StarrCast

The StarrCast: Where Wellness Works
Hosted by Lisa Starr of Wynne Business, this podcast is your insider's guide to thriving in the world of wellness. Whether you're a seasoned spa director, wellness entrepreneur, or just launching your journey, each episode offers practical insights, proven tactics, and real stories from industry leaders. Stay ahead of the curve with expert interviews, trend breakdowns, and actionable strategies designed to help you grow a resilient, rewarding wellness career or business in today's ever-evolving landscape.

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20 episodes
Updated June 24

Episodes20

Newest first

June 24 · 55 min
From Banker to Hot Springs Visionary: David Dronet Doubles Down on Wellness Real Estate
What does it take to transform a historic hot springs property into a thriving wellness destination? In this episode of StarrCast, Lisa Starr sits down with David Dronet, Founder and CEO of Olympus Real Estate Group, to explore the intersection of wellness real estate, thermal wellness, hospitality, and destination development. David shares his remarkable journey from banking and real estate development into senior living and ultimately the restoration and expansion of two of the most significant hot springs resorts in the United States: The Springs Resort in Pagosa Springs, Colorado, and Murrieta Hot Springs Resort in California. Together, they discuss what investors look for in wellness properties, why thermal bathing is gaining momentum, and how hot springs, hydrotherapy, and evidence-based wellness experiences are reshaping the future of hospitality. What You'll Learn • How David transitioned from banking and real estate development into wellness hospitality • What makes a wellness real estate project financially viable and operationally successful • Why thermal wellness, hydrotherapy, and hot springs are experiencing renewed consumer demand • The challenges and opportunities of developing geothermal wellness destinations • How guest insights, wellness programming, and operational excellence drive long-term success Episode Highlights 03:02 – Why David left traditional banking to pursue entrepreneurship 06:09 – How a personal family experience led him into senior living development 10:11 – The unexpected path that led to acquiring The Springs Resort in Pagosa Springs 18:03 – Recognizing unmet demand and expanding a wellness destination 23:40 – The role of geothermal pools, contrast therapy, and hydrotherapy experiences 27:05 – Bringing evidence-based wellness into thermal bathing experiences 30:44 – Reviving Murrieta Hot Springs and restoring a historic health resort 37:01 – The complexities of geothermal resources and thermal wellness development Meet the Guest David Dronet is the Founder and CEO of Olympus Real Estate Group. With a background in banking, real estate development, senior housing, and hospitality, he has become a leading voice in wellness real estate and thermal wellness destination development. Under his leadership, The Springs Resort in Pagosa Springs and Murrieta Hot Springs Resort have become two of the most prominent hot springs and hydrotherapy destinations in the United States. Tools, Frameworks, and Strategies Mentioned • Thermal Wellness • Hydrotherapy • Contrast Therapy • Geothermal Resource Management • Wellness Destination Development • Guest-Centered Hospitality Design • Evidence-Based Wellness Programming • Wellness Real Estate Investment Strategy Closing Insight As wellness continues to move from a luxury amenity to a lifestyle priority, destinations built around natural healing resources, authentic experiences, and evidence-based wellness practices are positioned for long-term growth. If you're interested in the future of wellness real estate, thermal bathing, hospitality innovation, and destination wellness, this is a conversation you won't want to miss. Subscribe to StarrCast for more conversations with the leaders shaping the future of spa, wellness, hospitality, and healthy living. Looking for expert advice in Spa Consulting, with live training and online learning? Spa Consulting: https://wynnebusiness.com/spa-management-consulting Live Training: https://wynnebusiness.com/spa-management-courses/ Online Learning: https://wynnebusiness.com/spa-management-courses Other Links: Connect with David Dronet: https://www.linkedin.com/in/daviddronet/ Connect with The Springs Resort in Pagosa Springs: https://www.pagosahotsprings.com/ Connect with Murrieta Hot Springs Resort: https://www.murrieta-hotsprings.com/ Follow Lisa on LinkedIn: https://www.linkedin.com/in/lisastarrwynnebusiness Listen or Watch StarrCast Podcast on Your Preferred Platform or YouTube: https://wynnebusiness.com/starrcast-podcast/ Join us on Facebook: https://www.facebook.com/wynnebusiness/?ref=bookmarks Join us on Instagram: https://www.instagram.com/wynnebusiness/
June 17 · 1 hr 1 min
Live from W3 Portugal; EMEA Spa Leaders Discuss Regional Business Outlook
What happens when some of the world's leading spa and wellness executives gather to discuss the future of the industry? Recorded live at the W3Spa EMEA event in Portugal, Lisa Starr sits down with hospitality and wellness leaders Sharon Barcock, Louise Moore, Egle Ruksenaite, and Kerry Turpin to explore the trends, challenges, and opportunities shaping spa, wellness, longevity, and hospitality across Europe, the Middle East, and beyond. From the rise of longevity-focused guest experiences and wellness-driven hotel design to the growing importance of natural resources, accessibility, and inclusive wellness, this conversation offers a fascinating look at where the industry is headed next. What You'll Learn • Why longevity has become one of the most important conversations in hospitality and wellness • How leading hotel brands are integrating sleep, movement, nutrition, and mindfulness into the guest journey • The role technology should play in spa and wellness experiences • Why education and staff training remain critical to successful wellness innovation • How natural resources such as thermal waters, climate therapy, and local healing traditions are shaping future wellness destinations • Why the future of wellness may depend on making experiences more accessible to broader populations Episode Highlights 03:35 – Why longevity is becoming a defining trend in hospitality wellness 05:15 – Hilton's approach to meeting guests where they are on their wellness journey 07:30 – Wellness technology: What's worth investing in and what may be a passing trend? 10:25 – The ongoing challenge of training and educating wellness teams 15:45 – How geopolitical events are impacting tourism and hospitality across the Middle East 20:00 – Why today's travelers are seeking wellness, culture, and meaningful experiences 24:00 – Egle Ruksenaite's vision for wellness development beyond luxury 29:00 – Designing wellness destinations that serve people of all abilities 31:00 – Building one of Northern Europe's largest thermal wellness destinations 38:45 – Why the future of wellness is about creating healthier ways of living Meet the Guests Sharon Barcock is Director of Spa Operations for Hilton across the Middle East and Africa, overseeing a rapidly growing portfolio of luxury wellness destinations throughout the region. Louise Moore is Director of Spa Development and Operations for Hilton across Europe and brings extensive expertise in hospitality wellness, guest experience, and spa strategy. Egle Ruksenaite is Founder of E77 and one of Europe's most respected wellness consultants, known for developing innovative spa, medical wellness, thermal, and hospitality projects throughout Europe and beyond. Kerry Turpin is Global Head of Spa and Wellness for Corinthia Hotels, where she leads wellness strategy across a growing luxury hotel portfolio. In this conversation, she shares how Corinthia is integrating movement, mindfulness, recovery, and nourishment into the guest experience. Tools, Frameworks, or Strategies Mentioned • Longevity and healthy aging • Wellness hospitality trends • Spa development and operations • Wellness tourism • Guest experience design • Natural healing traditions • Thermal wellness destinations • Accessibility and inclusive wellness • Hospitality leadership • Future wellness concepts Closing Insight "The future of wellness isn't just about building more luxury spaces. It's about creating healthier ways of living that are accessible, meaningful, and connected to the needs of real people." If you enjoyed this episode of StarrCast, subscribe and follow for more conversations with the leaders shaping the future of spa, wellness, hospitality, and longevity. Subscribe to StarrCast for more conversations with the innovators, operators, and thought leaders shaping the future of spa, wellness, hospitality, and longevity. Looking for expert advice in Spa Consulting, with live training and online learning? Spa Consulting: https://wynnebusiness.com/spa-management-consulting Live Training: https://wynnebusiness.com/spa-management-courses/ Online Learning: https://wynnebusiness.com/spa-management-courses Other Links: Connect with We Work Well: https://weworkwellevents.com/ Connect with Sharon Barcock: https://www.linkedin.com/in/sharon-barcock-7379704/ Connect with Louise Moore: https://www.linkedin.com/in/louise-moore-205ab46/ Connect with Egle Ruksenaite: https://www.linkedin.com/in/ruksenaite-egle-00593174/ Connect with Kerry Turpin:https://www.linkedin.com/in/kerry-turpin-35572a180/ Follow Lisa on LinkedIn: https://www.linkedin.com/in/lisastarrwynnebusiness Listen or Watch StarrCast Podcast on Your Preferred Platform or YouTube: https://wynnebusiness.com/starrcast-podcast/ Join us on Facebook: https://www.facebook.com/wynnebusiness/?ref=bookmarks Join us on Instagram: https://www.instagram.com/wynnebusiness/
June 3 · 58 min
The Rise of Sauna Culture and America's Aufguss Movement
What happens when ancient sauna traditions meet modern wellness culture, theatrical storytelling, and world-class competition? In this special on-location episode of StarrCast, Lisa Starr travels to New York City for the Aufguss USA Championships to explore one of the fastest-growing movements in wellness. Through conversations with industry leaders, international judges, competitors, and bathhouse operators, this episode uncovers how sauna culture is evolving into a powerful force for wellbeing, connection, recovery, and community. What You'll Learn What Aufguss is and why it has become a global wellness phenomenon How sauna rituals combine heat, aromatherapy, storytelling, and sensory immersion Why contrast therapy is gaining momentum across the United States How the communal sauna experience supports emotional wellbeing and social connection What the future holds for sauna culture, bathhouses, and wellness destinations in North America Episode Highlights 01:23 – Cassandra Cavanah explains what Aufguss USA is and how the organization supports sauna culture across America 05:36 – The emotional, therapeutic, and communal benefits driving sauna's popularity 08:17 – Why developers, operators, and wellness brands are investing in large-scale sauna experiences 15:20 – Deborah Carr shares how the British Sauna Society helped grow sauna culture throughout the UK 20:35 – How post-pandemic wellness trends accelerated public interest in sauna and cold-water therapy 27:50 – Competitor Tovi Wayne discusses his journey from professional dance to championship-level sauna mastery 37:04 – Former NFL player Mitch Mathews explains the business model behind FlowHaus and the future of social wellness 45:14 – The opportunities and challenges of financing and scaling bathhouse concepts 47:35 – World-class sauna master Alonzo Solorzano shares how Aufguss evolved from a side job into a career and artistic pursuit 59:24 – The future of Bathhouse expansion, sauna training, and competitive Aufguss in North America Meet the Guests Cassandra Cavanah is President of Aufguss USA and a longtime advocate for hydrothermal wellness experiences through her work with the Global Wellness Institute's Hydrothermal Initiative. Deborah Carr is President of the British Sauna Society, sauna educator, juror, and industry leader helping establish sauna standards and professional pathways throughout the United Kingdom. Tovi Wayne is a Bathhouse sauna master and competitor whose background in dance and performance informs his immersive and emotionally engaging Aufguss experiences. Mitch Mathews is a former NFL wide receiver and Founder of FlowHaus, a growing wellness concept focused on guided sauna, contrast therapy, and community wellbeing. Alonzo Solorzano is Director of Aufguss at Bathhouse, the 2024 U.S. Solo Champion, and one of the leading figures advancing competitive sauna culture in the United States. Tools, Frameworks, or Strategies Mentioned Aufguss Rituals Show Aufguss Competition Modern Classic Cup Contrast Therapy Hydrothermal Wellness Sauna Master Training Community Wellness Experiences Guided Sauna Programming Cold Plunge Therapy Wellness-Focused Bathhouse Development Closing Insight Sauna is no longer simply a place to get warm. Around the world, it is becoming a platform for wellbeing, human connection, emotional expression, recovery, and community. As Aufguss continues to grow across the United States, this movement is redefining what modern wellness experiences can be. Whether you're a spa professional, wellness entrepreneur, sauna enthusiast, or simply curious about the future of hydrothermal wellness, this episode offers a fascinating look at a movement that is only beginning to gain momentum. Subscribe to StarrCast for more conversations with the innovators, operators, and thought leaders shaping the future of spa, wellness, hospitality, and longevity. Looking for expert advice in Spa Consulting, with live training and online learning? Spa Consulting: https://wynnebusiness.com/spa-management-consulting Live Training: https://wynnebusiness.com/spa-management-courses/ Online Learning: https://wynnebusiness.com/spa-management-courses Other Links: Connect with Aufguss USA: https://www.aufgussusa.com/ Connect with Cassandra Cavanah: https://www.linkedin.com/in/cassandra-cavanah-a847b211/ Connect with Deborah Carr: https://www.linkedin.com/in/deborah-carr-101bb0135/ Connect with Tovi Wayne: https://www.linkedin.com/in/tovi-wayne-b9205b102/ Connect with Mitch Mathews: https://www.linkedin.com/in/mitchmathews/ Connect with Alonzo Solorzano: https://www.linkedin.com/in/alonzo-solorzano-72ab6298/ Follow Lisa on LinkedIn: https://www.linkedin.com/in/lisastarrwynnebusiness Listen or Watch StarrCast Podcast on Your Preferred Platform or YouTube: https://wynnebusiness.com/starrcast-podcast/ Join us on Facebook: https://www.facebook.com/wynnebusiness/?ref=bookmarks Join us on Instagram: https://www.instagram.com/wynnebusiness/
May 27 · 35 min
Wellness 2026: Insights from Spa Leaders at Canyon Ranch, Kohler, Arch Amenities, and Mario Tricoci
What are some of the most influential leaders in the spa and wellness industry seeing as they look toward the future? Recorded live at We Work Well Spa North America in Bonita Springs, Florida, Lisa Starr sits down with four accomplished industry leaders representing Canyon Ranch, Kohler Water Spa, Arch Amenities Group, and Mario Tricoci Spa & Salon. Together, they explore the changing expectations of today's wellness consumer, the rise of longevity programming, recovery-focused experiences, community-driven wellness, AI integration, and the growing intersection of spa, beauty, and medical wellness. This episode offers a unique cross-section of perspectives from operators, brands, and management groups helping shape the future of wellness and hospitality. What You'll Learn How guest expectations have evolved and why personalization is more important than ever Why community and social connection are becoming essential wellness offerings The growing demand for longevity, recovery, and contrast therapy experiences How wellness brands are helping guests take healthier habits home Where AI may fit into spa operations, marketing, and guest engagement Why med spas and therapeutic wellness services continue to expand How leading organizations are adapting to changing consumer behavior Episode Highlights 01:24 – Ellen McGinnis on innovation, personalization, and the evolution of the wellness guest 04:45 – Canyon Ranch's approach to longevity, women's health, and transformative wellness experiences 11:27 – How Kohler Water Spa is leveraging the healing power of water and experiential wellness 18:10 – Why community, belonging, and social wellness may define the next chapter of the industry 22:04 – Susan Hammer on hotel spa management, recovery programming, and the role of AI 29:35 – Understanding what guests are truly seeking beyond wellness buzzwords 35:54 – Cassandra Stratton on the rapid growth of med spas and therapeutic wellness services 36:21 – How beauty, spa, and medical aesthetics are converging into one client journey Meet the Guest Ellen McGinnis is Director of Spa at Canyon Ranch Tucson and represents one of the most respected wellness brands in the world. She shares insights on longevity, guest expectations, innovation, and the future of destination wellness. Nicole Miller serves as Director of Spa Operations for Kohler Water Spa, overseeing six locations across the United States and Scotland. She discusses experiential water therapies, wellness innovation, recovery experiences, and the growing importance of community. Susan Hammer is Senior Vice President of Spa Operations and Client Success at Arch Amenities Group, overseeing dozens of spa properties nationwide. She offers perspective on management trends, recovery-focused wellness, employee development, and AI integration. Cassandra Stratton is Director of Spa Services and Education at Mario Tricoci Spa & Salon, one of the Midwest's leading beauty and wellness brands. A licensed massage therapist with more than two decades in the industry, she discusses the continued growth of spa services, the rise of med spas, and the increasingly connected journey between beauty, wellness, and medical aesthetics. Tools, Frameworks, or Strategies Mentioned Longevity Programming Women's Health Initiatives Experiential Water Therapy Contrast Therapy and Recovery Experiences Community-Centered Wellness AI-Powered Operations and Marketing Med Spa Growth Strategies Personalized Wellness Journeys Hospitality Wellness Management Therapeutic and Preventive Wellness Services Closing Insight Across every conversation, one theme emerged clearly: wellness is becoming more personalized, more outcome-focused, and more connected. Whether through longevity programs, recovery experiences, advanced technologies, or meaningful community engagement, the future belongs to organizations that help guests create lasting change rather than simply delivering a momentary escape. Subscribe to StarrCast for more conversations with the innovators, operators, and thought leaders shaping the future of spa, wellness, hospitality, and longevity. Looking for expert advice in Spa Consulting, with live training and online learning? Spa Consulting: https://wynnebusiness.com/spa-management-consulting Live Training: https://wynnebusiness.com/spa-management-courses/ Online Learning: https://wynnebusiness.com/spa-management-courses Other Links: Connect with Ellen McGinnis: https://www.linkedin.com/in/ellen-mcginnis-3569572a/ Connect with Nicole Miller: https://www.linkedin.com/in/nicole-miller-607394115/ Connect with Susan Hammer: https://www.linkedin.com/in/susie-hammer-442ba93/ Connect with Cassandra Stratton: https://www.linkedin.com/in/cassandradstratton/ Follow Lisa on LinkedIn: https://www.linkedin.com/in/lisastarrwynnebusiness Listen or Watch StarrCast Podcast on Your Preferred Platform or YouTube: https://wynnebusiness.com/starrcast-podcast/ Join us on Facebook: https://www.facebook.com/wynnebusiness/?ref=bookmarks Join us on Instagram: https://www.instagram.com/wynnebusiness/
May 20 · 43 min
Live from the GWI Wellness and Real Estate Communities Symposium; Healthy Buildings and Human Longevity
What if the future of wellness has less to do with treatments and more to do with the spaces where we live, work, travel, and recover? In this special on-location episode of StarrCast, Lisa Starr reports from the Global Wellness Institute's Wellness Real Estate & Communities Symposium in New York City. Through conversations with leaders in wellness architecture, hospitality, healthy buildings, and digital experience design, this episode explores how wellness real estate is evolving from trend to infrastructure. Topics include longevity living, low-EMF environments, wellness-focused hospitality, digital integration, and the growing demand for healthier built environments that support everyday wellbeing. What You'll Learn Why wellness real estate is becoming one of the fastest-growing sectors in hospitality and development How low-EMF building standards are shaping conversations around healthy buildings and longevity living The role of architecture, technology, and user experience in creating wellness-centered spaces Why hospitality brands are integrating wellness into residential and mixed-use developments How personalization, digital design, and human-centered experiences are redefining wellness environments Episode Highlights 01:37 – Christophe Laarman explains the rise of low-EMF building standards 04:50 – Practical ways consumers can reduce EMF exposure at home 10:15 – How EMF testing and certification for buildings works 13:22 – How Cactus combines architecture, strategy, and digital experience design 18:03 – Why digital design is becoming essential in wellness real estate 21:08 – The challenge of integrating technology into wellness experiences without distraction 30:32 – Amanda Al-Masri on how Hilton approaches wellness across hospitality and residential spaces 36:50 – Why wellness personalization matters more than one-size-fits-all solutions 39:24 – The future of wellness as a lifestyle integrated into everyday living Meet the Guest Christophe Laarman is the Executive Partner of EMFIS, a company focused on global low-EMF building standards and healthier living environments through electromagnetic field mitigation and wellness-centered design. Michael Offerman is the Director of Strategy at Cactus, an innovation consultancy that combines architecture, digital experience design, and strategy to create immersive hospitality, healthcare, and wellness experiences. Amanda Al-Masri is the Global Vice President of Wellness at Hilton, where she leads wellness strategy across one of the world's largest hospitality portfolios, helping shape the future of wellness hospitality and residential living. Tools, Frameworks, or Strategies Mentioned Low-EMF building standards Healthy building certification and assessment Wellness-focused hospitality design Digital and physical user journey integration Longevity living and regenerative development Personalized wellness experiences in hospitality and residential environments Closing Insight As wellness continues to evolve beyond spas and amenities, the built environment is becoming one of the most important drivers of human health, longevity, and quality of life. From healthy buildings and wellness communities to digitally integrated hospitality experiences, this episode highlights how the future of wellness may be shaped less by what we consume and more by the spaces we inhabit every day. Subscribe to StarrCast for more conversations exploring the future of wellness, hospitality, leadership, and human-centered business strategy. Looking for expert advice in Spa Consulting, with live training and online learning? Spa Consulting Live Training Online Learning Other Links: Connect with Christophe Connect with Michael Offerman Connect with Amanda Al-Masri Follow Lisa on LinkedIn Listen or Watch StarrCast Podcast on Your Preferred Platform or YouTube Join us on Facebook Join us on Instagram
May 13 · 42 min
Meeting Design Gets a Wellness Transformation
What if conferences and business events actually helped people feel healthier, more energized, and more connected? In this episode of StarrCast, Lisa Starr sits down with Reina Herschdorfer, Director of Marketing for Caesars Entertainment, and David T. Stephens, Founder of Olympian Meetings, who both serve as Co-Chairs of the Global Wellness Institute Meetings and Events Initiative. Together they explore the growing movement toward wellness-centered meetings and events. Recorded live at the HSMAI quarterly meeting in Las Vegas, this conversation examines how the hospitality and meetings industry can move beyond packed schedules and transactional networking to create experiences that support human connection, nervous system regulation, engagement, and long-term wellbeing. The discussion explores how wellness is becoming an essential part of event design, workplace culture, hospitality strategy, and attendee experience across the global meetings industry. What You'll Learn Why traditional conferences often leave attendees mentally and physically exhausted How simple wellness practices like breathwork can improve focus, retention, and authentic connection Why event design should support human nervous systems instead of nonstop productivity The role wellness plays in attendee engagement, workplace wellbeing, and conference ROI How Caesars Entertainment is integrating wellness into large-scale meetings and hospitality experiences Why the future of conferences may include wellness metrics alongside sustainability and CSR reporting How wellness-first event strategy can strengthen networking, learning outcomes, and attendee satisfaction Episode Highlights 03:38 – Why the meetings industry needs a wellness initiative 05:02 – "We don't design events for nervous systems" 06:27 – How five minutes of breathwork transformed attendee engagement 10:17 – Interactive wellness activations and experiential event design 14:52 – Does incorporating wellness into conferences cost more? 20:26 – How Caesars Entertainment launched its Wellness for Meetings strategy 23:33 – The vision behind the new Meetings and Events Wellness Initiative 28:55 – Why wellness in events may become part of the global wellness economy 31:21 – The growing importance of NA beverages and healthier hospitality offerings 40:38 – David T. Stephens on "Return on Wellness" and measuring event impact Meet the Guest Reina Herschdorfer is Director of Marketing for Caesars Entertainment and a leader in advancing wellness-focused meeting experiences across the hospitality industry. She has spent more than two decades in meetings, hospitality, and event strategy and helped launch Caesars Entertainment's Wellness for Meetings initiative. David T. Stephens is a Wellness Architect, Founder of Olympian Meetings, and host of the Return on Wellness podcast. He specializes in designing wellness-first meetings and events that improve attendee engagement, learning retention, and human performance outcomes. Tools, Frameworks, or Strategies Mentioned Wellness-first event design Breathwork integration for conferences Experiential wellness activations Nervous system-aware meeting planning Wellness hospitality strategy Return on Wellness framework Wellness meeting guides and wellness menus Healthy food and beverage programming CSR and purpose-driven event experiences Closing Insight As wellness continues to influence hospitality, workplace culture, and human performance, the meetings industry has an opportunity to rethink how conferences are designed from the ground up. Small shifts in programming, food, movement, connection, and intentional pauses can dramatically change how attendees feel, learn, and engage long after an event ends. Subscribe to StarrCast for more conversations exploring the future of wellness, hospitality, leadership, and human-centered business strategy. Looking for expert advice in Spa Consulting, with live training and online learning? Spa Consulting Live Training Online Learning Other Links: Connect with Reina Connect with David Follow Lisa on LinkedIn Listen or Watch StarrCast Podcast on Your Preferred Platform or YouTube Join us on Facebook Join us on Instagram
May 6 · 57 min
Soaking in the Future: How Hot Springs Are Reshaping Wellness
What happens when wellness moves beyond treatments and becomes an environment? Recorded live from the Hot Springs Association Conference in Calistoga, this episode explores how hot springs are emerging as a powerful force in the evolution of wellness ecosystems, experiential design, and human-centered development. What You'll Learn Why hot springs are shifting from niche destinations to integrated wellness infrastructure How operators are designing for human experience, not just amenities or services The growing role of balneology, mineral composition, and water as a therapeutic system Why purpose-driven development models are outperforming traditional hospitality approaches How accessibility, community, and social connection are shaping the future of wellness Episode Highlights 03:05 – The origin of the Hot Springs Association and its rapid industry growth 10:21 – How collaborative marketing transformed regional hot springs into global destinations 14:39 – Why today's wellness travelers seek meaning, not just relaxation 20:27 – Building a retreat model centered on personal and community transformation 24:00 – The role of balneology and the science of water as medicine 30:41 – Programming water through temperature, flow, and mineral composition 38:21 – Rethinking spa design: from services to full environmental experiences 47:58 – Entrepreneurship, restoration, and the future of hot springs development Meet the Guest Vicky Nash Founder of the Hot Springs Association and a tourism and destination marketing expert. Vicky has been instrumental in uniting the hot springs industry, creating a platform for collaboration, education, and global growth. Jordan Menzel Co-founder & CEO of Maple Grove Hot Springs. With a background in international development and technology, Jordan brings a purpose-driven approach to hospitality, creating a retreat model centered on community, accessibility, and personal transformation. Brynn Foster Food systems entrepreneur and representative of the Balneology Association of North America (BANA). Brynn focuses on reconnecting people to land, water, and wellbeing, and advancing the role of mineral waters as part of a broader health framework. Angie Kies Wellness leader at Murrieta Hot Springs and longtime spa executive. Angie specializes in integrating geothermal water into the guest experience, shifting wellness design from treatment-based to environment-driven. Joe Salisbury Owner of Veyo Pool Resort and a land developer turned hot springs entrepreneur. Joe brings a unique perspective on restoration, adaptive reuse, and building destination experiences rooted in natural environments. Tools, Frameworks, or Strategies Mentioned Balneology and therapeutic water frameworks Water registry and mineral classification systems Temperature gradient programming for wellness outcomes Purpose-driven hospitality and community-based development models Closing Insight Hot springs are no longer just places to visit. They are becoming platforms for connection, restoration, and transformation—where environment, water, and human experience intersect to shape long-term wellbeing. Subscribe for more conversations on the future of wellness, experience design, and building environments that truly support how people live. Looking for expert advice in Spa Consulting, with live training and online learning? Spa Consulting Live Training Online Learning Other Links: Connect with the Hot Springs Association Follow Lisa on LinkedIn Listen or Watch StarrCast Podcast on Your Preferred Platform or YouTube Join us on Facebook Join us on Instagram
April 29 · 59 min
The Future of Wellness Real Estate Starts with How We Live
What if wellness isn't something you visit—but something you live in every day? In this episode, we explore how wellness is reshaping real estate, community design, and the future of how we live, work, and connect. From walkability to social infrastructure, this conversation reveals why the next frontier of the wellness industry is not inside spa walls—but embedded into the places we call home. What You'll Learn Why wellness real estate is one of the fastest-growing sectors in the global wellness economy How "pains and gains" shape community design and influence human behavior The role of social infrastructure in improving connection, belonging, and wellbeing Why traditional "highest and best use" thinking is outdated—and what replaces it How smaller, more flexible homes are redefining modern living and affordability Episode Highlights 03:05 – The sociological question every developer must answer: who will live here and how 10:21 – Why walkable communities command higher value and demand 14:39 – The difference between branding wellness and designing lived experience 20:27 – How the built environment influences 85% of health outcomes 24:00 – The rise of "third places" and social infrastructure in community design 30:41 – Why housing no longer fits today's fragmented household types 38:21 – The lasting behavioral shifts from the pandemic 47:58 – Why future development must start with life, not buildings Meet the Guest Teri Slavik-Tsuyuki is a leading expert in consumer insights, community design, and real estate strategy. As Principal of tst ink. and co-chair of the Wellness Communities and Real Estate Initiative for the Global Wellness Summit, she helps developers design communities grounded in how people truly want to live. Tools, Frameworks, or Strategies Mentioned Pains and Gains Framework for understanding human behavior and decision-making Social Infrastructure as a driver of connection, wellbeing, and community value Wellness as Infrastructure—embedding wellbeing into the built environment Outside-In Design Thinking rooted in sociology and lived experience Closing Insight The future of wellness isn't a destination—it's a design philosophy. When we shift from building spaces to shaping lives, we create communities that foster health, connection, and belonging in lasting ways. Looking for expert advice in Spa Consulting, with live training and online learning? Spa Consulting Live Training Online Learning Other Links: Connect with Teri Follow Lisa on LinkedIn Listen or Watch StarrCast Podcast on Your Preferred Platform or YouTube Join us on Facebook Join us on Instagram
April 22 · 1 hr
Are You Delivering Impactful Wellness...or Just Nice Moments?
What if the spa experience isn't actually improving well-being, but simply creating a pleasant moment? In this episode of StarrCast, we explore the shift from traditional customer experience to true wellbeing experience design (WX), and what it means to create measurable, lasting impact for guests. What You'll Learn Why many wellness experiences fail to create meaningful, lasting outcomes The difference between customer experience (CX) and wellbeing experience (WX) How designing for outcomes, not just delivery, changes everything Why personalization, cultural awareness, and emotional engagement are essential A new way to measure success through Net Wellbeing Score (NWS) instead of traditional metrics Episode Highlights 02:05 – Are spa experiences truly improving well-being or just creating moments? 05:58 – The gap between service delivery and guest outcomes 11:20 – The shift toward transformation and long-term wellness expectations 20:22 – Designing experiences for impact, not just satisfaction 31:41 – The role of emotional engagement and multi-sensory design 43:17 – Well-being vs. longevity and what guests actually want 52:32 – Moving beyond Net Promoter Score to Net Wellbeing Score Meet the Guests Laszlo Puczko and Melanie Smith are co-founders of HTWW Life and globally recognized experts in health, wellness, and tourism strategy. With decades of research and advisory experience, they bring a forward-thinking perspective on how the industry must evolve to deliver meaningful well-being outcomes. Tools, Frameworks, or Strategies Mentioned Wellbeing Experience Design (WX) Net Wellbeing Score (NWS) Holistic guest journey mapping (pre, during, and post experience) Multi-sensory and culturally informed experience design Closing Insight A beautiful spa experience is no longer enough. Today's guest is looking for something deeper, something measurable, and something that lasts. The future of wellness lies not in what is delivered, but in what is truly felt and sustained long after the visit ends. Looking for expert advice in Spa Consulting, with live training and online learning? Spa Consulting Live Training Online Learning Other Links: Connect with HTWW Life Connect with Laszlo Puczko Connect with Melanie Smith Follow Lisa on LinkedIn Listen or Watch StarrCast Podcast on Your Preferred Platform or YouTube Join us on Facebook Join us on Instagram
April 15 · 51 min
The Next Era of Wellness: Technology, Ritual, and Human Transformation
What does it really mean to design for transformation, not just relaxation? In this episode, we explore how intentional spaces, technology, and human-centered design can shift behavior, deepen self-awareness, and redefine the future of wellness. What You'll Learn Why transformation is the next evolution beyond traditional wellness experiences How intentional design can influence physical, emotional, and behavioral change The role of technology when it is used with purpose, not distraction How to balance science, spirituality, and sensory experience in wellness spaces Why doing "one thing well" is more powerful than chasing every trend Episode Highlights 00:00 – Introducing Ramy Elnagar and the concept of wellbeing innovation 04:00 – What "White Mirror" means and the shift from dystopia to intentional design 12:30 – How music, neuroscience, and technology intersect in wellness 20:00 – Designing immersive experiences that move beyond relaxation 31:00 – The problem with wellness trends and how to think long-term 40:00 – Creating transformation through sleep, sound, and sensory design 47:30 – Why focusing on one core offering creates stronger impact 52:00 – The future of wellness: balancing technology, ritual, and human connection Meet the Guest Ramy Elnagar is a wellbeing innovation strategist and founder of White Mirror Studio. His work sits at the intersection of technology, design, and human transformation, helping brands create experiences that go beyond wellness into meaningful behavioral change. Tools, Frameworks, or Strategies Mentioned The "Rule of One" approach to wellness strategy Transformation vs. relaxation design model Sensory-driven environments and immersive sound experiences Ritual design and intentional space creation Closing Insight True wellness is not just about feeling better in the moment. It is about leaving a space different than when you entered it. When design, technology, and intention align, transformation becomes possible. Looking for expert advice in Spa Consulting, with live training and online learning? Spa Consulting Live Training Online Learning Other Links: Connect with Ramy Follow Lisa on LinkedIn Listen or Watch StarrCast Podcast on Your Preferred Platform or YouTube Join us on Facebook Join us on Instagram
April 8 · 1 hr 1 min
More Than a Massage: How Specialized Bodywork Supports Pregnancy, Birth, and Recovery
What if one of the most requested services in the spa industry is also one of the most misunderstood? In this episode of StarrCast, we explore how maternity massage goes far beyond relaxation and becomes a powerful tool for supporting pregnancy, birth, and postpartum recovery. Lisa Starr sits down with Sparrow Harrington, founder of Sparrow's Nest Massage, to uncover how specialized, evidence-based bodywork can transform the maternal experience, reduce stress, and improve outcomes for both mother and baby. What You'll Learn Why maternity massage is more than a "special occasion" service and should be part of ongoing care How structured, therapeutic touch supports nervous system regulation and pregnancy outcomes The difference between standard prenatal massage and clinically-informed, structural bodywork How massage can support fertility, labor preparation, and postpartum recovery Why positioning, technique, and therapist training dramatically impact results Episode Highlights 03:20 – Sparrow's journey from alternative health to maternity massage specialization 08:01 – The Carol Osborne method and evidence-based prenatal bodywork 13:54 – Why first trimester care is often overlooked but critically important 16:51 – The ideal cadence for massage throughout pregnancy 19:10 – Induction massage and the role of nervous system readiness 24:20 – Postpartum recovery, C-section care, and functional healing 33:14 – What is Mercier Therapy and how it supports fertility 42:20 – Building a specialty practice and shifting client mindset toward ongoing care Meet the Guest Sparrow Harrington is a pre- and perinatal massage therapist, educator, and founder of Sparrow's Nest Massage in Pasadena. She is an authorized instructor of the Carol Osborne Method and specializes in fertility, pregnancy, and postpartum bodywork. Tools, Frameworks, or Strategies Mentioned Carol Osborne Method for pre- and perinatal massage Rhythmic deep tissue sculpting Mercier Therapy for fertility support Structured maternity care plans for consistent treatment Closing Insight Consistent, intentional care during pregnancy is not a luxury. It is a powerful way to support the body's natural intelligence, reduce stress, and create better outcomes for both mother and baby. Looking for expert advice in Spa Consulting, with live training and online learning? Spa Consulting Live Training Online Learning Other Links: Connect with Sparrow Follow Lisa on LinkedIn Listen or Watch StarrCast Podcast on Your Preferred Platform or YouTube Join us on Facebook Join us on Instagram
April 1 · 1 hr 6 min
The Future of Hotel Growth is Wellness Driven
What if the future of hospitality is designed not just for comfort, but for recovery, performance, and longevity? In this episode of StarrCast, we explore how wellness is evolving from a single amenity into a fully integrated, property-wide strategy that shapes how guests feel, function, and live. What You'll Learn Why wellness must be embedded into hotel development from the earliest stages How sleep optimization, circadian lighting, and sound design impact guest recovery The role of nutrition, neurogastronomy, and food-as-medicine in hospitality How wellness technology enables scalable, high-impact guest experiences Why longevity is emerging as a defining framework for the future of wellness travel Episode Highlights 03:20 – The hidden toll of travel and why recovery is now essential 07:15 – The shift from spa-centric wellness to full-property integration 12:20 – Why wellness must be part of the initial concept, not an afterthought 18:10 – The evolution of spa into recovery and longevity-focused environments 25:00 – How guest room design influences sleep, lighting, and performance 36:00 – The rise of wellness technology and multimodal experiences 45:10 – Longevity as both a guest expectation and a revenue strategy 52:15 – What it means for a guest to "feel better than when they arrived" Meet the Guest Adam Mogelonsky is a hospitality strategist and partner at Hotel Mogel Consulting. With a background spanning life sciences, fitness, and luxury hotel consulting, he advises developers and operators on integrating wellness, design, and revenue strategy into modern hospitality experiences. Tools, Frameworks, or Strategies Mentioned Multimodal wellness experiences Circadian lighting and sleep optimization Neurogastronomy and mood-based menu design Touchless wellness technology (red light therapy, PEMF, cryotherapy) Longevity-driven hospitality programming Closing Insight Wellness in hospitality is no longer about offering a spa. It is about creating an ecosystem where every detail—from the food on the plate to the light in the room—supports how a guest feels, recovers, and performs. Subscribe for more conversations about wellness, hospitality strategy, and the future of the spa and wellness business. Looking for expert advice in Spa Consulting, with live training and online learning? Spa Consulting Live Training Online Learning Other Links: Connect with Adam Follow Lisa on LinkedIn Listen or Watch StarrCast Podcast on Your Preferred Platform or YouTube Join us on Facebook Join us on Instagram
March 25 · 55 min
Resilient Wellness Teams Start with a Resilient Leader!
What does resilience really look like in today's fast-moving wellness industry? In this episode, Kay Pennington shares how leaders can stay grounded, connected, and authentic while navigating pressure, growth, and constant change. This conversation explores the deeper side of leadership, where emotional intelligence, self-awareness, and personal values shape long-term success. What You'll Learn Why resilience is the foundation of sustainable leadership and long-term performance How identity and self-awareness influence leadership effectiveness in spa and wellness environments The role of emotional intelligence in building trust, connection, and team alignment Practical ways to prevent burnout and reconnect with purpose in high-pressure roles How leaders can create stronger teams through communication, values, and authenticity Episode Highlights 03:00 – Kay's journey from beauty therapy to leadership and entrepreneurship 08:45 – What resilience really means in a fast-paced wellness career 14:20 – The connection between identity, values, and leadership success 21:10 – Why burnout happens and how to recognize early signs 29:35 – Emotional intelligence and communication in leadership roles 37:50 – Building trust and connection within teams 45:15 – Practical tools to reconnect with purpose and personal strength Meet the Guest Kay Pennington, Founder of Resilience and Power, is a leadership coach and wellness industry expert who helps individuals and teams build resilience, strengthen emotional intelligence, and lead with authenticity. Closing Insight Resilience is not about pushing harder. It is about understanding who you are, what you value, and how you lead with intention in moments that challenge you most. Looking for expert advice in Spa Consulting, with live training and online learning? Spa Consulting Live Training Online Learning Other Links: Connect with Kay Follow Lisa on LinkedIn Listen or Watch StarrCast Podcast on Your Preferred Platform or YouTube Join us on Facebook Join us on Instagram
March 18 · 58 min
Inside the Chenot Method: Dr. George Gaitanos Explains the Science of Detox and Lifelong Wellness
What if longevity was not about living longer, but about living with greater energy, resilience, and purpose? In this episode of Starrcast Podcast, Lisa Starr speaks with Dr. George Gaitanos, Chief Operating and Scientific Officer of Chenot Group, about the science and philosophy behind the Chenot Method. Drawing on decades of experience in sports physiology, metabolism, and elite athletic performance, Dr. Gaitanos explains how health can be trained, restored, and strengthened through detoxification, recovery, and intentional lifestyle practices. What You'll Learn Why health should be trained like a muscle, not treated only when disease appears How the Chenot Method combines Western medicine and Traditional Chinese Medicine The science behind detoxification, calorie restriction, and metabolic recovery Why recovery—not performance—is the real foundation of longevity How controlled stress can activate the body's natural repair mechanisms Episode Highlights *]:pointer-events-auto scroll-mt-[calc(var(--header-height)+min(200px,max(70px,20svh)))]" dir="auto" data-turn-id= "request-WEB:bc936702-ecd3-41e9-99eb-9defb43316d4-1" data-testid= "conversation-turn-2" data-scroll-anchor="true" data-turn= "assistant"> 03:20 – Dr. Gaitanos' journey from Olympic athletes to longevity science 07:15 – Why wellness is more than massages or green juice 12:20 – The philosophy behind the Chenot Method and detoxification 18:10 – The five pillars of the Chenot wellness approach 25:00 – The science of fasting, metabolism, and cellular renewal 36:00 – How sleep, circadian rhythms, and environment influence longevity 45:10 – Why recovery is more important than performance 52:15 – Daily habits that support vitality and long-term health Meet the Guest George C. Gaitanos, PhD is Chief Operating and Scientific Officer of the Chenot Group and the successor of Henri Chenot. An expert in energy metabolism and recovery, he has more than 35 years of experience in human performance and optimal health. Dr. Gaitanos previously worked with elite athletes including NBA players and Olympic competitors and now leads the continued development of the Chenot Method within the global health and wellness sector. Tools, Frameworks, or Strategies Mentioned The Chenot Method Controlled detoxification and metabolic reset Fast-mimicking nutrition programs Hydrotherapy and thermal stress protocols Lifestyle biomarkers and vitality assessment Closing Insight Health is not simply the absence of disease. It is something we actively build through daily habits, recovery, and resilience. Looking for expert advice in Spa Consulting, with live training and online learning? Spa Consulting Live Training Online Learning Other Links: Connect with George Follow Lisa on LinkedIn Listen or Watch StarrCast Podcast on Your Preferred Platform or YouTube Join us on Facebook Join us on Instagram
March 11 · 1 hr 14 min
10 Wellness Industry Trends Every Spa Manager Should Know with Susie Ellis
What will the future of wellness look like in the next decade? In this episode of StarrCast, Susie Ellis joins the conversation to unpack the Global Wellness Trends Report and explore the forces shaping the global wellness economy. From women's longevity medicine and neural wellness to the rise of longevity residences and the growing concern over microplastics, this discussion reveals where the wellness industry is heading and what it means for spa, hospitality, and health leaders. Listeners will gain a deeper understanding of emerging wellness business trends, preventative health strategies, and how global shifts in longevity science, community wellness, and technology are influencing the next generation of wellness innovation. What You'll Learn: Why women-focused longevity research is becoming one of the most important developments in health and wellness How the over-optimization backlash is changing the way people interact with wearables, health tracking, and digital wellness tools What neural wellness and nervous system regulation mean for sleep health, stress recovery, and mental resilience How trends like fragrance layering and sensory wellness experiences are reshaping the spa and hospitality environment Why longevity residences and wellness real estate may become a major driver of preventative health and lifestyle design in the future Episode Highlights: 02:00 – How the Global Wellness Summit identifies and predicts emerging wellness Trends 05:00 – Why women are gaining their own lane in longevity science and preventative health 13:40 – The over-optimization backlash and the hidden stress of health tracking devices 23:15 – Neural wellness and why regulating the nervous system is becoming a major focus in wellness 29:30 – Fragrance layering and the rise of sensory identity in wellness environments 36:20 – Why disaster preparedness is becoming part of preventative wellness thinking 41:40 – Skin longevity and the shift away from traditional anti-aging narratives 48:40 – The festivalization of wellness and the rise of social wellness experiences 53:20 – The rapid growth of women's sports and its influence on wellness culture 59:00 – Microplastics and the growing concern around environmental health risks 1:03:15 – Longevity residences and the future of wellness real estate Meet the Guest: Susie Ellis is the CEO and Chairman of the Global Wellness Summit and the Global Wellness Institute. She is one of the most influential voices in the global wellness economy and leads the development of the annual Future of Wellness Trends Report, a widely referenced outlook on emerging wellness innovations and industry shifts. Tools, Frameworks, or Strategies Mentioned: Global Wellness Trends Report Global Wellness Economy research and sector analysis Neural wellness and nervous system regulation practices Longevity medicine and female-focused health research Longevity residences and wellness real estate development Microplastics Watch initiative Closing Insight: The wellness industry is evolving rapidly as longevity science, preventative medicine, and lifestyle design converge. From community-driven wellness experiences to diagnostics integrated into living spaces, the future of health will increasingly focus on helping people live longer, healthier lives. Looking for expert advice in Spa Consulting, with live training and online learning? Spa Consulting: wynnebusiness.com/spa-management-consulting Live Training: wynnebusiness.com/live-education Online Learning: wynnebusiness.com/spa-management-courses Other Links: Connect with Susie: https://www.linkedin.com/in/susie-ellis/ Follow Lisa on LinkedIn: https://www.linkedin.com/in/lisastarrwynnebusiness, Listen on Apple: https://podcasts.apple.com/at/podcast/starrcast/id1565223226 Listen on Spotify: https://open.spotify.com/show/00tW92ruuwangYoLxR9WDd Watch the StarrCast on YouTube: https://www.youtube.com/@wynnebusiness Join us on Facebook: facebook.com/wynnebusiness/?ref=bookmarks Join us on Instagram: instagram.com/wynnebusiness
March 4 · 52 min
Why Muscle Mass Is The Key To Aging Well with Alexia Brue
What if the most important predictor of how well you age is not your bloodwork, but your skeletal muscle mass? In this episode of StarrCast, Lisa Starr sits down with Alexia Brue, Founder and CEO of The Practice, to explore the rise of healthspan based fitness and why strength training may be the most powerful intervention for long term vitality. In this conversation Alexia shares how her journey from co-founding Well+Good to launching The Practice led her to build Greenwich's first personal training studio centered on healthspan, VO2 max, body composition, and measurable fitness biomarkers. Together, they unpack how wellness is evolving from lifestyle aspiration to outcomes driven performance and why proactive strength training is essential for aging well. What You'll Learn: Why healthspan, not just lifespan, should guide your fitness strategy How skeletal muscle mass impacts insulin sensitivity, bone density, brain health, and metabolic resilience What VO2 max and zone training reveal about cardiovascular longevity How undulating periodization improves strength gains and long term muscle development Why reassessment and fitness biomarker tracking are the next evolution of personal training Episode Highlights: 03:18 – How global bathhouse research shaped Alexia's entry into the wellness industry 10:42 – The rise of Well+Good and how digital media legitimized wellness as a business category 18:27 – What healthspan really means and how to "square the curve" of aging 26:55 – Why most midlife women are under muscled and what that means for long term vitality 33:40 – Inside The Practice: one method, five systems, and outcomes driven training 41:12 – VO2 max, zone 2 cardio, and the Norwegian 4x4 protocol explained 47:06 – Why reassessment and accountability redefine modern personal training Meet the Guest: Alexia Brue is the Founder and CEO of The Practice, a personal training studio built around healthspan and measurable fitness outcomes. She is also the co-founder and former CEO of Well+Good, one of the first major digital media platforms dedicated to the business of wellness. Tools, Frameworks, and Strategies Mentioned: Healthspan based training model One Method, Five Systems framework Undulating periodization VO2 max testing and anaerobic power assessment Zone 2 steady state cardio and Zone 4 and 5 metabolic training Norwegian 4x4 cardiovascular protocol Healthspan reporting and reassessment every 24 sessions Closing Insight: As Alexia explains, "Building skeletal muscle mass is upstream of almost everything." When we focus on strength, capability, and measurable fitness biomarkers, we are not chasing optimization for its own sake. We are investing in vibrant years, independence, and resilience. If you care about aging well and living fully into your 80s and 90s, this episode offers a practical roadmap grounded in science and experience. Looking for expert advice in Spa Consulting, with live training and online learning? Spa Consulting: wynnebusiness.com/spa-management-consulting Live Training: wynnebusiness.com/live-education Online Learning: wynnebusiness.com/spa-management-courses Other Links: Connect with Alexia: https://www.linkedin.com/in/alexia-brue-1670618/ Follow Lisa on LinkedIn: https://www.linkedin.com/in/lisastarrwynnebusiness, Listen on Apple: https://podcasts.apple.com/at/podcast/starrcast/id1565223226 Listen on Spotify: https://open.spotify.com/show/00tW92ruuwangYoLxR9WDd Watch the StarrCast on YouTube: https://www.youtube.com/@wynnebusiness Join us on Facebook: facebook.com/wynnebusiness/?ref=bookmarks Join us on Instagram: instagram.com/wynnebusiness
February 24 · 58 min
How The Bodhi Spa Built a $10M Hydrotherapy Brand with Harmony Oschefski and Cedar Hwang
What does it take to build a profitable hydrotherapy spa brand in three different markets and scale it to $10 million in annual revenue? In this episode, Harmony Oschefski and Cedar Hwang share how the bodhi spa grew from a bold idea sparked in Maui to a multi location wellness company rooted in contrast therapy, operational discipline, and community driven growth. We explore how sauna culture, cold plunge therapy, and a thoughtfully designed water journey can become the foundation of a scalable spa business model. This conversation goes beyond wellness trends and dives into infrastructure, financing, Department of Health compliance, maintenance systems, staffing strategy, and brand positioning in a rapidly growing wellness economy. What You'll Learn: How to design a hydrotherapy spa business model that balances water journey revenue with massage and facial services Why contrast therapy and cold plunge trends are only sustainable when supported by serious infrastructure and maintenance systems What it takes to secure SBA financing for a first time concept and how to successfully appeal a denial How to scale from one spa location to three while maintaining brand consistency and operational excellence Why weekly pool draining, state of the art filtration systems, and a dedicated maintenance manager protect long term profitability Episode Highlights: 03:12 – Growing up with sauna culture and cold plunges in Nova Scotia 11:48 – The Maui moment that sparked the bodhi spa business idea 18:27 – Getting denied for SBA financing and how they successfully appealed 26:04 – What a hydrotherapy water journey includes and why contrast therapy works 34:15 – Rebuilding the entire operating model during COVID to satisfy Department of Health requirements 41:22 – Scaling to Providence and Norwood and what changes with each new market 47:36 – Why weekly pool draining and a full time maintenance manager are non negotiable 53:18 – Reaching $10 million in revenue and building infrastructure for long term brand sustainability Meet the Guests: Harmony Oschefski is Co Owner and Managing Partner of the bodhi spa. With a background in life sciences and functional health, she brings a complementary wellness perspective to spa development and operational strategy. Cedar Hwang is Co Owner and Managing Partner of the bodhi spa and a former 12 meter yacht captain. Her leadership experience and operational discipline inform the systems, staffing, and execution behind the brand's growth. Together, they have built three bodhi spa locations across New England and employ nearly 100 team members. Tools, Frameworks, and Strategies Mentioned: The bodhi spa Water Journey hydrotherapy circuit Contrast therapy using sauna and cold plunge sequencing SBA financing and structured loan appeal strategy Dedicated maintenance management with weekly full system resets Infrastructure first scaling model with General Managers at each location State of the art filtration, HVAC, and pool monitoring systems Gender inclusive design and dual temperature cold plunge strategy Closing Insight: The bodhi spa's growth story shows that the wellness industry rewards both inspiration and precision. Sauna culture and cold plunge therapy may attract attention, but long term success depends on disciplined maintenance, regulatory compliance, staff training, and operational infrastructure. As Harmony shares in the episode, the goal was never just to open a spa. It was to build a company that could stand on its own. Looking for expert advice in Spa Consulting, with live training and online learning? Spa Consulting: wynnebusiness.com/spa-management-consulting Live Training: wynnebusiness.com/live-education Online Learning: wynnebusiness.com/spa-management-courses Other Links: Visit the bodhi spa at https://thebodhispa.com/Connect with the bodhi spa: https://www.instagram.com/thebodhispa/ Follow Lisa on LinkedIn: https://www.linkedin.com/in/lisastarrwynnebusiness, Listen on Apple: https://podcasts.apple.com/at/podcast/starrcast/id1565223226 Listen on Spotify: https://open.spotify.com/show/00tW92ruuwangYoLxR9WDd Watch the StarrCast on YouTube: https://www.youtube.com/@wynnebusiness Join us on Facebook: facebook.com/wynnebusiness/?ref=bookmarks Join us on Instagram: instagram.com/wynnebusiness
February 18 · 54 min
From Stage Four Cancer to Global Wellness Leader: Ingo Schweder on the Future of Destination Wellness Resorts
What does it take to turn a life-threatening diagnosis into a global wellness movement? In this powerful episode, Ingo Schweder shares how surviving stage four cancer shaped his vision for wellness, hospitality, longevity, and community-driven health. From launching the Mandarin Oriental Spa Division to building GOCO Hospitality and the Fivelements brand, this conversation explores why wellness is not a trend, but the foundation of the future hospitality economy. What You'll Learn: How a stage four cancer diagnosis became the catalyst for a global wellness hospitality career Why wellness is not a department, but a philosophy and a lifestyle What it takes to build and scale a global spa and wellness division from scratch The business case for wellness hospitality during crises like 9 11 and the pandemic Why longevity clinics, precision medicine, and community based wellness real estate are shaping the next chapter of the industry Episode Highlights: 03:15 – From journalist to hotelier to cancer survivor: the turning point that changed everything 11:40 – Creating a personal healing protocol using yoga, macrobiotic nutrition, meditation, and alternative medicine 19:55 – Launching the Mandarin Oriental Spa Division when no global spa model existed 29:10 – Founding GOCO Hospitality and identifying wellness as a standalone business segment 38:45 – Turning around Glen Ivy and why ownership changed the game 47:20 – The rise of Fivelements and the future of branded destination wellness resorts 54:30 – Why longevity, precision medicine, and biohacking are the next evolution of wellness Meet the Guest: Ingo Schweder is Founder and CEO of GOCO Hospitality and Managing Director of Horwath HTL Health & Wellness. With projects across five continents and more than 400 developments worldwide, he is widely recognized as a pioneer in wellness hospitality, destination spa development, and wellness real estate. Tools, Frameworks, and Concepts Mentioned Mandarin Oriental global spa division development GOCO Hospitality five pillar model: feasibility, concept and brand development, design and technical services, pre opening and training, and ongoing management Fivelements branded destination wellness resorts Wellness real estate and community driven development Longevity clinics and precision medicine integration within hospitality Closing Insight: "The world does not need more five star hotels. It needs five star human experiences." This episode is a reminder that wellness hospitality is not about amenities. It is about creating environments that improve health, extend vitality, and contribute meaningfully to society. Looking for expert advice in Spa Consulting, with live training and online learning? Spa Consulting: wynnebusiness.com/spa-management-consulting Live Training: wynnebusiness.com/live-education Online Learning: wynnebusiness.com/spa-management-courses Other Links: Connect with Ingo: linkedin.com/in/ingoschweder Follow Lisa on LinkedIn: https://www.linkedin.com/in/lisastarrwynnebusiness, Listen on Apple: https://podcasts.apple.com/at/podcast/starrcast/id1565223226 Listen on Spotify: https://open.spotify.com/show/00tW92ruuwangYoLxR9WDd Watch the StarrCast on YouTube: https://www.youtube.com/@wynnebusiness
February 11 · 1 hr
Bathhouse Design Secrets Every Wellness Founder Needs to Know with Ali McQuaid, Alberto Carrillo, and Don Genders
Why does everyone suddenly want to open a bathhouse, and why is design the make or break factor? In this episode of StarrCast, we unpack the real drivers behind the bathhouse and social wellness boom and explore what it actually takes to design a space that is viable, code compliant, and built to last. Host Lisa Starr sits down with three global experts to break down bathhouse design from the inside out, covering infrastructure, flow, hygiene, materials, mechanical systems, and guest experience. This conversation is essential listening for anyone exploring social wellness, hydrothermal spaces, or large scale spa development. What You'll Lear: Why bathhouses and social wellness clubs are resurging in North America and globally The biggest design and infrastructure mistakes new bathhouse owners make How water, ventilation, mechanical systems, and waterproofing drive cost and feasibility What "flow" really means in bathhouse design and how it impacts revenue and safety How hygiene, maintenance, and guest perception influence long term success Episode Highlights: 03:14 – Why bathhouses are booming and what is actually driving demand 09:42 – Social wellness clubs vs traditional spas and why the distinction matters 16:30 – When to talk about budget and why early education is critical 24:18 – Water, drainage, ventilation, and mechanical systems you cannot ignore 34:06 – Hygiene, health codes, and how guests judge cleanliness instantly 44:21 – Designing for flow, capacity, and the full guest journey 53:10 – Quiet vs social spaces and how design shapes behavior Meet the Guests: Ali McQuaid Founder and Creative Director of Future Studio, a Toronto based interior design firm focused on forward thinking spaces that respond to evolving lifestyles and wellness needs. Alberto Carrillo Senior Associate at Meridian Design in New York City, specializing in architectural planning, code compliance, and complex wellness environments. Don Genders Founder and CEO of Design for Leisure, a global leader in designing award winning hydrothermal spa and social wellness environments. Tools, Frameworks, or Strategies Mentioned: Social wellness club design models Hydrothermal and bathing infrastructure planning Mechanical, electrical, and plumbing coordination for wet environments Capacity and egress analysis for bathhouse safety Long term maintenance and hygiene planning Closing Insight: "Design the purpose, not the code." This episode makes one thing clear. Successful bathhouses are not built on aesthetics alone. They are built on deep technical planning, realistic budgets, and a clear understanding of how people move, gather, and care for shared wellness spaces. Looking for expert advice in Spa Consulting, with live training and online learning? Spa Consulting: wynnebusiness.com/spa-management-consulting Live Training: wynnebusiness.com/live-education Online Learning: wynnebusiness.com/spa-management-courses Other Links: Connect with: Ali McQuaid: linkedin.com/in/ali-mcquaid-67b24316 Alberto Carrillo: https://www.linkedin.com/in/albertocarrillod/ Don Genders: linkedin.com/in/don-genders-7a97716 Follow Lisa on LinkedIn: https://www.linkedin.com/in/lisastarrwynnebusiness Listen on Apple: https://podcasts.apple.com/at/podcast/starrcast/id1565223226 Listen on Spotify: https://open.spotify.com/show/00tW92ruuwangYoLxR9WDd Watch the StarrCast on YouTube: https://www.youtube.com/@wynnebusiness Join us on Facebook: facebook.com/wynnebusiness/?ref=bookmarks Join us on Instagram: instagram.com/wynnebusiness
February 4 · 1 hr 2 min
Ari Peralta on How People-Centered Leadership is Shaping Wellness & Hospitality
What does it really take to build trust-driven hospitality and wellness brands in a rapidly evolving global market? In this episode, we sit down with Ari Peralta to explore how cultural intelligence, human-centered leadership, and experiential design are shaping the future of wellness, hospitality, and guest experience. Listeners will gain insight into how values, people, and long-term vision drive sustainable growth in a competitive industry. What You'll Learn: How cultural awareness influences leadership and decision-making in global hospitality and wellness organizations Why human-centered design matters more than ever in guest experience and brand loyalty The role of purpose, empathy, and trust in building resilient teams and lasting businesses How experiential wellness is evolving to meet changing guest expectations Practical insights on aligning operations, culture, and vision for long term impact Episode Highlights: 03:45 – Why culture is the foundation of meaningful hospitality experiences 11:20 – How global perspective shapes leadership and team alignment 19:08 – The connection between wellness, trust, and guest loyalty 28:34 – Designing experiences that feel authentic and human 38:15 – What modern hospitality leaders need to understand about purpose and people 49:22 – Lessons learned from building and scaling wellness-focused organizations 58:40 – Final reflections on the future of hospitality and experiential wellness Meet the Guest: Ari Peralta is a hospitality and wellness leader known for integrating cultural intelligence, people-first leadership, and experiential design to create meaningful guest experiences and strong organizational cultures. Tools, Frameworks, or Strategies Mentioned Human-centered leadership models Cultural intelligence in global operations Experiential wellness design principles Trust based organizational culture frameworks Closing Insight: Great hospitality is never just about places or products. It is about people, purpose, and the experiences that stay with us long after we leave. Looking for expert advice in Spa Consulting, with live training and online learning? Spa Consulting: wynnebusiness.com/spa-management-consulting Live Training: wynnebusiness.com/live-education Online Learning: wynnebusiness.com/spa-management-courses Other Links: Connect with Ari: https://www.instagram.com/mr_arigami/?hl=en Website: https://www.arigami.co.uk/whoweare Follow Lisa on LinkedIn: https://www.linkedin.com/in/lisastarrwynnebusiness, Listen on Apple: https://podcasts.apple.com/at/podcast/starrcast/id1565223226 Listen on Spotify: https://open.spotify.com/show/00tW92ruuwangYoLxR9WDd Watch the StarrCast on YouTube: https://www.youtube.com/@wynnebusiness Join us on Facebook: facebook.com/wynnebusiness/?ref=bookmarks Join us on Instagram: instagram.com/wynnebusiness