The New Music Business with Ari Herstand

Ari's Take

**WEBBY AWARD FOR BEST MUSIC PODCAST**

“#1 music industry podcast to help keep you in the loop” -Spotify

“The 10 Best Music Business Podcasts of 2022" – Variety

Ari Herstand is the best-selling author of How To Make It in the New Music Business. Forbes calls him “The poster child of DIY music.” In this show, he deconstructs the brightest minds in the music industry, digging deep to find the tools, tactics, and strategies that listeners can use to run successful careers of their own. Ari offers straight talk with no fluff and doesn’t let his guests off easy. If there is a way, Ari will find it.

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244 episodes
Updated Wednesday

Episodes244

Newest first

Mar 31, 2021 · 1 hr 6 min
How To Create an Artist Brand from Scooter Braun's Creative Director
Jessica Severn, for 7 years, worked at Scooter Braun's company, SB Projects, doing creative direction. She spearheaded the campaigns of Shawn Mendes's "Wonder" and Justin Bieber's stuff over the past decade.
Mar 24, 2021 · 1 hr 4 min
How Music Gets in Commercials from Music Supervisor/Actor Winslow Bright
Winslow Bright is a music supervisor or music producer at Search Party Music. They do really big campaigns like Sephora, Beyond Burger, and Calvin Klein.
Mar 17, 2021 · 1 hr 5 min
Music Supervisor for To All The Boys, Virgin River, One Tree Hill, Lindsay Wolfington on How She Places Music
She is a music supervisor and initially broke into the music supervisor world when supervising for One Tree Hill. I feel very closely connected to this show because it was one of my first massive, massive placements.
Mar 10, 2021 · 1 hr 10 min
How To Become a Grammy Winning Producer from BTS and Beyonce's DJ Swivel
DJ Swivel is a producer, engineer, songwriter, most notably for BTS, Beyonce, The Chainsmokers, Mary J Blige, Kanye West, Fabolous, Bow Wow, Redman, Jay-Z, Ghostface Killah, Mariah Carey.
Mar 3, 2021 · 52 min
Tanerélle's Manager on Playboy, Livestreaming and Breaking Out Independently
Today my guest is Felicia Bennett. She is an artist manager and formerly a tour manager. She now manages Tanerélle, the breakout R&B artist. This last year they've had an incredible year.
Feb 24, 2021 · 1 hr 6 min
College Booking and When Touring Is Coming Back
Today's guest is Ari Nisman. He is the founder and president of Degy Entertainment. They are one of the largest booking agencies for colleges and military. They have hundreds of artists on their roster and book thousands and thousands of shows eve...
Feb 17, 2021 · 1 hr 6 min
Repairing Racial Inequities in the Music Industry with Artist Manager Jonathan Azu
We are re-releasing this episode in honor of Black History Month this month because Jonathan Azu and I had a really illuminating conversation about how to repair racial inequities in the music business.
Feb 10, 2021 · 52 min
Music Attorney Dina LaPolt on Getting Laws Passed and Fighting for Songwriters
Today my guest is superstar music attorney Dina LaPolt. If you don't know who she is, she is one of the most well respected, well known music attorneys in the world.
Feb 3, 2021 · 59 min
Disney Music Supervisor on Placing Music for Trailers
My guest today is Brian Vickers. He is a music supervisor at Disney. Yes, thee Disney; Walt Disney Studios. He works on the in-house trailer department, which they call "The Hive." He's going to talk more about that..
Jan 27, 2021 · 1 hr 4 min
Twitch VP of Music: $50K+/yr Only Takes 183 Fans
My guest today is Tracy Patrick Chan. He is currently the Head of Music at Twitch. He is the top honcho; the dude; he's the guy in charge of the direction of all things music at Twitch. He started at Twitch at the beginning of the pandemic in earl...
Jan 20, 2021 · 1 hr 5 min
Mothica Went Viral on TikTok at Just the Right Time
Mothica is an incredible artist in the pop realm. She kind of blew up in 2020 from TikTok and is one of those crazy TikTok success stories. After her song went viral on TikTok, she gained a lot of traction on streaming platforms.
Oct 28, 2020 · 54 min
Audrey Nuna's Path to a Major Label Deal with Her Manager/Producer Anwar Sawyer
Today's guest is Anwar Sawyer. He started as (and still is) a songwriter and producer. He's signed to Roc Nation Publishing and has now started a management company, SMG Entertainment, where his breakout artist is Audrey Nuna.
Oct 21, 2020 · 1 hr 9 min
Nu Deco Ensemble Orchestra is Changing the Classical World
Today's guests are Sam Hyken and Jacomo Bairos of the Nu Deco Ensemble based in Miami, Florida. This episode is for all of you orchestra nerds out there. I'm guilty of that.
Oct 14, 2020 · 56 min
How to Livestream for Musicians with the #1 Musician on Periscope - Clare Means
Today's guest is Clare Means. She's a Los Angeles-based singer-songwriter. She got her start performing on the Santa Monica Pier. Now she's known for her success on the livestreaming platforms, specifically Twitch, Facebook, YouTube Live...
Oct 7, 2020 · 1 hr
Paradigm Fired Them So They Started a New Booking Agency With an Impressive Roster
Today on the show is Marshall Betts. He is an agent formerly of Paradigm, but after Paradigm dissolved its entire music division and laid off hundreds of employees Marshall Betts along with a few of his co-workers at Paradigm launched a new agency.
Sep 30, 2020 · 57 min
Former Major Label Executive is Creating a New Investment Model
Today's guest is Nick Gatfield. He has been in the music industry for decades. He was a major label executive for 25 years, most recently Sony Music UK, which he left in 2014. He's worked at various majors over the years, including Universal ...
Sep 23, 2020 · 57 min
Victoria Canal on Releasing Music During COVID and Staying Inspired
My guest today is a my good friend Victoria Canal. She is a 22-year-old artist, singer, songwriter, and now producer based all over the world. When the coronavirus shutdown hit, she moved to Amsterdam where her parents live.
Sep 16, 2020 · 36 min
How California Musicians Got F'd (and Now Relief) Under AB5
I don't have a guest today, but I'm going to talk about the new law that was signed, AB2257, in California that amended AB5. AB5 is a California law but has implications all over the states. If you haven't heard about AB5 I'm going ...
Sep 9, 2020 · 1 hr 2 min
Platinum Selling Producer / Songwriter for Drake, Travis Scott, Halsey, Khalid - Rogét Chahayed
Today's episode was a live podcast episode for Ari's Take Academy students with guests Rogét Chahayed and his manager Greg Katz. Rogét is a Grammy-nominated producer and songwriter whose songs have sold over 30 million copies.
Sep 2, 2020 · 1 hr 9 min
#1 Malaysian Artist Yuna and Her Managers on Being Independent Again
Today my guests are Malaysian singer Yuna, Ben Willis, and Carlo Fox, the founders of indie-pop!, a management company based out of Los Angeles. This is the first time I've had a conversation with three people at once for the show.

The New Music Business with Ari Herstand

How To Create an Artist Brand from Scooter Braun's Creative Director

How Music Gets in Commercials from Music Supervisor/Actor Winslow Bright

Music Supervisor for To All The Boys, Virgin River, One Tree Hill, Lindsay Wolfington on How She Places Music

How To Become a Grammy Winning Producer from BTS and Beyonce's DJ Swivel

Tanerélle's Manager on Playboy, Livestreaming and Breaking Out Independently

College Booking and When Touring Is Coming Back

Repairing Racial Inequities in the Music Industry with Artist Manager Jonathan Azu

Music Attorney Dina LaPolt on Getting Laws Passed and Fighting for Songwriters

Disney Music Supervisor on Placing Music for Trailers

Twitch VP of Music: $50K+/yr Only Takes 183 Fans

Mothica Went Viral on TikTok at Just the Right Time

Audrey Nuna's Path to a Major Label Deal with Her Manager/Producer Anwar Sawyer

Nu Deco Ensemble Orchestra is Changing the Classical World

How to Livestream for Musicians with the #1 Musician on Periscope - Clare Means

Paradigm Fired Them So They Started a New Booking Agency With an Impressive Roster

Former Major Label Executive is Creating a New Investment Model

Victoria Canal on Releasing Music During COVID and Staying Inspired

How California Musicians Got F'd (and Now Relief) Under AB5

Platinum Selling Producer / Songwriter for Drake, Travis Scott, Halsey, Khalid - Rogét Chahayed

#1 Malaysian Artist Yuna and Her Managers on Being Independent Again