Book More Photography Clients Podcast | Photography Business, Photography Leads, Marketing

Brooke Jefferson - Oklahoma Family Photographer, Photography Business Coach

A marketing podcast for photographers who want to book more clients without burning out. Learn how to attract leads, price confidently, stand out in a saturated market, and build a profitable photography business through Instagram, email marketing, and local visibility. Perfect for family, senior, and portrait photographers ready to get fully booked.

Next Steps:
📷 Join my Fully Booked Method Program to double your bookings!
https://brookejefferson.com/fullybooked

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426 episodes
Updated Thursday

Episodes426

Newest first

Feb 10, 2022 · 21 min
Ep. 176 | The Key to Success for Your Business
Want to know the key to success in your business? Then hit play on today's episode! Loving this podcast? Come join us in the NEW Photographer Community on Facebook. From Broke to Booked Blueprint BMC Marketing Academy _________________________________________________________ Can I be your big photographer sis for a second? You do not need another saved post, random marketing tip, or strategy you’ll forget by tomorrow. What you need is consistency, support, and a simple plan you can actually stick to. That’s exactly what we do inside Market Like a Tog: Your photographer marketing accountability membership. A place where you always know what to post, what to work on, and how to stay visible enough to keep booking. Every month inside MLAT you get: ✔ A plug-and-play monthly marketing plan ✔ Done-for-you marketing templates & systems ✔ Live group coaching with Brooke ✔ Slack accountability + community ✔ Monthly workshop/training Come join us inside Market Like a Tog and let’s build momentum together.
Feb 8, 2022 · 28 min
Ep. 175 | Faith-Filled Business Series: Believing Even When You Can't See The Promises Yet with Heather Shriver Burns
We are kicking off a brand new series this month airing on TUESDAYS called the Faith-Filled Business Series. In this series, I am speaking with 4 women who are sharing incredible insight and value on how they partner with God in their life and businesses. My guest today is Heather Shriver Burns. Heather is a teacher turned 6 figure corporate exec, turned top 1% network marketer, turned living her best life as a Mindset Strategist & Kingdom Blueprints Coach for Christian Female Entrepreneurs. Heather wants nothing more than to help YOU cultivate a life and business evident of God's favor! Today's conversation is such a GOOD one! Here are just a few key points we discuss: -What to do when you are in between where you are now and the promise He has given you -How to BELIEVE when you can't see it -How to hear from God and what that even means Connect with Heather Loving this podcast? Come join us in the NEW Photographer Community on Facebook. _________________________________________________________ Can I be your big photographer sis for a second? You do not need another saved post, random marketing tip, or strategy you’ll forget by tomorrow. What you need is consistency, support, and a simple plan you can actually stick to. That’s exactly what we do inside Market Like a Tog: Your photographer marketing accountability membership. A place where you always know what to post, what to work on, and how to stay visible enough to keep booking. Every month inside MLAT you get: ✔ A plug-and-play monthly marketing plan ✔ Done-for-you marketing templates & systems ✔ Live group coaching with Brooke ✔ Slack accountability + community ✔ Monthly workshop/training Come join us inside Market Like a Tog and let’s build momentum together.
Feb 3, 2022 · 25 min
Ep. 174 | Taxes 101 for Photographers
Let's talk about taxes, baby! In this episode, we are covering everything you need to know to prepare for taxes! Here are some of the topics we cover: -what to file as -income/expenses -bookkeeping and tracking -paying quarterly vs yearly -tax percentages -paying yourself I hope today's episode helps you tremendously! Loving this podcast? Come join us in the NEW Photographer Community on Facebook. From Broke to Booked Blueprint BMC Marketing Academy Tax Expense Categories: Advertising + Marketing (anything that gives you visibility) Auto/Car Expenses (ask your CPA on this one!) Bank Service Charges + Fees Business Development (courses, mentorships, etc) Charity/Giving Client Closet Client Gifts (thank you cards, gifts, etc) Contractors (assistants, social media managers, etc) Dues + Subscriptions (anything NON-SOFTWARE RELATED) Gas (only if applicable) Licensing + Fees (LLC, etc) Meals + Entertainment Office Supplies (business planner, pens, calendars, SD cards, etc) Photography Equipment (lenses, camera, batteries, chargers, cords) Prints/Products (what YOU paid for costs of goods) Processing Fees (paypal, venmo, square, etc) Props Professional Services (tax preparation) Shipping/Freight/Delivery/Postage Software + Subscriptions (adobe, flodesk, Gsuite, Pixieset, etc) Travel + Mileage Tolls + Parking (only related to session use!) Utilities (internet, phone, etc) _________________________________________________________ Can I be your big photographer sis for a second? You do not need another saved post, random marketing tip, or strategy you’ll forget by tomorrow. What you need is consistency, support, and a simple plan you can actually stick to. That’s exactly what we do inside Market Like a Tog: Your photographer marketing accountability membership. A place where you always know what to post, what to work on, and how to stay visible enough to keep booking. Every month inside MLAT you get: ✔ A plug-and-play monthly marketing plan ✔ Done-for-you marketing templates & systems ✔ Live group coaching with Brooke ✔ Slack accountability + community ✔ Monthly workshop/training Come join us inside Market Like a Tog and let’s build momentum together.
Feb 1, 2022 · 37 min
Ep. 173 | Faith-Filled Business Series: How Leave a Legacy with Your Business with Michelle Hiatt
We are kicking off a brand new series this month airing on TUESDAYS called the Faith-Filled Business Series. In this series, I am speaking with 4 women who are sharing incredible insight and value on how they partner with God in their life and businesses. My first guest is Michelle Hiatt who is a wife of 17 years, a homeschooling mama of 5, and an entrepreneur in Orlando, Florida. She loves bringing a Biblical perspective to day to day life through her conversations on The Nourishing Mompreneur Podcast. She truly believes that THE most important work you will ever do is within the walls of your home and helps busy mamas expand their vision by connecting the work of their hands with their influence at home so they can leave a lasting legacy through the next generation. Key Bible Verses: “The heart of man plans his way, but the LORD establishes his steps.” Proverbs 16:9 In the same way, let your good deeds shine out for all to see, so that everyone will praise your heavenly Father. Matthew 5:16 "But seek first the kingdom of God and his righteousness, and all these things will be added to you." Matthew 6:33 Connect with Michelle Loving this podcast? Come join us in the NEW Photographer Community on Facebook. _________________________________________________________ Can I be your big photographer sis for a second? You do not need another saved post, random marketing tip, or strategy you’ll forget by tomorrow. What you need is consistency, support, and a simple plan you can actually stick to. That’s exactly what we do inside Market Like a Tog: Your photographer marketing accountability membership. A place where you always know what to post, what to work on, and how to stay visible enough to keep booking. Every month inside MLAT you get: ✔ A plug-and-play monthly marketing plan ✔ Done-for-you marketing templates & systems ✔ Live group coaching with Brooke ✔ Slack accountability + community ✔ Monthly workshop/training Come join us inside Market Like a Tog and let’s build momentum together.
Jan 31, 2022 · 1 hr 3 min
Ep. 172 | Why I Removed My Breast Implants + Recovery Update
Today's episode is a little different than usual. I am getting personal and vulnerable in today's conversation as I speak out about my battle with breast implant illness (BII) and my surgery recovery. Symptoms I had with implants: -anxiety -fatigue -brain fog -joint + muscle pain -difficulty concentrating -tingling and numb limbs -difficulty swallowing -random food allergies -headaches -dry skin + hair -recurrent illnesses -candida/yeast infections -acne -sharp pains -swollen + tender lymph nodes -inflammation -heart palpitations -IBS -shortness of breath Symptoms I still am experiencing or lingering: -IBS -occasional fatigue -acne (improving!) Loving this podcast? Come join us in the NEW Photographer Community on Facebook. _________________________________________________________ Can I be your big photographer sis for a second? You do not need another saved post, random marketing tip, or strategy you’ll forget by tomorrow. What you need is consistency, support, and a simple plan you can actually stick to. That’s exactly what we do inside Market Like a Tog: Your photographer marketing accountability membership. A place where you always know what to post, what to work on, and how to stay visible enough to keep booking. Every month inside MLAT you get: ✔ A plug-and-play monthly marketing plan ✔ Done-for-you marketing templates & systems ✔ Live group coaching with Brooke ✔ Slack accountability + community ✔ Monthly workshop/training Come join us inside Market Like a Tog and let’s build momentum together.
Jan 27, 2022 · 35 min
Ep. 171 | When Are You Ready to Charge Premium Prices?
How do you know if you are ready to increase your prices? When are you ready to charge those "premium" prices? On today's episode I brought on a former podcast guest and friend of mine, Tavia Redburn. We are dishing out this concept of determining what stage of business you are in: Portfolio vs. Growth. It's a goooood one and you don't want to miss it! Connect with Tavia: Instagram Website Loving this podcast? Come join us in the NEW Photographer Community on Facebook. From Broke to Booked Blueprint BMC Marketing Academy _________________________________________________________ Can I be your big photographer sis for a second? You do not need another saved post, random marketing tip, or strategy you’ll forget by tomorrow. What you need is consistency, support, and a simple plan you can actually stick to. That’s exactly what we do inside Market Like a Tog: Your photographer marketing accountability membership. A place where you always know what to post, what to work on, and how to stay visible enough to keep booking. Every month inside MLAT you get: ✔ A plug-and-play monthly marketing plan ✔ Done-for-you marketing templates & systems ✔ Live group coaching with Brooke ✔ Slack accountability + community ✔ Monthly workshop/training Come join us inside Market Like a Tog and let’s build momentum together.
Jan 20, 2022 · 17 min
Ep. 170 | Types of Photography Business Models: Which One is For You?
Today's episode we are diving into the different types of photography business models and how to decide which one is right for you. Loving this podcast? Come join us in the NEW Photographer Community on Facebook. From Broke to Booked Blueprint BMC Marketing Academy _________________________________________________________ Can I be your big photographer sis for a second? You do not need another saved post, random marketing tip, or strategy you’ll forget by tomorrow. What you need is consistency, support, and a simple plan you can actually stick to. That’s exactly what we do inside Market Like a Tog: Your photographer marketing accountability membership. A place where you always know what to post, what to work on, and how to stay visible enough to keep booking. Every month inside MLAT you get: ✔ A plug-and-play monthly marketing plan ✔ Done-for-you marketing templates & systems ✔ Live group coaching with Brooke ✔ Slack accountability + community ✔ Monthly workshop/training Come join us inside Market Like a Tog and let’s build momentum together.
Jan 13, 2022 · 30 min
Ep. 169 | How to Optimize Your Website for More Clients with Karima Creative
Today's episode is a JUICY one! I brought on my designer and friend, Karima from Karima Creative to help us optimize our websites so we can covert more clients. Some topics we cover are: -implementing SEO -uploading the correct size of your images -cleaning up your website - what stays and what goes! -what to work on during your slower season Connect with Karima: Instagram Website Check out my new website Karima designed and then run over and hire her! Tell her I sent you! https://brookejefferson.com/ Loving this podcast? Come join us in the NEW Photographer Community on Facebook. From Broke to Booked Blueprint BMC Marketing Academy _________________________________________________________ Can I be your big photographer sis for a second? You do not need another saved post, random marketing tip, or strategy you’ll forget by tomorrow. What you need is consistency, support, and a simple plan you can actually stick to. That’s exactly what we do inside Market Like a Tog: Your photographer marketing accountability membership. A place where you always know what to post, what to work on, and how to stay visible enough to keep booking. Every month inside MLAT you get: ✔ A plug-and-play monthly marketing plan ✔ Done-for-you marketing templates & systems ✔ Live group coaching with Brooke ✔ Slack accountability + community ✔ Monthly workshop/training Come join us inside Market Like a Tog and let’s build momentum together.
Jan 6, 2022 · 35 min
Ep. 168 | New Year, Better Business - Get Your Business in Order!
Happy New Year! We made it to 2022! In this episode, we are talking about how to set yourself up for a successful year and how to get your business in order so you have the capacity to take on clients. Some topics we cover are: -finance and budgeting -planning your year and marketing plan -Backend Business Challenge -organizing your business -and more... Links mentioned in the episode: Business Budget Episode Loving this podcast? Come join us in the NEW Photographer Community on Facebook. From Broke to Booked Blueprint BMC Marketing Academy _________________________________________________________ Can I be your big photographer sis for a second? You do not need another saved post, random marketing tip, or strategy you’ll forget by tomorrow. What you need is consistency, support, and a simple plan you can actually stick to. That’s exactly what we do inside Market Like a Tog: Your photographer marketing accountability membership. A place where you always know what to post, what to work on, and how to stay visible enough to keep booking. Every month inside MLAT you get: ✔ A plug-and-play monthly marketing plan ✔ Done-for-you marketing templates & systems ✔ Live group coaching with Brooke ✔ Slack accountability + community ✔ Monthly workshop/training Come join us inside Market Like a Tog and let’s build momentum together.
Dec 30, 2021 · 34 min
Ep. 166 | Goal Setting + End of Year Review
Today on the Book More Clients Photography Podcast, we're focusing on our end of year review and goal setting for 2022. In this episode we're going to be reflecting on business and life this year and be planning ahead for next year. You will need an uninterrupted hour to complete the exercise we are walking through today. Let's dive in! Join the From Broke to Booked Blueprint Loving this podcast? Come join us in the NEW Photographer Community on Facebook. _________________________________________________________ Can I be your big photographer sis for a second? You do not need another saved post, random marketing tip, or strategy you’ll forget by tomorrow. What you need is consistency, support, and a simple plan you can actually stick to. That’s exactly what we do inside Market Like a Tog: Your photographer marketing accountability membership. A place where you always know what to post, what to work on, and how to stay visible enough to keep booking. Every month inside MLAT you get: ✔ A plug-and-play monthly marketing plan ✔ Done-for-you marketing templates & systems ✔ Live group coaching with Brooke ✔ Slack accountability + community ✔ Monthly workshop/training Come join us inside Market Like a Tog and let’s build momentum together.
Dec 23, 2021 · 45 min
Ep. 165 | Client Experience Workshop: Map Out Your Client Journey
Today on the Book More Clients Photography Podcast, I will be talking all about client experience. We are going to cover the most important building blocks of a client experience: -Communication -Trust -Expectations Tune in to hear how to create a great client experience and why it's so important! Join the From Broke to Booked Blueprint Loving this podcast? Come join us in the NEW Photographer Community on Facebook. _________________________________________________________ Can I be your big photographer sis for a second? You do not need another saved post, random marketing tip, or strategy you’ll forget by tomorrow. What you need is consistency, support, and a simple plan you can actually stick to. That’s exactly what we do inside Market Like a Tog: Your photographer marketing accountability membership. A place where you always know what to post, what to work on, and how to stay visible enough to keep booking. Every month inside MLAT you get: ✔ A plug-and-play monthly marketing plan ✔ Done-for-you marketing templates & systems ✔ Live group coaching with Brooke ✔ Slack accountability + community ✔ Monthly workshop/training Come join us inside Market Like a Tog and let’s build momentum together.
Dec 16, 2021 · 31 min
Ep. 164 | How to Deal with Difficult Clients + Situations
Today on the Book More Clients Photography Podcast, we are talking about how to deal with difficult clients and situations. Get ready, because I am answering your questions on how to deal with these situations, what to say, and how to respond. Join the From Broke to Booked Blueprint Loving this podcast? Come join us in the NEW Photographer Community on Facebook. _________________________________________________________ Can I be your big photographer sis for a second? You do not need another saved post, random marketing tip, or strategy you’ll forget by tomorrow. What you need is consistency, support, and a simple plan you can actually stick to. That’s exactly what we do inside Market Like a Tog: Your photographer marketing accountability membership. A place where you always know what to post, what to work on, and how to stay visible enough to keep booking. Every month inside MLAT you get: ✔ A plug-and-play monthly marketing plan ✔ Done-for-you marketing templates & systems ✔ Live group coaching with Brooke ✔ Slack accountability + community ✔ Monthly workshop/training Come join us inside Market Like a Tog and let’s build momentum together.
Dec 9, 2021 · 33 min
Ep. 163 | Are Giveaways a Successful Business Building Tool?
Today on the Book More Clients Photography Podcast, I tackle a huge topic, GIVEAWAYS! Tune in to hear where I stand on giveaways and if it's something that you should continue to do in your photography business. Loving this podcast? Come join us in the NEW Photographer Community on Facebook. _________________________________________________________ Can I be your big photographer sis for a second? You do not need another saved post, random marketing tip, or strategy you’ll forget by tomorrow. What you need is consistency, support, and a simple plan you can actually stick to. That’s exactly what we do inside Market Like a Tog: Your photographer marketing accountability membership. A place where you always know what to post, what to work on, and how to stay visible enough to keep booking. Every month inside MLAT you get: ✔ A plug-and-play monthly marketing plan ✔ Done-for-you marketing templates & systems ✔ Live group coaching with Brooke ✔ Slack accountability + community ✔ Monthly workshop/training Come join us inside Market Like a Tog and let’s build momentum together.
Dec 2, 2021 · 18 min
Ep. 162 | What to Do During Your Slow Season
Today on the Book More Clients Photography Podcast, I am bringing you an annual episode to help you know what to do when you find yourself experiencing a 'slow season.' We are discussing: -How to prepare for a slower season -How to continue to bring revenue into your business during the slow months -What tasks you should be doing while in your slower season Connect with Brooke on Instagram Loving this podcast? Come join us in the NEW Photographer Community on Facebook. _________________________________________________________ Can I be your big photographer sis for a second? You do not need another saved post, random marketing tip, or strategy you’ll forget by tomorrow. What you need is consistency, support, and a simple plan you can actually stick to. That’s exactly what we do inside Market Like a Tog: Your photographer marketing accountability membership. A place where you always know what to post, what to work on, and how to stay visible enough to keep booking. Every month inside MLAT you get: ✔ A plug-and-play monthly marketing plan ✔ Done-for-you marketing templates & systems ✔ Live group coaching with Brooke ✔ Slack accountability + community ✔ Monthly workshop/training Come join us inside Market Like a Tog and let’s build momentum together.
Nov 25, 2021 · 24 min
Ep. 161 | How to Implement Rest in Your Business
Today on the Book More Clients Photography Podcast, we're going to talk all about how to implement rest in your business, and more specifically, how to do that on a faith based level. Tune in to hear about the journey I took to finding the balance I needed when implementing rest and how it could help each one of you as well! Connect with Brooke on Instagram Loving this podcast? Come join us in the NEW Photographer Community on Facebook. _________________________________________________________ Can I be your big photographer sis for a second? You do not need another saved post, random marketing tip, or strategy you’ll forget by tomorrow. What you need is consistency, support, and a simple plan you can actually stick to. That’s exactly what we do inside Market Like a Tog: Your photographer marketing accountability membership. A place where you always know what to post, what to work on, and how to stay visible enough to keep booking. Every month inside MLAT you get: ✔ A plug-and-play monthly marketing plan ✔ Done-for-you marketing templates & systems ✔ Live group coaching with Brooke ✔ Slack accountability + community ✔ Monthly workshop/training Come join us inside Market Like a Tog and let’s build momentum together.
Nov 18, 2021 · 13 min
Ep. 160 | Stop Relying on Your Contract + Communicate
Today on the Book More Clients Photography Podcast, we are discussing why you should stop relying on your contract to be the primary source of communication with your clients. I see this all the time. Photography Facebook groups are filled with posts of photographers posting "Can you believe my client did this even though my contract says not to?" Tune in and see why you need to stop relying on your contract as the main method of communication and what to do instead. Join the From Broke to Booked Blueprint Loving this podcast? Come join us in the NEW Photographer Community on Facebook. _________________________________________________________ Can I be your big photographer sis for a second? You do not need another saved post, random marketing tip, or strategy you’ll forget by tomorrow. What you need is consistency, support, and a simple plan you can actually stick to. That’s exactly what we do inside Market Like a Tog: Your photographer marketing accountability membership. A place where you always know what to post, what to work on, and how to stay visible enough to keep booking. Every month inside MLAT you get: ✔ A plug-and-play monthly marketing plan ✔ Done-for-you marketing templates & systems ✔ Live group coaching with Brooke ✔ Slack accountability + community ✔ Monthly workshop/training Come join us inside Market Like a Tog and let’s build momentum together.
Nov 11, 2021 · 23 min
Ep. 159 | How Amber Went From Broke to Fully Booked
Today on the Book More Clients Photography Podcast, I have special guest Amber McCarty from my From Broke to Booked Blueprint program. She is going to tell you how she went from simply photographing her kids to running a successful, fully booked out photography business. Tune in to hear her struggles, accomplishments, and how she went from broke to fully booked and earned her investment back in 3 months. Loving this podcast? Come join us in the NEW Photographer Community on Facebook. Join the From Broke to Booked Blueprint _________________________________________________________ Can I be your big photographer sis for a second? You do not need another saved post, random marketing tip, or strategy you’ll forget by tomorrow. What you need is consistency, support, and a simple plan you can actually stick to. That’s exactly what we do inside Market Like a Tog: Your photographer marketing accountability membership. A place where you always know what to post, what to work on, and how to stay visible enough to keep booking. Every month inside MLAT you get: ✔ A plug-and-play monthly marketing plan ✔ Done-for-you marketing templates & systems ✔ Live group coaching with Brooke ✔ Slack accountability + community ✔ Monthly workshop/training Come join us inside Market Like a Tog and let’s build momentum together.
Nov 4, 2021 · 21 min
Ep. 158 | Do You Have a Marketing Problem? Let's Debunk This!
Today on the Book More Clients Photography Podcast, we are tackling a very popular question: Do you have a marketing problem? I see it all the time in the Facebook group threads, Instagram DMS, and emails. You want someone to teach you marketing. But do you actually have a marketing problem? It's not necessarily that you have a marketing or an editing problem, it's that you don't even have the foundation to get the right eyeballs in your business. Tune in and let's find out if you truly have a marketing problem. Join the From Broke to Booked Blueprint Loving this podcast? Come join us in the NEW Photographer Community on Facebook. _________________________________________________________ Can I be your big photographer sis for a second? You do not need another saved post, random marketing tip, or strategy you’ll forget by tomorrow. What you need is consistency, support, and a simple plan you can actually stick to. That’s exactly what we do inside Market Like a Tog: Your photographer marketing accountability membership. A place where you always know what to post, what to work on, and how to stay visible enough to keep booking. Every month inside MLAT you get: ✔ A plug-and-play monthly marketing plan ✔ Done-for-you marketing templates & systems ✔ Live group coaching with Brooke ✔ Slack accountability + community ✔ Monthly workshop/training Come join us inside Market Like a Tog and let’s build momentum together.
Oct 28, 2021 · 25 min
Ep. 157 | 3 Tips for a Smoother Session
Do you struggle feeing like YOU are in control once the session starts? I've been there. Today I'm sharing my tips to stay in control and ensure a smooth session. Here are a few of the things we discuss: - Preparing your client BEFORE their session - Setting expectations - Posing and prompting Join the From Broke to Booked Blueprint: https://brookejefferson.com/blueprintprogram Loving this podcast? Come join us in the NEW Photographer Community on Facebook. _________________________________________________________ Can I be your big photographer sis for a second? You do not need another saved post, random marketing tip, or strategy you’ll forget by tomorrow. What you need is consistency, support, and a simple plan you can actually stick to. That’s exactly what we do inside Market Like a Tog: Your photographer marketing accountability membership. A place where you always know what to post, what to work on, and how to stay visible enough to keep booking. Every month inside MLAT you get: ✔ A plug-and-play monthly marketing plan ✔ Done-for-you marketing templates & systems ✔ Live group coaching with Brooke ✔ Slack accountability + community ✔ Monthly workshop/training Come join us inside Market Like a Tog and let’s build momentum together.
Oct 21, 2021 · 13 min
Ep. 156 | Is Your Client Process Too Complicated?
Is your client process too complicated? Are you serving or tripping up your clients in your communication methods, guides, and other prep materials? I sure was! Let's figure out how to simplify and streamline your process so you can truly serve your clients. Loving this podcast? Come join us in the NEW Photographer Community on Facebook. _________________________________________________________ Can I be your big photographer sis for a second? You do not need another saved post, random marketing tip, or strategy you’ll forget by tomorrow. What you need is consistency, support, and a simple plan you can actually stick to. That’s exactly what we do inside Market Like a Tog: Your photographer marketing accountability membership. A place where you always know what to post, what to work on, and how to stay visible enough to keep booking. Every month inside MLAT you get: ✔ A plug-and-play monthly marketing plan ✔ Done-for-you marketing templates & systems ✔ Live group coaching with Brooke ✔ Slack accountability + community ✔ Monthly workshop/training Come join us inside Market Like a Tog and let’s build momentum together.