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Other Record Labels

Other Record Labels

Taking the Mystery out of Running a Record Label

A podcast for independent record labels with interviews from Sub Pop, Ghostly International, Mute Records, Jagjaguar, and more. Tips and advice for people starting and running a record label. http://www.otherrecordlabels.com

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  • 439 episodes
  • Updated Today

Episodes439

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  • Dec 15, 2022 · 2 min

    Quick Win: Stop Promoting Yourself!

    Get more #RecordLabel Quick Wins here: http://otherrecordlabels.com/quickwins Download my FREE record label Toolkit here: http://otherrecordlabels.com/toolkit

  • Dec 13, 2022 · 59 min

    Weird Sister Records - (Heather Cook, Sug Daniels, Adi Guerrerx)

    Download out FREE #RecordLabel Toolkit: http://otherrecordlabels.com/toolkit This week's episode is with Madison and Deanna, co-founders of the record label collective, Weird Sister Records! Learn more about this label here: https://www.weirdsisterrecords.com/

  • Dec 1, 2022 · 4 min

    Quick Win: Record Label Superfans

    Get more #RecordLabel Quick Wins here: http://otherrecordlabels.com/quickwins Ps. You can check out the book here: http://geni.us/superfans-book Download my FREE record label Toolkit here: http://otherrecordlabels.com/toolkit

  • Nov 29, 2022 · 45 min

    Wicked Opossum Records - (Wheatus, The Operation MD, Riverboat Gamblers)

    In this episode, I speak with a brand new record label that have yet to release their first album, Wicked Opossum Records. This label decided to undertake the daunting task of putting together a Kinks compilation that features artists like Wheatus, The Operation MD, Riverboat Gamblers, and many more. And they seemed to have pulled it off! Some of the takeaways from today's interview include the fact that no one’s going to give you permission, "rush into research" and how everything costs more and takes longer than you planned! Learn more about this label http://wickedopossum.bandcamp.com ►► Download our free Record Label Toolkit - http://OtherRecordLabels.com/toolkit

  • Nov 22, 2022 · 13 min

    How to Find an Investor for Your Record Label

    Let's talk about how to find an investor for your record label. And more importantly, why someone might want to invest in your label... This is actually a question that I’ve been asked a lot in our community. I understand that for a lot of you, this isn’t something that may interest you. Perhaps you like operating with your own resources, as an independent company. But for some of you, this is something that you’re interested in or at least want to know more about what it means to find an investor in your record label. I actually really enjoyed putting together today’s episode – because even though looking for outside investors hasn’t ever been on my radar – I feel like I have a lot more clarity about this space – and I think you’re going to find this helpful, regardless of where you are on your label journey. Get the notes from today's show at http://otherrecordlabels.com/investors Download my FREE toolkit for Reccord Labels here: http://otherrecordlabels.com

  • Nov 15, 2022 · 54 min

    Warp Records (Flying Lotus, Aphex Twin, Boards of Canada)

    In this episode, I speak with Steven Hill, the head of North America and Global Marketing for Warp Records. We talk all about marketing for record labels; how to look outside of music for marketing inspiration; how artists are involved in the campaign in their own special way; and how marketing always starts with the art, the artist, and the music.Get ready for an electrifying episode as we dive into the dynamic world of Warp Records, one of the most influential and boundary-pushing record labels in the industry. Join us as we sit down with Steven Hill, the innovative marketing director of Warp Records, for a captivating conversation that will leave you inspired and energized. In this episode, Steven takes us on a journey through the visionary landscape of Warp Records, renowned for its groundbreaking roster of artists and cutting-edge electronic music. Discover the creative strategies and bold marketing tactics that have propelled Warp Records to the forefront of the industry. As Steven shares his wealth of experience, you'll gain unique insights into the ever-evolving nature of the music business. Uncover the secrets behind Warp Records' ability to stay ahead of the curve, constantly pushing boundaries and defying expectations. From cultivating emerging talents to fostering a sense of artistic freedom, Steven reveals the core principles that drive Warp Records' success. Prepare to be inspired as we explore the intricate relationship between art and commerce. Steven's passion for music shines through as he discusses the delicate balance of nurturing artists' creative visions while ensuring commercial viability. Gain a deeper understanding of the behind-the-scenes workings of a record label and the pivotal role of marketing in amplifying artists' voices. Join us on this exhilarating episode as we delve into the visionary world of Steven Hill and Warp Records. From mind-bending soundscapes to mind-blowing marketing strategies, this conversation will open your eyes to the immense possibilities that lie within the realm of electronic music. Check out all of our resources on Record Label Marketing: http://otherrecordlabels.com/marketing Check out our new Record Label Apparel: http://otherrecordlabels.com/merch

  • Nov 3, 2022 · 2 min

    Quick Win: Record Store Freebies!

    Here's a quick win for you, something easy, free, and helpful that you can start doing TODAY to help you grow your record label and improve your life! Today, we talk the simple act of dropping some free records/merch off to your local record store. This helps you build and nurture your relationship with your local music community! Need more quick wins? Visit: http://otherrecordlabels.com/quickwins

  • Nov 1, 2022 · 59 min

    The Current State of Manufacturing Music - Industry Insiders

    Today we talk with Karen Emanuel the founder of Key Production, a UK company who has specialized in manufacturing CDs, tapes, and vinyl for the past 30 years. In this interview we talk about what is behind the delays in manufacturing, price increases, and materials shortages. Get the notes from today's episode at http://otherrecordlabels.com/manufacturing Key Production was kind enough to offer our community 5% off their next manufacturing project, when emailing info@breedmedia.co.uk with the code ORL5%OFF!

  • Oct 18, 2022 · 18 min

    The Power of Lead Time

    This week's episode is taken from the new book, Record Label Marketing Strategies. You can get it on Amazon now: http://geni.us/recordlabelmarketing and on our website: http://otherrecordlabels.com/book Essentially, Lead time is the amount of time from the start of an album to its release date. More specifically, in marketing for a new release, I consider lead time to be the time between when the masters are complete, and when the album (or single) is released to the public. A lot of independent artists finish recording on a Saturday, master on a Sunday, and release on a Monday. There is something beautiful about the spontaneity of home-recording, and the ease of distribution that today’s technology provides. However, a negative byproduct of this immediacy is the failure of artists to give their audience the joy of anticipation. Additionally, giving time for the press and playlist curators will create more chances for your record to succeed. Also catch up on our Release Roadmap series here: http://otherrecordlabels.com/roadmap

  • Oct 11, 2022 · 15 min

    Your Record Label’s Niche

    Get the notes from the show and more at otherrecordlabels.com/niche Today, we’re talking all about the power of a niche, which is from Chapter 1 of the new book, Record Label Marketing Strategies. The term “niche” is defined as a specialized segment of the market for a particular kind of product or service. A record label’s niche could include their genre, geographic location, social stance, or any combination of specific categories.

  • Oct 4, 2022 · 28 min

    Common Social Media Mistakes Record Labels Make

    Learn more and download the free notes and resources from today's episode here: http://otherrecordlabels.com/socialmedia Buy the new book, Record Label Marketing Strategies here: http://geni.us/recordlabelmarketing

  • Sep 22, 2022 · 4 min

    Quick Win: Create Something Everyday

    Here's a quick win for you, something easy, free, and helpful that you can start doing TODAY to help you grow your record label and improve your life! Today, we talk quickly about healthy habits, and the daily habit of creating something every single day! Need more quick wins? Visit: http://otherrecordlabels.com/quickwins

  • Sep 20, 2022 · 1 hr 4 min

    ATA Records (Tony Burkill, Abstract Orchestra, Jake Mehew)

    This week on the Other Record Labels podcast, I interviewed Neil from a UK label called ATA Records, which stands for All Things Analog. The name of the label is important because it is an expression of Neil’s love of “all things analog” -- a passion he shares with his dedicated audience. In this week’s interview episode of the podcast, Neil talks about his newfound love of email marketing, how he had to take over the business side of running a label, and how he’s building upon the old school record label model of a record label with an in-house recording studio… Download a FREE Record Label Toolkit: http://otherrecordlabels.com/toolkit

  • Sep 13, 2022 · 19 min

    Record Labels Take Time

    Let’s get right to the point: Great things take time! Hard things take time! Which kinda makes sense, otherwise they wouldn’t be hard, and they wouldn’t be great! Let’s look at 3 reasons time is good for us and why we should embrace how long it takes to grow our record labels… Get my free record label toolkit: http://otherrecordlabels.com/toolkit

  • Sep 11, 2022 · 2 min

    a big change is coming...

    Sign up here: http://otherrecordlabels.com/insights Feel free to drop me a line: podcast@otherrecordlabels.com

  • Sep 8, 2022 · 3 min

    Quick Win: Audit Your Label’s Website

    Here's a quick win for you, something easy, free, and helpful you can do TODAY to help you grow your record label: How to regularly audit your record label's website! More QUICK WINS? Visit: http://otherrecordlabels.com/quickwins