Bert Sorin RETURNS to Explain the Art of High Performance | #107

Want in-person coaching with Judd? Apply now for an invite to one of his 3-Day Training Immersions held at his private gym in Austin, Texas: https://us21.list-manage.com/survey?u=83e092c07ea55de8a86df56ea&id=e5872f62d4&e=*%7CUNIQID%7C* Judd Lienhard sits down with Bert Sorin, CEO of Sorinex, to discuss what actually makes athletes better, why most coaches misunderstand strength training, and how elite performers think differently about training, recovery, and life. Bert Sorin has spent decades working alongside the world's best strength coaches, collegiate athletic programs, professional sports organizations, military units, and Olympic athletes. Together, Judd and Bert explore everything from Olympic lifting and power development to coaching philosophy, parenting, leadership, and why chasing "optimal" isn't always the answer. Judd and Bert explain why athletes often spend too much time trying to mimic sport inside the weight room instead of improving the physical qualities that actually transfer to competition. They discuss why chasing bigger numbers doesn't always make someone a better athlete and why coaching requires understanding when less is actually more. Follow Bert: https://www.instagram.com/bertsorin/ 00:00:00 Introduction 00:01:45 Why Bert Sorin Became One of Strength Training's Biggest Influencers 00:03:27 Visiting Olympic Champion Valarie Allman 00:05:47 What Olympic Lifting Actually Measures 00:07:03 Summer Strong & Learning From Elite Performers 00:09:32 In-Season Strength Training for Olympic Athletes 00:11:02 Correlation vs. Causation in Sports Performance 00:13:20 Why Olympic Lifts Don't Build Athleticism 00:15:54 The Smarter Way to Program Power Cleans 00:17:23 The Biggest Olympic Lifting Technique Mistake 00:19:54 Why Rhythm Creates Better Athletes 00:22:23 Coaching Athletic Movement Through Rhythm 00:25:52 Touring Ways2Well & Recovery Technology 00:27:47 Military Intelligence, Hunting & Elite Performance 00:33:18 Learning From World-Class Specialists 00:36:44 The History of the Olympic Barbell 00:39:23 Why the Bench Press Became Popular 00:43:05 Why the Barbell Is Still King 00:45:43 Strength Training vs. Sport-Specific Training 00:47:31 The Real Goal of High-Performance Training 00:49:32 The Problem With Optimization Culture 00:52:04 Social Media, Authenticity & Validation 00:55:09 Raising Genuine, Confident Kids 00:57:23 Parenting Lessons They Learned Too Late 01:00:56 Fatherhood, Pressure & Emotional Intelligence 01:06:06 Why Every Parent Should Learn to Underreact 01:09:23 Training Kids Without Ruining Sports 01:12:16 Building Strong Young Athletes 01:16:01 Why Starting Sports Late Isn't Always Bad 01:19:08 The Case for Teen-Onset Athletic Development 01:22:16 What's Next for Sorinex 01:24:43 The Future of Strength Training Technology 01:25:49 Why Velocity Based Training Is the Future 01:28:15 Final Thoughts This episode is brought to you by David Protein David Protein has the highest protein-to-calorie ratio of any leading bar in the market. David Protein Gold label has: 28g of protein, 150 calories, and 0g of sugar. And equally as important, this bar tastes delicious. Each bar features an indulgent, doughy texture, studded with satisfying chunks and airy crisps. Other bars are hard to choke down, but I often eat 2 David Protein bars in a sitting, they are that good. Try them for yourself. Order here for free shipping on your first order: davidprotein.com/judd This episode is brought to you by LMNT Optimal hydration doesn’t just mean more fluids, it means getting the right electrolyte balance. Make your purchase through my link to receive a free LMNT Sample Pack featuring the most popular flavors: drinklmnt.com/judd Enjoyed this conversation? Consider sharing it with a friend. Subscribe, Rate, & Review to help us bring you more epic conversations. ⭐️🎧🔥