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Agile Localization

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Welcome to The Agile Localization Podcast by Crowdin, the go-to resource for professionals managing multilingual content in fast-paced tech environments. In each episode, we dive deep into localization strategies, cutting-edge solutions, and real-world case studies.

Whether you're a Localization Manager, Product Manager, or simply navigating the complexities of managing ever-evolving digital products, you'll find practical insights and actionable strategies to streamline your workflows and keep your content agile.

The Agile Localization Podcast is brought to you by Crowdin, an AI-powered localization software tool. Request a free demo at crowdin.com/demo-request

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#47
Wednesday · 29 min
Why Healthcare Is the Future of Language Services
Fluency gets you in the door, but cultural understanding is what earns trust, and that applies to leadership and sales just as much as translation. In this episode of The Agile Localization Podcast, host Stefan Huyghe sits down with Sean Hopwood, Founder and CEO of Day Translations, to talk about how speaking seven languages shaped his leadership style, what it took to build a remote language company back in 2007, and why healthcare is the industry he’s betting on next. The views, thoughts, and
#46
October 14 · 25 min
Mastering Intelligence-as-a-Utility with Anne-Maj van der Meer
In this episode of The Agile Localization Podcast, host Stefan Huyghe sits down with Anne-Maj van der Meer, Head of Growth at TAUS, to preview the TAUS conference in Vancouver: The Art of Mastering Intelligence-as-a-Utility, which runs alongside LocWorld as part of the first Vancouver Localization Week. The views, thoughts, and opinions expressed in this podcast are solely that of the speaker and do not reflect the views, opinions, policies, or position of Crowdin.
#45
October 8 · 33 min
LocWorld’s Next Chapter with Renato Beninatto
In this episode of The Agile Localization Podcast, host Stefan Huyghe sits down with Renato Beninatto, now at the helm of LocWorld after acquiring the company from Ulrich Henes and Donna Parrish, to share his vision for the industry’s longest-running localization conference, LocWorld56 Vancouver: From Chaos to Order. The views, thoughts, and opinions expressed in this podcast are solely that of the speaker and do not reflect the views, opinions, policies, or position of Crowdin.
#44
October 6 · 33 min
How Kahoot! Localizes for Everyone
Kahoot! is a global learning and engagement platform that serves an unusually wide range of audiences across 22 languages, on top of more than 60 million public user-generated games. In this episode of The Agile Localization Podcast, host Stefan Huyghe sits down with Maria Saez and Gabriele Spiteri to share the frameworks, trade-offs, and hard-won lessons behind localizing a product that is simultaneously an e-learning tool and a live game experience. The views, thoughts, and opinions expressed
#43
September 16 · 30 min
Why AI Is Rewriting the Rules of Technical Writing
Documentation and localization aren’t separate functions. They’re interconnected systems that determine how global customers experience your product, and treating them as siloed departments leaves significant value on the table. In this episode of The Agile Localization Podcast, host Stefan Huyghe sits down with Yaakov Simon, Documentation Manager at Cato Networks, to dive into how technical documentation is being reshaped in the age of AI. The views, thoughts, and opinions expressed in this po
#42
September 2 · 28 min
The Localization Mistakes the Security Industry Can’t Afford with Olena Azanova
In this episode of The Agile Localization Podcast, host Stefan Huyghe sits down with Olena Azanova, Localization Team Lead at Ajax Systems, to dive into how localization shapes user trust and safety in hardware security products across regulated markets. The views, thoughts, and opinions expressed in this podcast are solely that of the speaker and do not reflect the views, opinions, policies, or position of Crowdin.
#41
August 19 · 27 min
Translation Is Declining. What Comes Next?
In this episode of The Agile Localization Podcast, host Stefan Huyghe sits down with Florian Faes, Managing Director at Slator, to discuss the rapidly transforming language industry ahead of SlatorCon San Francisco (September 3, 2026).
#40
August 5 · 28 min
The Real Price of Ignoring Video in Localization with Stefani Vieira
In this episode of The Agile Localization Podcast, host Stefan Huyghe sits down with Stefani Vieira, Product Manager at Cult Extensions, specializing in multilingual content automation and creative production workflows, to explore how modern video localization can escape fragile manual processes and integrate seamlessly into the broader localization ecosystem.
#39
July 22 · 29 min
AI Translation Costs and Localization Strategy with Matt Grotenstein
Why does localization continue to be treated as a cost center rather than a revenue driver? In this episode of The Agile Localization Podcast, Stefan Huyghe sits down with Matt Grotenstein, VP of North America at GTE Localize. They unpack the friction between global buyers and vendors, and the real price of cutting corners.
#38
July 8 · 35 min
Why Terminology Is the Most Invisible and Essential Job in Localization
In this episode of The Agile Localization Podcast, host Stefan Huyghe is joined by Rita Prazeres Gonçalves, a Terminology Expert and Founder of The Language Worker, to share why terminology, one of the most critical yet invisible disciplines in localization, is finally getting the attention it deserves.
#37
June 24 · 25 min
How Technical Writers Are Becoming Localization’s Secret Weapon
In this episode of The Agile Localization Podcast, host Stefan Huyghe is joined by Ian Cowley, Technical Writer at Salto, to discuss the often-overlooked role technical writers play in the localization lifecycle.
#36
June 10 · 25 min
10 Million Words, Zero Escalations: Effective Retail Localization with Aydin Gür
In this episode of The Agile Localization Podcast, host Stefan Huyghe is joined by Aydin Gür, an Apple Retail Globalization Editor for the Turkish market, to discuss what in-store audits reveal that dashboards can’t, how a perfectly translated survey string once triggered a social media crisis, and why his team has maintained zero escalations since 2018.
#35
May 27 · 32 min
Why Technical Writing and Localization Must Work Side by Side with Rutva Safi
In this episode of The Agile Localization Podcast, host Stefan Huyghe is joined by Rutva Safi, Senior Technical Writer at Gantner India, to discuss how technical writing and localization must work in parallel to deliver scalable, globally consistent products. Talk to an expert: https://crowdin.info/4avcwKU
#34
May 13 · 29 min
How Turo’s Product Ops Scales Localization with AI
In this episode of The Agile Localization Podcast, host Stefan Huyghe is joined by Gideon Hod, Director of Product Operations at Turo, to share how localization fits inside a product ops function at a global car-sharing marketplace. Talk to an expert: https://crowdin.info/4avcwKU
#33
April 22 · 33 min
Killing the Per-Word Model: Diego Cresceri on Reinventing Localization Value
Talk to an expert: https://crowdin.info/4avcwKU In this episode of The Agile Localization Podcast, host Stefan Huyghe is joined by Diego Cresceri, the Founder and CEO of Creative Words, to unpack one of the industry’s most uncomfortable conversations: what happens when the per-word pricing model no longer reflects the value LSPs deliver.
#32
April 8 · 29 min
Rethinking Localization in Game Design with Mewen Page
In this episode of The Agile Localization Podcast, host Stefan Huyghe is joined by Mewen Page, Lead Gameplay Programmer at Hypixel Studios, to discuss the intersection of game design and localization in the development of Hytale. Talk to an expert: https://crowdin.com/demo-request?utm_source=podcast&utm_medium=show-notes&utm_campaign=the-agile-localization-podcast-ep32 Try Crowdin: https://l.crowdin.com/bqh2qNj?utm_source=podcast&utm_medium=show-notes&utm_campaign=the-agile-localization-podcast
#31
March 25 · 29 min
What TMS Vendors Need to Rethink in the AI Era with Jourik Ciesielski
In this episode of The Agile Localization Podcast, host Stefan Huyghe is joined by Jourik Ciesielski, Chief Technology Officer at ELAN Languages, for a sharp, forward-looking conversation on the changing role of translation management systems in the AI era. Talk to an expert: https://crowdin.com/demo-request?utm_source=podcast&utm_medium=show-notes&utm_campaign=the-agile-localization-podcast-ep31 Try Crowdin: https://l.crowdin.com/bqh2qNj?utm_source=podcast&utm_medium=show-notes&utm_campaign=th
#30
March 11 · 29 min
AI-First Localization in a Regulated 24/7 Business with Putri Kumala and Arshaad Mohiadeen
In this episode of The Agile Localization Podcast, host Stefan Huyghe is joined by Putri Kumala and Arshaad Mohiadeen of Deriv to discuss how their team moved to fully automated, AI-driven translation workflows across 20+ languages without losing control of quality, brand, or compliance. Talk to an expert: https://crowdin.com/demo-request?utm_source=podcast&utm_medium=show-notes&utm_campaign=the-agile-localization-podcast-ep30 Try Crowdin: https://l.crowdin.com/bqh2qNj?utm_source=podcast&utm_me
#29
February 25 · 30 min
Designing AI-Powered Localization That Actually Scales with Nicola Calabrese
In this episode of The Agile Localization Podcast, host Stefan Huyghe is joined by Nicola Calabrese, the Founder of Undertow, to dive into how B2B SaaS companies can build structured, scalable localization programs powered by AI. Talk to an expert: https://crowdin.com/demo-request?utm_source=podcast&utm_medium=show-notes&utm_campaign=the-agile-localization-podcast-ep29 Try Crowdin: https://l.crowdin.com/bqh2qNj?utm_source=podcast&utm_medium=show-notes&utm_campaign=the-agile-localization-podcast
#28
February 11 · 26 min
How Poor Localization Breaks UX with Szymon Metkowski
In this episode of The Agile Localization Podcast, host Stefan Huyghe is joined by Szymon Metkowski, the Language and UX Consultant at Metkowski translations, to discuss what UX-aware localization really looks like in practice, including why microcopy can make or break first impressions, how UI constraints collide with grammar and culture, and why bringing linguists into the design phase prevents broken layouts, awkward phrasing, and costly retrofits later. Talk to an expert: https://crowdin.co

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