WHAT THE TRUCK?!?

Ireland’s Insight

February 4 · 45 min
0:00-45:31

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On this episode of WHAT THE TRUCK?!?, Malcolm is joined by Rob Carpenter, Frankie Bates, and Diarmaid O Connor for a wide-ranging conversation on the forces shaping freight in 2026.

Rob Carpenter dives into trucking’s biggest pressure points, including the driver shortage debate, freight fraud, market accountability, and where trucking, brokers, and shippers are headed next. Then, broadcasting from across the pond, Frankie Bates and Diarmaid O Connor of Prodensus break down why so many U.S. multinationals are centralizing freight procurement in Ireland, why RFPs are still painfully inefficient, and how AI is transforming — and challenging — freight decision-making.

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