Skip to content
Artwork for IDEO Thinking
BusinessTechnologyArtsDesign

IDEO Thinking

IDEO

IDEO Thinking shares design-led insights into some of the world’s most complex problems and emerging signals for what's next. Every episode starts as a story on ideo.com and is brought to life by the people behind it. For nearly 50 years, IDEO has helped imaginative leaders create human-centered products, services, and organizations, redefining categories and building the future. Here our designers, researchers, futurists, and business leaders get into the work: the methods, the making, and how to move from a sketch on a post-it to real change. Explore the stories at ideo.com/thinking.

Hosted on Acast. See acast.com/privacy for more information.

Play
  • 3 episodes
  • Avg 15 min
  • English
  • September 10 · 13 min

    7 principles for designing AI hardware: Savannah Kunovsky and Mark del Lima

    So far, the industry seems to be caught between what users actually want from AI hardware and the sci-fi fantasies currently captivating the tech community. A better path means establishing a new standard in which trusted, useful intelligence serves the physical world. In this episode, Savannah Kunovsky, managing director of emerging technology at IDEO, and Mark del Lima, a senior design director, share seven principles for good AI hardware, inspired by the timeless rigor of Dieter Rams, and the conditions for putting them into practice. Read along with the full story: https://www.ideo.com/journal/make-the-invisible-honest Related Resources: Savannah Kunovsky on LinkedIn: https://www.linkedin.com/in/savannahkunovsky/ Mark del Lima on LinkedIn: https://www.linkedin.com/in/mark-del-lima-97b2284/ More on AI from IDEO: Rebuilding trust with AI, by Peter Jackson and David Duff: https://www.ideo.com/journal/rebuilding-trust-with-ai Rough, rapid, and right in the age of AI, by Michelle Lee and Danny DeRuntz: https://www.ideo.com/journal/rough-rapid-and-right-in-the-age-of-ai In This Episode (00:00) AI is moving off our screens and into our walls, windows, and mirrors (02:03) Mutualism: the device that has no opinion about you until you give it one (03:54) Off by default: a doorknob that asks whether the house should wake up (05:23) Hardware has to earn its place in the room, not just on the network (06:36) Why a device that admits what it can't do earns more trust than one that never falters (08:08) Designing for the disappearing act: a choice instead of a task (09:38) What a child learns when the machine says it isn't sure (10:52) E-waste, repairability, and building things meant to be kept (12:22) How the principles survive contact with real work, and the standard they're building toward __________ Explore more stories at http://ideo.com/thinking. Subscribe to IDEO’s weekly newsletter for curated perspectives on design, business, and innovation: http://ideo.com/subscribe. Hosted on Acast. See acast.com/privacy for more information.

Showing 1–3 of 3 episodes