The Estate Agent Consultancy Podcast

The Estate Agent Consultancy

The Estate Agent Consultancy Podcast is where estate agents come to grow their business. Hosted by Chris Webb, we skip the fluff and get straight into the stuff that actually moves the needle, more listings, better fees, and a business that works for you (not the other way around). Expect real talk, proven strategies, and the occasional rant. Whether you’re scaling up or just starting out, this is the no-BS playbook for building a better agency.

https://www.estateagentconsultancy.com/

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21 episodes
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Episodes21

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Today · 12 min
The Estate Agency Business Model Is Broken.
Most business owners think charging upfront is all about improving cash flow. In reality, it changes something far more important—it changes the quality of your clients. In this episode, I explain why switching to upfront payments was one of the biggest improvements I’ve made in my business, and why so many people avoid it because of fear, imposter syndrome or worrying clients will say no. We discuss why businesses like hotels, airlines and Apple ask for payment before delivering their service, why clients who invest upfront are more committed, and how paying first often leads to better communication, greater respect and stronger results. I’ll also cover how to introduce upfront pricing confidently, the situations where it doesn’t make sense, and the alternatives you should consider for larger projects or ongoing work. If you’re tired of chasing invoices, dealing with difficult clients or constantly worrying about getting paid, this episode will help you rethink the way you price and position your business. 🏆 Nominations and tickets are now available for the first-ever Personal Estate Agency Awards! Join us on 22nd October 2026 in Birmingham as we celebrate the very best personal estate agents, brokerage businesses and brokerage teams from across the UK. Nominate yourself, nominate someone else, or book your tickets here: https://www.personalestateagencyawards.co.uk/ 📚Want a free copy of the ‘Your First £100,000 Estate Agency’ book? ✅ DM me the word “BOOK” on Instagram https://www.instagram.com/estateagent.consultancy/ and I’ll send it straight over. 📥 Want FREE materials to help get you your next instruction? Head to: https://www.estateagentconsultancy.com/freeintro 💻 Want to launch or scale your own estate agency business? Book a free discovery call here: https://theestateagentconsultancy.as.me/sixty-consultation 🎓 To access to our ‘Your First £100,000 Estate Agency’ video course. Head over to: https://www.estateagentconsultancy.com/your-first-100000-digital-course 📅 Want to join our next free webinar? Get added to the VIP list to find out first: https://www.estateagentconsultancy.com/webinar Any questions? Just email: hello@estateagentconsultancy.com or visit us at https://www.estateagentconsultancy.com
Friday · 43 min
How to Become the Go-To Agent (Without Chasing Leads)
In this episode, I’m joined by David Adams — Managing Director of Cavendish, two-time best-selling author, and a leading voice in modern estate agency. We cover everything from starting as a Saturday boy to running a multi-branch business, and more importantly — how David has built a brand that attracts landlords and sellers before his team even walks through the door. Inside this episode: Why today’s market requires “proper estate agency” again How to build authority through books, events, and content The long-term strategy behind webinars, seminars, and education Why most agents fail with marketing (and quit too early) How to generate business without chasing — and become the obvious choice This is a masterclass in playing the long game, building trust at scale, and creating a business that brings opportunities to you. If you want to stand out in a crowded market — this one’s essential listening. 🏆 Nominations and tickets are now available for the first-ever Personal Estate Agency Awards! Join us on 22nd October 2026 in Birmingham as we celebrate the very best personal estate agents, brokerage businesses and brokerage teams from across the UK. Nominate yourself, nominate someone else, or book your tickets here: https://www.personalestateagencyawards.co.uk/ 📚Want a free copy of the ‘Your First £100,000 Estate Agency’ book? ✅ DM me the word “BOOK” on Instagram https://www.instagram.com/estateagent.consultancy/ and I’ll send it straight over. 📥 Want FREE materials to help get you your next instruction? Head to: https://www.estateagentconsultancy.com/freeintro 💻 Want to launch or scale your own estate agency business? Book a free discovery call here: https://theestateagentconsultancy.as.me/sixty-consultation 🎓 To access to our ‘Your First £100,000 Estate Agency’ video course. Head over to: https://www.estateagentconsultancy.com/your-first-100000-digital-course 📅 Want to join our next free webinar? Get added to the VIP list to find out first: https://www.estateagentconsultancy.com/webinar Any questions? Just email: hello@estateagentconsultancy.com or visit us at https://www.estateagentconsultancy.com
Thursday · 13 min
The Dark Side of Personal Branding Nobody Talks About
Building a personal brand can be one of the fastest ways to grow your business—but it comes with hidden challenges that few people ever mention. In this episode, I explore both sides of personal branding: the trust, authority and opportunities it creates, alongside the pressure, expectations and risks that can leave you feeling trapped by your own success. We discuss why personal brands often grow faster than businesses, how founders unknowingly become the biggest bottleneck in their company, and why relying on yourself for every sale, decision and client interaction isn’t a sustainable strategy. Most importantly, I share how to transition from building a personal brand to building a business—one with systems, processes and a team that can thrive whether you’re in the room or not. A strong personal brand should be an asset, not a prison. If you’re building your reputation online, this is a conversation you won’t want to miss. 🏆 Nominations and tickets are now available for the first-ever Personal Estate Agency Awards! Join us on 22nd October 2026 in Birmingham as we celebrate the very best personal estate agents, brokerage businesses and brokerage teams from across the UK. Nominate yourself, nominate someone else, or book your tickets here: https://www.personalestateagencyawards.co.uk/ 📚Want a free copy of the ‘Your First £100,000 Estate Agency’ book? ✅ DM me the word “BOOK” on Instagram https://www.instagram.com/estateagent.consultancy/ and I’ll send it straight over. 📥 Want FREE materials to help get you your next instruction? Head to: https://www.estateagentconsultancy.com/freeintro 💻 Want to launch or scale your own estate agency business? Book a free discovery call here: https://theestateagentconsultancy.as.me/sixty-consultation 🎓 To access to our ‘Your First £100,000 Estate Agency’ video course. Head over to: https://www.estateagentconsultancy.com/your-first-100000-digital-course 📅 Want to join our next free webinar? Get added to the VIP list to find out first: https://www.estateagentconsultancy.com/webinar Any questions? Just email: hello@estateagentconsultancy.com or visit us at https://www.estateagentconsultancy.com
Wednesday · 11 min
Why You’re Tracking the Wrong Numbers in Business
If your motivation rises and falls with your revenue, you’re probably measuring the wrong things. In this episode, I explain why revenue is a lagging indicator and why the most successful business owners focus on the actions they can actually control instead. You’ll learn how shifting your attention from outcomes to inputs creates more consistent growth, better decision-making and a healthier mindset. We cover why today’s results were set in motion weeks or even months ago, the daily activities that truly drive business growth, how to build a simple weekly scorecard, and the behind-the-scenes review process I use to stay focused on what matters most. The businesses that grow consistently aren’t obsessed with revenue—they’re obsessed with the actions that create it. Master your inputs, and the outputs will take care of themselves. 🏆 Nominations and tickets are now available for the first-ever Personal Estate Agency Awards! Join us on 22nd October 2026 in Birmingham as we celebrate the very best personal estate agents, brokerage businesses and brokerage teams from across the UK. Nominate yourself, nominate someone else, or book your tickets here: https://www.personalestateagencyawards.co.uk/ 📚Want a free copy of the ‘Your First £100,000 Estate Agency’ book? ✅ DM me the word “BOOK” on Instagram https://www.instagram.com/estateagent.consultancy/ and I’ll send it straight over. 📥 Want FREE materials to help get you your next instruction? Head to: https://www.estateagentconsultancy.com/freeintro 💻 Want to launch or scale your own estate agency business? Book a free discovery call here: https://theestateagentconsultancy.as.me/sixty-consultation 🎓 To access to our ‘Your First £100,000 Estate Agency’ video course. Head over to: https://www.estateagentconsultancy.com/your-first-100000-digital-course 📅 Want to join our next free webinar? Get added to the VIP list to find out first: https://www.estateagentconsultancy.com/webinar Any questions? Just email: hello@estateagentconsultancy.com or visit us at https://www.estateagentconsultancy.com
Tuesday · 9 min
The Curiosity Advantage: Why the Best Letting Agents Ask More Than They Tell!
The best letting agents don't always have the best answers...they ask the best questions. Today, it's all about why curiosity is one of the most underrated skills in lettings businesses and how asking better questions can transform your valuations, landlord meetings, networking conversations and even the way you lead your team. We're exploring how the right question can uncover opportunities, build trust, improve your marketing and help you understand your landlords on a much deeper level. I've also shared practical questions you can start using immediately, along with this week's challenge to help you become more curious in every conversation. If you're ready to stop talking at landlords and start having conversations that genuinely make an impact, this is an episode you won't want to miss. 🏆 Nominations and tickets are now available for the first-ever Personal Estate Agency Awards! Join us on 22nd October 2026 in Birmingham as we celebrate the very best personal estate agents, brokerage businesses and brokerage teams from across the UK. Nominate yourself, nominate someone else, or book your tickets here: https://www.personalestateagencyawards.co.uk/ 📚Want a free copy of the ‘Your First £100,000 Estate Agency’ book? ✅ DM me the word “BOOK” on Instagram https://www.instagram.com/estateagent.consultancy/ and I’ll send it straight over. 📥 Want FREE materials to help get you your next instruction? Head to: https://www.estateagentconsultancy.com/freeintro 💻 Want to launch or scale your own estate agency business? Book a free discovery call here: https://theestateagentconsultancy.as.me/sixty-consultation 🎓 To access to our ‘Your First £100,000 Estate Agency’ video course. Head over to: https://www.estateagentconsultancy.com/your-first-100000-digital-course 📅 Want to join our next free webinar? Get added to the VIP list to find out first: https://www.estateagentconsultancy.com/webinar Any questions? Just email: hello@estateagentconsultancy.com or visit us at https://www.estateagentconsultancy.com
July 27 · 12 min
Stop Pitching: The Consultative Selling Method That Wins More Clients
Selling has changed, but many businesses are still relying on outdated pitches. In this episode, we explore why modern clients do not need more information—they need clarity, confidence and someone who genuinely understands their problem. You will learn how consultative selling helps you build trust faster, win higher-value clients and make sales conversations feel far more natural. We cover why pitching too early loses business, the questions that uncover what clients truly need, how the doctor analogy can transform your approach, and the simple framework I use to move from discovery and diagnosis to recommendation and closing. People do not want another salesperson. They want an expert who understands their problem better than they do. When you achieve that, the sale becomes the natural next step. 🏆 Nominations and tickets are now available for the first-ever Personal Estate Agency Awards! Join us on 22nd October 2026 in Birmingham as we celebrate the very best personal estate agents, brokerage businesses and brokerage teams from across the UK. Nominate yourself, nominate someone else, or book your tickets here: https://www.personalestateagencyawards.co.uk/ 📚Want a free copy of the ‘Your First £100,000 Estate Agency’ book? ✅ DM me the word “BOOK” on Instagram https://www.instagram.com/estateagent.consultancy/ and I’ll send it straight over. 📥 Want FREE materials to help get you your next instruction? Head to: https://www.estateagentconsultancy.com/freeintro 💻 Want to launch or scale your own estate agency business? Book a free discovery call here: https://theestateagentconsultancy.as.me/sixty-consultation 🎓 To access to our ‘Your First £100,000 Estate Agency’ video course. Head over to: https://www.estateagentconsultancy.com/your-first-100000-digital-course 📅 Want to join our next free webinar? Get added to the VIP list to find out first: https://www.estateagentconsultancy.com/webinar Any questions? Just email: hello@estateagentconsultancy.com or visit us at https://www.estateagentconsultancy.com
July 24 · 42 min
From Starting Again at 30 to Market Leader: Ross Daniello’s No-BS Playbook for Estate Agents
In this episode, I sit down with Ross Daniello to unpack one of the most honest and insightful journeys in estate agency—from starting again as a junior in his 30s to building a market-leading premium brand with Chartwell Noble. We dive deep into what it really takes to succeed in this industry—cutting through the noise, the hype, and the “get rich quick” nonsense that’s everywhere right now. Ross shares powerful lessons on backing yourself, choosing the right people, building a brand that commands premium fees, and why most agents are completely getting it wrong when it comes to value vs price. This is a must-listen if you want to build a serious business—not just sell a few houses. We cover: Why starting again can be your biggest advantage The truth about self-employed agency (and why most fail) How to build a premium brand that wins high-value instructions The real reason agents struggle to charge proper fees Why choosing the right people matters more than anything The mindset shift needed to become a market leader If you’re serious about levelling up your estate agency career or building something of your own—this one will hit hard. 🏆 Nominations and tickets are now available for the first-ever Personal Estate Agency Awards! Join us on 22nd October 2026 in Birmingham as we celebrate the very best personal estate agents, brokerage businesses and brokerage teams from across the UK. Nominate yourself, nominate someone else, or book your tickets here: https://www.personalestateagencyawards.co.uk/ 📚Want a free copy of the ‘Your First £100,000 Estate Agency’ book? ✅ DM me the word “BOOK” on Instagram https://www.instagram.com/estateagent.consultancy/ and I’ll send it straight over. 📥 Want FREE materials to help get you your next instruction? Head to: https://www.estateagentconsultancy.com/freeintro 💻 Want to launch or scale your own estate agency business? Book a free discovery call here: https://theestateagentconsultancy.as.me/sixty-consultation 🎓 To access to our ‘Your First £100,000 Estate Agency’ video course. Head over to: https://www.estateagentconsultancy.com/your-first-100000-digital-course 📅 Want to join our next free webinar? Get added to the VIP list to find out first: https://www.estateagentconsultancy.com/webinar Any questions? Just email: hello@estateagentconsultancy.com or visit us at https://www.estateagentconsultancy.com
July 23 · 11 min
Nobody Wants a “Free Valuation” (Do This Instead to Win More Instructions)
Most estate agents are offering the exact same thing… just packaged in the most boring way possible. In this episode, we break down why “free market appraisals” don’t actually appeal to modern sellers—and what they really want instead. Because the truth is, it’s not about changing the service… it’s about changing how you position it. You’ll learn how simple shifts like “strategy session”, “market consultation”, or “wealth review” can dramatically increase your conversion rates—without changing what you actually deliver. If you want more instructions without working harder, this episode will show you how to reframe your offer so clients want to book in with you. Key takeaways: * Why “free valuations” feel low-value to clients * The psychology behind better naming and positioning * Real examples of high-converting alternatives * How to upgrade your offer instantly (without changing the service) This is one of the easiest wins you can implement immediately—and it could completely change how your market responds to you. 🏆 Nominations and tickets are now available for the first-ever Personal Estate Agency Awards! Join us on 22nd October 2026 in Birmingham as we celebrate the very best personal estate agents, brokerage businesses and brokerage teams from across the UK. Nominate yourself, nominate someone else, or book your tickets here: https://www.personalestateagencyawards.co.uk/ 📚Want a free copy of the ‘Your First £100,000 Estate Agency’ book? ✅ DM me the word “BOOK” on Instagram https://www.instagram.com/estateagent.consultancy/ and I’ll send it straight over. 📥 Want FREE materials to help get you your next instruction? Head to: https://www.estateagentconsultancy.com/freeintro 💻 Want to launch or scale your own estate agency business? Book a free discovery call here: https://theestateagentconsultancy.as.me/sixty-consultation 🎓 To access to our ‘Your First £100,000 Estate Agency’ video course. Head over to: https://www.estateagentconsultancy.com/your-first-100000-digital-course 📅 Want to join our next free webinar? Get added to the VIP list to find out first: https://www.estateagentconsultancy.com/webinar Any questions? Just email: hello@estateagentconsultancy.com or visit us at https://www.estateagentconsultancy.com
July 22 · 19 min
Okay I Give In... How To Grow Your Downline.
You asked. I delivered. I was asked last week by an agent how to grow their downline... Here's how I would do it in 2026. Enjoy. 🏆 Nominations and tickets are now available for the first-ever Personal Estate Agency Awards! Join us on 22nd October 2026 in Birmingham as we celebrate the very best personal estate agents, brokerage businesses and brokerage teams from across the UK. Nominate yourself, nominate someone else, or book your tickets here: https://www.personalestateagencyawards.co.uk/ 📚Want a free copy of the ‘Your First £100,000 Estate Agency’ book? ✅ DM me the word “BOOK” on Instagram https://www.instagram.com/estateagent.consultancy/ and I’ll send it straight over. 📥 Want FREE materials to help get you your next instruction? Head to: https://www.estateagentconsultancy.com/freeintro 💻 Want to launch or scale your own estate agency business? Book a free discovery call here: https://theestateagentconsultancy.as.me/sixty-consultation 🎓 To access to our ‘Your First £100,000 Estate Agency’ video course. Head over to: https://www.estateagentconsultancy.com/your-first-100000-digital-course 📅 Want to join our next free webinar? Get added to the VIP list to find out first: https://www.estateagentconsultancy.com/webinar Any questions? Just email: hello@estateagentconsultancy.com or visit us at https://www.estateagentconsultancy.com
July 21 · 9 min
Don't Report the Market. Explain it!
Any agent can share the latest property news. Very few can explain what it actually means for their landlords. Even fewer are actually doing it. In today's episode, we're looking at how to become the local expert landlords rely on by turning headlines into practical advice. How to use your market knowledge in valuations, social media and landlord conversations to demonstrate real expertise and position yourself as more than just a letting agent. Because landlords don't need more information, they need someone who can make sense of it. 🏆 Nominations and tickets are now available for the first-ever Personal Estate Agency Awards! Join us on 22nd October 2026 in Birmingham as we celebrate the very best personal estate agents, brokerage businesses and brokerage teams from across the UK. Nominate yourself, nominate someone else, or book your tickets here: https://www.personalestateagencyawards.co.uk/ 📚Want a free copy of the ‘Your First £100,000 Estate Agency’ book? ✅ DM me the word “BOOK” on Instagram https://www.instagram.com/estateagent.consultancy/ and I’ll send it straight over. 📥 Want FREE materials to help get you your next instruction? Head to: https://www.estateagentconsultancy.com/freeintro 💻 Want to launch or scale your own estate agency business? Book a free discovery call here: https://theestateagentconsultancy.as.me/sixty-consultation 🎓 To access to our ‘Your First £100,000 Estate Agency’ video course. Head over to: https://www.estateagentconsultancy.com/your-first-100000-digital-course 📅 Want to join our next free webinar? Get added to the VIP list to find out first: https://www.estateagentconsultancy.com/webinar Any questions? Just email: hello@estateagentconsultancy.com or visit us at https://www.estateagentconsultancy.com
July 20 · 6 min
How to Get More 5-Star Reviews (Without Begging for Them)
Most estate agents ask for reviews… But very few actually get them consistently. In this episode, we break down the psychology behind getting more 5-star reviews — and more importantly, getting clients to actually follow through and leave them. We cover: Why most people intend to leave a review… but never do The simple psychological shift that gets more “yes” responses How to give clients a real reason to leave you a review When and how to ask (this part matters more than you think) How to turn great service into consistent social proof If you want more instructions, more trust, and more inbound leads… Your reviews need to do the heavy lifting for you. Because the agents with the most (and best) reviews — win. 🏆 Nominations and tickets are now available for the first-ever Personal Estate Agency Awards! Join us on 22nd October 2026 in Birmingham as we celebrate the very best personal estate agents, brokerage businesses and brokerage teams from across the UK. Nominate yourself, nominate someone else, or book your tickets here: https://www.personalestateagencyawards.co.uk/ 📚Want a free copy of the ‘Your First £100,000 Estate Agency’ book? ✅ DM me the word “BOOK” on Instagram https://www.instagram.com/estateagent.consultancy/ and I’ll send it straight over. 📥 Want FREE materials to help get you your next instruction? Head to: https://www.estateagentconsultancy.com/freeintro 💻 Want to launch or scale your own estate agency business? Book a free discovery call here: https://theestateagentconsultancy.as.me/sixty-consultation 🎓 To access to our ‘Your First £100,000 Estate Agency’ video course. Head over to: https://www.estateagentconsultancy.com/your-first-100000-digital-course 📅 Want to join our next free webinar? Get added to the VIP list to find out first: https://www.estateagentconsultancy.com/webinar Any questions? Just email: hello@estateagentconsultancy.com or visit us at https://www.estateagentconsultancy.com
July 18 · 31 min
Burnout, Altruism, and a Big Announcement (or, "Why I Nearly Cried on a Train")
This Saturday's episode is a little different. It begins on a packed train out of Bath Spa, where nobody would give up their seat for an elderly lady — and where Toby realised something wasn't right, and hadn't been for a while. What follows is an honest conversation about burnout and the pressure of self-employment, and some genuinely remarkable research into why doing good is good for your business, your team, your customers... and even how long you live. Plus, a rather exciting (and completely stupid) announcement: a free 24-hour live webinar on 3rd September, packed with brilliant guests, in aid of Breast Cancer Now and Andy's Man Club. Register free at 24hourwebinar.com. 🏆 Nominations and tickets are now available for the first-ever Personal Estate Agency Awards! Join us on 22nd October 2026 in Birmingham as we celebrate the very best personal estate agents, brokerage businesses and brokerage teams from across the UK. Nominate yourself, nominate someone else, or book your tickets here: https://www.personalestateagencyawards.co.uk/ 📚Want a free copy of the ‘Your First £100,000 Estate Agency’ book? ✅ DM me the word “BOOK” on Instagram https://www.instagram.com/estateagent.consultancy/ and I’ll send it straight over. 📥 Want FREE materials to help get you your next instruction? Head to: https://www.estateagentconsultancy.com/freeintro 💻 Want to launch or scale your own estate agency business? Book a free discovery call here: https://theestateagentconsultancy.as.me/sixty-consultation 🎓 To access to our ‘Your First £100,000 Estate Agency’ video course. Head over to: https://www.estateagentconsultancy.com/your-first-100000-digital-course 📅 Want to join our next free webinar? Get added to the VIP list to find out first: https://www.estateagentconsultancy.com/webinar Any questions? Just email: hello@estateagentconsultancy.com or visit us at https://www.estateagentconsultancy.com
July 17 · 35 min
Why The Best Estate Agents Don’t Feel Like Estate Agents
What does it really take to build a long-lasting estate agency business? In this episode, I sit down with Wendy Peterman from Petermans, a business that’s been serving its community for decades, to unpack what actually matters. And it’s probably not what you think. We cover: * Wendy’s journey from advertising into estate agency * Why communication is the most underrated skill in the industry * The importance of relationships (and why email isn’t enough) * How to give honest advice without losing instructions * Why being “liked” can actually hold agents back * The truth about building a strong team and culture * Mental health, burnout, and why agents need to talk more Plus: 👉 How to become the “go-to” name in your local area 👉 Why community beats constant self-promotion 🏆 Nominations and tickets are now available for the first-ever Personal Estate Agency Awards! Join us on 22nd October 2026 in Birmingham as we celebrate the very best personal estate agents, brokerage businesses and brokerage teams from across the UK. Nominate yourself, nominate someone else, or book your tickets here: https://www.personalestateagencyawards.co.uk/ 📚Want a free copy of the ‘Your First £100,000 Estate Agency’ book? ✅ DM me the word “BOOK” on Instagram https://www.instagram.com/estateagent.consultancy/ and I’ll send it straight over. 📥 Want FREE materials to help get you your next instruction? Head to: https://www.estateagentconsultancy.com/freeintro 💻 Want to launch or scale your own estate agency business? Book a free discovery call here: https://theestateagentconsultancy.as.me/sixty-consultation 🎓 To access to our ‘Your First £100,000 Estate Agency’ video course. Head over to: https://www.estateagentconsultancy.com/your-first-100000-digital-course 📅 Want to join our next free webinar? Get added to the VIP list to find out first: https://www.estateagentconsultancy.com/webinar Any questions? Just email: hello@estateagentconsultancy.com or visit us at https://www.estateagentconsultancy.com
July 16 · 9 min
Want More Instructions? Do This One Thing First
If you want more instructions… You need to be brutally honest about one thing: Are you actually focusing on the job that matters most? In this episode, we break down the mindset shift every estate agent needs to make if they want to grow — and why so many get distracted by everything except the thing that drives revenue. We cover: The real #1 job of an estate agent (it’s simpler than you think) Why most agents stay busy but don’t grow The mindset shift required to prioritise listings above everything else How to structure your day around income-generating activity Why great agents still struggle if they focus on the wrong things You might be brilliant at what you do… But if you’re not getting enough properties on the market, nothing else matters. Because in estate agency — More instructions = more opportunities = more income. 🏆 Nominations and tickets are now available for the first-ever Personal Estate Agency Awards! Join us on 22nd October 2026 in Birmingham as we celebrate the very best personal estate agents, brokerage businesses and brokerage teams from across the UK. Nominate yourself, nominate someone else, or book your tickets here: https://www.personalestateagencyawards.co.uk/ 📚Want a free copy of the ‘Your First £100,000 Estate Agency’ book? ✅ DM me the word “BOOK” on Instagram https://www.instagram.com/estateagent.consultancy/ and I’ll send it straight over. 📥 Want FREE materials to help get you your next instruction? Head to: https://www.estateagentconsultancy.com/freeintro 💻 Want to launch or scale your own estate agency business? Book a free discovery call here: https://theestateagentconsultancy.as.me/sixty-consultation 🎓 To access to our ‘Your First £100,000 Estate Agency’ video course. Head over to: https://www.estateagentconsultancy.com/your-first-100000-digital-course 📅 Want to join our next free webinar? Get added to the VIP list to find out first: https://www.estateagentconsultancy.com/webinar Any questions? Just email: hello@estateagentconsultancy.com or visit us at https://www.estateagentconsultancy.com
July 15 · 13 min
Busy But Broke? Here’s What You’re Doing Wrong
If you feel constantly busy in your estate agency… but your bank account doesn’t reflect it — this episode is for you. Because being busy doesn’t mean you’re being productive. In this episode, we break down: Why so many agents stay stuck doing everything themselves How to identify what actually moves the needle in your business The shift from “doing more” to doing the right things How to bring in top talent without blowing your budget The exact strategy we use to hire incredible people from around the world The reality is — you are the biggest asset in your business. But if you’re stuck doing low-value tasks, you’re limiting your growth. If you want more income, more freedom, and a business that actually scales… You don’t need to work harder. You need to work smarter — and build the right team around you. 🏆 Nominations and tickets are now available for the first-ever Personal Estate Agency Awards! Join us on 22nd October 2026 in Birmingham as we celebrate the very best personal estate agents, brokerage businesses and brokerage teams from across the UK. Nominate yourself, nominate someone else, or book your tickets here: https://www.personalestateagencyawards.co.uk/ 📚Want a free copy of the ‘Your First £100,000 Estate Agency’ book? ✅ DM me the word “BOOK” on Instagram https://www.instagram.com/estateagent.consultancy/ and I’ll send it straight over. 📥 Want FREE materials to help get you your next instruction? Head to: https://www.estateagentconsultancy.com/freeintro 💻 Want to launch or scale your own estate agency business? Book a free discovery call here: https://theestateagentconsultancy.as.me/sixty-consultation 🎓 To access to our ‘Your First £100,000 Estate Agency’ video course. Head over to: https://www.estateagentconsultancy.com/your-first-100000-digital-course 📅 Want to join our next free webinar? Get added to the VIP list to find out first: https://www.estateagentconsultancy.com/webinar Any questions? Just email: hello@estateagentconsultancy.com or visit us at https://www.estateagentconsultancy.com
July 14 · 9 min
The Most Valuable Marketing Asset You don't Own...Yet
Rachel's back this week (thanks Chris for holding the fort!) with your weekly lettings challenge. What if your next landlord instruction didn't come from an advert, a valuation or a referral...but from a community you've built yourself? I'm setting you a challenge that could completely change the way landlords in your local area see your agency. We're talking about creating an exclusive Facebook group for landlords, not as another marketing channel, but as a place where you become the trusted voice, the connector and the go-to expert. Your'll discover how a landlord community can strengthen relationships, grow your database, generate endless content ideas and position your agency at the centre of the local property conversation. We also have practical ideas for what to post, how to encourage engagement and why the questions your landlord ask could become your most valuable marketing asset. If you're looking for a way to stand out from every other letting agent in your area, this week's challenge could be one of the most valuable things you do for your business this year. 🏆 Nominations and tickets are now available for the first-ever Personal Estate Agency Awards! Join us on 22nd October 2026 in Birmingham as we celebrate the very best personal estate agents, brokerage businesses and brokerage teams from across the UK. Nominate yourself, nominate someone else, or book your tickets here: https://www.personalestateagencyawards.co.uk/ 📚Want a free copy of the ‘Your First £100,000 Estate Agency’ book? ✅ DM me the word “BOOK” on Instagram https://www.instagram.com/estateagent.consultancy/ and I’ll send it straight over. 📥 Want FREE materials to help get you your next instruction? Head to: https://www.estateagentconsultancy.com/freeintro 💻 Want to launch or scale your own estate agency business? Book a free discovery call here: https://theestateagentconsultancy.as.me/sixty-consultation 🎓 To access to our ‘Your First £100,000 Estate Agency’ video course. Head over to: https://www.estateagentconsultancy.com/your-first-100000-digital-course 📅 Want to join our next free webinar? Get added to the VIP list to find out first: https://www.estateagentconsultancy.com/webinar Any questions? Just email: hello@estateagentconsultancy.com or visit us at https://www.estateagentconsultancy.com
July 13 · 8 min
You’re Talking Like an Estate Agent… That’s the Problem
Most estate agents aren’t losing business because they’re bad… They’re losing it because they’re misunderstood. In this episode, we break down how to “read your client’s mind” — not by guessing, but by understanding how they actually think, what they’re worried about, and the questions they’re too afraid (or too unsure) to ask. We cover: Why estate agents accidentally confuse clients with industry jargon How to simplify your communication so people actually get it The reality: your clients haven’t moved in 10–20 years A powerful AI tip to uncover exactly what your clients are thinking How to position yourself as the agent who truly understands them When you speak your client’s language… You instantly become the obvious choice. Because the agent who explains things best — wins. 🏆 Nominations and tickets are now available for the first-ever Personal Estate Agency Awards! Join us on 22nd October 2026 in Birmingham as we celebrate the very best personal estate agents, brokerage businesses and brokerage teams from across the UK. Nominate yourself, nominate someone else, or book your tickets here: https://www.personalestateagencyawards.co.uk/ 📚Want a free copy of the ‘Your First £100,000 Estate Agency’ book? ✅ DM me the word “BOOK” on Instagram https://www.instagram.com/estateagent.consultancy/ and I’ll send it straight over. 📥 Want FREE materials to help get you your next instruction? Head to: https://www.estateagentconsultancy.com/freeintro 💻 Want to launch or scale your own estate agency business? Book a free discovery call here: https://theestateagentconsultancy.as.me/sixty-consultation 🎓 To access to our ‘Your First £100,000 Estate Agency’ video course. Head over to: https://www.estateagentconsultancy.com/your-first-100000-digital-course 📅 Want to join our next free webinar? Get added to the VIP list to find out first: https://www.estateagentconsultancy.com/webinar Any questions? Just email: hello@estateagentconsultancy.com or visit us at https://www.estateagentconsultancy.com
July 11 · 27 min
How to Turn Customers Into Raving Fans — Live from the Kerfuffle Conference
Recorded live on stage at the Kerfuffle Conference at the ICC in Newport — where Toby had the unusual honour of warming up for Alastair Campbell — this episode reveals why the most powerful marketing channel isn't the one you're paying for. It's word of mouth. Drawing on a behavioural psychology principle called the peak-end rule (and a research study involving a colonoscopy, of all things), Toby sets out a three-step roadmap for estate agents: fix the worst moment, elevate the best moment, and nail the ending. Get those three right, and your customers won't just leave happy — they'll become walking, talking billboards for your business. 🏆 Nominations and tickets are now available for the first-ever Personal Estate Agency Awards! Join us on 22nd October 2026 in Birmingham as we celebrate the very best personal estate agents, brokerage businesses and brokerage teams from across the UK. Nominate yourself, nominate someone else, or book your tickets here: https://www.personalestateagencyawards.co.uk/ 📚Want a free copy of the ‘Your First £100,000 Estate Agency’ book? ✅ DM me the word “BOOK” on Instagram https://www.instagram.com/estateagent.consultancy/ and I’ll send it straight over. 📥 Want FREE materials to help get you your next instruction? Head to: https://www.estateagentconsultancy.com/freeintro 💻 Want to launch or scale your own estate agency business? Book a free discovery call here: https://theestateagentconsultancy.as.me/sixty-consultation 🎓 To access to our ‘Your First £100,000 Estate Agency’ video course. Head over to: https://www.estateagentconsultancy.com/your-first-100000-digital-course 📅 Want to join our next free webinar? Get added to the VIP list to find out first: https://www.estateagentconsultancy.com/webinar Any questions? Just email: hello@estateagentconsultancy.com or visit us at https://www.estateagentconsultancy.com
July 10 · 43 min
Want Higher Fees? Learn From Prime Estate Agents
What does it really take to succeed in the prime and super prime property market? In this episode, I sit down with Simon Leadbetter to break down the latest Voice of the Agent: Prime Cuts report — a data-backed look at how the top estate agents operate at the highest level. We cover: * The difference between upper quartile, prime, and super prime markets * Why top agents list fewer properties… but earn significantly more * How fees actually INCREASE as property prices go up * Why relationships (not marketing) dominate at the top end * The biggest mistakes agents make when trying to “go premium” * What it really takes to break into the prime market One of the biggest takeaways? 👉 “It’s not about who knows you — it’s about who you know.” This episode is a must-listen if you’re looking to move upmarket, increase your fees, or understand how the best agents in the industry actually operate. 🏆 Nominations and tickets are now available for the first-ever Personal Estate Agency Awards! Join us on 22nd October 2026 in Birmingham as we celebrate the very best personal estate agents, brokerage businesses and brokerage teams from across the UK. Nominate yourself, nominate someone else, or book your tickets here: https://www.personalestateagencyawards.co.uk/ 📚Want a free copy of the ‘Your First £100,000 Estate Agency’ book? ✅ DM me the word “BOOK” on Instagram https://www.instagram.com/estateagent.consultancy/ and I’ll send it straight over. 📥 Want FREE materials to help get you your next instruction? Head to: https://www.estateagentconsultancy.com/freeintro 💻 Want to launch or scale your own estate agency business? Book a free discovery call here: https://theestateagentconsultancy.as.me/sixty-consultation 🎓 To access to our ‘Your First £100,000 Estate Agency’ video course. Head over to: https://www.estateagentconsultancy.com/your-first-100000-digital-course 📅 Want to join our next free webinar? Get added to the VIP list to find out first: https://www.estateagentconsultancy.com/webinar Any questions? Just email: hello@estateagentconsultancy.com or visit us at https://www.estateagentconsultancy.com
July 9 · 8 min
You Started a Business to Be Different… So Why Do You Look Like Everyone Else?
You started your own business so you could do things your way… So why do so many business owners end up looking exactly like everyone else? In this episode, we break down one of the biggest traps in business — playing it safe, copying the competition, and trying to appeal to everyone… which ultimately makes you stand out to no one. We cover: Why most businesses drift towards “safe and similar” The hidden cost of trying to please everyone How standing out actually attracts better clients Why being polarising is a strength, not a weakness The mindset shift that happens as you grow in business The reality is — the more successful you become, the less you need to be everything to everyone. If you want more attention, better clients, and a stronger brand… You don’t need to fit in. You need to stand out. 🏆 Nominations and tickets are now available for the first-ever Personal Estate Agency Awards! Join us on 22nd October 2026 in Birmingham as we celebrate the very best personal estate agents, brokerage businesses and brokerage teams from across the UK. Nominate yourself, nominate someone else, or book your tickets here: https://www.personalestateagencyawards.co.uk/ 📚Want a free copy of the ‘Your First £100,000 Estate Agency’ book? ✅ DM me the word “BOOK” on Instagram https://www.instagram.com/estateagent.consultancy/ and I’ll send it straight over. 📥 Want FREE materials to help get you your next instruction? Head to: https://www.estateagentconsultancy.com/freeintro 💻 Want to launch or scale your own estate agency business? Book a free discovery call here: https://theestateagentconsultancy.as.me/sixty-consultation 🎓 To access to our ‘Your First £100,000 Estate Agency’ video course. Head over to: https://www.estateagentconsultancy.com/your-first-100000-digital-course 📅 Want to join our next free webinar? Get added to the VIP list to find out first: https://www.estateagentconsultancy.com/webinar Any questions? Just email: hello@estateagentconsultancy.com or visit us at https://www.estateagentconsultancy.com