The Art Of Hospitality

The Art Of Hospitality Podcast

The Art of Hospitality is the podcast for vacation rental professionals who want to think differently about what they're building.

Each week, Conrad O'Connell and Adam Norko dig into the ideas, strategies, and conversations shaping the vacation rental industry — from AI and operations to guest experience and growth.

Less fluff. More depth. Always practical.

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119 episodes
Updated Wednesday

Episodes119

Newest first

Oct 15, 2025 · 51 min
The Direct Booking Movement Is More Important Than You Even Think... (With Humphrey Bowles)
In this episode, we chat about the "digital sharecroppers" commonly known as the OTAs with Humphrey Bowles, the CEO of Truvi. Enjoy! ⭐️ Links & Show Notes Adam Norko Conrad O'Connell Humphrey Bowles Truvi
Oct 8, 2025 · 30 min
Bye For Now (With Scott Fasano)
In this episode, we deal with a tough one: we say goodbye to Scott Fasano, our original co-host as part of the trio. Scott shares about his new non-vacation-rental journey and what he's working on now. It's not goodbye. It's bye for now, Scott! ♥️ ⭐️ Links & Show Notes Adam Norko Conrad O'Connell Scott Fasano Scott's Substack
Oct 1, 2025 · 38 min
Telling The Story Of Real Estate Investments That Make Business Sense (With Zach Arko)
In this episode, we're chatting with Zach Arko from Breezy Vacays to talk investing, areas to consider, buying islands, New Mexico and a LOT more. Enjoy! ⭐️ Links & Show Notes Adam Norko Conrad O'Connell Zach Arko Ruidoso Cabins Little Raccoon Key Missing Hotel
Sep 24, 2025 · 49 min
Talking Operations To The Next Level As You Scale (With Michael Vialpando)
In this episode, we're chatting with Michael Vialpando of Renjoy to talk all things operations, scaling, growing and headed to the next level in their vacation rental company. Enjoy! ⭐️ Links & Show Notes Adam Norko Conrad O'Connell Michael Vialpando Renjoy
Sep 17, 2025 · 56 min
Marketing Approach With The Four Boxes Framework, Airbnb Changes, Guest Trends In 2025 & More (With Conrad O'Connell & Adam Norko)
In this episode, we're solo dolo again to chat all things marketing, Airbnb changes (taking more of your $$), the four box framework for marketing and a LOT more... Enjoy! ⭐️ Links & Show Notes Adam Norko Conrad O'Connell
Sep 10, 2025 · 52 min
What Does The Next OTA Success Story Look Like? (With Paul Buonopane & Jeffrey Manheimer)
In this episode, we're back with two awesome guests from "Stay" (https://staywithstay.com/): Paul Buonopane & Jeffrey Manheimer to talk all things marketplaces, OTA, direct vs control, platforms, growth, marketing and a LOT more... Enjoy! ⭐️ Links & Show Notes Adam Norko Conrad O'Connell Paul Buonopane Jeffrey Manheimer Stay
Sep 3, 2025 · 52 min
Learning Through Growth, Exit, And Building Something Brand-New + VRMA 2025 Preview (With Jodi Refosco)
In this episode, we're joined by newly minted "Pioneer" Jodi Refosco of Deep Creek Lake to talk across a wide variety of topics including growing to 500+ units, selling her business, building something new in DCL, previewing VRMA 2025 and a LOT more. Awesome bonus: use promo code ART100 to save $100 on your VRMA Registration if you purchase before September 5th, 2025. Terms apply. https://www.vrma.org/vegas Enjoy! ⭐️ Links & Show Notes Adam Norko Conrad O'Connell VRMA Tickets - use promo code ART100 Jodi Refosco Timber Rock Village
Aug 27, 2025 · 39 min
Summer 2025 Grab Bag (With Adam Norko & Conrad O'Connell)
In this episode, we're solo dolo to chat on a grab bag of topics: AI, building apps, tech stack, marketing, how Summer 2025 went in the industry and a lot more! Don't worry - guests return next week. Enjoy! ⭐️ Links & Show Notes Adam Norko Conrad O'Connell
Aug 20, 2025 · 50 min
Hands On With Top Performing Properties Is Hard Work (With Erin Lenhardt)
In this episode, we're joined by Erin Lenhardt of The Brighthouse to talk building, market focus, design of winning STRs, guest experience, investing and a LOT more... Enjoy! ⭐️ Links & Show Notes Adam Norko Conrad O'Connell The Brighthouse Erin Lenhardt
Aug 13, 2025 · 54 min
This Expert Says Almost Every Vacation Rental Manager Is Doing Design All WRONG (With Mark Lumpkin)
In this episode, we're joined by Mark Lumpkin of STR Cribs to talk all things, design, returns, performance of commodity listings vs designed listings, where most property managers fail, winning on Airbnb, how to get more bookings with design and a LOT more. Buckle up. Enjoy! ⭐️ Links & Show Notes Adam Norko Conrad O'Connell STR Cribs Mark Lumpkin
Aug 6, 2025 · 45 min
What Are Vacation Rental Managers Getting Wrong On Digital Ads? (With Amber Knight)
In this episode, we're joined by Amber Knight from BookingsCloud to talk advertising, marketing teams, budget, AI/ML, targeting and a LOT more! Enjoy! ⭐️ Links & Show Notes Adam Norko Conrad O'Connell Amber Knight BookingsCloud Editor's note: we had some minor audio issues during recording.
Jul 30, 2025 · 49 min
Lessons Learned From Scaling Content Creation Marketing To 80%+ Direct Bookings (With Sarah Stahl)
In this episode, we're joined by Sarah Stahl to talk all about her experience growing a unique stays brand in Alabama, using content creators, generating brand awareness and a LOT more... Enjoy! ⭐️ Links & Show Notes Adam Norko Conrad O'Connell Sarah Stahl Website Sarah Stahl LinkedIn
Jul 23, 2025 · 54 min
Building Teams And Systems: Is This The Way To Actually Scale And Grow? (With Marisa Grover)
In this episode, we're joined by Marisa Grover to talk all things "markets", systems, Airbnb vs direct, working in your own backyard, and a LOT more. Enjoy! ⭐️ Links & Show Notes Adam Norko Conrad O'Connell Marisa Grover Follow Marisa on Instagram Home On The Range
Jul 16, 2025 · 24 min
Are You Setup For Success With Your Marketing Efforts?
In this episode, we're solo to talk all things marketing, direct booking fees, investment, margin and even more. Enjoy! ⭐️ Links & Show Notes Adam Norko Conrad O'Connell
Jul 9, 2025 · 49 min
Marketing vs Operations: What Do The Best Vacation Rental Managers Do To Grow? (With Chad Blankenship & Alex Husner)
In this episode, we're joined by Alex Husner AND Chad Blankenship to talk all things growth, marketing vs ops, revenue, pricing, brand building, consulting services for VRMs and a LOT more! Enjoy! ⭐️ Links & Show Notes Adam Norko Conrad O'Connell Chad Blankenship Alex Husner Alex & Annie Podcast Directly Alex
Jul 2, 2025 · 49 min
What Operations Software Can Do To Make Your Business Run Better (With Simon Seroussi)
In this episode, we're joined by Simon Seroussi from SuiteOp to talk all things operations, software, PMS vs bolt-on tools, running a PM company, tech, investor software companies and more! Enjoy! ⭐️ Links & Show Notes Adam Norko Scott Fasano Conrad O'Connell SuiteOp About Simon
Jun 25, 2025 · 55 min
Exploring Digital Advertising From A New Perspective (With Anthony Chiaravallo)
In this episode, we're joined by advertising expert Anthony Chiaravallo of Vallo Media to talk all things paid ads, industry experts, growth, focusing on the right channels, data collection and a LOT more. Enjoy! ⭐️ Links & Show Notes Adam Norko Scott Fasano Conrad O'Connell Vallo Media Anthony Chiaravallo
Jun 18, 2025 · 52 min
Checking Back In On Growth, Working On The Right Projects & "Here Goes Nothin" (With Matt Landau)
In this episode, we're joined (again) to chat again with Matt Landau on his new ventures, Here Goes Nothin, growth, new horizons, focus, investments into people, leadership and a LOT more... Enjoy! ⭐️ Links & Show Notes Adam Norko Scott Fasano Conrad O'Connell Matt Landau Here Goes Nothin
Jun 11, 2025 · 52 min
The Top Real Estate Investors NEED Vacation Rental Managers? (With Shawn Moore)
In this episode, we chat with Shawn Moore of Vodessey on picking the right properties, spending on guest experience, and why the top investors love using property managers... Enjoy! ⭐️ Links & Show Notes Adam Norko Scott Fasano Conrad O'Connell Vodessey Shawn Moore Vacation Rental Revolution Podcast What the Hell Is a Lifestyle Asset?: How To Build Lifestyle & Financial Freedom Investing In Vacation Homes
Jun 4, 2025 · 55 min
Scaling A Luxury Vacation Rental Management Business The Smart Way (With Caleb Hannon)
In this episode, we chat with North Carolina's very own Caleb Hannon on all things growth, scaling a business, partnerships, AI, local hospitality vs service and a LOT more... Enjoy! ⭐️ Links & Show Notes Adam Norko Scott Fasano Conrad O'Connell Caleb Hannon Stay Lake Norman

The Art Of Hospitality

The Direct Booking Movement Is More Important Than You Even Think... (With Humphrey Bowles)

Bye For Now (With Scott Fasano)

Telling The Story Of Real Estate Investments That Make Business Sense (With Zach Arko)

Talking Operations To The Next Level As You Scale (With Michael Vialpando)

Marketing Approach With The Four Boxes Framework, Airbnb Changes, Guest Trends In 2025 & More (With Conrad O'Connell & Adam Norko)

What Does The Next OTA Success Story Look Like? (With Paul Buonopane & Jeffrey Manheimer)

Learning Through Growth, Exit, And Building Something Brand-New + VRMA 2025 Preview (With Jodi Refosco)

Summer 2025 Grab Bag (With Adam Norko & Conrad O'Connell)

Hands On With Top Performing Properties Is Hard Work (With Erin Lenhardt)

This Expert Says Almost Every Vacation Rental Manager Is Doing Design All WRONG (With Mark Lumpkin)

What Are Vacation Rental Managers Getting Wrong On Digital Ads? (With Amber Knight)

Lessons Learned From Scaling Content Creation Marketing To 80%+ Direct Bookings (With Sarah Stahl)

Building Teams And Systems: Is This The Way To Actually Scale And Grow? (With Marisa Grover)

Are You Setup For Success With Your Marketing Efforts?

Marketing vs Operations: What Do The Best Vacation Rental Managers Do To Grow? (With Chad Blankenship & Alex Husner)

What Operations Software Can Do To Make Your Business Run Better (With Simon Seroussi)

Exploring Digital Advertising From A New Perspective (With Anthony Chiaravallo)

Checking Back In On Growth, Working On The Right Projects & "Here Goes Nothin" (With Matt Landau)

The Top Real Estate Investors NEED Vacation Rental Managers? (With Shawn Moore)

Scaling A Luxury Vacation Rental Management Business The Smart Way (With Caleb Hannon)