The New Music Business with Ari Herstand

Ari's Take

**WEBBY AWARD FOR BEST MUSIC PODCAST**

“#1 music industry podcast to help keep you in the loop” -Spotify

“The 10 Best Music Business Podcasts of 2022" – Variety

Ari Herstand is the best-selling author of How To Make It in the New Music Business. Forbes calls him “The poster child of DIY music.” In this show, he deconstructs the brightest minds in the music industry, digging deep to find the tools, tactics, and strategies that listeners can use to run successful careers of their own. Ari offers straight talk with no fluff and doesn’t let his guests off easy. If there is a way, Ari will find it.

To learn more follow @aristake_ and @ariherstand

Visit aristake.com to join the newsletter.

Hosted on Acast. See acast.com/privacy for more information.

Listen in podnod RSS feed Show website

244 episodes
Updated Wednesday

Episodes244

Newest first

Jan 19, 2022 · 1 hr 23 min
How This Vibraphonist Became a TikTok Influencer and Hit Songwriter with Justin Vibes
Justin Vibes is a multi-platinum songwriter, producer, vocalist, and vibraphonist. Over recent years, the Baltimore born and Trinidadian musician found success in Los Angeles writing songs for Eminem, Chris Brown, Tyga, and Kodak Black.
Aug 25, 2021 · 48 min
Primary Wave Publishing on Sync Licensing Cover Songs and Legacy Recordings with Marty Silverstone
Marty is Head of Sync at Primary Wave, overseeing licensing activity for Primary Wave’s music publishing and management clients. With staff in Los Angeles and New York, the dynamic Primary Wave Sync team is a key part of Primary Wave’s proactive market...
Aug 18, 2021 · 30 min
Afrobeat Artist Fiokee on Nigerian Music Scene and Staying Independent
Ifiok Effanga, professionally known as Fiokee, dubbed as Africa’s No1 sensational Guitarist is a Nigerian talent who hails from Akwa Ibom. He is known for his treble guitar solos infused with highlife steeped guitar lines. Fiokee is associated with act...
Aug 4, 2021 · 56 min
Imogen Heap is Building a More Equitable Future for Musicians
Self-produced British composer and recording artist for over 20 years, Imogen Heap has released five solo albums, another as one half of Frou Frou and collaborated with countless and varied artists including Taylor Swift, Nitin Sawhney and Deadmau5.
Jul 21, 2021 · 1 hr 3 min
Andy Grammer on Songwriting, Fear and Persistence
Multi-platinum selling pop artist Andy Grammer is all about inspiring and empowering the world by communicating his truths through his music. Grammer is the first male pop star in a decade since John Mayer to reach the Top 10 at adult pop radio.
Jul 14, 2021 · 1 hr 11 min
Euphoria Music Supervisor Jen Malone Gives a Sh*t
This is a re-run episode from last year with music supervisor Jen Malone. She has placed music and worked on Euphoria, Atlanta, Creed 2, The Resident, Boomerang, Baskets, Shelter, Lady Dynamite, and Step Up.
Jul 7, 2021 · 51 min
Ritt Momney on TikTok Fame and Numbers Perspective
Ritt Momney (real name Jack Rutter) is a 21-year-old musician who went viral on TikTok at the end of 2020 for his song "Put The Records On." This virality propelled him into a favorable deal with Disruptor Records under Columbia Records.
Jun 30, 2021 · 1 hr 3 min
Stand Atlantic on Pop Punk Resurgence, Building a Fanbase Live
Today my guest is David Potter of the band Stand Atlantic out of Sydney, Australia. This is the first guest on the show from the pop punk music scene.
Jun 23, 2021 · 1 hr 29 min
Cory Wong on Vulfpeck, Freelancing and Band Leading
Most know this week's guest, Cory Wong, as the guitar player for Vulfpeck, but he's also played in Jon Batiste's band for Stephen Colbert's late night show as well as Blake Shelton and others.
Jun 16, 2021 · 1 hr 4 min
Micro Sync Licensing with Musicbed CEO
Daniel McCarthy is the CEO of FM, which includes the music platform Musicbed. It's one of the more popular sync hybrid platforms. It includes the typical sync agency but also acts as a music library.
Jun 9, 2021 · 1 hr 6 min
Publishing Deals, Songwriting Camps from Beyoncé Collaborators Noble
My guests today are Noble, a production duo originally from South Africa now residing in Los Angeles. They recently signed a publishing deal with Campfire Songs. They talk about their story and are most known for their cut of Beyoncé's...
Jun 2, 2021 · 1 hr 1 min
Album Release Strategy, Hot 100 Hit, from Create Music Group
My guest is Alexandre Williams, the co-founder and COO of Create Music Group. They're a distribution, publisher, YouTube royalty collection, rights management, influencer, and TikTok (through Flighthouse) marketing company.
May 26, 2021 · 1 hr 9 min
They Hacked Their Way on Tour With their Favorite Band by Selling CDs to Fans in Line
Michael Walker is keyboardist for the band Paradise Fears, who made headlines years ago for a thing they called "tour hacking." What they did was sold 24,000 CDs at around $10 in just a few months to fans standing in line for concerts.
May 19, 2021 · 1 hr 2 min
How to Go Viral on TikTok from Flighthouse
Today's guest is Austin Georgas, the senior account manager at Flighthouse Media. They are a full on influencer and media agency that help break songs on TikTok. They've worked on previous campaigns like Doja Cat's "Say So."
May 12, 2021 · 59 min
Environmentally Friendly NFTs with Crypto.com's EVP
Joe Conyers III is the EVP and Global Head of NFTs at Crypto.com. He's also the co-founder of Songtrust, the largest admin music publisher.
May 5, 2021 · 1 hr 13 min
The MLC is Sitting On $423 Million, How Songwriters Can Claim It
Kris Ahrend is the CEO of the Mechanical Licensing Collective (MLC). This is the organization that was set up and appointed by Congress by the Copyright Office after the Music Modernization Act was signed into law.
Apr 28, 2021 · 1 hr
VÉRITÉ on NFTs and 350 Million Streams Without a Label
VÉRITÉ is an incredible artist who has had over 350 million streams all independently. She has never signed to a label. She discusses why she stayed independent her entire career.
Apr 21, 2021 · 55 min
Sync Agent Explains the Game
Jenn Miller and I talk about what it's like running a sync agency and the kinds of briefs she is seeing these days, the price ranges, and what Audiosocket is doing specifically. She also gives great advice on how to be successful in sync licensing.
Apr 14, 2021 · 1 hr 16 min
Ricky Montgomery From Viral on TikTok to Major Label Bidding War
You may know Ricky Montgomery from his Vine days. You may know him from his band The Honey Sticks. Or you may know him because a few of his songs went viral on TikTok in 2020. This led to a massive bidding war amongst 50 major labels.
Apr 7, 2021 · 1 hr 7 min
How To Tell Your Artist Story and Connect With Your Audience from Marketing Experts
Blackbox is a marketing agency that has worked with Andra Day, JP Saxe, Best Coast, Christina Perri, Dirty Honey, Jesse McCartney.

The New Music Business with Ari Herstand

How This Vibraphonist Became a TikTok Influencer and Hit Songwriter with Justin Vibes

Primary Wave Publishing on Sync Licensing Cover Songs and Legacy Recordings with Marty Silverstone

Afrobeat Artist Fiokee on Nigerian Music Scene and Staying Independent

Imogen Heap is Building a More Equitable Future for Musicians

Andy Grammer on Songwriting, Fear and Persistence

Euphoria Music Supervisor Jen Malone Gives a Sh*t

Ritt Momney on TikTok Fame and Numbers Perspective

Stand Atlantic on Pop Punk Resurgence, Building a Fanbase Live

Cory Wong on Vulfpeck, Freelancing and Band Leading

Micro Sync Licensing with Musicbed CEO

Publishing Deals, Songwriting Camps from Beyoncé Collaborators Noble

Album Release Strategy, Hot 100 Hit, from Create Music Group

They Hacked Their Way on Tour With their Favorite Band by Selling CDs to Fans in Line

How to Go Viral on TikTok from Flighthouse

Environmentally Friendly NFTs with Crypto.com's EVP

The MLC is Sitting On $423 Million, How Songwriters Can Claim It

VÉRITÉ on NFTs and 350 Million Streams Without a Label

Sync Agent Explains the Game

Ricky Montgomery From Viral on TikTok to Major Label Bidding War

How To Tell Your Artist Story and Connect With Your Audience from Marketing Experts