Shopify Masters

Shopify

Ready to build your business, but not sure where to start? Shopify Masters gives you the real stories and strategies behind successful entrepreneurship. Each week, we talk with founders and e-commerce experts who have launched, grown, and scaled real businesses. Learn how to turn your first idea into a product, run ads that actually work, and find suppliers you can trust. Our guests share lessons learned so you can avoid common mistakes and move faster.

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600 episodes
Updated Thursday

Episodes600

Newest first

March 12 · 26 min
How My Two Brows Grew Into a Life-Changing Brand With 1 Million Sets Shipped
After losing his eyebrows to alopecia while serving as a Canadian Armed Forces fighter pilot, Jason Berndt bootstrapped My Two Brows with his military pension and tens of thousands in free samples. Today the brand has shipped over 1 million brow sets across 275 styles worldwide.
March 10 · 37 min
The Simple Formula Behind an 8-Figure Sustainable Brand
When Lauren Gropper noticed the amount of disposable plastics used on film sets, she saw a design opportunity. That reframe built Repurpose into a 15-year-old brand selling compostable products while diverting 727 million pieces of plastic from landfills.
March 5 · 38 min
How A-Frame Builds Celebrity-Backed Brands That Thrive in Retail
Ari Bloom has launched multiple eight-figure brands into more than 10,000 retail stores by building products that reflect the people buying them. The founder behind A-Frame Brands breaks down his problem-first framework and why long-lasting brands are built around purpose—not trends.
March 3 · 32 min
I Scaled From Handmaking Each Piece to $10 Million in 3 Years
Heaven Mayhem founder and creative director Pia Mance built a $10M accessories brand by turning customers into co-creators with a bold community strategy.
February 26 · 29 min
How This Jewelry Brand Charmed Its Way to $20 Million
When Curry Hagerty joined her sister’s jewelry brand in 2020, it was generating about $100,000 a year. By clearly splitting the founder and CEO roles and stepping out of the day-to-day grind, they scaled Hart Jewelry to a projected $20 million business with more than 100 employees.
February 24 · 46 min
My Journey From $10/Hr Line Cook to Running An 8-Figure Empire
From line cook to 8-figure founder, Ellen Bennett turned $300 and a vision into Hedley & Bennett, a heritage kitchen brand.
February 19 · 38 min
How Curious Elixirs Reached Eight Figures in a Market That Didn’t Exist
JW Wiseman built Curious Elixirs before a non-alcoholic cocktail category even existed—and grew it without outside investors. By spotting overlooked demand and building real community around the brand, he turned a personal pain point into an eight-figure business.
February 17 · 43 min
The Problem Every Makeup Artist Faces And How I Turned It Into Millions
Rea Ann Silva couldn’t patent Beautyblender, so she built brand recognition stronger than IP. Learn how she scaled, without investment, to sales every 12 seconds.
February 12 · 35 min
The Pasta Straw Brand That Grew Into a 7-Figure Business Without Investors
Anthony Barresi built a 7-figure pasta straw brand by launching fast, creating viral content and building relationships to drive sales.
February 10 · 46 min
How Sonsie Skin Breaks the ‘Clean Beauty’ Mold
Sonsie Skin's CEO turns customers into brand advocates through community-first strategies, from garden girl activations to in-person events. Discover how to create your own viral moments that drive real connection.
February 5 · 44 min
Sell Out Your First Batch in 30 Minutes by Building an Audience With No Product to Sell
COTTO's founder sold out her initial production run in 30 minutes by building her audience first. Use her social media techniques to validate demand before you’re ready to sell.
February 3 · 43 min
Meet the Designer Scaling Brands to $400M
Golden West Boots’s Michael Petry designs authentic products by fully embodying his customers’ lifestyles. Learn how to design products that your target audience will love.
January 29 · 37 min
What Helped Wild Rye Land 100+ Retailers and Raise $1 Million
Wild Rye designs stylish, sustainable outdoor gear for women, growing 30% to 50% annually through strong partnerships and community-driven fundraising.
January 27 · 40 min
There’s Millions to Be Made In The Comment Section
How OUAI became a $300M brand by turning customer comments into marketing gold.
January 22 · 16 min
How To Grow From Startup to Multimillions: 11 Founders Reveal How They’re Winning (And How You Can Too)
Eleven successful founders reveal their exact playbooks for 2026. Discover AI commerce strategies, slow content that converts, gamified loyalty tips, and community-first growth tactics.
January 20 · 33 min
How a Taboo Became a $300 Million Business in the First Three Years
MANSCAPED, the men’s grooming brand that pioneered below-the-belt care, sold out its first product in two weeks and scaled to $300 million in just three years. Founder Paul Tran shares how rapid iteration, customer feedback, and a razor-sharp focus turned a taboo idea into a global brand.
January 15 · 31 min
How to Scale Quickly Without Funding
Waterboy built a thriving hydration brand with just $700 by focusing on one platform, capturing prelaunch interest, and pivoting quickly. Learn why restraint beats trying to do everything at once.
January 13 · 48 min
How De Soi Built a Brand in a Category No One Believed In
Scout Brisson reveals how De Soi converts skeptics into subscribers through sampling, why it’s their largest marketing expense, and her ROI framework.
January 8 · 32 min
How a Party Side Hustle Became a Six-Figure Brand
Bashify founder Bre Giglio turned a party-planning side hustle into a $600,000 balloon brand by starting small and leaning into social content. In this interview, she shares how trust, transparency, and customer experience fueled Bashify’s growth.
January 6 · 33 min
Stop Competing on Features: Reimagine Your Entire Product Category Instead
Dr. Julie Chung shares how T3 reimagined hair tools as beauty products, not appliances. Learn how to create a luxury category by changing placement, design, messaging, and retail strategy.

Shopify Masters

How My Two Brows Grew Into a Life-Changing Brand With 1 Million Sets Shipped

The Simple Formula Behind an 8-Figure Sustainable Brand

How A-Frame Builds Celebrity-Backed Brands That Thrive in Retail

I Scaled From Handmaking Each Piece to $10 Million in 3 Years

How This Jewelry Brand Charmed Its Way to $20 Million

My Journey From $10/Hr Line Cook to Running An 8-Figure Empire

How Curious Elixirs Reached Eight Figures in a Market That Didn’t Exist

The Problem Every Makeup Artist Faces And How I Turned It Into Millions

The Pasta Straw Brand That Grew Into a 7-Figure Business Without Investors

How Sonsie Skin Breaks the ‘Clean Beauty’ Mold

Sell Out Your First Batch in 30 Minutes by Building an Audience With No Product to Sell

Meet the Designer Scaling Brands to $400M

What Helped Wild Rye Land 100+ Retailers and Raise $1 Million

There’s Millions to Be Made In The Comment Section

How To Grow From Startup to Multimillions: 11 Founders Reveal How They’re Winning (And How You Can Too)

How a Taboo Became a $300 Million Business in the First Three Years

How to Scale Quickly Without Funding

How De Soi Built a Brand in a Category No One Believed In

How a Party Side Hustle Became a Six-Figure Brand

Stop Competing on Features: Reimagine Your Entire Product Category Instead