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Push, Pull, Profit

Matt Peacock

Welcome to Push, Pull, Profit, where fitness coaches learn how to scale to consistent £10k+ months. Do you even scale, bro? If not, you’re in the right place.


I’m Matt Peacock, a coach-turned-mentor who’s been in the trenches and knows what it takes to build a thriving, scalable fitness business. 

Each episode is packed with actionable insights to help you:

•Attract and serve dream clients with authentic, no-BS marketing.

•Implement scalable systems that free up your time and grow your profits.

•Master the mindset shifts needed to lead with confidence and clarity.


If you’re serious about building your empire and redefining what success looks like, hit “subscribe” now. Let’s get scaling!

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  • 20 episodes
  • Avg 21 min
  • English

Episodes 20

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  • May 4 · 32 min

    He saved £40,000 at 23 years old... Here's how!

    In this episode, I sit down with Marcus, one of the coaches inside The Optimised Coach, who's been working with us for a few years now. He's built his business from zero clients to 31, saved £40,000, and is now well on his way to building a business that achieves financial freedom for himself and his family. This is a great lesson, and there's loads of actionable points in here for any coach who's looking to level up their business

  • April 2 · 6 min

    The YAP Content Strategy That's Making Millions

    1️⃣ Work with me directly, DM me "OC21" 👉 https://www.instagram.com/matt_optimise 2️⃣ The exact system that helped us generate over £23 million for coaches 👉 https://youtu.be/iO-kM3LUDPE?si=yffdRbKrTE6Vf8Db 3️⃣ Join 1k+ coaches in The Underground Scaling Society (FREE Private Community + Courses) 👉 https://www.skool.com/underground-scaling-society-5842 This video dives into the importance of YAP content in your overall content strategy. We explore why it's a crucial element for any content creator looking to connect with their audience. Tune in for youtube tips on how to effectively use authentic content and master talking to camera, just talking about what matters. 🚀

  • March 30 · 9 min

    The 16 Softwares That Run My Mentorship Business

    1️⃣ Work with me directly, DM me "OC21" 👉 https://www.instagram.com/matt_optimise 2️⃣ The exact system that helped us generate over £23 million for coaches 👉 https://youtu.be/iO-kM3LUDPE?si=yffdRbKrTE6Vf8Db 3️⃣ Join 1k+ coaches in The Underground Scaling Society (FREE Private Community + Courses) 👉 https://www.skool.com/underground-scaling-society-5842 Most coaching businesses often struggle with disorganisation, a common issue this video addresses head-on. We dive into practical strategies for creating an efficient online business, offering business coaching insights to streamline your operations. Learn how to implement effective business systems to avoid being constantly tied to your phone and enhance your overall business efficiency. 🚀

  • March 26 · 11 min

    3 Mistakes Most Coaches Are Making In 2026 [RAW THOUGHTS]

    1️⃣ Work with me directly, DM me "OC21" 👉 https://www.instagram.com/matt_optimise 2️⃣ The exact system that helped us generate over £23 million for coaches 👉 https://youtu.be/iO-kM3LUDPE?si=yffdRbKrTE6Vf8Db 3️⃣ Join 1k+ coaches in The Underground Scaling Society (FREE Private Community + Courses) 👉 https://www.skool.com/underground-scaling-society-5842 Building on the success of a previous unscripted podcast, this video continues the raw, direct-to-camera style. We're diving into new topics, offering valuable social media content for anyone looking to refine their approach. This youtube business video is designed to provide actionable insights, just like our interview videos. You guys enjoyed the last video where I just raw-dogged my thoughts straight down the lens, so in this video, I'm going to talk about a few areas. This is pure youtube content, offering an unscripted podcast feel for my youtube business video audience. I'm focusing on providing valuable social media content without a teleprompter. 🚀

  • March 23 · 9 min

    How To Stop Losing £3k-5k/Month In Ghosted Leads As A Fitness Coach (2026)

    1️⃣ Work with me directly, DM me "OC21" 👉 https://www.instagram.com/matt_optimise 2️⃣ The exact system that helped us generate over £23 million for coaches 👉 https://youtu.be/iO-kM3LUDPE?si=yffdRbKrTE6Vf8Db 3️⃣ Join 1k+ coaches in The Underground Scaling Society (FREE Private Community + Courses) 👉 https://www.skool.com/underground-scaling-society-5842

  • March 20 · 11 min

    Changes AI Is Making In The Fitness Industry [Raw Thoughts]

    1️⃣ Work with me directly, DM me "OC21" 👉 https://www.instagram.com/matt_optimise 2️⃣ The exact system that helped us generate over £23 million for coaches 👉 https://youtu.be/iO-kM3LUDPE?si=yffdRbKrTE6Vf8Db 3️⃣ Join 1k+ coaches in The Underground Scaling Society (FREE Private Community + Courses) 👉 https://www.skool.com/underground-scaling-society-5842 The fitness industry is rapidly changing, largely due to the emergence of artificial intelligence. This video explores how AI is reshaping fitness content creation, offering insights into new methods and tools. We discuss how these emerging technologies are driving significant shifts, impacting everything from ai video editing to overall automation for business operations. 🚀

  • March 16 · 14 min

    14 Years in Fitness: Starting His Business From Scratch

    1️⃣ Work with me in The Optimised Coach, DM me "call26" 👉 / https://www.instagram.com/matt_optimise 2️⃣ The exact system that helped us generate over £23 million for coaches 👉 3️⃣ Join 1k+ coaches in The Undergrond Scaling Society by The Optimised Coach (FREE Private Community + Courses) https://www.skool.com/underground-scaling-society-5842

  • March 9 · 18 min

    The 3 Reasons Your Content Isn't Converting

    Mastering all 3 is hard but far from impossible. Do the basics ruthlessly well & show up every day even when you don't want to... If you refuse to stop and constantly look for ways to improve, grow and stay front of mind it's inevitable that one day soon... YOU WILL SELL!

  • March 2 · 32 min

    MASTER CANVA IN 30 MINUTES | Follow Along Tutorial

    This episode is best suited for youtube. Follow me on Instagram for more Online Coaching business related content ⬇️ https://www.instagram.com/matt_optimise?utm_source=ig_web_button_share_sheet&igsh=ZDNlZDc0MzIxNw==

  • February 23 · 36 min

    This Coach Added £32,000 To Her Income [Here's How]

    For FREE COACHING RESOURCES see the link below ⬇️ https://www.skool.com/underground-scaling-society-5842 Follow me on Instagram for more Online Coaching business related content ⬇️ https://www.instagram.com/matt_optimise?utm_source=ig_web_button_share_sheet&igsh=ZDNlZDc0MzIxNw==

Showing 1–20 of 20 episodes