
EP09: 55K Subscribers, 2,100 Paid: The Substack Masterclass with Philip Hofmacher
Connect with Philip Hofmacher & Write Build Scale: https://substack.com/@philiphofmacher Welcome to the Sustainable Side Hustle Podcast with Vinayak Ramesh. Today’s episode features Philip Hofmacher, co-founder of Write Build Scale, which has grown to more than 55,000 Substack subscribers and 2,100 paying members after becoming a bestseller in under 60 days. We go deep into how they grew the publication, what actually converts free subscribers into paying customers, why paid subscriptions make up less than 10% of their overall revenue, and how they built courses, coaching, digital products, and community around their audience. Philip also breaks down exactly what he would do in his first 30 days on Substack if he had to start from zero today, including his 10-5-1 networking rule, content strategy, collaborations, niche positioning, and the path from your first $100 to $10,000 and beyond. >>> Don't forget to follow the Sustainable Side Hustle Podcast and drop us a rating and review.
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