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Chiro Hustle

Jim Chester and Luke Millett

Chiro Hustle Podcast is a business, mindset, and marketing podcast for chiropractors who want more—from their practices, their profession, and themselves.


Hosted by James Chester and produced by Luke Millett, Chiro Hustle delivers real conversations with chiropractors, entrepreneurs, and industry leaders who are actively building successful, principled practices. This is not theory or recycled advice. It’s practical insight from people who have done the work and continue to push chiropractic forward.

Each episode explores what it actually takes to succeed in today’s chiropractic landscape—practice growth, branding, leadership, systems, patient communication, and personal development. Just as important, Chiro Hustle tackles the mindset behind success: discipline, consistency, accountability, and the willingness to stand for chiropractic without apology.


The podcast respects chiropractic’s roots while addressing modern business realities. Whether you’re straight, mixer, cash-based, insurance-based, or somewhere in between, the mission is the same: help chiropractors build influence, impact, and long-term sustainability without compromising their values.


Guests share their wins, failures, and lessons learned—openly and honestly—so listeners can avoid common pitfalls and accelerate their own growth. Students, associates, and seasoned doctors alike will find perspective, motivation, and actionable ideas they can apply immediately.


Chiro Hustle is more than a podcast. It’s a mindset and a movement—encouraging chiropractors to take ownership of their outcomes, lead with integrity, and hustle with purpose.


If you’re serious about chiropractic and committed to building a practice that reflects your values and vision, this podcast is for you.


Welcome to Chiro Hustle. 

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  • 807 episodes
  • a few times a week
  • Avg 43 min
  • English
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  • S2026 · E773
    June 1 · 1 hr 5 min

    Hope, Faith, and Holding the Chiropractic Line with Dr Eddie Weller - Chiro Hustle Podcast 773

    In this episode of the Chiro Hustle Podcast, James Chester welcomes Dr Eddie Weller DC for a powerful conversation about faith, hope, subluxation, objective analysis, thermography, chiropractic education, and the future of the profession. Dr. Weller shares a deeply moving story about caring for a critically ill man near the end of life. He prayed with him, analyzed him, adjusted him specifically, allowed him to rest, and checked him again. The man passed away later that evening, but Dr. Weller explains why chiropractic still fulfilled its purpose: the correction of subluxation so life can express as fully as matter allows. This episode challenges chiropractors to stop defining the profession by symptoms, modalities, manipulation, or treatment language. Dr. Weller calls the profession back to its foundation: the relationship between the spine, the nervous system, innate intelligence, and vertebral subluxation. James and Dr. Weller also discuss thermography as a chiropractic gauge, student mentorship, green books, principled communication, gratitude, and the need to hold the line for chiropractic truth. #ChiroHustle #Chiropractic #DrEddieWeller #ChiropracticPhilosophy #Subluxation #InnateIntelligence #PrincipledChiropractic #VertebralSubluxation #BJPalmer #SacredTrust #ChiropracticStudents #ChiropracticPodcast

  • S2026 · E772
    May 28 · 59 min

    Adjust Smarter, Not Harder with Dr Ethan Feldman DC - Chiro Hustle Podcast 772

    In this episode of the Chiro Hustle Podcast, James Chester welcomes Dr. Ethan Feldman DC for a powerful conversation about chiropractic, subluxation, the adjustment, and the importance of keeping chiropractors healthy enough to serve for the long haul. Dr. Feldman shares how years in practice, his education at Life West, and his own physical injuries led him to study how chiropractors can adjust smarter, not harder. This episode explores the body’s ability to unwind, the role of safety in letting go of old protective patterns, and why the chiropractor must remain both an analyst and an educator. This conversation is deeply principled and practical. James and Dr. Feldman discuss the sacredness of the adjustment, the danger of reducing chiropractic to pain relief or gadgets, and the responsibility every chiropractor has to tell the chiropractic story clearly. For chiropractors, students, and anyone who believes in the power of innate intelligence and subluxation-centered care, this episode is a reminder: keep the main thing the main thing. #ChiroHustle #Chiropractic #Chiropractor #Subluxation #ChiropracticAdjustment #PrincipledChiropractic #InnateIntelligence #ChiropracticPhilosophy #InjuryFreeChiropractic #PracticeLongevity #EthanFeldmanDC #JamesChester

  • S2026 · E771
    May 25 · 37 min

    Choosing Chiropractic Freedom with Dr Steve Tullius DC - Chiro Hustle Podcast 771

    In this episode of Chiro Hustle, James Chester sits down with Dr Steve Tullius DC for a principled and timely conversation about chiropractic, subluxation, education, accreditation, licensing, and the future of the profession. Dr Tullius shares how a teenage visit to a chiropractic office changed his life. He originally thought he would become a medical doctor, but after experiencing chiropractic firsthand—and later rejecting an orthopedic recommendation for exploratory shoulder surgery—he realized he was called to chiropractic. This episode dives into the importance of chiropractic philosophy, the centrality of subluxation, the need for students to seek truth beyond the classroom, and the growing conversation around educational freedom, accreditation, national boards, and transparency in the profession. For students, doctors, and principled chiropractors who care about preserving chiropractic as chiropractic, this is an episode worth hearing. #ChiroHustle #Chiropractic #DrSteveTullius #Subluxation #ChiropracticPhilosophy #ChiropracticFreedom #ChiropracticStudents #InnateIntelligence #BJPalmer #VitalisticChiropractic #PrincipledChiropractic #FutureOfChiropractic

  • S2026 · E770
    May 21 · 45 min

    All People, All Ages, All Nations with Dr John Maltby DC - Chiro Hustle Podcast 770

    In this episode of Chiro Hustle Podcast, James Chester welcomes Dr John Maltby DC for a powerful conversation about nearly 48 years in practice, the adjustment, Palmer College, chiropractic philosophy, and the global mission of chiropractic. Dr Maltby shares the story of how chiropractic changed his life after serious illness interrupted his path as an athlete. After being introduced to chiropractic and receiving care, his health improved, his athletic future reopened, and his life direction shifted toward becoming a chiropractor. This conversation is a strong reminder that chiropractic is not just something we talk about. It is something we deliver through the correction of subluxation. Dr Maltby challenges students and doctors to become excellent adjusters, to connect philosophy with objective results, and to never lose sight of what makes chiropractic distinct. The episode also dives into global chiropractic access, including the work being done to open doors for chiropractic education and practice around the world. Dr Maltby shares the sobering reality that in some countries, chiropractors may still face arrest simply for practicing. His message is clear: all people, all ages, and all nations deserve access to chiropractic care. This is a principled, subluxation-centered episode about service, unity, courage, and the future of chiropractic. #ChiroHustle #Chiropractic #DrJohnMaltby #Subluxation #ChiropracticPhilosophy #ChiropracticAdjustment #PalmerCollege #BJPalmer #SacredTrust #InnateIntelligence #GlobalChiropractic #ChiropracticStudents #ChiropracticCare #FamilyHealthFreedom #MedicalFreedom #TheFutureOfChiropractic

  • S2026 · E769
    May 18 · 1 hr 40 min

    The Spine as an Organ of Consciousness with Dr Donny Epstein DC - Chiro Hustle Podcast 769

    In this powerful episode of Chiro Hustle, James Chester welcomes Dr Donny Epstein DC for a deep, principled, and subluxation-centered conversation about the past, present, and future of chiropractic. Dr Epstein shares the story of how he was drawn into chiropractic through a fascination with the nervous system, memory, physiology, and the organizing intelligence of the body. From there, he unpacks the philosophical foundation of chiropractic, the meaning of subluxation, the importance of tone, and the difference between simply correcting a part and helping the person express greater coherence and life. This episode explores B.J. Palmer, innate intelligence, the Australian Spinal Research Foundation definition of subluxation, Network Spinal, entrainment, the wave, and Dr Epstein’s unforgettable statement that the spine is an organ of consciousness. If you believe chiropractic is more than symptom care, more than therapy, and more than mechanics, this episode is one you will want to hear more than once. #ChiroHustle #Chiropractic #DrDonnyEpstein #DonnyEpstein #Subluxation #InnateIntelligence #TonalChiropractic #NetworkSpinal #ChiropracticPhilosophy #SacredTrust #BJPalmer #ChiropracticStudents #ChiroFlix #ChiroFreedomFormula

  • S2026 · E768
    May 14 · 57 min

    Building Freedom Without Leaving Chiropractic - Dr Rosemary Batanjski - Chiro Hustle Podcast 768

    Dr. Rosemary Batanjski returns to the Chiro Hustle Podcast for Episode 768, eight years after her first appearance on the show. In this powerful conversation, Dr. Batanjski shares how a life-threatening genetic condition and open-heart surgery forced her to step away from full-time adjusting and rethink her identity as a chiropractor. Rather than leaving the profession, she found a new way to serve by leading, mentoring, building systems, improving communication, and helping other chiropractors create more freedom in practice. This episode explores chiropractic identity, mentorship, communication, practice ownership, leadership, business systems, and the importance of building a genuine “sticky community” inside the profession. Dr. Batanjski also discusses the Chiro Freedom Formula and ChiroFlix, two projects designed to help chiropractors build stronger practices, train better teams, and access chiropractic education in a more flexible and modern way. At the heart of the conversation is one powerful idea: poor communication is a subluxation of practice growth. This is a must-listen episode for chiropractors, students, practice owners, associates, and anyone who wants to stay principled, subluxation-centered, and committed to building a life and practice with purpose, impact, and freedom.

  • S2026 · E767
    May 11 · 46 min

    Medical Disgust to Chiropractic Purpose with Dr Ron Farabaugh DC - Chiro Hustle Podcast 767

    Dr. Ron Farabaugh shares the defining moment that shifted his path from medicine to chiropractic after witnessing his father’s medication-induced stroke. With over 40 years in practice, he unpacks the failures of symptom-based care and makes a compelling case for chiropractic as a cost-effective, results-driven solution. This episode blends philosophy, research, and strategy—equipping chiropractors to influence policy, educate communities, and build practices rooted in lifelong care.

  • S2026 · E766
    May 7 · 53 min

    From No English to 5 Clinics with Dr. Mark Gabriel DC– Chiro Hustle Podcast 766

    Episode 766 of the Chiro Hustle Podcast features Dr. Mark Gabriel, a chiropractor and entrepreneur who transformed adversity into opportunity. From immigrating to the U.S. without speaking English to building five multidisciplinary practices, Dr. Gabriel shares powerful insights on communication, marketing, leadership, and the future of chiropractic. This episode emphasizes the importance of patient-centered communication, strategic growth, and staying grounded in chiropractic principles while navigating modern healthcare systems. A must-listen for students, practitioners, and leaders seeking to expand their impact.

  • S2026 · E765
    May 4 · 47 min

    Serve Without Holding Back with Dr Angela Marick DC - Chiro Hustle Podcast 765

    In Episode 765 of the Chiro Hustle Podcast, Dr. Angela Marick shares a deeply personal and transformational journey through chiropractic, loss, and rediscovery. From enrolling in chiropractic school without ever being adjusted to building and selling a thriving practice, her path took an unexpected turn following personal tragedy. A mission trip to Kenya reignited her calling after a powerful moment with a patient who told her, “Do not be selfish with your gifts.” That experience led to serving thousands through chiropractic care and launching a growing global initiative to expand access to chiropractic services. This episode explores innate intelligence, the evolution of purpose, and the responsibility chiropractors carry to serve at the highest level.

  • S2026 · E764
    April 30 · 43 min

    Why Chiropractic’s Future Is Brighter Than Ever - Dr Shawn Powers DC– Chiro Hustle Podcast 764

    In this powerful episode of the Chiro Hustle Podcast, Dr. Shawn Powers returns to discuss why the future of chiropractic is brighter than ever. With decades of experience and a deep commitment to chiropractic philosophy, she shares insights on identity, communication, and the importance of staying true to the principles that define the profession. From the impact of repetition and mentorship to the shift toward brain-based messaging, this conversation challenges chiropractors to step fully into their calling and serve at the highest level. If you’re ready to elevate your purpose and influence, this episode is for you.

  • S2026 · E763
    April 27 · 35 min

    Take Back Control of Your Money – Payment Freedom with Jon Allen MD - Chiro Hustle Podcast 763

    Episode 763 features John Allen of Peach State Payments, who shares how chiropractors and small business owners can eliminate unnecessary fees, speed up funding, and regain control over their revenue. From real-world stories of frozen funds to practical strategies like dual pricing, this episode highlights how optimizing payment systems can dramatically improve your bottom line. If you’re serious about growing your practice and removing financial interference, this is a must-listen.

  • S2026 · E762
    April 23 · 44 min

    From Struggle to Purpose-Driven Practice with Dr Timay Ozkose DC | Chiro Hustle Podcast 762

    Episode 762 of the Chiro Hustle Podcast features Dr. Timay Ozkose sharing his journey from early struggle to building a purpose-driven chiropractic practice. After earning just $20,000 in his first year while managing debt and uncertainty, Dr. Oz discovered that success comes from certainty in chiropractic philosophy, courage in communication, and consistent action in serving others. This episode explores practice growth, team building, mentorship, and the global future of chiropractic. A must-listen for students, new graduates, and seasoned chiropractors alike.

  • S2026 · E761
    April 20 · 42 min

    3rd Generation South Dakota Chiropractic with Dr Bjorn Nelson DC- Chiro Hustle Podcast 761

    In Episode 761 of the Chiro Hustle Podcast, James Chester interviews Dr. Bjorn Nelson of Spearfish, South Dakota, for a compelling conversation about third-generation chiropractic legacy, family practice, principled leadership, and the future of the profession. Dr. Nelson shares what it was like to grow up in a chiropractic family, be adjusted from infancy, and eventually return home to practice alongside his father in a 50-year legacy office. He reflects on the lessons passed down from an old-school chiropractor, the power of mentorship, the growing influence of women in chiropractic, and why the profession must invest in students and young doctors if it wants to remain strong. This episode also explores leadership through the Black Hills Chiropractic Society and the South Dakota Chiropractic Association, as well as a bold vision for expanded chiropractic-centered care models in the future. A powerful episode about legacy, responsibility, and the sacred trust of chiropractic.

  • S2026 · E760
    April 16 · 51 min

    Building a Preferred Provider Network with Dr Michael Lea DC - Chiro Hustle Podcast 760

    In Episode 760 of the Chiro Hustle Podcast, Dr. Michael Lea shares how he built a thriving chiropractic practice by bridging the gap between chiropractic philosophy and the medical community. From developing a preferred provider network to implementing strategic coaching insights that tripled his business, Dr. Lea offers a practical roadmap for chiropractors seeking growth without compromising principle. This episode explores communication, collaboration, and the future of chiropractic in a healthcare system that is still learning to understand it.

  • S2026 · E759
    April 13 · 38 min

    Scale Chiropractic Into the Schools with Dr Staten Medsker Jr DC- Chiro Hustle Podcast 759

    In this episode of the Chiro Hustle Podcast, Dr. Staton Medsker Jr. shares his vision to scale chiropractic care to millions through unification and simple, repeatable systems. With decades of experience and a track record of high-level patient care, Dr. Medsker breaks down the structural challenges facing the profession and introduces the Posture Reset Program as a scalable solution. This episode dives deep into chiropractic philosophy, practice growth, and the future of healthcare delivery through collaboration and innovation.

  • S2026 · E758
    April 10 · 39 min

    Mentor, Partner, & the League of Chiropractic Women - Dr Patti Guiliano DC- Chiro Hustle Podcast 758

    Dr. Patti Giuliano shares her 40+ year journey in chiropractic, from being raised in a chiropractic family to mentoring over 40 interns and stepping into a new chapter at Life West. This episode dives deep into chiropractic philosophy, innate intelligence, and the real role of the chiropractor. The most powerful moment comes through her personal story of motherhood—where expectations were challenged and growth was inevitable. This episode is a reminder that chiropractic is not just a profession—it’s a way of living.

  • S2026 · E757
    April 5 · 38 min

    Business and Exit Strategies with Dr Jennifer Bonde DC- Chiro Hustle Podcast 757

    Build It to Exit: The Chiropractic Freedom Formula Dr. Jennifer Bonde joins Chiro Hustle to expose one of the biggest blind spots in chiropractic: the failure to build a transferable business. From her origin story to developing the Chiro Freedom Formula, this episode dives into leadership, AI integration, associate retention, and the critical importance of exit strategy planning. If you want to build a profitable, scalable, and sellable chiropractic practice rooted in principle, this episode is for you.

  • S2026 · E756
    April 2 · 43 min

    Principled Chiropractic - Science Philosophy and Art with Dr Nick Lee DC - Chiro Hustle Podcast 756

    Alternate Title: Principle Over Pain: Dr. Nick Lee on Tone, Torque Release & True Chiropractic Description In this episode of the Chiro Hustle Podcast, James Chester interviews Dr. Nick Lee to explore the deeper principles of chiropractic—beyond pain, beyond symptoms, and into the realm of human potential. Dr. Lee shares his personal journey from chronic, debilitating pain during chiropractic school to a life-changing tonal adjustment that led him into subluxation-based care and Torque Release Technique. Together, they discuss: The philosophy of tone and innate intelligence Why chiropractic must move beyond a musculoskeletal model The role of the nervous system in healing and adaptation How consistent care leads to greater well-being and life expression This episode is essential listening for chiropractors, students, and anyone seeking a deeper understanding of what chiropractic truly offers. Key Takeaways Chiropractic is about removing interference, not treating symptoms The nervous system governs health, behavior, and performance True care leads to long-term adaptation—not temporary relief Call to Action Subscribe, share, and connect with Chiro Hustle to stay at the forefront of chiropractic philosophy, business, and impact.

  • S2026 · E755
    March 30 · 41 min

    Scaling a MedSpa Empire with Shannon Seeberan - Chiro Hustle Podcast 755

    In Episode 755 of the Chiro Hustle Podcast, host James Chester interviews Shannon Seabram, founder of Cloud MedSpas, a platform helping healthcare providers maximize unused space, generate additional revenue, and build collaborative wellness communities. Shannon shares how chiropractors and healthcare practitioners can transform underutilized office space into profitable, flexible, and scalable business opportunities—without increasing overhead or taking on additional liability. This episode explores the growing trend of shared healthcare spaces, where practitioners collaborate instead of compete, creating new streams of income, referrals, and patient growth. In this episode, you’ll learn: • How to turn unused exam rooms into revenue-generating assets • The concept of “Airbnb for healthcare” and shared office models • How chiropractors can reduce overhead and increase profitability • Why more practitioners are moving away from insurance-based models • How collaboration creates organic referrals and patient growth • Opportunities for new graduates and returning chiropractors • The future of community-based healthcare practices If you’re a chiropractor, healthcare provider, or entrepreneur looking to grow your practice, increase revenue, and create more flexibility, this episode provides practical strategies you can implement immediately. Episode Highlights • How Cloud MedSpas helps providers monetize unused office space • The rise of shared healthcare and wellness communities • Why practitioners are shifting toward cash-based and flexible models • How collaboration leads to more referrals and foot traffic • A powerful opportunity for women chiropractors re-entering practice • How new graduates can start practicing without massive overhead • The shift toward entrepreneurial healthcare models #chiropractic #chiropractor #practicegrowth #healthcarebusiness #entrepreneurship #chirohustle

  • S2026 · E754
    March 27 · 40 min

    The Mission and Service of Chiro Spring with Founder Brian Albery PharmD- Chiro Hustle Podcast 754

    ChiroSpring & The Future of Chiropractic | AI, Billing, EHR & Practice Growth | Chiro Hustle Podcast Ep. 754 Overview In Episode 754 of the Chiro Hustle Podcast, host James Chester sits down with Brian Albery PharmD, founder of ChiroSpring, to explore how technology is reshaping the chiropractic profession. From humble beginnings—building software out of necessity—to becoming a leading cloud-based practice management system, Brian shares how ChiroSpring is helping chiropractors simplify operations, improve billing accuracy, and reclaim their time. This episode dives deep into the real challenges chiropractors face today: low market penetration, insurance headaches, staffing turnover, and inefficient systems—and how emerging AI solutions are poised to change everything. If you want to future-proof your practice and stay competitive in a rapidly evolving landscape, this episode is a must-listen. Highlights The origin story of ChiroSpring and building software from the ground up Why only ~20% of the population utilizes chiropractic—and what that means for growth How billing inefficiencies silently drain chiropractic practices Predictive AI tools for cleaner claims and better reimbursements Automating patient collections, scheduling, and retention The reality of staff turnover—and how AI can replace repetitive roles Advanced documentation tools to protect against audits AI-powered note creation and compliance optimization The future of chiropractic marketing through automation and chatbots Why chiropractors who ignore AI will fall behind in the next decade Takeaways Chiropractors must become efficient operators—not just great adjusters Billing, documentation, and collections are make-or-break systems Automation is no longer optional—it’s a competitive necessity AI will dramatically reduce administrative workload Patient communication and reactivation can be systemized Clean, compliant documentation protects your practice long-term The future practice model = fewer staff + smarter systems Conclusive Summary with Action The chiropractic profession is at a turning point. You can continue doing things the old way—manual systems, staff-heavy operations, chasing payments… Or you can evolve. The practices that win in the next decade will: Embrace AI Automate operations Streamline billing and documentation Focus on delivering chiropractic, not managing chaos Action Steps: Audit your current systems (billing, notes, scheduling) Identify where time and money are leaking Explore AI-capable platforms like ChiroSpring Implement automation gradually—but start now Stay rooted in chiropractic philosophy while upgrading your tools #ChiroHustle #Chiropractic #ChiroSpring #PracticeManagement #ChiropracticBusiness #AIinHealthcare #EHR #ChiropracticMarketing #Subluxation #InnateIntelligence #ChiropracticSuccess #HealthcareTechnology #BillingSolutions #FutureOfChiropractic #Entrepreneurship

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