thousands. Her focus is small and mid-sized life science companies. Most have one or two drug candidates the entire company hinges on. Infiuss is built to give them more tries. "AI-Powered clinical rehearsal. Run the trial before you run the trial." 🎙️Melissa Bime, Founder, Infiuss Health on Fondo START ‍ 01:29 From nursing school in Cameroon to healthcare entrepreneurship 02:29 The diagnosis that changed everything 04:22 Building computational versions of real patients 05:27 Why clinical R&D costs billions and fails nine times out of ten 06:23 What digital patient twins can predict today 07:35 Cutting roughly six to eight months from the process 08:05 Approval with a hundred patients instead of thousands 08:59 A clinical trial without a control group 09:50 Why smaller life science companies need more chances to fail 10:21 “You shouldn’t have to go out of business ’cause you failed a clinical trial” 10:55 Finding the right genetic trait during the Ebola outbreak Check out infiuss.com

    Yesterday · 12 min
  • B2B Podcasting Insights - B2B sales & audience engagement strategies for founders and brands

    Is Your B2B Podcast One Bad Week From Stopping?

    Podcast Growth Diagnostic: one session, and you come out knowing whether to double down, simplify or stop. https://podknows.co.uk/diagnostic If your podcast stops the week you can't make it, you haven't got a podcast. You've got a habit that depends on one person. On the 18th of September, nothing went out on this show. I couldn't make it. Every episode since has slipped by a week. And the plan still hasn't fully caught up. I'm Neal Veglio, and in this episode of B2B Podcasting Insights, I'm reading out the receipts from my own missed week, and asking what happens to a founder-led B2B podcast the week the host can't turn up. For a lot of shows, the honest answer is nothing. We look at the bit only you can do (the expertise, the opinion, the voice), the bits that are only stuck with you because you never wrote them down, why a spare microphone is no use when the spare host is also you, and why it's an access problem rather than a people problem. Then the three-line handover I'd make tomorrow if I had to, and what changes if you're a founder business or the CEO hosting the company podcast. There's also a simple test you can run on your own show: could it still go out the week life gets in the way? If the answer's no, that's allowed. Just make sure it's a decision and not an accident. Plus a Founder FAQ on whether you should run ads on your own branded show, and a quick tip on why you should record your intro last. Useful links B2B Podcast Growth Diagnostic https://podknows.co.uk/diagnostic Podcast Audits https://podknows.co.uk/audits Podknows Website https://podknows.co.uk Leave me a voicemail question https://podknows.co.uk/voicemail Or email neal@podknows.co.uk Timestamped summary 00:00 If your podcast stops the week you can't make it 01:34 The receipts: what happened when my podcast missed a week 04:29 Which parts of your podcast actually need you 07:40 The three-line handover, and the test 11:20 Founder FAQ: should you run ads on your branded show? 12:55 Quick tip: record your intro last

    Yesterday · 14 min· Video
  • More Than Real Estate

    Episode 87: How Did Kelly Build a "Pour Into Yourself First" Business

    Episode 87: More Than Real Estate Podcast: How Did Kelly Build a "Pour Into Yourself First" Business Kelly Purser had been licensed two and a half years, capped around a $450,000 price point, and sitting at 200 Instagram followers. Four months after Socially Sold she's at 1,200, fielding inbound in the $1.1–1.7M range almost daily, and touring a $4.2 million home. She didn't start with a posting strategy. She started by pouring into herself, and the business followed. ✨ "What is meant for us will absolutely not miss us." — Kelly's entire approach to leads runs on this. If someone follows her and hires another agent, it wasn't hers. Ashley admits she needed the same reminder that morning, from her husband, in the middle of a week that had her spiraling. ✨ Get to, not have to — It started as a sarcastic joke to a friend — "you get to go to the gym at 5:00 AM" — and Kelly slowly started believing it. Now it runs her content: "I don't have to post on social media, I get to." ✨ "I just wanna make them proud" — Kelly's dad is a general contractor who brought her along to job sites; her mom went from teacher to realtor. Talking about them nearly brings her to tears on mic, and Ashley catches it: "Not in a whole room." ✨ Making herself proud came next — A year ago Kelly calls herself lazy and undisciplined. She trained for her first bodybuilding show, lost 40 pounds, and rebuilt how she shows up for clients. "It's not just about the weight, it's just about how I see myself too." ✨ Ashley launches the daily Content Auditor — Inside Suzy there's now a Content Auditor tab, fed every framework Ashley uses to hot seat and train her coaches. Drop in your profile or a post that's at least a week old and it audits it — a hot seat, every single day. Kelly Purser is a Wilmington, North Carolina realtor who came to the coast for school, earned a degree in exercise science, and followed her realtor mom into the business. She joined the Socially Sold March cohort and grew from 200 to 1,200 followers in four months. 🎓 Ready learn how to make Instagram your #1 lead source? Join here: bootcamp.socially-sold.com/podcast

    Yesterday · 33 min
  • Florin Rosoga Podcast

    Despre oamenii apropiați, pierdere și felul în care ne schimbăm odată cu trecerea timpului - cu Camelia Cavadia

    Oamenii alături de care ne petrecem timpul ajung să influențeze felul în care gândim, alegerile pe care le facem și chiar modul în care ne înțelegem propria viață. O prietenie care durează zeci de ani ne schimbă treptat, uneori în moduri pe care le descoperim mult mai târziu. Iar atunci când pierdem pe cineva apropiat, începem să privim altfel timpul petrecut împreună. Despre relațiile care ne formează, despre amintirile care se schimbă odată cu noi și despre ceea ce rămâne după pierderea cuiva drag am discutat cu scriitoarea Camelia Cavadia. Camelia are o experiență profesională de peste două decenii în televiziune și comunicare. A lucrat 19 ani la PRO TV, apoi încă trei ani la Antena 1, iar din 2017 conduce, împreună cu o fostă colegă și bună prietenă, agenția de comunicare Fabrica de PR. A început să scrie literatură mai târziu, iar între timp a publicat cinci cărți. Printre ele se află Măștile fricii, un roman despre traumele din copilărie și relațiile de familie, care continuă să genereze conversații cu cititorii și care a ajuns, prin traduceri, și în alte țări. Pentru mai multe resurse despre episodul de astăzi, notițe, ideile sumarizate - click aici pentru pagina episodului *** Găsești notițe, ideile principale, insight-uri și cărțile menționate în toate episoadele pe florinrosoga.ro. Aici te poți înscrie și la un newsletter. Dacă îți plac aceste podcasturi, ajută-ne cu o recenzie pe Spotify sau Apple Podcasts. Este un gest simplu care ne ajută să abordăm subiecte și invitați interesanți. *** Podcasturile noastre sunt aici: 👉 Youtube 👉 Spotify 👉 ApplePodcasts 👉 Facebook 👉 TikTok Iată ce se discută în acest episod: 00:00:00 Introducere 00:01:40 Despre Camelia Cavadia 00:03:11 De la televiziune la propria agenție 00:06:21 Cum ne ajută literatura să înțelegem pe cei din jur 00:08:16 Cum ne schimbă relațiile cu ceilalți 00:10:01 De ce simțim nevoia să fim înțeleși 00:12:08 Cum devine prietenia personajul principal 00:13:53 De ce ne trecutul se schimbă cu timpul 00:16:58 Cum continuă viața după o pierdere 00:19:17 Ce păstrăm din amintirea celor dragi 00:20:44 Cum găsim timp pentru proiectele personale 00:23:36 Ce înseamnă o viață bine trăită 00:24:11 De ce merită să ne prețuim apropiații 00:25:21 Încheierea conversației

    Yesterday · 27 min· Video

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