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Dental Practice Heroes

Dr. Paul Etchison

Where dentists learn how to cut clinical days while increasing profits - without sacrificing patient care, cutting corners, or cranking volume. We teach you how to grow a scalable practice through communication, leadership, and effective management.

Hosted by Dr. Paul Etchison, author of two books on dental practice management, dental coach, and owner of a $6M collections group practice in the south suburbs of Chicago, we provide actionable advice for practice owners who want to intentionally create more time to enjoy their families, wealth, and deep personal fulfillment.

If you want to build a scalable practice framework that no longer stresses, drains, or relies on you for every little thing, we will teach you how and share stories of other dentists who have done it!

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30 episodes
Avg 28 min
English

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#682
July 6 · 32 min
Efficiency vs. Speed: What Actually Keeps You on Schedule
Slow doesn't mean careful. Fast doesn't mean sloppy. Most dentists think efficiency comes at the cost of quality — but this episode will show you it's actually the key to managing a busy schedule. The DPH coaches break down how to get through your procedures faster without cutting corners. You'll hear their tips on how to speed up everyday procedures, the three things that let you run a 5-minute exam, and where your day quietly loses the most time. Topics discussed: (00:00) Introduction (02:24) Why efficiency starts with data (04:46) How to learn from your co-workers (06:57) Mistakes that cost you time (09:55) Mastering the juggle of a busy schedule (11:51) How to shorten your time with patients (14:44) The debate: watching associates work (20:15) How fast is fast enough (24:54) Why you can't skip steps This episode was produced by Podcast Boutique https://www.podcastboutique.com If you are ready to increase your new patients and start growing your practice, visit www.relevanceonlinemarketing.com and see what you've been missing with your current company. Don't be a silly goose....Download the Dental Practice Heroes App today and access all the free resources available to you. (Awesome Android ppl Click Here) Take Control of Your Practice and Your Life We help dentists take more time off while making more money through systematization, team empowerment, and creating leadership teams. Ready to build a practice that works for you? Visit www.DentalPracticeHeroes.com to learn more.
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#681
June 29 · 38 min
Why You Can't Leave Your Work Stress at the Office w/ Neo Positivity
Feeling lost? The biggest thing holding your practice probably isn't your team, your overhead, or the economy — it’s the stories you’re telling yourself. In this episode, Neo Positivity, creator of the Thoughts Become Things movement and author of Your ATM, explains how the brain's "algorithm" can keep you stuck and how to take back control of your thoughts. You'll learn daily exercises and mental habits that combat negative thinking and change how you lead your practice. Topics discussed: Why most of your thoughts run on autopilot The stories you tell yourself about your practice Why the leader is often the real problem How to stop a negative thought Why your home and work mindset can't be separated The question that reveals your purpose This episode was produced by Podcast Boutique https://www.podcastboutique.com Join Us at our Upcoming Retreat October 2nd and 3rd. Click Here to Register Join Us at our Upcoming Retreat October 2nd and 3rd. Click Here to Register If you are ready to increase your new patients and start growing your practice, visit www.relevanceonlinemarketing.com and see what you've been missing with your current company. Take Control of Your Practice and Your Life We help dentists take more time off while making more money through systematization, team empowerment, and creating leadership teams. Ready to build a practice that works for you? Visit www.DentalPracticeHeroes.com to learn more.
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#680
June 25 · 19 min
You're Busy, So Why Isn't Your Practice Growing?
If your days feel jam-packed but your dental practice still isn’t improving, the problem usually isn’t effort. It’s urgency. The loudest problems in a practice always win, and they trick us into believing we’ll work on systems, leadership, and growth “once things slow down.” They don’t slow down, and that’s exactly why so many practice owners feel stuck, overworked, and quietly frustrated. We unpack the real difference between reactive work and proactive work in dental practice management. Reactive work is the constant stream of fires: insurance denials, upset patients, schedule chaos, staffing surprises, and equipment problems. It keeps the lights on, but it doesn’t build the future. Proactive work is what creates a practice that runs without you: onboarding systems, checklists, phone scripts, KPI scoreboards, P&L review, and leader development that prevents issues before they explode. We also talk about why this matters for your key leaders, especially the office manager. Many office managers spend their whole day reacting like a highly skilled admin employee, when what you really need is protected time for true management. I share the shift I had to make when I hit a breaking point, and how blocking and defending CEO time became the turning point for building momentum again. If you’re ready to stop living in reaction mode and start building a calmer, more profitable practice, listen now, share this with a colleague, and subscribe so you don’t miss what comes next. And if you want help installing systems and protecting proactive time, book a free strategy call at dentalpracticeheroes.com/slash strategy, then leave a review on Apple Podcasts or Spotify. Join Us at our Upcoming Retreat October 2nd and 3rd. Click Here to Register If you are ready to increase your new patients and start growing your practice, visit www.relevanceonlinemarketing.com and see what you've been missing with your current company. Take Control of Your Practice and Your Life We help dentists take more time off while making more money through systematization, team empowerment, and creating leadership teams. Ready to build a practice that works for you? Visit www.DentalPracticeHeroes.com to learn more.
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#679
June 23 · 43 min
The One Conversation That Raises the Standard in Your Dental Practice w/ Katherine Eitel Belt
What's one thing you've been avoiding in your practice? Maybe it's a slipping standard or a team member no longer pulling their weight — and every week you wait, your practice feels it a little more. In this episode, Katherine Eitel Belt is back to help you finally have these conversations without losing the team you've built. You'll learn how to have what she calls "invitation conversations,” what it takes to get a real commitment, and where coaching ends and micromanaging begins (and why most owners get it backwards). Topics discussed: (00:00) The conversation you keep avoiding (03:29) How a near-firing became an “invitation” (10:01) The clarity that comes before the conversation (12:18) Why owners avoid hard conversations (14:29) When fear-based management backfires (16:06) Team calibration: running the invitation (20:43) Holding boundaries and identifying non-negotiables (23:35) Real-life example of an invitation conversation (27:33) Coaching vs. micromanaging Learn more about Katherine Eitel Belt and the LionSpeak Leadership Academy: https://www.lionspeak.net/ This episode was produced by Podcast Boutique https://www.podcastboutique.com Join Us at our Upcoming Retreat October 2nd and 3rd. Click Here to Register Join Us at our Upcoming Retreat October 2nd and 3rd. Click Here to Register If you are ready to increase your new patients and start growing your practice, visit www.relevanceonlinemarketing.com and see what you've been missing with your current company. Take Control of Your Practice and Your Life We help dentists take more time off while making more money through systematization, team empowerment, and creating leadership teams. Ready to build a practice that works for you? Visit www.DentalPracticeHeroes.com to learn more.
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#678
June 17 · 24 min
The Owners Guide to Creating a Team Full of Victims
If you’ve ever reached the end of a packed clinic day wondering why every single problem somehow finds its way back to you, you’re not alone and you’re not broken. I’m Dr. Paul Etchison, and I’m talking about a leadership pattern that quietly traps dental practice owners: the rescuer trap. It looks like support. It feels like servant leadership. But it often turns you into the rate-limiting step and trains your team to wait for you instead of thinking. We dig into why dentists fall into this habit (because we’re capable, we care, and we want things done right), and why it keeps a dental practice from scaling. When the doctor fixes everything, the team learns dependence, accountability gets fuzzy, and conflict resolution gets outsourced upward. I share a real practice story that exposed how unclear expectations can persist until the owner steps in, plus the mindset shift that helps your leads take problems into their own hands. From there, we get practical: how to create psychological safety with “grace over guilt,” why discomfort is required for leadership development, and how to switch from rescuer to coach. You’ll hear specific coaching prompts to use when someone brings you an issue, how to give fewer answers without being “unhelpful,” and what it takes to build a team that can operate without needing you constantly. If you want a practice that runs better with less doctor stress, subscribe, share this with an owner friend, and leave a five-star review. And if you’re ready for help, check out dentalpracticeheroes.com/transform or book a free strategy call at dentalpracticeheroes.com/strategy. Join Us at our Upcoming Retreat October 2nd and 3rd. Click Here to Register Join Us at our Upcoming Retreat October 2nd and 3rd. Click Here to Register If you are ready to increase your new patients and start growing your practice, visit www.relevanceonlinemarketing.com and see what you've been missing with your current company. Take Control of Your Practice and Your Life We help dentists take more time off while making more money through systematization, team empowerment, and creating leadership teams. Ready to build a practice that works for you? Visit www.DentalPracticeHeroes.com to learn more.
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#677
June 15 · 44 min
Your Team Doesn't Want More Money (They Want This) with Bree Groff
The best practices aren't built on systems and numbers — they're built on something that's easy to forget. In this episode, Bree Groff breaks down why people are the backbone of a practice and how leaders can bring out their team's best. Working with teams at Google, Microsoft, and Pfizer, she's developed simple exercises and team practices that drive performance and bring fun to any size practice. Topics discussed: The "performative exhaustion" trap What people need more than a paycheck The most underrated leadership role How to make work fun and show that you care Two simple tools that help teams connect Should you be friends with the people you lead? This episode was produced by Podcast Boutique https://www.podcastboutique.com Join Us at our Upcoming Retreat October 2nd and 3rd. Click Here to Register Join Us at our Upcoming Retreat October 2nd and 3rd. Click Here to Register If you are ready to increase your new patients and start growing your practice, visit www.relevanceonlinemarketing.com and see what you've been missing with your current company. Take Control of Your Practice and Your Life We help dentists take more time off while making more money through systematization, team empowerment, and creating leadership teams. Ready to build a practice that works for you? Visit www.DentalPracticeHeroes.com to learn more.
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#676
June 10 · 31 min
The Question Every Dentist Is Asking About w/ Dr. Alan Mead
Technology in dentistry is moving faster than ever, and it's easy to feel like you're falling behind. AI is writing chart notes, robots are helping place implants, and there's a new company pitching you every day. In this episode, Dr. Alan Mead and Paul discuss where dentistry is really headed, what's worth your attention, and what matters most even as the tools evolve. Topics discussed: Microscope dentistry How tech in dentistry has changed over the past 30 years Getting patients to trust your treatment plan The dental task AI is about to automate Could robots actually replace dentists? Why you should beware of new AI tools This episode was produced by Podcast Boutique https://www.podcastboutique.com Join Us at our Upcoming Retreat October 2nd and 3rd. Click Here to Register Join Us at our Upcoming Retreat October 2nd and 3rd. Click Here to Register If you are ready to increase your new patients and start growing your practice, visit www.relevanceonlinemarketing.com and see what you've been missing with your current company. Take Control of Your Practice and Your Life We help dentists take more time off while making more money through systematization, team empowerment, and creating leadership teams. Ready to build a practice that works for you? Visit www.DentalPracticeHeroes.com to learn more.
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#675
June 8 · 21 min
Have you Ever Asked, "Why Am I the Only One Who Cares?"
If you’ve ever looked around your dental office and thought, “Why am I the only one who cares?”, you’re not alone and you’re not crazy. We’ve felt that same disconnect between the emotional weight of practice ownership and a team that seems able to clock out and leave it all behind. That gap can turn into resentment fast, and it’s one of the quiet drivers of dentist burnout, poor practice culture, and constant frustration with accountability. We dig into a hard truth in dental practice management: your team will never care the same way you do, because they don’t carry the same risk, debt, payroll pressure, and reputation stakes. But “they don’t care like an owner” doesn’t mean they can’t care deeply. The real issue is often the environment we create, especially when every decision funnels through us or through a single fixer on the team. That pattern trains dependence, kills autonomy, and leaves the owner carrying every problem, even on weekends. From there we get practical about dental leadership. We talk about building connection outside of corrective conversations, making small relational deposits that help people feel seen, and creating psychological safety so reasonable mistakes become learning instead of fear. We also share why teams support what they help build, plus a simple framework to invite staff into solutions so they truly own results without needing equity. If you want more engagement, better communication, and a lighter emotional load as an owner, this gives you a clear starting point. If you need help building an engaged team and a healthier dental office culture, reach out for a strategy call, and if this helps you, subscribe, share the episode with another practice owner, and leave a five-star review so more dentists can find it. Use the same marketing company as Dr. Etch! Get your free demo with Relevance Marketing by Clicking Here Take Control of Your Practice and Your Life We help dentists take more time off while making more money through systematization, team empowerment, and creating leadership teams. Ready to build a practice that works for you? Visit www.DentalPracticeHeroes.com to learn more.
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#674
June 3 · 27 min
The Most Expensive Report You're Not Looking At
The most expensive report in your practice is the one you're not opening: the AR report. This episode unpacks why your old AR keeps piling up and how to clean it up without losing patients or overwhelming the front desk. You'll learn how to collect what you're owed (and when to let go), spot problems before they spiral, and build systems that keep it from happening again. Topics discussed: AR system failures and how to prevent them Collecting old AR without losing patients Patient AR vs. insurance AR The "zero statement" practice (and how to build one) Weekly metrics every owner should be tracking This episode was produced by Podcast Boutique https://www.podcastboutique.com Use the same marketing company as Dr. Etch! Get your free demo with Relevance Marketing by Clicking Here Take Control of Your Practice and Your Life We help dentists take more time off while making more money through systematization, team empowerment, and creating leadership teams. Ready to build a practice that works for you? Visit www.DentalPracticeHeroes.com to learn more.
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#673
June 1 · 24 min
The Real Reason Your New Hires Fall Short
Your new hire isn’t “bad” after three days, they’re lost in your system. When we throw someone into a busy dental office with a login, a quick tour, and a vague “just ask questions,” we create office survival training. That is not onboarding, and it is one of the fastest paths to turnover, resentment, and the feeling that you can never keep a solid dental team. I break down why dental experience doesn’t automatically translate into performance in your practice. Every office has a different pace, different expectations, different practice management software, and a different way of communicating with patients. Even talented, experienced people can struggle more when they feel pressure to prove themselves and don’t feel safe admitting what they don’t know. We talk about how inflated expectations and low psychological safety quietly destroy trust, and what to do instead if you want real employee retention. Then we get practical: assign one trainer, not a whole department, and build an onboarding system that does not live in the brain of your best employee. I share how to create a simple training framework by role, set standards without scaring good people away, and use a 30-60-90 day onboarding plan so learning happens in the right order. The goal is a practice that runs smoother, trains faster, and keeps great people because the environment makes it safe to ask questions and grow. If you want more structure like this in your dental practice management and leadership, subscribe, share this with a practice owner friend, and leave a five-star review so more dentists can find the show. What is the first change you will make to your onboarding this week? Register for all Free upcoming webinars HERE Join our Newest and Best Coaching Program, Click Here for More Information Take Control of Your Practice and Your Life We help dentists take more time off while making more money through systematization, team empowerment, and creating leadership teams. Ready to build a practice that works for you? Visit www.DentalPracticeHeroes.com to learn more.
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