Shopify Masters

Shopify

Ready to build your business, but not sure where to start? Shopify Masters gives you the real stories and strategies behind successful entrepreneurship. Each week, we talk with founders and e-commerce experts who have launched, grown, and scaled real businesses. Learn how to turn your first idea into a product, run ads that actually work, and find suppliers you can trust. Our guests share lessons learned so you can avoid common mistakes and move faster.

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600 episodes
Updated Thursday

Episodes600

Newest first

May 26, 2020 · 22 min
Meet the 3-Person Team Behind a Global Giftware Company
In this episode of Shopify Masters, we chat with Al Cuttell and Diana Paisis of Bitten Design on how they launched their giftware company, built a network of global distributors, and remained completely self-funded for over a decade.
May 19, 2020 · 52 min
How This Direct To Consumer Fashion Brand Found Its Product Market Fit
In this episode of Shopify Masters, Aaron Luo of Caraa shares the importance of having a complementary partner, testing your ideas in the market, and how to find an ideal pricing model.
May 12, 2020 · 55 min
40 Prototypes and Lenny Kravitz: How This Cause Driven Brand Differentiates Itself
On this episode of Shopify Masters, Julian Levin of Twice shares what it’s like to run a cause-driven company.
May 5, 2020 · 53 min
Second Act: How They Launched A Second Successful Business
In this episode of Shopify Masters, Angela and Steve Watts of Veldskoen Shoes share their ways of validating a market fit, managing ad spend, and number one tip for navigating the effects of COVID-19.
Apr 28, 2020 · 45 min
How A Custom Shopping App Multiplied Their Conversion Rates
In this episode of Shopify Masters, Rory Westbrook of True Vintage shares how he sources vintage clothing, builds custom apps for other Shopify stores, and retains his customers.
Apr 21, 2020 · 52 min
How to Turn Your Content Marketing Into A Sales Machine
In this episode of Shopify Masters, Trevor Crotts of BuddyRest, shares how he found a product-market fit, how to create compelling content, and his thoughts on the future of ecommerce.
Apr 14, 2020 · 43 min
How LastObject Broke Their Crowdfunding Goal in 22 Minutes
In this episode of Shopify Masters, Isabel Aagaard shares LastObject’s journey of product development, finding a product-marketing fit and life after crowdfunding success.
Apr 7, 2020 · 44 min
The Secret Ingredients to Building a 7-Figure Meal Service Business
In this episode of Shopify Masters, Spencer Donaldson shares his journey of building on community feedback, acquiring a competitor, and finding the ideal frequency for contacting his customers.
Mar 31, 2020 · 27 min
How an Entrepreneur Worked Quickly With Local Government To Help Local Businesses During The Covid-19 Pandemic
n this episode of Shopify Masters, we chat with Kelly Bergeron, a resident of Cornwall, Ontario, who, in the face of the COVID-19 pandemic, sprung into action to help small businesses in her area.
Mar 24, 2020 · 26 min
How This Direct to Consumer Brand Disrupted the Handcrafted Footwear Industry
In this episode of Shopify Masters, Enrico Casati, co-founder of Velasca, shares how their direct to consumer brand was born from a personal need, and what roles storytelling and retail played in scaling growth.
Mar 17, 2020 · 49 min
The Best Conversion Hacks That Anticipate Customer's Needs
In this episode of Shopify Masters, Lou Matera of Youth Sport Nutrition shares how he developed a new product by hosting taste tests, gathered sales through in-person events, and fine-tuned digital strategies to achieve the best conversion hacks.
Mar 10, 2020 · 53 min
How a 7-Figure Swimwear Brand was Built on a Secondhand Sewing Machine
In this episode of Shopify Masters, Roxelle Cho of Fused Hawaii shares her personal journey of overcoming hurdles, finetuning Facebook ads, and creating a sense of community for her customers.
Mar 3, 2020 · 55 min
How This Natural Skincare Company is Supporting Other Female Founders
In this episode of Shopify Masters, Laura Burget and Connie Lo share how they achieve work-life balance, bootstrapped their business, and shine a light on other female founders.
Feb 25, 2020 · 53 min
Diversity Matters: This Makeup Brand's Movement for Inclusivity
In this episode of Shopify Masters, Tomi shares her journey from viral social movement to the development and launch of her inclusive makeup line.
Feb 18, 2020 · 45 min
Balancing Act: Growth and Purpose for a Social Enterprise
In this episode of Shopify Masters Daphne Williams, the Chief Growth Officer from Sweet Beginnings shares their approach to driving impact within the local community, creating environmental change with urban bees, and setting growth goals for the future.
Feb 11, 2020 · 55 min
How This Direct to Consumer Brand Disrupted the Cookware Industry
In this episode of Shopify Masters, Chip Malt of Made In shares his insight into key metrics to monitor, why showcasing the makers behind products was important, and how the cookware industry was disrupted.
Feb 4, 2020 · 53 min
From Class Project to Kickstarter to Shark Tank
In this episode of Shopify Masters, Austin Maxwell and Kyle Self of Kanga shares their product development process, ways to seek feedback, and goals for the next year.
Jan 28, 2020 · 47 min
The Business of Planners: How to Create Products and Return Customers
In this episode of Shopify Masters, Jessica Yasuda of Chasing Planner Peace shares how she creates products, markets within communities, and builds relationships with repeat customers.
Jan 21, 2020 · 46 min
The Business of Celebrations: How Retail Enabled this Party Boutique to Thrive
In this episode of Shopify Masters, Rachel Huntington shares her journey of launching Bonjour Fete, operating two physical stores, and building relationships with return customers.
Jan 14, 2020 · 53 min
How Purpose Fuelled this Business to Keep Going
In this episode, you’ll learn from an entrepreneur on why and how to figure out WHY you are starting your business

Shopify Masters

Meet the 3-Person Team Behind a Global Giftware Company

How This Direct To Consumer Fashion Brand Found Its Product Market Fit

40 Prototypes and Lenny Kravitz: How This Cause Driven Brand Differentiates Itself

Second Act: How They Launched A Second Successful Business

How A Custom Shopping App Multiplied Their Conversion Rates

How to Turn Your Content Marketing Into A Sales Machine

How LastObject Broke Their Crowdfunding Goal in 22 Minutes

The Secret Ingredients to Building a 7-Figure Meal Service Business

How an Entrepreneur Worked Quickly With Local Government To Help Local Businesses During The Covid-19 Pandemic

How This Direct to Consumer Brand Disrupted the Handcrafted Footwear Industry

The Best Conversion Hacks That Anticipate Customer's Needs

How a 7-Figure Swimwear Brand was Built on a Secondhand Sewing Machine

How This Natural Skincare Company is Supporting Other Female Founders

Diversity Matters: This Makeup Brand's Movement for Inclusivity

Balancing Act: Growth and Purpose for a Social Enterprise

How This Direct to Consumer Brand Disrupted the Cookware Industry

From Class Project to Kickstarter to Shark Tank

The Business of Planners: How to Create Products and Return Customers

The Business of Celebrations: How Retail Enabled this Party Boutique to Thrive

How Purpose Fuelled this Business to Keep Going