Do This, NOT That: Marketing Tips with Jay Schwedelson

What’s Up THIS WEEK! 🚨 META News! NEW App: Forums 👀👀👀 | Ep. 514

May 26 · 9 min · Episode 514 · 9.3 MB
0:00-9:43

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Meta just quietly dropped a standalone app built to swipe users straight from Reddit, and that's only the start of what Jay Schwedelson is digging into this week. There's also a new LinkedIn tool that exposes which AI models people are actually using by industry, plus some fresh data showing that one tiny tweak to your promotional emails can triple engagement and seriously boost your inbox placement.

Best Moments:

(00:16) Meta launches Forum, a standalone app built to go straight at Reddit

(01:36) LinkedIn Cross Check reveals which AI models are dominating by industry

(03:30) Why reply-driven promotional emails are pulling 3X the engagement

(04:25) The 90-day inbox placement lift B2B brands are seeing from reply CTAs

(05:18) Reply rate is now the number one signal for Outlook, Gmail, and Yahoo

(06:30) Love Island USA returns June 2nd with ad demand up 73% year over year