Marketing Girly by Sky Society

Natalie Peters

Hot Girls Work In Marketing. Get real marketing advice from women who’ve done it. Hosted by Natalie Peters, Marketing Girly shares honest career journeys and actionable tips on how to get into marketing, land competitive marketing jobs, and build a marketing career you actually love. Each week, hear from successful women in marketing across different industries and specialities as they reveal how they broke into marketing and what really matters when growing your career.

Listen in podnod RSS feed Show website

220 episodes
Updated Tuesday

Episodes220

Newest first

Oct 14, 2025 · 47 min
#180 Building a Marketing Career Without a Perfect Plan with Elise Longbottom, Director of Global Brand Marketing Strategy @ Crocs
✨ Elise Longbottom, Director of Global Brand Marketing Strategy at Crocs ☁️ Career journey from Vogue Sales Associate to Brand Marketer at Crocs ☁️ How to pivot roles internally without starting over ☁️ Why kindness and curiosity matter more than a perfect plan ☁️ What working in events can teach you about brand building ☁️ How to prep for every interview like it’s her dream job Join the Sky Society Women in Marketing private LinkedIn group. Follow Sky Society on Instagram @skysociety.co and TikTok @skysociety.co
Oct 7, 2025 · 16 min
#179 How to Build a Marketing Portfolio With No Experience
Join Natalie in a special solo episode where she talks all about creating a marketing portfolio from scratch, no experience required. Learn simple steps to showcase your skills, highlight what really matters to employers, and land your first role in marketing. Join the Sky Society Women in Marketing private LinkedIn group. Follow Sky Society on Instagram @skysociety.co and TikTok @skysociety.co
Sep 30, 2025 · 42 min
#178 Inside the Mind of a Communications Strategist with Alyssa Kluge, Director of Communications @ Thrive Market
✨ Alyssa Kluge, Director of Communications at Thrive Market ☁️ The impact of earned media on brand credibility ☁️ Career advice for breaking into PR and communications ☁️ Why brand protection matters more than ever in a viral world ☁️ What it means to be a “protector of reputation” in PR ☁️ Advice on building your personal board of directors in your career Join the Sky Society Women in Marketing private LinkedIn group. Follow Sky Society on Instagram @skysociety.co and TikTok @skysociety.co
Sep 23, 2025 · 50 min
#177 [REPLAY] LIVE Breaking Down Success in Social Media with Tulani André, Vice President, Social Media @ National Geographic
✨ Tulani André, Vice President, Social Media @ National Geographic ☁️ Finding value in your work ☁️ Career progression in social media marketing ☁️ Building a flexible and living social media strategy ☁️ Personal branding on LinkedIn ☁️ Strategies for freelance work Join the Sky Society Women in Marketing private LinkedIn group. Follow Sky Society on Instagram @skysociety.co and TikTok @skysociety.co
Sep 16, 2025 · 42 min
#176 Career Lessons From 18 Years in Music Marketing with Marisa Lauro, Global Music Marketing Executive & Founder of High Note Creative
✨ Marisa Lauro, Global Music Marketing Executive & Founder of High Note Creative ☁️ Advice for breaking into music and entertainment marketing ☁️ What it’s like leading Marketing campaigns for artists like Justin Bieber, Shawn Mendes, Rihanna and more ☁️ Career insights from 18 years at a major record label ☁️ Navigating leadership challenges early in your career Join the Sky Society Women in Marketing private LinkedIn group. Follow Sky Society on Instagram @skysociety.co and TikTok @skysociety.co
Sep 9, 2025 · 39 min
#175 Inside The World Of Beauty Marketing And Influencers with Jasmine Torres, Senior Manager, Community Growth + Partnerships @ Milk Makeup
✨ Jasmine Torres, Senior Manager, Community Growth + Partnerships at Milk Makeup ☁️ Career journey from Sephora cashier to Milk Makeup senior manager ☁️ How to break into beauty marketing without traditional experience ☁️ Advice for building an authentic creator community ☁️ Tools and KPIs used to measure influencer marketing success ☁️ Mindset shifts to overcome imposter syndrome and stand out Join the Sky Society Women in Marketing private LinkedIn group. Follow Sky Society on Instagram @skysociety.co and TikTok @skysociety.co
Sep 2, 2025 · 28 min
#174 How To Ask For A Raise
Join Natalie in a special solo episode where she talks all about building the confidence to ask for a raise and navigating the conversation with your manager so you can get the raise you want! Join the Sky Society Women in Marketing private LinkedIn group. Follow Sky Society on Instagram @skysociety.co and TikTok @skysociety.co
Aug 26, 2025 · 24 min
#173 From Intern to VP at Variety with Susanne Ault, VP of Features and Events Programming @ Variety
✨ Susanne Ault, VP of Features and Events Programming at Variety ☁️ How Suzanne grew at one brand for 15 years ☁️ What producing live media looks like at a legacy brand ☁️ How to stay inspired while growing at the same company ☁️ Behind the scenes of brand partnerships with Canva and Meta ☁️ Advice for building relationships that shape your career Join the Sky Society Women in Marketing private LinkedIn group. Follow Sky Society on Instagram @skysociety.co and TikTok @skysociety.co
Aug 19, 2025 · 56 min
#172 The Career That Came from Believing Anyway with Sydney Blake Thomas, Director of Brand Marketing @ BÉIS
✨ Sydney Blake Thomas, Director of Brand Marketing @ BÉIS ☁️ How Sydney turned a gender studies degree into a brand marketing career ☁️ How taking a title demotion led to 3 promotions in 3 years ☁️ Career advice on building relationships and betting on yourself ☁️ What brand marketing actually looks like behind the scenes ☁️ How to grow your personal brand and mentor others in your industry Join the Sky Society Women in Marketing private LinkedIn group. Follow Sky Society on Instagram @skysociety.co and TikTok @skysociety.co
Aug 12, 2025 · 53 min
#171 [REPLAY] Defying The Odds in Beauty Marketing with Zoe Greene, Creative Project Manager @ OUAI
✨ Zoe Greene, Creative Project Manager @ OUAI ☁️ Advice for breaking into beauty marketing with no experience ☁️ How to ask your way to success ☁️ Assessing your career trajectory at a position ☁️ Communication tips for advancing into a leadership role Join the Sky Society Women in Marketing private LinkedIn group. Follow Sky Society on Instagram @skysociety.co and TikTok @skysociety.co
Aug 5, 2025 · 18 min
#170 How to Get a Coffee Chat with Anyone
Join Natalie in a special solo episode where she talks all about how to reach out to your network, steps to crafting your own messages, maximizing the coffee chat experience, and taking the first step toward meaningful conversations. Join the Sky Society Women in Marketing private LinkedIn group. Follow Sky Society on Instagram @skysociety.co and TikTok @skysociety.co
Jul 29, 2025 · 45 min
#169 [REPLAY] Pivoting With Purpose And Navigating a Non Linear Career Path with Emily Blumhardt, Senior Manager, Global Brand Integrated Communications @ Shiseido
✨ Emily Blumhardt, Senior Manager, Global Brand Integrated Communications @ Shiseido ☁️ The ins and outs of production roles ☁️ How to build authority in a male-dominated industry ☁️ Adjusting to life in New York and building a social life from scratch ☁️ Emily’s MBA experience in the fashion and luxury industry in New York ☁️ The value of non traditional work experience ☁️ The importance of self-advocacy and self-confidence Join the Sky Society Women in Marketing private LinkedIn group. Follow Sky Society on Instagram @skysociety.co and TikTok @skysociety.co
Jul 22, 2025 · 39 min
#168 Inside The World Of On-Campus Marketing with Suzanne Plahm, Director, Collegiate And Field Marketing @ Celsius
✨ Suzanne Plahm, Director, Collegiate And Field Marketing @ Celsius ☁️ How Suze turned a college brand ambassador role into a full-time marketing career ☁️ How field marketing drives real-time consumer trial and feedback ☁️ Career lessons from working at Red Bull, Anheuser-Busch, and Celsius ☁️ Advice for landing competitive college ambassador programs (even without a marketing degree) ☁️ The unexpected LinkedIn DM that helped her land her role at Celsius Join the Sky Society Women in Marketing private LinkedIn group. Follow Sky Society on Instagram @skysociety.co and TikTok @skysociety.co
Jul 15, 2025 · 24 min
#167 How to Build a Job-Winning Marketing Resume
Join Natalie in a special solo episode where she shares actionable advice on crafting a marketing resume. Join the Sky Society Women in Marketing private LinkedIn group. Follow Sky Society on Instagram @skysociety.co and TikTok @skysociety.co
Jul 8, 2025 · 45 min
#166 From 6 to 100 Alo Stores and Now Guiding Global Brands with Mirela Pajazetović, Senior Director, Global Retail Expansion @ Alo Yoga
✨ Mirela Pajazetović, Senior Director, Global Retail Expansion @ Alo Yoga ☁️ How Mirela grew Alo Yoga from 6 to 100+ stores through strategic retail expansion ☁️ How to turn inconsistent in-store experiences into a luxury-level customer journey ☁️ Career moves that helped her go from sales associate to global retail director ☁️ Advice for breaking into fashion retail without following a traditional path ☁️ The leadership traits that set you up for long-term success in retail and beyond Join the Sky Society Women in Marketing private LinkedIn group. Follow Sky Society on Instagram @skysociety.co and TikTok @skysociety.co
Jul 1, 2025 · 40 min
#165 Why Brand Management Might Be Your Dream Job with Margaret Li, Senior Brand Manager @ Procter & Gamble
✨ Margaret Li, Senior Brand Manager @ Procter & Gamble ☁️ The difference between brand marketing and brand management ☁️ How to know if getting your MBA is the right move ☁️ Resume tips that will actually get you hired ☁️ How to stand out in competitive marketing interviews ☁️ Why you need to take ownership of your career growth Join the Sky Society Women in Marketing private LinkedIn group. Follow Sky Society on Instagram @skysociety.co and TikTok @skysociety.co
Jun 24, 2025 · 37 min
#164 [REPLAY] Unlocking Opportunities in Luxury Fashion Marketing with Bonnie Wong, Senior Manager, Client Engagement @ Saint Laurent
✨ [REPLAY] Bonnie Wong, Senior Manager, Client Engagement @ Saint Laurent ☁️ Bonnie’s career journey from Chanel, to Christian Dior, Bottega, Hermès, and Saint Laurent ☁️ Defining client engagement and experiences ☁️ Internship strategies for luxury fashion industry ☁️ Planning and executing luxury events ☁️ Career progression and networking in luxury fashion marketing Join the Sky Society Women in Marketing private LinkedIn group. Follow Sky Society on Instagram @skysociety.co and TikTok @skysociety.co
Jun 17, 2025 · 45 min
#163 Creating Partnerships People Actually Care About with Sara Gramling, Head of Brand + Community at Magnolia Bakery
✨ Sara Gramling, Head of Brand + Community @ Magnolia Bakery ☁️ How Sara went from PR to leading brand partnerships ☁️ The unexpected items Magnolia has launched with other brands ☁️ Why saying no to partnerships is just as important as saying yes ☁️ What it’s really like growing your career at one brand ☁️ How to break into partnerships and stand out in interviews Join the Sky Society Women in Marketing private LinkedIn group. Follow Sky Society on Instagram @skysociety.co and TikTok @skysociety.co
Jun 10, 2025 · 47 min
#162 How Brand Events Actually Come Together with Kate Elliott, Senior Manager, Marketing Events @ Anthropologie
✨ Kate Elliott, Senior Manager, Marketing Events @ Anthropologie ☁️ What it’s really like planning events at Anthropologie ☁️ How Kate turned retail and theater experience into a dream job ☁️ The behind-the-scenes magic of experiential marketing ☁️ Advice for finding your career path when it feels unclear ☁️ Why soft skills and passion matter more than your major Join the Sky Society Women in Marketing private LinkedIn group. Follow Sky Society on Instagram @skysociety.co and TikTok @skysociety.co
Jun 3, 2025 · 28 min
#161 The Marketing Career Advice I’d Give My Younger Sister
✨ The Marketing Career Advice I’d Give My Younger Sister with Natalie Peters, Founder & CEO @Sky Society Join Natalie for a special solo episode where she opens up with a real-talk career advice for anyone navigating the world of marketing in early stages. Join the Sky Society Women in Marketing private LinkedIn group. Follow Sky Society on Instagram @skysociety.co and TikTok @skysociety.co

Marketing Girly by Sky Society

#180 Building a Marketing Career Without a Perfect Plan with Elise Longbottom, Director of Global Brand Marketing Strategy @ Crocs

#179 How to Build a Marketing Portfolio With No Experience

#178 Inside the Mind of a Communications Strategist with Alyssa Kluge, Director of Communications @ Thrive Market

#177 [REPLAY] LIVE Breaking Down Success in Social Media with Tulani André, Vice President, Social Media @ National Geographic

#176 Career Lessons From 18 Years in Music Marketing with Marisa Lauro, Global Music Marketing Executive & Founder of High Note Creative

#175 Inside The World Of Beauty Marketing And Influencers with Jasmine Torres, Senior Manager, Community Growth + Partnerships @ Milk Makeup

#174 How To Ask For A Raise

#173 From Intern to VP at Variety with Susanne Ault, VP of Features and Events Programming @ Variety

#172 The Career That Came from Believing Anyway with Sydney Blake Thomas, Director of Brand Marketing @ BÉIS

#171 [REPLAY] Defying The Odds in Beauty Marketing with Zoe Greene, Creative Project Manager @ OUAI

#170 How to Get a Coffee Chat with Anyone

#169 [REPLAY] Pivoting With Purpose And Navigating a Non Linear Career Path with Emily Blumhardt, Senior Manager, Global Brand Integrated Communications @ Shiseido

#168 Inside The World Of On-Campus Marketing with Suzanne Plahm, Director, Collegiate And Field Marketing @ Celsius

#167 How to Build a Job-Winning Marketing Resume

#166 From 6 to 100 Alo Stores and Now Guiding Global Brands with Mirela Pajazetović, Senior Director, Global Retail Expansion @ Alo Yoga

#165 Why Brand Management Might Be Your Dream Job with Margaret Li, Senior Brand Manager @ Procter & Gamble

#164 [REPLAY] Unlocking Opportunities in Luxury Fashion Marketing with Bonnie Wong, Senior Manager, Client Engagement @ Saint Laurent

#163 Creating Partnerships People Actually Care About with Sara Gramling, Head of Brand + Community at Magnolia Bakery

#162 How Brand Events Actually Come Together with Kate Elliott, Senior Manager, Marketing Events @ Anthropologie

#161 The Marketing Career Advice I’d Give My Younger Sister