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Chiro Hustle

Jim Chester and Luke Millett

Chiro Hustle Podcast is a business, mindset, and marketing podcast for chiropractors who want more—from their practices, their profession, and themselves.

Hosted by James Chester and produced by Luke Millett, Chiro Hustle delivers real conversations with chiropractors, entrepreneurs, and industry leaders who are actively building successful, principled practices. This is not theory or recycled advice. It’s practical insight from people who have done the work and continue to push chiropractic forward.

Each episode explores what it actually takes to succeed in today’s chiropractic landscape—practice growth, branding, leadership, systems, patient communication, and personal development. Just as important, Chiro Hustle tackles the mindset behind success: discipline, consistency, accountability, and the willingness to stand for chiropractic without apology.

The podcast respects chiropractic’s roots while addressing modern business realities. Whether you’re straight, mixer, cash-based, insurance-based, or somewhere in between, the mission is the same: help chiropractors build influence, impact, and long-term sustainability without compromising their values.

Guests share their wins, failures, and lessons learned—openly and honestly—so listeners can avoid common pitfalls and accelerate their own growth. Students, associates, and seasoned doctors alike will find perspective, motivation, and actionable ideas they can apply immediately.

Chiro Hustle is more than a podcast. It’s a mindset and a movement—encouraging chiropractors to take ownership of their outcomes, lead with integrity, and hustle with purpose.

If you’re serious about chiropractic and committed to building a practice that reflects your values and vision, this podcast is for you.

Welcome to Chiro Hustle.

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S2026 · E813
Today · 42 min
Three Bulging Discs Changed Everything with Dr Dan Ruitenbeek DC - Chiro Hustle Podcast 813
Three bulging discs at age 16 changed the direction of Dr. Dan Ruitenbeek's life. A competitive hockey player growing up in Canada, Dan reached the point where he says he could no longer voluntarily contract his left quadriceps. Surgery was becoming a possibility. Then a friend sent him to a chiropractor. Within approximately three weeks, Dan says he was essentially pain-free. Within three months, he was back playing hockey. That experience eventually led him to Life University, chiropractic practice, Recover X, entrepreneurship, and Shockwave Centers of America. In Episode 813 of the Chiro Hustle Podcast, James Chester and Dr. Dan Ruitenbeek DC explore what happens when chiropractic changes someone's life—and that person decides to build systems that can strengthen the profession. Dan discusses why chiropractic students must intentionally pursue mentorship, technique training, internships, philosophy, and business education beyond the classroom. He also explains his approach to accessible “biohacking for real people” and how technologies can support patients without replacing the unique role of chiropractic. Then the conversation turns toward one of chiropractic's most overlooked opportunities: the chiropractic assistant. Dan believes better education, certification, responsibility, and career pathways for CAs could strengthen practices, improve staff retention, expand service capacity, and help chiropractors spend more time doing what only chiropractors can do. Detect subluxation. Correct subluxation. Communicate chiropractic. From a teenage hockey injury to nearly 3,000 offices using the systems of Shockwave Centers of America, Dan's story demonstrates what can happen when experience, mentorship, innovation, and chiropractic principle come together. You are just one story away. Keep Hustling. #ChiroHustle #Chiropractic #Chiropractor #ChiropracticPhilosophy #Subluxation #VertebralSubluxation #ChiropracticAdjustment #InnateIntelligence #ChiropracticStudents #ChiropracticAssistant #ChiropracticBusiness #ChiropracticLeadership #PracticeGrowth #ShockwaveTherapy #Biohacking #LifeUniversity #SacredTrust
S2026 · E812
Thursday · 46 min
Stepping Out of the Grave with Dr Matt Delgado DC - Chiro Hustle Podcast 812
Dr Matt Delgado DC joins James Chester for Episode 812 of the Chiro Hustle Podcast to explore the personal health crisis that transformed the way he thinks about chiropractic, subluxation, and the body's ability to heal. Shortly after chiropractic school, Matt entered an intense associateship, burned out, and was eventually diagnosed with Graves disease. He describes leaving that environment, simplifying his life, prioritizing sleep and rest, eating whole foods, eliminating alcohol for a year, and returning to foundational lifestyle habits. Matt says his Graves disease subsequently went into remission. That journey ultimately produced the central metaphor behind his forthcoming book, Stepping Out of the Grave: How to Heal When You're Tired of Trying: The body is more like a plant than a car. Matt and James explore what that means for chiropractic. Matt describes pain-focused, structurally focused, and neurologically focused chiropractic; discusses primary and compensatory subluxations; explains how Torque Release Technique influenced his thinking and the development of his Tricord Method; and challenges chiropractors to look upstream at nervous-system function, sleep, stress, movement, toxins, and nutrition. At the center of the conversation is a distinctly chiropractic question: If the body possesses innate intelligence, should our job be to continually “fix” people—or to address interference, improve function, educate people, and respect the intelligence already within them? This is a conversation about returning to the roots of health and the roots of chiropractic. #ChiroHustle #ChiroHustlePodcast #Chiropractic #Subluxation #ChiropracticPhilosophy #InnateIntelligence #NeurologicalChiropractic #ChiropracticAdjustment #NervousSystem #ChiropracticLifestyle #MattDelgado #JamesChester
S2026 · E811
October 11 · 44 min
That Kid Was Me with Dr Amanda Blonigen DC - Chiro Hustle Podcast 811
“That kid was me.” Dr Amanda Blonigen DC joins James Chester for Episode 811 of the Chiro Hustle Podcast to explore pediatric chiropractic, pregnancy, birth, developmental milestones, chiropractic philosophy, and what happens when chiropractors take the principle beyond the walls of their offices. Amanda originally planned to become a pediatrician before discovering chiropractic and realizing that children could be adjusted. That discovery led her into chiropractic school, pediatric education, and ultimately a mission centered on children and families. Today, Amanda works alongside Dr Lona Cook DC with Well-Adjusted Students, a nonprofit bringing chiropractic care directly into schools. The program now serves 17 locations, particularly reaching underserved children, children living in poverty, and children with special needs who may otherwise never experience chiropractic care. Then Amanda tells a story that changes the interview. One family loved continuing care during summer, but the mother explained they only had enough gas money to make the trip once per month. Amanda calls their work a “mission trip in our backyard.” James immediately recognizes the child she is describing. Growing up poor with a single mother, struggling with dyslexia, and being told he would never become educated, James remembers his mother saving money so he could receive chiropractic care. “That kid was me.” The realization brings James to tears and exposes the deeper mission behind this episode: What could happen if chiropractic reached children who otherwise might never have access? Amanda believes chiropractic belongs in the conversation happening inside America's schools—and that exposing children to chiropractic today could transform families and the profession for generations. This is a conversation about the Sacred Trust, subluxation-centered chiropractic, service, access, leadership, and having the courage to show up. Learn more about Well-Adjusted Students at well-adjustedstudents.org. #ChiroHustle #Chiropractic #PediatricChiropractic #WellAdjustedStudents #ChiropracticPhilosophy #Subluxation #KidsAndChiropractic #FamilyChiropractic #InnateIntelligence #ADIO #ChiropracticLeadership #FutureOfChiropractic #SacredTrust </>Plain Text podscan_ldxGmwBs216S1f0LZBuLvmYQxvvpLwiQ
S2026 · E810
October 8 · 39 min
Get the Big Idea with Dr David Peltier DC - Chiro Hustle Podcast 810
What happens when one chiropractic adjustment becomes the beginning of a multigenerational legacy? Dr David Peltier DC joins James Chester to share a chiropractic journey that began when his future brother-in-law introduced him to principled chiropractic and ultimately grew into an extended family containing nine chiropractors. After 33 years in practice, Dr Peltier's message to chiropractic students and young doctors remains remarkably simple: **Get the Big Idea.** In this episode, Dr Peltier and James dive into chiropractic philosophy, subluxation, innate intelligence, certainty behind the adjustment, mentorship, technique, professional involvement, and the importance of preserving a distinct chiropractic identity. Dr Peltier also shares how chiropractic mission work in Honduras gave him a new avenue for service while helping students develop their hands, confidence, and certainty through real-world experience. Now retired from full-time practice, Dr Peltier isn't finished. He calls this chapter **reinvention**—mentoring younger chiropractors, supporting the next generation of DCs, participating in mission work, and passing forward what 33 years in practice taught him. This isn't simply a story about building a successful chiropractic career. It's about building something capable of surviving beyond your career. **Get the Big Idea. Develop certainty. Serve for the sake of serving. Then pass it on.** #ChiroHustle #Chiropractic #Chiropractor #ChiropracticPhilosophy #Subluxation #TheBigIdea #InnateIntelligence #PrincipledChiropractic #ChiropracticStudents #ChiropracticMentorship #ChiropracticLeadership #ChiropracticLegacy #ChiropracticMission #FutureOfChiropractic
S2026 · E809
October 5 · 42 min
Reverse Engineering Scoliosis with Dr Justin Dick DC - Chiro Hustle Podcast 809
What happens when a man who once entered disaster zones to help people rebuild their lives brings that same calling into chiropractic? In Episode 809 of the Chiro Hustle Podcast, James Chester sits down with Dr Justin Dick DC for a powerful conversation about service, subluxation-centered chiropractic, scoliosis, spinal biomechanics, early detection, research, and tackling cases other people may consider too difficult. Before becoming a chiropractor, Justin trained in nuclear medicine, computed tomography, and healthcare management. He later left hospital work and entered full-time disaster ministry, serving communities in places including Japan and Haiti. Then chiropractic became personal. Justin discusses his history of seizures, his own chiropractic experience, and his wife's significant scoliosis. Those experiences helped lead him to Sherman College of Chiropractic and advanced scoliosis training through the CLEAR Scoliosis Institute. Justin explains why he believes scoliosis must be understood as more than a lateral curve, why sagittal and rotational mechanics matter, how objective imaging and measurement inform his work, and why early detection during childhood deserves greater attention. He also discusses challenging scoliosis cases, co-management, CLEAR certification, mentorship, and why publishing chiropractic research may be one of the profession's most important opportunities. Underlying everything is Justin's calling to serve. He once stood in the gap for people who had lost their homes and possessions. Today, he stands in the gap for patients and families confronting difficult spinal problems. The tools changed. The mission didn't. #ChiroHustle #ChiroHustlePodcast #Chiropractic #Subluxation #Scoliosis #CLEARInstitute #ChiropracticResearch #ChiropracticPhilosophy #SpinalBiomechanics #ChiropracticAdjustment #ShermanCollege #ChiropracticLeadership #ChiropracticStudents #EarlyDetection #StructureDeterminesFunction
S2026 · E808
October 2 · 38 min
The Seminar That Changed Her Life with Dr Laura Priestley DC - Chiro Hustle Podcast 808
What happens when the chiropractic philosophy that inspired you to enter the profession is almost nowhere to be found in your chiropractic education? For Dr Laura Priestley DC, everything changed at Cal Jam 2017. Laura grew up in Australia receiving chiropractic care from age ten after her mother—a nurse who had become dissatisfied with what she was witnessing in conventional health care—was introduced to chiropractic and the principle of Above Down, Inside Out. Years later, Laura entered chiropractic school already believing that chiropractic was about far more than back and neck pain. But immersed in a heavily mechanistic education, her vision began to change. Then she went to Cal Jam. Laura describes the experience as though someone grabbed her by the shoulders and shook the mechanistic thinking out of her. It became her “sliding doors” moment—the weekend she believes changed the chiropractor she would become. In this episode of Chiro Hustle, Laura and James Chester explore ADIO, Innate Intelligence, subluxation-centered chiropractic, patient education, chiropractic mentorship, social media, student development, practitioner self-care, and the importance of chiropractors living congruently with the message they teach. Laura challenges students to seek out mentors, seminars, stories, and philosophy beyond the classroom—and challenges practicing chiropractors to ask themselves whether they truly “walk the walk.” Sometimes an entire career changes because you were willing to show up. You are just one story away. Keep hustling. #ChiroHustle #Chiropractic #Chiropractor #ChiropracticPhilosophy #Subluxation #ADIO #AboveDownInsideOut #InnateIntelligence #VitalisticChiropractic #ChiropracticStudents #ChiropracticEducation #ChiropracticLeadership #CalJam #PrincipledChiropractic
S2026 · E807
September 27 · 45 min
From Best-Kept Secret to First Choice with Dr. Joe Betz DC - Chiro Hustle Podcast 807
Chiropractic has been the best-kept secret in health care for too long. In Episode 807 of the Chiro Hustle Podcast, James Chester speaks with ICA president Dr. Joe Betz DC about the movement to make chiropractic a first choice. Dr. Betz reveals how chiropractic organizations and the Make America Healthy Again movement are finding common ground around patient access, prevention, wellness, and freedom from unnecessary over-medicalization. He explains the work surrounding the MAHA Chiropractic Hub, Medicare modernization, an opt-out option for chiropractors, provider nondiscrimination, veteran access, and chiropractic education for families. The conversation also exposes the profession’s profound research-funding gap. Chiropractic studies often depend on grassroots donations and volunteer researchers, while individual medical initiatives can receive tens of millions of dollars. If the profession wants to document the broader effects of the chiropractic adjustment and subluxation-centered care, chiropractors must support the science. This is a call for unity in action without sacrificing chiropractic’s identity. The opportunity is to protect the sacred trust, preserve the principle of vertebral subluxation, and bring the specific chiropractic adjustment to more people. Visit chiropractic.org to learn about current ICA advocacy opportunities. #ChiroHustle #Chiropractic #JoeBetz #ICA #VertebralSubluxation #ChiropracticAdjustment #ChiropracticPhilosophy #InnateIntelligence #MAHA #MedicareModernization #ChiropracticResearch #ChiropracticLeadership #FutureOfChiropractic #ProtectTheSacredTrust
S2026 · E806
September 24 · 46 min
A Father’s Journey to Help His Son Find His Voice with Dr Ronen Mendi DC - Chiro Hustle Podcast 806
What would you do to hear your child speak for the first time? Dr. Ronen Mendi joins James Chester to share a remarkable journey shaped by survival, fatherhood, mentorship, and subluxation-centered Chiropractic. At 13, Dr. Mendi survived a devastating automobile accident that left him unconscious for 10 days. After living with pain, headaches, weakness, and a discouraging prognosis, he received his first Chiropractic adjustment at approximately 14½ years old. That experience planted three powerful ideas: healing could happen through the hands, he had received his life back as a gift, and he wanted to give that gift to others. Years later, Chiropractic became deeply personal again. One of Dr. Mendi’s twin sons is autistic and remained non-speaking until age nine. Dr. Mendi recounts traveling to Canada for specialized Chiropractic care and says his son began speaking during that journey. The experience inspired him to pursue further study in serving autistic children and people with brain injuries. Dr. Mendi and James also explore vertebral subluxation, the spine–brain relationship, lifelong learning, student mentorship, healthy longevity, practice freedom, and Cogniz Spine—Dr. Mendi’s patented concept exploring spinal unloading and nervous-system function. This is a powerful conversation about trusting the principles, continuing to learn, and recognizing the difference one story can make. Personal experiences are shared for educational purposes and do not predict individual outcomes or constitute medical advice. #ChiroHustle #Chiropractic #RonenMendi #JamesChester #VertebralSubluxation #ChiropracticPhilosophy #ChiropracticAdjustment #HealingHands #ChiropracticStudents #ChiropracticLeadership #InnateIntelligence #SpinalHealth #HealthyLongevity #CognizSpine
S2026 · E805
September 21 · 42 min
The Night Reggie Gold Came Back with Dr Charles Gibson DC - Chiro Hustle Podcast 805
Dr Charles “Chuck” Gibson DC carries firsthand memories of some of chiropractic’s most influential figures—and one conversation he recalls may have changed the course of the profession. In Episode 805 of the Chiro Hustle Podcast, Dr Gibson tells the story of urging legendary philosopher Reggie Gold to return to chiropractic after Reggie stepped away in frustration over the profession’s philosophical direction. Dr Gibson reminded him that he could create greater change from within. Reggie returned, delivered a powerful two-hour presentation, and received a standing ovation. Dr Gibson also shares personal memories of B.J. Palmer, Dr Sid Williams, and Dr Fred Barge before confronting three urgent challenges in chiropractic education: the erosion of philosophy, overwhelming student debt, and inadequate preparation for private practice. This is a call to preserve chiropractic’s history, defend the vertebral subluxation-centered principle, strengthen business education, and prepare students to carry the Sacred Trust forward. #ChiroHustle #ChiroHustlePodcast #Chiropractic #ChiropracticPhilosophy #Subluxation #VertebralSubluxation #BJPalmer #ReggieGold #SidWilliams #FredBarge #ChiropracticEducation #ChiropracticStudents #SacredTrust #InnateIntelligence #ChiropracticLeadership
S2026 · E804
September 17 · 41 min
Chiropractic Beyond Gravity with Dr Haig John DC - Chiro Hustle Podcast 804
What happens when subluxation-centered chiropractic enters the conversation about human spaceflight? In Episode 804 of Chiro Hustle Podcast, James Chester welcomes Dr. Haig John for a powerful exploration of chiropractic philosophy, adjusting mastery, and the profession’s potential role in extreme environments. Dr. John shares how practicing on Florida’s Space Coast led him to advocate for chiropractic consideration in the care of astronauts, military aviators, veterans, and future space travelers. He recounts opening the 44th Space Development Conference before an audience that included astronauts, physicians, astrophysicists, and space-industry leaders—and watching chiropractic become a recurring point of discussion throughout the event. James and Dr. John also examine innate intelligence, chiropractic’s spiritual foundation, the importance of preserving the word “subluxation,” and the danger of reducing the profession to mechanical pain management. They challenge students and doctors to treat adjusting as an art that demands deliberate practice, mentorship, and lifelong refinement. Dr. John also explains how the Synapse Philosophy Podcast is preserving the Green Books through recorded readings and discussions for future generations. This episode is a call to carry chiropractic into new frontiers while remaining firmly anchored to its philosophy, science, art, and sacred trust. #ChiroHustle #ChiroHustlePodcast #Chiropractic #Subluxation #InnateIntelligence #ChiropracticPhilosophy #PrincipledChiropractic #ChiropracticAdjustment #SpaceMedicine #ProtectTheSacredTrust
S2026 · E803
September 14 · 45 min
The Day He Took His First Breath with Dr Shady Botros DC - Chiro Hustle Podcast 803
At 16, Dr. Shady Botros entered a chiropractic office after years of asthma, medication, hospital visits, and restricted breathing. A Reggie Gold lecture introduced him to the Big Idea, and his first chiropractic adjustment became the moment he calls “the day I took my first breath.” He left knowing he wanted to serve others through chiropractic. In Episode 803, Dr. Botros joins James Chester to explore vitalism, subluxation-centered care, international chiropractic, and the non-negotiables that protect the profession’s identity. He shares the challenges chiropractors face in Egypt, where the profession lacks formal recognition and title protection, and discusses his vision for bringing chiropractors together to serve there. Dr. Botros also explains why chiropractors should stop assuming medical doctors are the enemy. His Abundant Medical Referral approach teaches chiropractors to enter medical practices respectfully, communicate the body’s self-healing and self-regulating potential without diluting chiropractic, care for referrals effectively, and build relationships that can be repeated. This conversation is a call to protect the Sacred Trust, create unity through honest dialogue, and put great ideas into action. Listen now and remember: the world cannot benefit from the chiropractic story you never tell. #ChiroHustle #ChiroHustlePodcast #Chiropractic #Subluxation #Vitalism #ChiropracticPhilosophy #ChiropracticAdjustment #InnateIntelligence #SacredTrust #InternationalChiropractic #MedicalReferrals #PracticeGrowth #ChiropracticLeadership #DrShadyBotros
S2026 · E802
September 10 · 37 min
The Patient Question That Changed His Practice with Dr Benjamin Fergus DC - Chiro Hustle Podcast 802
One patient asked Dr Benjamin Fargus what he could do for a seriously degenerative joint. He didn't have the complete answer. So he went looking for it. That question sent Dr Fargus into the research surrounding degenerative joint disease, biomechanics, tissue healing, exercise, nutrition, inflammation, metabolic health, and conservative joint care. What began with one patient eventually became a clinical system and an educational program being taught to other chiropractors. In Episode 802 of the Chiro Hustle Podcast, James Chester and Dr Fargus challenge the assumption that terms such as arthritis, degeneration, and “bone on bone” automatically mean a patient's only remaining option is to wait for joint replacement. They explore chiropractic adjustments, joint mobility and decompression, strengthening, blood-flow restriction training, nutrition, exercise, regenerative technologies, and the importance of evaluating every patient individually. Fargus also addresses an important distinction: conservative care does not mean surgery is never appropriate. The goal is not to eliminate surgery. It is to understand what possibilities may exist before surgery becomes the automatic conclusion. And for chiropractic students and doctors alike, his message is powerful: Learn everything you can. Find great mentors. Get really, really good at one thing. Then keep building. Sometimes the next chapter of your career begins when one patient asks a question you cannot yet answer. #ChiroHustle #Chiropractic #BenjaminFargus #JamesChester #Subluxation #ChiropracticPodcast #JointHealth #KneeHealth #BoneOnBone #DegenerativeJointDisease #ChiropracticAdjustment #ChiropracticEducation #ChiropracticLeadership #SacredTrust #InnateIntelligence
S2026 · E801
September 7 · 41 min
From Guitar Hero to Chiropractic Storyteller with Dr Josh Wheeler DC - Chiro Hustle Podcast 801
A Guitar Hero game helped reveal Dr Josh Wheeler DC’s creative path. When Josh’s father offered to replace the game with a real guitar, Josh began the difficult process of learning an actual instrument. That decision eventually shaped how he would educate, entertain, and communicate as a chiropractor. Josh grew up in a chiropractic family, was checked shortly after birth, and considered careers in medicine, filmmaking, and music before choosing the profession for himself. Chiropractic aligned with his holistic worldview and his desire to serve people through conservative, cause-focused care. In Episode 801 of the Chiro Hustle Podcast, Josh joins James Chester to discuss Songs I Wrote in Chiropractic College, performing music at chiropractic seminars, developing an authentic creative voice, and keeping passion alive throughout a long career. He also shares how local-business collaborations helped Lookout Valley Chiropractic reach new audiences. One humorous video featuring Josh as a tortilla-chip specialist reportedly generated approximately one million Instagram views and several hundred thousand additional TikTok views. Behind the humor is a principled message: keep the detection and correction of vertebral subluxation central, but do not be afraid to communicate chiropractic through your own personality. The profession does not need more imitation. It needs chiropractors with clarity, persistence, creativity, and the courage to make the chiropractic message memorable. #ChiroHustle #ChiroHustlePodcast #Chiropractic #Subluxation #VertebralSubluxation #ChiropracticPhilosophy #InnateIntelligence #PrincipledChiropractic #JoshWheelerDC #ChiropracticMarketing #CreativeMarketing #PracticeGrowth #ChiropracticLeadership #Chiropractor #Episode801
S2026 · E800
September 3 · 42 min
The Adjustment That Revealed His Calling with Dr Paul Reed DC - Chiro Hustle Podcast 800
One adjustment can change a life. One adjustment may even change generations. In milestone Episode 800 of the Chiro Hustle Podcast, James Chester sits down with Dr Paul Reed DC for a powerful conversation about subluxation, chiropractic philosophy, the adjustment, leadership, practice growth, mentorship, and preserving chiropractic for future generations. Paul's own chiropractic story began when he received an adjustment as an eighth-grader. The experience was profound enough that he knew chiropractic was what he wanted to do with his life. Today, the story has come full circle: Paul's son has graduated chiropractic school debt-free and opened his own practice. That generational story leads to one of the most important questions in this episode: Who is on your table today—and how far could that adjustment ultimately reach? Paul and James discuss protecting chiropractic's distinct identity, keeping subluxation and philosophy alive, supporting the profession through your time, talent, or treasure, getting involved instead of merely complaining, and getting outside the four walls of your practice to become a genuine presence in your community. Paul also reflects on 17 years of ChiroFEST and the extraordinary power of simply getting into the room. Speakers matter—but so do the conversations, meals, relationships, mentors, and unexpected connections that can alter the trajectory of a chiropractor's career. Episode 800 is a call to chiropractors everywhere: Honor the past. Own the philosophy. Deliver the adjustment. Build the relationships. Serve your community. Preserve the future. You never know who is on your table. #ChiroHustle #ChiroHustlePodcast #Chiropractic #Subluxation #ChiropracticPhilosophy #ChiropracticAdjustment #InnateIntelligence #ChiropracticLeadership #PracticeGrowth #ChiroFEST #PaulReedDC #JamesChester #FutureOfChiropractic #ChiropracticStudents #Episode800
S2026 · E799
August 31 · 42 min
The Day Chiropractic Became Bigger Than Pain with Dr Sondre Langli DC - Chiro Hustle Podcast 799
What happens when a chiropractor realizes chiropractic is bigger than pain? Dr Sondre Langli DC began his professional career as a physical therapist before discovering something different happening inside chiropractic offices. After experiencing chiropractic personally, he followed that calling to Australia, studied chiropractic, and eventually built his practice in Sweden. But one patient would forever change his understanding of the profession. A young man entered his office saying simply, “I’m sick.” His medical evaluations had not provided the answer he was looking for, his university life had unraveled, his relationship had ended, and he was self-medicating. Dr Langli began checking and adjusting him. Years later, the two unexpectedly met at a gym. That was when the former patient revealed that during the week of his first chiropractic visit he had been considering taking his own life. He told Dr Langli: “When you started to adjust me on Monday, I got my life back.” That moment helped transform Dr Langli from a chiropractor working primarily inside a pain-based model into a chiropractor deeply committed to vitalistic, subluxation-centered chiropractic. In Episode 799 of the Chiro Hustle Podcast, Dr Langli joins us from Sweden to discuss protecting the philosophy and language of chiropractic, the pressure facing vitalistic chiropractors in Europe, the importance of mentorship and leadership, why students need exposure to principled chiropractors, and why Chiro Europe became a place that felt like home. If chiropractors do not tell the chiropractic story, someone else will define it for us. Protect the philosophy. Protect the adjustment. Protect the language. Teach the next generation. And keep telling the story. #ChiroHustle #Chiropractic #Subluxation #VitalisticChiropractic #ChiropracticPhilosophy #InnateIntelligence #UniversalIntelligence #ChiropracticLeadership #ChiroEurope #ChiropracticStudents #ChiropracticMentorship #FutureOfChiropractic
S2026 · E798
August 27 · 46 min
From a $4 Sandwich to 24 Clinics with Dr Corey Malnikof DC - Chiro Hustle Podcast 798
Dr Corey Malnikof DC went from opening his first Chiropractic practice, watching the dream collide with reality and essentially running out of money—to building an organization of 24 clinics and roughly 150 team members. But ask Corey who deserves the credit and you'll hear something much more powerful than a business success story: “They built me.” In Chiro Hustle Podcast Episode 798, Corey shares how mentors, Chiropractic philosophy, relentless personal development, discipline and consistency transformed both the doctor and the practice. After graduating from Palmer College of Chiropractic, Corey expected to open his doors and start changing the world. Instead, the patients didn't automatically come. What followed was the story behind The $4 Sandwich: financial struggle, humility and a decision to learn rather than quit. Corey began studying successful businesses and successful people. Then he went to work—knocking doors, making calls, doing screenings and giving workshops. His rule was simple: If you don't have a patient, go get a patient. One office became two. Two became four. Eventually, Corey found himself leading 24 clinics. Yet this conversation isn't merely about scaling a business. Corey and Jim Chester dive into vertebral subluxation, Innate Intelligence, the nervous system, Chiropractic philosophy, the importance of protecting the roots of the profession, mentorship, leadership, culture, burnout, family, personal growth and the responsibility every Chiropractor has to tell the Chiropractic story. Corey also shares a question that has guided him whenever he reaches another ceiling: Who do I need to become to handle the next step? Because sometimes the obstacle between you and the next level isn't your practice. It's the person you haven't become yet. Find the mentors. Learn the principles. Do the uncomfortable work. Tell the story. Serve people. And keep becoming the Chiropractor capable of carrying the mission. #ChiroHustle #Chiropractic #Chiropractor #ChiropracticPhilosophy #Subluxation #VertebralSubluxation #InnateIntelligence #ChiropracticBusiness #PracticeGrowth #ChiropracticLeadership #ChiropracticMarketing #PalmerChiropractic #SacredTrust
S2026 · E797
August 24 · 54 min
The Four Stages of Chiropractic Success with Dr Daniel Knowles DC - Chiro Hustle Podcast 797
What if the answer to a struggling chiropractic practice isn't another side hustle—but becoming a better chiropractor, communicator, business owner, and leader? In Episode 797 of the Chiro Hustle Podcast, Dr Daniel Knowles DC challenges chiropractors to make chiropractic the main thing. Knowles describes four stages of practice—Survival, Growth, Scaling, and Legacy—and explains why chiropractors get into trouble when they try to jump directly from struggling in Survival to displaying the lifestyle and opportunities associated with Legacy. His message isn't anti-business or anti-entrepreneurship. It's about building from abundance instead of escaping from lack. Before chasing the next product, therapy, business, social-media opportunity, or revenue stream, ask a harder question: Have I actually learned how to build the chiropractic practice I said I wanted? Dr Knowles shares the story of building his own practice while newly married and expecting his first child. Suddenly he had nine months to stop preparing and start producing. He and his wife built the practice, found a home, developed the business, and hired their first team member the week their son was born. Years later, that son would leave a successful business career and choose chiropractic because he wanted something his previous career wasn't giving him: purpose. This conversation dives into practice growth, community outreach, examinations and recommendations, developing teams, working with associates, Network Spinal, Mile High, three generations of chiropractic, and why Legacy is ultimately about creating more leaders. For the chiropractor stuck at 25, 50, or 100 visits a week, Knowles keeps returning to one fundamental instruction: Tell more people about chiropractic. Don't hide. Teach. Communicate. Serve. Grow. Lead. And remember why you became a chiropractor in the first place. #ChiroHustle #Chiropractic #Subluxation #ChiropracticPhilosophy #DanielKnowles #ChiropracticBusiness #PracticeGrowth #ChiropracticLeadership #PrincipledChiropractic #ChiropracticStudents #NetworkSpinal #MileHigh #ChiropracticLegacy
August 20 · 34 min
From MySpace Tinkering to AI Search Authority - Dr Matthew Loop DC - Chiro Hustle Podcast 796
In Episode 796 of the Chiro Hustle Podcast, James Chester welcomes Dr Matthew Loop DC back to the show for a powerful conversation about the chiropractic message, social media, AI search, personal branding, and the future of practice growth. Dr Loop shares the story of how chiropractic first found him in an 11th-grade classroom. A chiropractor walked in with a spine model and explained the drugless, surgery-less profession that works with the body’s inherent recuperative power. That moment planted a seed that eventually led Dr Loop into chiropractic and into a life of helping doctors communicate their message to the world. From early success using MySpace to bring new patients into his office, to helping thousands of doctors with social media strategy, to now teaching chiropractors how AI search and ChatGPT are changing patient discovery, Dr Loop brings a clear message: chiropractors must become findable, trusted, principled authority brands. This episode dives into Facebook, Google reviews, Facebook reviews, organic content, paid advertising, personal story, AI search, AEO, chiropractic authority, and why subluxation-centered chiropractors must be willing to stand clearly for truth, health freedom, family health freedom, medical freedom, and the sacred trust. The tools may change, but the mission has not. Tell the chiropractic story. Protect the principle. Reach more people. #ChiroHustle #Chiropractic #DrMatthewLoop #ChiropracticMarketing #SocialMediaMarketing #AIsearch #ChatGPT #Subluxation #InnateIntelligence #ChiropracticPhilosophy #PracticeGrowth #HealthFreedom #SacredTrust
S2026 · E795
August 17 · 38 min
Access Without Understanding Is Not Freedom with Dr Derrell Blackburn DC - Chiro Hustle Podcast 795
In this episode of the Chiro Hustle Podcast, James Chester sits down with Dr Derrell Blackburn DC for a powerful conversation about chiropractic access, education, community outreach, and the responsibility to protect and share the chiropractic message. Dr Blackburn shares how a simple suggestion from a chiropractor helped lead him into the profession, but his deeper purpose came from understanding how many people still lack awareness, access, and context when it comes to chiropractic, health, and quality of life. As a faculty member at Parker University, Dr Blackburn discusses the school’s innovative blended hybrid chiropractic education model and how it can help make chiropractic school more accessible, affordable, and realistic for students from different walks of life. He also shares the mission behind Community CORE Foundation, which stands for Community Outreach, Resources, and Empowerment. Through CORE, Dr Blackburn helps communities better understand vital signs, stress, blood pressure, blood glucose, oxygen saturation, and quality-of-life indicators so people can make more informed decisions. This episode is grounded in chiropractic philosophy, the Sacred Trust, subluxation-centered principles, the chiropractic adjustment, and the belief that people deserve to be checked and adjusted regularly from first breath to last breath. #ChiroHustle #Chiropractic #DrDerrellBlackburn #ParkerUniversity #ChiropracticEducation #ChiropracticStudent #Subluxation #ChiropracticPhilosophy #SacredTrust #HealthFreedom #CommunityOutreach #InnateIntelligence #ChiropracticAdjustment #ChiropracticPodcast
S2026 · E794
August 13 · 45 min
From Wounds to the Wedding Dance with Dr Benjamin Page DC - Chiro Hustle Podcast 794
In Episode 794 of the Chiro Hustle Podcast, Dr Benjamin Page DC shares a principled conversation about chiropractic philosophy, subluxation, innate intelligence, bilingual chiropractic, nutrition, nature, and health responsibility. A Palmer graduate, Dr Page explains why chiropractic philosophy pulled him away from the medical model and into a profession that honors the body’s ability to self-regulate and heal. He also shares his experience practicing in Argentina and serving Spanish-speaking communities through chiropractic. The heart of this episode is the story of a woman with wounds on her feet and ankles who wanted to wear a dress and dance at her youngest son’s wedding. Through better nutrition, reduced toxicity, and natural support, Dr Page witnessed the body’s healing potential in a way that beautifully reflects the chiropractic principle: the body heals itself when interference is reduced and innate intelligence is supported. This episode is a strong reminder that chiropractic is not symptom management. It is not medicine. It is a stand-alone profession built on correcting subluxation, restoring communication, and helping people take responsibility for their health. #ChiroHustle #Chiropractic #Subluxation #InnateIntelligence #ChiropracticPhilosophy #BenjaminPageDC #NaturalHealing #BilingualChiropractic #HealthFreedom #PrincipledChiropractic #AboveDownInsideOut #ChiropracticPodcast

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