Transformers Design and Development (with Hasbro’s Bmac & Mark Maher)

In a very special episode, Triple Takeover is joined by members of the Hasbro Transformers team for an in-depth conversation about the brand, the toys, and the process behind bringing them to life.

We’re delighted to welcome Ben ‘Bmac’ MacCrae, Associate Brand Manager of Global Brand Development & Marketing, alongside Mark Maher, Transformers Generations Lead Product Designer. Together, we talk about their roles within Hasbro, how ideas move from concept to finished product, and what it’s like working on one of the most recognisable toy brands in the world.

Covering everything from design philosophy and development challenges to fan engagement and the realities of working within a long-running franchise, this episode offers a rare and insightful look at Transformers from the people helping to shape its future.

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