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Missions to Movements

Who Gets to Be ‘Legit’? BackBlack: The Movement That Proved Community Is the Infrastructure with Floyd Jones

February 4 · 31 min · Episode 222 · 29.0 MB
0:00-31:30

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A lot of movement builders might be thinking, who actually gets to be considered “legit”?

We are celebrating Black History Month, and in a very short amount of time, BackBlack has built massive momentum, which is why I had to have one of my favorite repeat guests back on the show, Floyd Jones.

This incredible case study unravels how they’ve helped move nearly $4 million to Black-led organizations, built a directory of close to 2,000 organizations, and driven tens of thousands of people to take action.

We also talk about the structural realities many Black-led organizations face: 44% have no full-time staff, and most operate on less than $30,000 a year. The real question this episode raises is what becomes POSSIBLE when trust, proximity, and community are treated as legitimate infrastructure?!

Resources & Links

Connect with Floyd on LinkedIn, sign up for his newsletter, and learn more about BackBlack on their website.

This episode is presented by The Monthly Giving Builder.

With the Monthly Giving Builder, you can generate your comprehensive monthly giving plan and build your program step by step - with a guided companion working alongside you from start to finish. 

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