
LinkedIn Masterclass: How to Fix Your Profile, Get Found, and Attract More Opportunities
Check out our matcha brand, Sisters Matcha at https://www.sistersmatcha.com Sign up for our newsletter here: https://tigersisters.substack.com/ When was the last time you revamped your LinkedIn profile? As a LinkedIn Top Voice who also spent five years working on the company’s Profile and LinkedIn Learning teams, Cherie knows what makes a profile stand out. In Part 1 of this LinkedIn Masterclass, we share the top lessons from the class Cherie teaches each year at Stanford’s Business School. Tune in for lessons on: ✅ Cherie’s framework for a standout "About Me" ✅ How to build your About Me section (beginner, intermediate, and advanced) ✅ Why your profile should make you “one in a million” instead of “one of a million” ✅ How LinkedIn uses metadata and how to make your profile more searchable ✅ The biggest mistakes that make your LinkedIn sound generic or AI-generated ✅ Why writing in first person can make your profile feel stronger and more authenticPull up your profile and follow along! And stay tuned for Part 2, where we roast the wild world of the LinkedIn Lunatics Reddit thread and give real Tiger fam profiles a makeover. Timestamps: 00:00: Cold Open 01:01: Introducing: Our Linkedin Masterclass Series 02:15: Why you’re underutilizing LinkedIn right now 03:58: Why it’s important to have a filled-out LinkedIn 06:27: The Three S’s of a great ‘About Me’ Section 08:56: Beginner profiles: something is better than nothing 10:15: Great examples of ‘About Me’ sections 18:22: Top Tier Beginner ‘About Me’ takeaways 19:00: Diving into the “Intermediate’ profiles 21:58: How to use emojis without sounding like AI 26:00: Analyzing Cherie’s ‘About Me’ section 30:40: Advanced: LinkedIn SEO and keywords 33:05: How LinkedIn search actually works 34:30: How to avoid sounding AI-generated 35:08: The importance of writing in first-person 36:43: Mini exercise: one-sentence LinkedIn test 37:13: Closing thoughts 🐯👯♀️ We’re the Tiger Sisters — your Wall Street & Silicon Valley big sisters Decoding Money • Power • Love ✨ New episodes every Monday | Shorts all week ✨ 💌 Want to partner with us? Sponsorships: partnerships@tigersisters.co Why trust us? ▫️ Cherie Brooke Luo — 100M+ views demystifying tech, finance & MBAs ▫️ Jean Luo — ex-Goldman Sachs, ex-Snapchat exec, 50+ AI patents, startup investor ▫️ Together: 4 Ivy League degrees • built billion-dollar products • two startups — decoded for you What you’ll get (and keep): ▫️ 🚀 Ivy League cheat sheets — no $250K tuition ▫️ Personal finance playbooks (salary, investing, negotiation) ▫️ Networking scripts behind $100M+ deals & job offers ▫️ Real conversations with CEOs, operators & investors ▫️ Mindset resets — clarity without the pricey coach ▫️ Systems for career, money, and long-term growth 💛 LET’S CONNECT ~ CHERIE ~ Instagram — /cherie.brooke TikTok — /cherie.brooke Substack — cherieluo.substack.com LinkedIn — /cherie-luo ~ JEAN ~ Instagram — /jeanluo_ LinkedIn — /jeanluo 👉 Hit Subscribe & tap the 🔔, then leave a ⭐️⭐️⭐️⭐️⭐️ review on Spotify & Apple Podcasts. It takes 10 seconds and makes a massive difference in helping new people discover Tiger Sisters. 🛍️ Items: 🍵 Sisters Matcha — http://www.sistersmatcha.com 🌀 Everything else — https://amzn.to/3z0dx5b