Marketing Girly by Sky Society

Natalie Peters

Hot Girls Work In Marketing. Get real marketing advice from women who’ve done it. Hosted by Natalie Peters, Marketing Girly shares honest career journeys and actionable tips on how to get into marketing, land competitive marketing jobs, and build a marketing career you actually love. Each week, hear from successful women in marketing across different industries and specialities as they reveal how they broke into marketing and what really matters when growing your career.

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220 episodes
Updated Tuesday

Episodes220

Newest first

Aug 16, 2022 · 44 min
#20 A Relentless Latina’s Marketing Journey from Colombia to the US with Microsoft's Marketing Communications Manager, Jessica Mayoral
✨ Jessica Mayoral, Marketing Communications Manager, Digital & Social @ Microsoft ☁️ Lessons learned from 6 years of marketing agency experience ☁️ How to get a marketing job in the US as an international applicant ☁️ How to handle rejection when you don't get your dream job ☁️ Tips for leveraging the power of data in marketing Join the Sky Society Women in Marketing private LinkedIn group. Follow us on Instagram @skysociety.co and TikTok @skysociety.co
Aug 9, 2022 · 26 min
#19 What College Didn't Teach You About PR with Bath & Body Works' PR Manager, Kaleigh DeHart
✨ Kaleigh DeHart, PR Manager @ Bath & Body Works ☁️ Why creative storytelling can be one of the most powerful forms of PR ☁️ Pros and cons of in-house vs agency life ☁️ How to become a better applicant for PR roles ☁️ Interviewing tips to help you get more offers Join the Sky Society Women in Marketing private LinkedIn Group. Follow us on Instagram @skysociety.co
Jul 26, 2022 · 40 min
#18 You're Capable of More Than You Think with Head of Marketing at Common Desk, Megan Kaye Marti
✨ Megan Kaye Marti, Head of Marketing @ Common Desk ☁️ How Megan Kaye went from Administrative Assistant to Head of Marketing ☁️ How to stand by your personal values at work ☁️ Tips for switching into the marketing department at your company ☁️ How to craft a personalized cover letter ☁️ Advice for marketing job-seekers Join the Sky Society Women in Marketing private LinkedIn Group. Follow us on Instagram @skysociety.co
Jul 11, 2022 · 43 min
#17 Social Media Marketing from Taco Bell to Canva with Lauren Freund, Social Media Manager of Campaigns @ Canva
✨ Lauren Freund, Social Media Manager of Campaigns @ Canva ☁️ How Lauren found her niche in marketing by completing 11 internships before graduating college ☁️ Pros and cons of marketing internships at small vs. big companies ☁️ Tips for getting promoted quickly ☁️ How to get hired in social media marketing ☁️ Isight into what it's like working on a Growth and Innovation team ☁️ Day in the life as the Social Media Manager of Campaigns at Canva
Jun 9, 2022 · 32 min
#16 How to Get Into Marketing Without a Degree with Qetsiyah Jacobson, Founder of Kokela Studio
✨ Qetsiyah Jacobson, Founder @ Kokela Studio ☁️ What actually matters when it comes to getting into marketing ☁️ How to get marketing experience when you have none ☁️ Step-by-step guide on how to get started in freelancing ☁️ How to get your first freelancing client ☁️ Advice for Black women in marketing @skysociety.co @kokelastudio
Apr 27, 2022 · 19 min
#15 How to Get Marketing Experience at Home
Feel like you can't break into the marketing industry because you don't have enough experience? Getting marketing experience when you have none can sometimes feel like an impossible task. In this episode we'll cover 7 ways you can get marketing experience at home: Get a marketing internship Volunteer free marketing help to your local community Start doing freelance marketing work Create your own content (blog, social media, email, graphic design) Play "pretend marketer" Build a website portfolio Join Sky Accelerator
Jan 10, 2022 · 15 min
#14 What NOT To Do In Your Next Marketing Interview
If you find yourself landing interviews, but unable to land an offer, this episode is for you. Troubleshoot your marketing interviews with Natalie and learn what 5 things you should absolutely avoid doing to help you get hired faster.
Jun 16, 2021 · 18 min
#13 Best Answers for the 5 Most Difficult Interview Questions
✨ Natalie Peters, your host! ☁️ How to best answer 5 of the most difficult interview questions: 1️⃣ Tell me about yourself? 2️⃣ What are your salary expectations? 3️⃣ What is your greatest strength? 4️⃣ Tel me about... 5️⃣ Why should we hire you? www.joinsky.co/podcast @joinsky.co
Jun 7, 2021 · 31 min
#12 Starting a Marketing Career Abroad with Semrush's Influencer Marketing Manager, Nicole Ponce
✨ Nicole Ponce, Influencer Marketing Manager at Semrush ☁️ How to get a marketing job internationally ☁️ Moving to Prague and adjusting to diverse cultures ☁️ How to speak to understand ☁️ Marketing job hunting tips when you've heard too many no's ☁️ Becoming confident in your own voice www.joinsky.co/podcast @joinsky.co
May 24, 2021 · 34 min
#11 How to Conquer the Job Seeking Experience with Indeed's Marketing Manager, Brandy Warwas
✨ Brandy Warwas, Marketing Manager @ Indeed ☁️ Why the first step to career contentment is knowing yourself ☁️ Starting a career in consulting at Deloitte ☁️ Surviving a layoff as a high-achiever ☁️ Navigating internal promotions at large corporations ☁️ Best Indeed resources for job seekers ☁️ Job market trends ☁️ Why you shouldn't always accept the first offer you get ☁️ How to know when to make a lateral move www.joinsky.co/podcast @skysociety.co
May 18, 2021 · 17 min
#10 What to Post on LinkedIn | A Marketer's Guide
✨ Natalie Peters, Founder & CEO Sky Society ☁️ Creative post ideas for LinkedIn ☁️ How to write and format a high performing post ☁️ Best times to post on LinkedIn ☁️ How to get hired on LinkedIn ☁️ Why you should engage on LinkedIn posts
May 10, 2021 · 34 min
#9 How to Market Yourself to Get Hired with Glossier's Brand Marketing Manger, Kewanna Donaldson
✨ Kewanna (Kiki) Donaldson, Brand Marketing Manager @ Glossier ☁️ How to get paid to do what you're passionate about ☁️ Starting in sports marketing at PGA ☁️ Fulfilling a passion for travel in the hospitality industry ☁️ How to market yourself as a marketer ☁️ LinkedIn profile and networking tips ☁️ Surviving multiple layoffs ☁️ Brand marketing for a direct to consumer makeup brand www.joinsky.co/podcast @skysociety.co
May 4, 2021 · 49 min
#8 Manifest Your Dream Career with Sephora’s Corporate Event Manager, Bree Brooks
✨ Bree Brooks, Corporate Event Manager @ Sephora ☁️ Starting a career in broadcasting ☁️ Adventures in Australia ☁️ Event management vs event marketing ☁️ Leveraging LinkedIn virtual networking to get hired ☁️ Manifesting your dreams and creating your own luck ☁️ Corporate event marketing and experiential marketing at Sephora ☁️ How to incorporate more of what you’re passionate about in your daily life www.JoinSky.co/Podcast @skysociety.co
Apr 26, 2021 · 52 min
#7 Fabulous Female Financial Freedom: A Guide for your 20s
✨ Natalie Peters, Founder & CEO Sky Society ☁️ How to control your financial trajectory ☁️ The best financial planning and investing apps you should be using ☁️ How to set savings goals in your 20s ☁️ How to choose stocks ☁️ How to plan for retirement in your 20s ☁️ How much money you should be investing ☁️ Simple explanations to complex financial jargon Link to slides
Apr 12, 2021 · 22 min
#6 Asking Your Way to Success with Amazon’s Fashion Marketing Manager, Kristen Ozaki
✨ Kristen Ozaki, Fashion Marketing Manager @ Amazon ☁️ How recruiting agencies work and how you can use one ☁️ Private label production at Zumiez ☁️ How to utilize analytics to make data driven decisions in marketing ☁️ A peek into the fashion marketing world at Amazon ☁️ Why curiosity is so important and how you can ask more questions www.JoinSky.co/Podcast @skysociety.co
Apr 5, 2021 · 39 min
#5 Influencer Marketing Secrets to Success with the Influencer & PR Manager at Nude Beverages, Emily Drake
✨ Emily Drake, Influencer & PR Manager @ Nude Beverages ☁️ Conversion vs. awareness influencer marketing campaigns ☁️ How much to pay an influencer ☁️ How to choose the right influencers for your campaign ☁️ Relationship between influencer marketing & PR www.joinsky.co/podcast @skysociety.co
Mar 29, 2021 · 49 min
#4 Beauty Marketer and Skincare Princess Katherine Helo, Philosophy Global Marketing
✨ Katherine Helo, Global Marketing Manager @ Philosophy ☁️ How to break into the skincare industry ☁️ Concepting the Watermelon Glow Sleeping Mask at Glow Recipe ☁️ Building meaningful brands by listening to your customer ☁️ Transitioning from startup at Glow Recipe to corporate at LVMH and Coty ☁️ Brand building and taking products from concept to counter www.joinsky.co/podcast @skysociety.co
Mar 23, 2021 · 47 min
#3 Day In The Life of a PR and Influencer Marketing Manager with Ashley Hamrahi from State of Grind
✨ Ashley Hamrahi, PR & Influencer Marketing Manager @ Foot Locker (update: now Manager, Brand and Social Media Marketing @ State of Grind) ☁️ How to start your marketing career as a freelancer ☁️ Creating innovative solutions when Covid makes things tough ☁️ How to plan and launch a successful virtual event with influencers ☁️ What it’s like to work in PR & Influencer marketing
Mar 16, 2021 · 35 min
#2 Silver Linings and Authentic Branding with Nike's Brand Marketing Manager, Mary Yeager
✨ Mary Yeager, Brand Marketing Manager @ Nike ☁️ Contract positions vs. full-time roles ☁️ Switching from experiential events to a fully digital role ☁️ How to take a leap of faith to do what sets your heart on fire ☁️ Evoking emotion with authentic branding ☁️ Why you should be more vocal about your goals www.joinsky.co/podcast
Mar 16, 2021 · 26 min
#1 Cultivating Culture-Conscious Brands With Founder & CEO of IN GOOD CO, Kirsten Ludwig
✨ Kirsten Ludwig, Founder & CEO @ IN GOOD CO ☁️ How she leverages 20 years of experience at brands like Uniqlo, Anthropology, Ralph Lauren, Google, Nike and Starbucks ☁️ How to fake it till you make it ☁️ Spotting talent and organizing outstanding creative teams ☁️ Why you should focus on discovering what you do NOT want to do instead of what you do want to do ☁️ How the world is moving from an attention economy to an intention economy ☁️ Behind the scenes of Kirsten’s creative process when taking on new clients

Marketing Girly by Sky Society

#20 A Relentless Latina’s Marketing Journey from Colombia to the US with Microsoft's Marketing Communications Manager, Jessica Mayoral

#19 What College Didn't Teach You About PR with Bath & Body Works' PR Manager, Kaleigh DeHart

#18 You're Capable of More Than You Think with Head of Marketing at Common Desk, Megan Kaye Marti

#17 Social Media Marketing from Taco Bell to Canva with Lauren Freund, Social Media Manager of Campaigns @ Canva

#16 How to Get Into Marketing Without a Degree with Qetsiyah Jacobson, Founder of Kokela Studio

#15 How to Get Marketing Experience at Home

#14 What NOT To Do In Your Next Marketing Interview

#13 Best Answers for the 5 Most Difficult Interview Questions

#12 Starting a Marketing Career Abroad with Semrush's Influencer Marketing Manager, Nicole Ponce

#11 How to Conquer the Job Seeking Experience with Indeed's Marketing Manager, Brandy Warwas

#10 What to Post on LinkedIn | A Marketer's Guide

#9 How to Market Yourself to Get Hired with Glossier's Brand Marketing Manger, Kewanna Donaldson

#8 Manifest Your Dream Career with Sephora’s Corporate Event Manager, Bree Brooks

#7 Fabulous Female Financial Freedom: A Guide for your 20s

#6 Asking Your Way to Success with Amazon’s Fashion Marketing Manager, Kristen Ozaki

#5 Influencer Marketing Secrets to Success with the Influencer & PR Manager at Nude Beverages, Emily Drake

#4 Beauty Marketer and Skincare Princess Katherine Helo, Philosophy Global Marketing

#3 Day In The Life of a PR and Influencer Marketing Manager with Ashley Hamrahi from State of Grind

#2 Silver Linings and Authentic Branding with Nike's Brand Marketing Manager, Mary Yeager

#1 Cultivating Culture-Conscious Brands With Founder & CEO of IN GOOD CO, Kirsten Ludwig