BusinessEntrepreneurshipMarketing

Wanting In Public

Xanthe Appleyard + Kaitlyn Kessler

While you’re growing a business in the online space, there’s so much fear wrapped up in claiming goals (because you might not reach them!), sharing dreams (because what if they don’t come true?!) and letting the world see you at your most vulnerable: asking for what you want.

Hosted by Kaitlyn Kessler + Xanthe Appleyard, best friends, business partners, and women who want for A LOT – from money, to fame, to family — we’ll meet you here weekly with methods + mindsets for shamelessly going after everything we desire, alongside the strategies we’re using to share the journey with the world.

This isn’t just another podcast to help you grow your business or manifest your dream life — it’s an open-ended conversation about the courage it takes to be seen striving for a future that you can’t guarantee.

Will we get what we want? We have no fucking idea. But that's the fun part, isn't it?

Play

Open in

20 episodes
Avg 1 hr 24 min
English

Episodes 20

Newest Oldest Longest

All20 Unplayed20 In progress0 Played0

July 31 · 1 hr 23 min
Wanting For August
Oh hiii, last episode of the season!!!! We’re reviewing our July Want Lists and setting goals for August, with a lot of fun discussions around why online trends are so enticing (cough cough! butter yellow!), how to move through resistance around creating certain types of content, and navigating the discomfort and uncertainty that comes from an identity shift. If you’ve ever felt like your inherent knowledge, insight, or lived experience isn’t valuable enough to get paid for, you’re gonna love that part. PS. We’re stepping back from the pod for the month of August and will be back in September to update you on whatever comes next! LOVE YOUUU. Don’t forget to download our free Desire Dash below! ↓ DOWNLOAD THE DESIRE DASH Join us in Spain at our week-long retreat (and get a year of coaching and community support, too)! Learn more at cheerstoyournextchapter.com. Connect with Xanthe on Instagram: instagram.com/xanthe.appleyard Connect with Kaitlyn on Instagram: instagram.com/kaitlynskessler See you next week!!
July 24 · 1 hr 21 min
Wanting to Create Lifestyle Content Without Confusing People
Oh, the age old question: if I post what I actually WANT, will people still understand what I’m selling?! We dig into this in our conversation today, plus some strategies for getting more specific with the way you support your people through your posts, andddd a super juicy listener-submitted question re: how to stop needing external validation to find momentum and enjoyment in your work. PS. next week is our last episode before we go on a summer break, so if you want us to answer one of your questions ASAP, drop it below! ↓ https://form.typeform.com/to/s5hsLuoI Don’t forget to download our free Desire Dash below! ↓ DOWNLOAD THE DESIRE DASH Join us in Spain at our week-long retreat (and get a year of coaching and community support, too)! Learn more at cheerstoyournextchapter.com. Connect with Xanthe on Instagram: instagram.com/xanthe.appleyard Connect with Kaitlyn on Instagram: instagram.com/kaitlynskessler See you next week!!
July 17 · 1 hr 32 min
Wanting Sales to Feel Sexier
Hiii, are you selling something right now or do you plan to sell something, like, ever? Do you hope that it sells super easily and you meet your targets and you enjoy the shit out of the entire process? Ok, cool. Us too. In today’s episode, we talk about systems to support being more accountable to sales (especially in IG Stories) and how to establish a ritual around selling to call in bigger sales numbers. We also support a listener with understanding why their core offer hasn’t been selling (and whether it’s time to pivot their business or add a new offer in as a result). HOPE YOU LOVE IT!!! Remember you can ask us anythingggg using the form below!! ↓ https://form.typeform.com/to/s5hsLuoI Don’t forget to download our free Desire Dash below! ↓ DOWNLOAD THE DESIRE DASH Join us in Spain at our week-long retreat (and get a year of coaching and community support, too)! Learn more at cheerstoyournextchapter.com. Connect with Xanthe on Instagram: instagram.com/xanthe.appleyard Connect with Kaitlyn on Instagram: instagram.com/kaitlynskessler See you next week!!
July 10 · 1 hr 36 min
Wanting New Content Themes and No Loser Energy
Today’s ep addresses three major questions: how to tell the difference between necessary evolution and distraction, how to create content that shows your full spectrum of personality, and how to get your spark back after a tough business season. Learn how Xanthe’s evolving her content strategy without getting sucked into distracted energy, how Kaitlyn will be bringing more humour into her solo pod, and how a listener will find confidence showing up again after a difficult season of client relationships and low sales. Remember you can ask us anythingggg using the form below!! ↓ https://form.typeform.com/to/s5hsLuoI Don’t forget to download our free Desire Dash below! ↓ DOWNLOAD THE DESIRE DASH Join us in Spain at our week-long retreat (and get a year of coaching and community support, too)! Learn more at cheerstoyournextchapter.com. Connect with Xanthe on Instagram: instagram.com/xanthe.appleyard Connect with Kaitlyn on Instagram: instagram.com/kaitlynskessler See you next week!!
July 3 · 1 hr 23 min
Wanting for July
Not your average want list episode! Alongside sharing our goals for this month and reviewing June’s, we also have a really vulnerable (but necessary!) conversation about how physical insecurities can affect content creation, explore ways to feel sexier (and how that ripples into everything, worthiness-wise!), and also discuss when spending money can lead to expansion vs. when it’s just stalling. We also answer a listener submitted question about how to JUST START a project they’ve been stewing on! To submit your own question for us to answer on the pod, head to the form below!! ↓ https://form.typeform.com/to/s5hsLuoI Don’t forget to download our free Desire Dash below! ↓ DOWNLOAD THE DESIRE DASH Join us in Spain at our week-long retreat (and get a year of coaching and community support, too)! Learn more at cheerstoyournextchapter.com. Connect with Xanthe on Instagram: instagram.com/xanthe.appleyard Connect with Kaitlyn on Instagram: instagram.com/kaitlynskessler See you next week!!
June 26 · 1 hr 23 min
Wanting to Pivot Your Audience and Grow Your Offers
A packed episode!! Xanthe speaks on how she’s maintaining her upward spiral and shifting her state when things start to feel crunchy, and speaks to how she dramatically changed her mind on creating IG carousels by making one simple change to the process. Kaitlyn gives insight into how we can grow our offers (and income!!) by changing the way we view goal-setting, and debunks myths around manifestation being a passive practice. Together, we support a listener with a question about how to create offers for their dream audience when they feel like their online world is packed with peers who don’t “need” their work, having some super important discussions around how to create for the community you WANT (which may not be the one you have!). To submit your own question for us to answer on the pod, head to the form below!! ↓ https://form.typeform.com/to/s5hsLuoI Don’t forget to download our free Desire Dash below! ↓ DOWNLOAD THE DESIRE DASH Join us in Spain at our week-long retreat (and get a year of coaching and community support, too)! Learn more at cheerstoyournextchapter.com. Connect with Xanthe on Instagram: instagram.com/xanthe.appleyard Connect with Kaitlyn on Instagram: instagram.com/kaitlynskessler See you next week!!
June 19 · 1 hr 17 min
Wanting to Find Your Calling + Scale Your Income
We got two super juicy listener-submitted questions this week and today’s ep is JAM PACKED with value if you’re navigating a revenue plateau or feeling like you haven’t quite found your thing in this current season of life. We also share practices that are helping us move more quickly from thinking → doing, discuss newsletter strategy, and explore ways to stay accountable to our momentum even when energy shifts as menstruating humans!!! Don’t forget to download our free Desire Dash below! ↓ DOWNLOAD THE DESIRE DASH To get our support in an upcoming next episode, drop your question in the form below! ↓ https://form.typeform.com/to/s5hsLuoI Join us in Spain at our week-long retreat (and get a year of coaching and community support, too)! Learn more at cheerstoyournextchapter.com. Connect with Xanthe on Instagram: instagram.com/xanthe.appleyard Connect with Kaitlyn on Instagram: instagram.com/kaitlynskessler See you next week!!
June 12 · 1 hr 30 min
Wanting To Start Dreaming Big Again
Surprise, surprise… WE WANT MORE. Today’s episode is all about reclaiming an energy of optimism around goal-setting and committing to dreaming BIGGER for the back-half of 2026. We talk lots about money mindset (like the possibility vs. logic when it comes to finances, and navigating fear of financial success), when the dopamine of ~realizing things~ can hinder action, and how to start keeping the promises we make to ourselves. Don’t forget to download our free Desire Dash below! ↓ DOWNLOAD THE DESIRE DASH To get our support in an upcoming next episode, drop your question in the form below! ↓ https://form.typeform.com/to/s5hsLuoI Join us in Spain at our week-long retreat (and get a year of coaching and community support, too)! Learn more at cheerstoyournextchapter.com. Connect with Xanthe on Instagram: instagram.com/xanthe.appleyard Connect with Kaitlyn on Instagram: instagram.com/kaitlynskessler See you next week!!
June 5 · 1 hr 10 min
Wanting for June
It’ssss Want List time!! We’re reflecting on our May goals and sharing what we’re focusing on for the month ahead (and as always, sharing HOW we’re planning on getting it!). Some bigger themes include: social media boundaries (and standards!), rewriting beliefs to tell the story you want to live in, letting online disagreement inform your positioning, and practices to make creating feel more effortless. Don’t forget to create your Want List for June using our free Desire Dash below! ↓ DOWNLOAD THE DESIRE DASH To get our support in an upcoming next episode, drop your question in the form below! ↓ https://form.typeform.com/to/s5hsLuoI Join us in Spain at our week-long retreat (and get a year of coaching and community support, too)! Learn more at cheerstoyournextchapter.com. Connect with Xanthe on Instagram: instagram.com/xanthe.appleyard Connect with Kaitlyn on Instagram: instagram.com/kaitlynskessler See you next week!!
May 29 · 1 hr 21 min
Wanting Better B-Roll (Guest Episode with Olivia Bossert)
Eeee guest ep!! We’re so excited to sit down with Olivia, a Vogue photographer who has turned her skills behind the camera into supporting YOU in creating scroll-stopping content confidently and easily. During our chat, Olivia shares how to create content you’re proud of without succumbing to perfectionism, why simplifying your visuals is the key to online success, and alllll the ins and outs of the habits and routines that make up an It Girl’s creative process. We also get into a rich conversation about what content actually converts clients during a launch! If you’ve been wanting to post video content more consistently this conversation will give you everything you need to start hitting publish. TO CONNECT WITH OLIVIA ↓ It Girl Content: https://www.oliviabossert.com/it-girl-content it Girl B-Roll: https://www.oliviabossert.com/itgirl-broll Instagram: https://www.instagram.com/oliviabosser To get our support in an upcoming next episode, drop your question in the form below! ↓ https://form.typeform.com/to/s5hsLuoI Get our free Notion dash below! ↓ DOWNLOAD THE DESIRE DASH Join us in Spain at our week-long retreat (and get a year of coaching and community support, too)! Learn more at cheerstoyournextchapter.com. Connect with Xanthe on Instagram: instagram.com/xanthe.appleyard Connect with Kaitlyn on Instagram: instagram.com/kaitlynskessler See you next week!!
May 22 · 1 hr 14 min
Wanting Therapy and an OBM
Fresh off our respective trips, we reflect on the different ways we relate to routines and what our travels revealed about our structures at home (a convo you’ll love if you’ve been anxiously anticipating a shift in your schedule this summer!). In our coaching chats, Xanthe shares that she’s finally ready ask for help running her business, and we dig into some of the requirements (and hesitations!) we have for hiring support as we grow. We also coach a listener around how to create curriculum that does justice to their body of work, and whether it’s okay to launch before the product is actually ready. If you have a Q you want us to cover in the coming weeks, drop it in the form below!! To get our support in an upcoming next episode, drop your question in the form below! ↓ https://form.typeform.com/to/s5hsLuoI Get our free Notion dash below! ↓ DOWNLOAD THE DESIRE DASH Join us in Spain at our week-long retreat (and get a year of coaching and community support, too)! Learn more at cheerstoyournextchapter.com. Connect with Xanthe on Instagram: instagram.com/xanthe.appleyard Connect with Kaitlyn on Instagram: instagram.com/kaitlynskessler See you next week!!
May 15 · 1 hr 12 min
Wanting to Stop Pussyfooting Around
In this week’s episode, we get RIIIGHT into some big conversations about feeling complacent in business, when steadiness can lead to restlessness, and how Xanthe can manage the super cute combination of being both overwhelmed and under-stimulated. We also dig into a super practical discussion around lifestyle content, like what specifically to show in Stories, and where the missing link has been for Kaitlyn developing her new content themes. Expect lots of tips for getting re-inspired, finding more day to day fullfilment, and figuring out wtf to post! Get our free Notion dash below! ↓ DOWNLOAD THE DESIRE DASH To get our support in an upcoming next episode, drop your question in the form below! ↓ https://form.typeform.com/to/s5hsLuoI Join us in Spain at our week-long retreat (and get a year of coaching and community support, too)! Learn more at cheerstoyournextchapter.com. Connect with Xanthe on Instagram: instagram.com/xanthe.appleyard Connect with Kaitlyn on Instagram: instagram.com/kaitlynskessler See you next week!!
May 8 · 1 hr 40 min
Wanting to Start Posting After a Hiatus + to Try New (Fun!) Productivity Rituals
It’s time for MAY WAAANTS and wow, we brought the goods!!! Our lists this month are stacked with practices that will help us stick to our commitments for 2026 and reach some specific goals for the month ahead. The big chats of the day are all about how to return to Instagram after a long break, and reframing the idea of “time tracking” as something that feels like pressure → a container for creative play. We wanna know YOUR want lists, so make sure you dive into the dash below and let us know what you’re wanting in May!! Get our free Notion dash below! ↓ DOWNLOAD THE DESIRE DASH To get our support in an upcoming next episode, drop your question in the form below! ↓ https://form.typeform.com/to/s5hsLuoI Join us in Spain at our week-long retreat (and get a year of coaching and community support, too)! Learn more at cheerstoyournextchapter.com. Connect with Xanthe on Instagram: instagram.com/xanthe.appleyard Connect with Kaitlyn on Instagram: instagram.com/kaitlynskessler See you next week!!
May 1 · 1 hr 39 min
Wanting Instagram Growth + Decisive Action
Ever notice how every time you get close to a goal, some kind of detour or distraction pulls you away from it? Hi, that’s fear, and SAME :). Xanthe gets real about why she’s been letting her energy get pulled away from the things she really wants for her life + business, and Kaitlyn supports her with an action plan that makes it all feel waaaay less scary. Kaitlyn asks Xanthe what her re-entry into Instagram should look like after her season of behind-the-scenes business-ing, and gets advice on exactly what type of content to post if she wants to grow her account in the current online landscape. Side quests include: de-centering your age, inbox boundaries, pitching with confidence, underthinking, taking goals off the pedestal, etc. Don’t create your Want List for May using our free Notion dash below! ↓ DOWNLOAD THE DESIRE DASH To get our support in an upcoming next episode, drop your question in the form below! ↓ https://form.typeform.com/to/s5hsLuoI Join us in Spain at our week-long retreat (and get a year of coaching and community support, too)! Learn more at cheerstoyournextchapter.com. Connect with Xanthe on Instagram: instagram.com/xanthe.appleyard Connect with Kaitlyn on Instagram: instagram.com/kaitlynskessler See you next week!!
April 24 · 1 hr 27 min
Wanting to Gentle-Parent Our Way to Success
If you’ve been finding yourself micro-managing your schedule or taking on too much (even if it’s stuff you’re genuinely excited about) this episode will support you big time with a major theme of “gentle parenting” ourselves to take action on the things we want while staying accountable to the way we want it to feel along the way. We talk about the consumption recession (and how that affects marketing), share lots of personal updates around self-trust, and do a deep dive into the conversation around how to prioritize your ideas during a launch thanks to a listener-submitted question. To get our support in an upcoming next episode, drop your question in the form below! ↓ https://form.typeform.com/to/s5hsLuoI To get our Desire Dash for free, use the following link ↓ DOWNLOAD THE DESIRE DASH Join us in Spain at our week-long retreat (and get a year of coaching and community support, too)! Learn more at cheerstoyournextchapter.com. Connect with Xanthe on Instagram: instagram.com/xanthe.appleyard Connect with Kaitlyn on Instagram: instagram.com/kaitlynskessler See you next week!!
April 17 · 47 min
Wanting Solo Podcast Strategies and Self-Trust Funds
Wanting in Barcelona!! We recorded this pod episode together IRL and the energy of supporting each other from the same room is unmatched. Kaitlyn shares her plans to embark on a solo podcast (but don’t worry, WIP isn’t going anywhere!) and we discuss how that space will connect with the rest of her brand re-emergence and updated online presence. Xanthe shares that she’s feeling the pull to make a deeper commitment to herself as her birthday approaches, asking for support with building up her self-worth so that she can stay more accountable to the things that matter most to her this year. If you want us to answer one of your questions this month, drop your Qs below! ↓ https://form.typeform.com/to/s5hsLuoI To get our Desire Dash for free, use the following link ↓ DOWNLOAD THE DESIRE DASH Join us in Spain at our week-long retreat (and get a year of coaching and community support, too)! Learn more at cheerstoyournextchapter.com. Connect with Xanthe on Instagram: instagram.com/xanthe.appleyard Connect with Kaitlyn on Instagram: instagram.com/kaitlynskessler See you next week!!
April 10 · 1 hr 35 min
Wanting To Get What We Want (Guest Episode with Kira Matthews)
We truly couldn’t imagine a better guest to kick off the month with because Kira LITERALLY helps folks get what they want for a living. Today’s episode is packed with practical advice for pitching yourself so that allll your desires become reality, covering: • Negotiating rates and understanding the value you bring to table in any collaboration • How to take brands off the pedestal when you’re pitching • Unexpected opportunities that you could be monetizing • Why “boring” industries are an amazing place to look for opportunity • Advocating for your community to avoid “sell out” energy • The strategy behind the post that got Kira 10K followers overnight • How to increase your rejection and vulnerability tolerance • Staying confident in your decisions as an “impulsive” person • Opportunities for sponsorship beyond the traditional influencer path CONNECT WITH KIRA ↓ Instagram: https://www.instagram.com/kirathebold Website: https://www.kiramatthews.com Newsletter: https://kirathebold.myflodesk.com/newspaper Don’t forget to submit a Q so we can answer it during our April recordings! ↓ https://form.typeform.com/to/s5hsLuoI To get our Desire Dash for free, use the following link ↓ DOWNLOAD THE DESIRE DASH Join us in Spain at our week-long retreat (and get a year of coaching and community support, too)! Learn more at cheerstoyournextchapter.com. Connect with Xanthe on Instagram: instagram.com/xanthe.appleyard Connect with Kaitlyn on Instagram: instagram.com/kaitlynskessler See you next week!!
April 3 · 1 hr 26 min
Wanting A Simpler Q2 Strategy + To Stop Worrying “What They’ll Think”
Manifesting March has come to a close and THE RESULTS ARE IN! We’re reflecting on our want lists, sharing the things we successfully called in, the unexpected opportunities that came through, and the goals that didn’t happen. We get into some existential convos about how to feel inspired about what’s next when you either have no idea (Kaitlyn) or no societal “milestones” left (Xanthe). In coaching corner, Xanthe asks for support radically removing some “shoulds” off her to-do list to simplify her focus for Q2, and Kaitlyn asks for strategies to stay rooted in her new direction despite how folks perceive the industry she’s stepping into. Don’t forget to submit a Q so we can answer it during our April recordings! ↓ https://form.typeform.com/to/s5hsLuoI To get our Desire Dash for free, use the following link ↓ DOWNLOAD THE DESIRE DASH Join us in Spain at our week-long retreat (and get a year of coaching and community support, too)! Learn more at cheerstoyournextchapter.com. Connect with Xanthe on Instagram: instagram.com/xanthe.appleyard Connect with Kaitlyn on Instagram: instagram.com/kaitlynskessler See you next week!!
March 27 · 1 hr 20 min
Wanting to Build In Private + Create Lifestyle Content with Confidence
Today’s ep is such a fun one digging deep into the different circumstances that allow us to find our best ideas, whether it’s a brand evolution like Kaitlyn’s going through, or Xanthe’s determination to find her rhythm with content that extends beyond just social media education. You’ll hear us live-plan Kaitlyn’s visit to Barcelona and learn how she’s mapped out her “hermit mode” mission, while Xanthe asks for advice on how to plan her Q2 with more clarity, focus, and confidence in her direction. PS. don’t forget you can join our coaching corner, too! If you have a question you’d like us to weigh in on, drop it in the form below! https://form.typeform.com/to/s5hsLuoI To get our Desire Dash for free, use the following link ↓ DOWNLOAD THE DESIRE DASH Join us in Spain at our week-long retreat (and get a year of coaching and community support, too)! Learn more at cheerstoyournextchapter.com. Connect with Xanthe on Instagram: instagram.com/xanthe.appleyard Connect with Kaitlyn on Instagram: instagram.com/kaitlynskessler See you next week!!
March 20 · 1 hr 35 min
Wanting More Aligned Branding and to Get Comfy Being Disliked
Today’s episode is all about new identities — Xanthe’s feeling restless around her visual brand (from design to fashion to home decor), while Kaitlyn asks for support navigating the negative sides of being seen on a larger scale. You’ll learn what questions to ask when you’re feeling out of alignment with how you’re showing up, what to do when the trolls come out in the comments, and we also address a submitted Q around how to know what to post on your substack vs. newsletter vs. blog! I f you have a question you want us to support with, drop it in the form below ↓ https://form.typeform.com/to/s5hsLuoI To get our Desire Dash for free, use the following link ↓ DOWNLOAD THE DESIRE DASH Join us in Spain at our week-long retreat (and get a year of coaching and community support, too)! Learn more at cheerstoyournextchapter.com. Connect with Xanthe on Instagram: instagram.com/xanthe.appleyard Connect with Kaitlyn on Instagram: instagram.com/kaitlynskessler See you next week!!

Showing 1–20 of 20 episodes