Smarter with Sid

IVM Podcasts

Let's face it, we all need to up our game from time to time and your coach this season is none other than Siddharth Deshmukh, also know as The Travelling Professor. Back with a fresh take on the good old brain fuel from Season 1, check out Smarter with Sid.

This season we focus on snackable 10 minute nuggets that will give you the little booster shots you need to take your game to the next level.

Tune in every Tuesday and Thursday to get Smarter with Sid.

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318 episodes
Updated Jan 26, 2023

Episodes318

Newest first

Apr 8, 2021 · 8 min
Value vs Growth Hypothesis
Most marketers focus only on one, to their peril, and often conflate the two, again to their peril. In this episode, the travelling professor unravels value and growth as interesting building blocks of any marketing plan. You can follow Siddharth Deshmukh on LinkedIn: https://www.linkedin.com/in/sideshmukh Instagram: @thetravellingprofessor Twitter: @edgysid In case you're late to the class and want to catch up on previous episodes of The Traveling Professor's Diary, you can do so at: https://ivmpodcasts.com/the-travelling-professors-diary You can reach out to us on social media. We're @ivmpodcasts on Twitter, Instagram, and Facebook. You can listen to this show and other awesome shows on the IVM Podcasts app on Android: https://ivm.today/android or iOS: https://ivm.today/ios, or any other podcast app. You can check out our website at http://www.ivmpodcasts.com/ See omnystudio.com/listener for privacy information.
Apr 6, 2021 · 9 min
Fans vs Fanatics
With IPL coming in, the traveling professor explains of what differentiates a sports fan from any other kind of fan? The fan can be a fanatic when it comes to sports. Tune into this episode, as the travelling professor explores jungian archetypes to explain! You can follow Siddharth Deshmukh on LinkedIn: https://www.linkedin.com/in/sideshmukh Instagram: @thetravellingprofessor Twitter: @edgysid In case you're late to the class and want to catch up on previous episodes of The Traveling Professor's Diary, you can do so at: https://ivmpodcasts.com/the-travelling-professors-diary You can reach out to us on social media. We're @ivmpodcasts on Twitter, Instagram, and Facebook. You can listen to this show and other awesome shows on the IVM Podcasts app on Android: https://ivm.today/android or iOS: https://ivm.today/ios, or any other podcast app. You can check out our website at http://www.ivmpodcasts.com/ See omnystudio.com/listener for privacy information.
Apr 1, 2021 · 9 min
Why do SME's Hate Branding so much?
Why do small and medium enterprises hate branding so much? Is it the mindset? The situation? A lack of proper understanding? Or something else? Tune into this episode, as the travelling professor looks into this touchy subject. You can follow Siddharth Deshmukh on LinkedIn: https://www.linkedin.com/in/sideshmukh Instagram: @thetravellingprofessor Twitter: @edgysid In case you're late to the class and want to catch up on previous episodes of The Traveling Professor's Diary, you can do so at: https://ivmpodcasts.com/the-travelling-professors-diary You can reach out to us on social media. We're @ivmpodcasts on Twitter, Instagram, and Facebook. You can listen to this show and other awesome shows on the IVM Podcasts app on Android: https://ivm.today/android or iOS: https://ivm.today/ios, or any other podcast app. You can check out our website at http://www.ivmpodcasts.com/ See omnystudio.com/listener for privacy information.
Mar 30, 2021 · 8 min
Where Have all the TikTokers Gone?
In this episode, the traveling professor talks about nothing but TikTok and TikTokers. The travelling professor makes an educated guess as to where the community of users on this platform have gone now, post Tiktok has been banned. You can follow Siddharth Deshmukh on LinkedIn: https://www.linkedin.com/in/sideshmukh Instagram: @thetravellingprofessor Twitter: @edgysid In case you're late to the class and want to catch up on previous episodes of The Traveling Professor's Diary, you can do so at: https://ivmpodcasts.com/the-travelling-professors-diary You can reach out to us on social media. We're @ivmpodcasts on Twitter, Instagram, and Facebook. You can listen to this show and other awesome shows on the IVM Podcasts app on Android: https://ivm.today/android or iOS: https://ivm.today/ios, or any other podcast app. You can check out our website at http://www.ivmpodcasts.com/ See omnystudio.com/listener for privacy information.
Mar 25, 2021 · 9 min
The Unplanned Evolution of Teachers
In this episode, the travelling professor discusses how the pandemic has changed a lot of professors and teachers into content producers; and not educators. The argument goes on and on. Tune in to know why the travelling professor has a different point of view! You can follow Siddharth Deshmukh on LinkedIn: https://www.linkedin.com/in/sideshmukh Instagram: @thetravellingprofessor Twitter: @edgysid In case you're late to the class and want to catch up on previous episodes of The Traveling Professor's Diary, you can do so at: https://ivmpodcasts.com/the-travelling-professors-diary You can reach out to us on social media. We're @ivmpodcasts on Twitter, Instagram, and Facebook. You can listen to this show and other awesome shows on the IVM Podcasts app on Android: https://ivm.today/android or iOS: https://ivm.today/ios, or any other podcast app. You can check out our website at http://www.ivmpodcasts.com/ See omnystudio.com/listener for privacy information.
Mar 23, 2021 · 11 min
The Evolving Nature of Search
Search has rapidly changed and evolved over the past few years. In this episode, the travelling professor looks at the evolution and wonders how voice search is going to change things yet again. You can follow Siddharth Deshmukh on LinkedIn: https://www.linkedin.com/in/sideshmukh Instagram: @thetravellingprofessor Twitter: @edgysid In case you're late to the class and want to catch up on previous episodes of The Traveling Professor's Diary, you can do so at: https://ivmpodcasts.com/the-travelling-professors-diary You can reach out to us on social media. We're @ivmpodcasts on Twitter, Instagram, and Facebook. You can listen to this show and other awesome shows on the IVM Podcasts app on Android: https://ivm.today/android or iOS: https://ivm.today/ios, or any other podcast app. You can check out our website at http://www.ivmpodcasts.com/ See omnystudio.com/listener for privacy information.
Mar 18, 2021 · 9 min
Zomato's Moment of Truth
The travelling professor's take on what a company's moment of truth should be like when an unsavoury incident happens, like the recent one between the social media influencer and the Zomato delivery person. You can follow Siddharth Deshmukh on LinkedIn: https://www.linkedin.com/in/sideshmukh Instagram: @thetravellingprofessor Twitter: @edgysid In case you're late to the class and want to catch up on previous episodes of The Traveling Professor's Diary, you can do so at: https://ivmpodcasts.com/the-travelling-professors-diary You can reach out to us on social media. We're @ivmpodcasts on Twitter, Instagram, and Facebook. You can listen to this show and other awesome shows on the IVM Podcasts app on Android: https://ivm.today/android or iOS: https://ivm.today/ios, or any other podcast app. You can check out our website at http://www.ivmpodcasts.com/ See omnystudio.com/listener for privacy information.
Mar 16, 2021 · 7 min
LinkedIn Polls
In this episode, the travelling professor analyses the sudden glut of polls happening on LinkedIn. He also discusses the good, bad and ugly of the resultant situation. You can follow Siddharth Deshmukh on LinkedIn: https://www.linkedin.com/in/sideshmukh Instagram: @thetravellingprofessor Twitter: @edgysid In case you're late to the class and want to catch up on previous episodes of The Traveling Professor's Diary, you can do so at: https://ivmpodcasts.com/the-travelling-professors-diary You can reach out to us on social media. We're @ivmpodcasts on Twitter, Instagram, and Facebook. You can listen to this show and other awesome shows on the IVM Podcasts app on Android: https://ivm.today/android or iOS: https://ivm.today/ios, or any other podcast app. You can check out our website at http://www.ivmpodcasts.com/ See omnystudio.com/listener for privacy information.
Mar 11, 2021 · 8 min
The University Experience
Covid has ensured that students have been robbed of the "Uni" (university) experience and it's quite likely that the next couple of years are impacted as well. In this episode, the traveling professor dissects the "University" experience, its highs and lows and wonders about its future. You can follow Siddharth Deshmukh on LinkedIn: https://www.linkedin.com/in/sideshmukh Instagram: @thetravellingprofessor Twitter: @edgysid In case you're late to the class and want to catch up on previous episodes of The Traveling Professor's Diary, you can do so at: https://ivmpodcasts.com/the-travelling-professors-diary You can reach out to us on social media. We're @ivmpodcasts on Twitter, Instagram, and Facebook. You can listen to this show and other awesome shows on the IVM Podcasts app on Android: https://ivm.today/android or iOS: https://ivm.today/ios, or any other podcast app. You can check out our website at http://www.ivmpodcasts.com/ See omnystudio.com/listener for privacy information.
Mar 9, 2021 · 6 min
Statement of Purpose
When you apply for a university seat in MBA/UG (under graduate) programs, you have to write about your "Statement of Purpose" (SOP). In this episode, the travelling professor's discusses on this curious artefact and how you could do it properly. You can follow Siddharth Deshmukh on LinkedIn: https://www.linkedin.com/in/sideshmukh Instagram: @thetravellingprofessor Twitter: @edgysid In case you're late to the class and want to catch up on previous episodes of The Traveling Professor's Diary, you can do so at: https://ivmpodcasts.com/the-travelling-professors-diary You can reach out to us on social media. We're @ivmpodcasts on Twitter, Instagram, and Facebook. You can listen to this show and other awesome shows on the IVM Podcasts app on Android: https://ivm.today/android or iOS: https://ivm.today/ios, or any other podcast app. You can check out our website at http://www.ivmpodcasts.com/ See omnystudio.com/listener for privacy information.
Mar 4, 2021 · 7 min
Product vs Service vs Platform
In this episode, the travelling professor looks at why and how product marketing and selling is different from it's sales counterpart. He also discusses why platforms rule over both products and services. You can follow Siddharth Deshmukh on LinkedIn: https://www.linkedin.com/in/sideshmukh Instagram: @thetravellingprofessor Twitter: @edgysid In case you're late to the class and want to catch up on previous episodes of The Traveling Professor's Diary, you can do so at: https://ivmpodcasts.com/the-travelling-professors-diary You can reach out to us on social media. We're @ivmpodcasts on Twitter, Instagram, and Facebook. You can listen to this show and other awesome shows on the IVM Podcasts app on Android: https://ivm.today/android or iOS: https://ivm.today/ios, or any other podcast app. You can check out our website at http://www.ivmpodcasts.com/ See omnystudio.com/listener for privacy information.
Mar 2, 2021 · 8 min
Cut the Pfaff
In this episode, the travelling professor takes a hard look at student presentations. He examines why the student presentations are the way they are. He also discusses the bad unintended consequences that happen in the future & potential solution to this. You can follow Siddharth Deshmukh on LinkedIn: https://www.linkedin.com/in/sideshmukh Instagram: @thetravellingprofessor Twitter: @edgysid In case you're late to the class and want to catch up on previous episodes of The Traveling Professor's Diary, you can do so at: https://ivmpodcasts.com/the-travelling-professors-diary You can reach out to us on social media. We're @ivmpodcasts on Twitter, Instagram, and Facebook. You can listen to this show and other awesome shows on the IVM Podcasts app on Android: https://ivm.today/android or iOS: https://ivm.today/ios, or any other podcast app. You can check out our website at http://www.ivmpodcasts.com/ See omnystudio.com/listener for privacy information.
Feb 25, 2021 · 9 min
Waterfall vs Agile
What is the best project management technique that one can use today? In this episode, the travelling professor investigates the best way to manage a project. He discusses of Agile & Waterfall school techniques. He also gives advice on the best possible methodology for you. You can follow Siddharth Deshmukh on LinkedIn: https://www.linkedin.com/in/sideshmukh Instagram: @thetravellingprofessor Twitter: @edgysid In case you're late to the class and want to catch up on previous episodes of The Traveling Professor's Diary, you can do so at: https://ivmpodcasts.com/the-travelling-professors-diary You can reach out to us on social media. We're @ivmpodcasts on Twitter, Instagram, and Facebook. You can listen to this show and other awesome shows on the IVM Podcasts app on Android: https://ivm.today/android or iOS: https://ivm.today/ios, or any other podcast app. You can check out our website at http://www.ivmpodcasts.com/ See omnystudio.com/listener for privacy information.
Feb 23, 2021 · 7 min
Sebamed
What is more tempting than a wonderful soap opera? In this episode, the travelling professor looks at a deeper truth, which is about Science vs Celebrities. He also discusses the recent Sebamed controversy. You can follow Siddharth Deshmukh on LinkedIn: https://www.linkedin.com/in/sideshmukh Instagram: @thetravellingprofessor Twitter: @edgysid In case you're late to the class and want to catch up on previous episodes of The Traveling Professor's Diary, you can do so at: https://ivmpodcasts.com/the-travelling-professors-diary You can reach out to us on social media. We're @ivmpodcasts on Twitter, Instagram, and Facebook. You can listen to this show and other awesome shows on the IVM Podcasts app on Android: https://ivm.today/android or iOS: https://ivm.today/ios, or any other podcast app. You can check out our website at http://www.ivmpodcasts.com/ See omnystudio.com/listener for privacy information.
Feb 18, 2021 · 7 min
When Do You Start a Startup?
This diary entry explores the concept of time. In this episode, the traveling professor explains how time works to either in your advantage or disadvantage for your start up. You can follow Siddharth Deshmukh on LinkedIn: https://www.linkedin.com/in/sideshmukh Instagram: @thetravellingprofessor Twitter: @edgysid In case you're late to the class and want to catch up on previous episodes of The Traveling Professor's Diary, you can do so at: https://ivmpodcasts.com/the-travelling-professors-diary You can reach out to us on social media. We're @ivmpodcasts on Twitter, Instagram, and Facebook. You can listen to this show and other awesome shows on the IVM Podcasts app on Android: https://ivm.today/android or iOS: https://ivm.today/ios, or any other podcast app. You can check out our website at http://www.ivmpodcasts.com/ See omnystudio.com/listener for privacy information.
Feb 16, 2021 · 8 min
Hooked, Booked and Cooked
In this episode, the travelling professor unravels the key principles of best-selling author Nir Eyal's book "Hooked: How to Build Habit-Forming Products" where he discusses how we often get 'hooked' onto certain experiences and showcases the same with the example of an new audio-chatting app - Clubhouse. You can follow Siddharth Deshmukh on LinkedIn: https://www.linkedin.com/in/sideshmukh Instagram: @thetravellingprofessor Twitter: @edgysid In case you're late to the class and want to catch up on previous episodes of The Traveling Professor's Diary, you can do so at: https://ivmpodcasts.com/the-travelling-professors-diary You can reach out to us on social media. We're @ivmpodcasts on Twitter, Instagram, and Facebook. You can listen to this show and other awesome shows on the IVM Podcasts app on Android: https://ivm.today/android or iOS: https://ivm.today/ios, or any other podcast app. You can check out our website at http://www.ivmpodcasts.com/ See omnystudio.com/listener for privacy information.
Feb 11, 2021 · 6 min
The Distributed Presentation
When you are making a pitch to a potential client (who has it's people logging into zoom) and you have your own people making the pitch in different locations. What are the pitfalls you want to avoid? Tune in to this episode, as the traveling professor recounts some lessons from an experience. You can follow Siddharth Deshmukh on LinkedIn: https://www.linkedin.com/in/sideshmukh Instagram: @thetravellingprofessor Twitter: @edgysid In case you're late to the class and want to catch up on previous episodes of The Traveling Professor's Diary, you can do so at: https://ivmpodcasts.com/the-travelling-professors-diary You can reach out to us on social media. We're @ivmpodcasts on Twitter, Instagram, and Facebook. You can listen to this show and other awesome shows on the IVM Podcasts app on Android: https://ivm.today/android or iOS: https://ivm.today/ios, or any other podcast app. You can check out our website at http://www.ivmpodcasts.com/ See omnystudio.com/listener for privacy information.
Feb 9, 2021 · 7 min
Myntra's Rorschach Test
Myntra, a popular E-commerce company was forced to change it's logo after activists filed a complaint stating the logo was offensive to women. In this episode, The travelling professor analyses Myntra's logo change in the wake of an activist crying foul. You can follow Siddharth Deshmukh on LinkedIn: https://www.linkedin.com/in/sideshmukh Instagram: @thetravellingprofessor Twitter: @edgysid In case you're late to the class and want to catch up on previous episodes of The Traveling Professor's Diary, you can do so at: https://ivmpodcasts.com/the-travelling-professors-diary You can reach out to us on social media. We're @ivmpodcasts on Twitter, Instagram, and Facebook. You can listen to this show and other awesome shows on the IVM Podcasts app on Android: https://ivm.today/android or iOS: https://ivm.today/ios, or any other podcast app. You can check out our website at http://www.ivmpodcasts.com/ See omnystudio.com/listener for privacy information.
Feb 4, 2021 · 7 min
Customer Experience as a Story
Customer experience design is much more than designing the interface or designing the physical experience. In this episode, the travelling professor explains how it's about developing a story for your customer. You can follow Siddharth Deshmukh on LinkedIn: https://www.linkedin.com/in/sideshmukh Instagram: @thetravellingprofessor Twitter: @edgysid In case you're late to the class and want to catch up on previous episodes of The Traveling Professor's Diary, you can do so at: https://ivmpodcasts.com/the-travelling-professors-diary You can reach out to us on social media. We're @ivmpodcasts on Twitter, Instagram, and Facebook. You can listen to this show and other awesome shows on the IVM Podcasts app on Android: https://ivm.today/android or iOS: https://ivm.today/ios, or any other podcast app. You can check out our website at http://www.ivmpodcasts.com/ See omnystudio.com/listener for privacy information.
Feb 2, 2021 · 8 min
The Gamestop Lessons
In this episode, the travelling professor takes on something really interesting that happened in the last few days with the Gamestop stock and the repercussions. You can follow Siddharth Deshmukh on LinkedIn: https://www.linkedin.com/in/sideshmukh Instagram: @thetravellingprofessor Twitter: @edgysid You can reach out to us on social media. We're @ivmpodcasts on Twitter, Instagram, and Facebook. You can listen to this show and other awesome shows on the IVM Podcasts app on Android: https://ivm.today/android or iOS: https://ivm.today/ios, or any other podcast app. You can check out our website at http://www.ivmpodcasts.com/ See omnystudio.com/listener for privacy information.