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The Debrief

The Business of Fashion

Welcome to The Debrief, a new weekly podcast from The Business of Fashion, where we go beyond the glossy veneer and unpack our most popular BoF Professional stories. Hosted by BoF correspondents Sheena Butler-Young and Brian Baskin, The Debrief will be your guide into the mega labels, indie upstarts and unforgettable personalities shaping the $2.5 trillion global fashion industry.

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28 episodes
weekly
Avg 26 min
English

Episodes 28

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April 29 · 25 min
Why Some Retailers are Ignoring the Internet
As the global luxury e-commerce engine stalls, BoF correspondent Austin Kim discusses his look at independent boutiques finding that the right strategic move is to stay offline.
April 22 · 36 min
Why Luxury Still Can’t Find Its Way Out of the Slump
BoF luxury editors Mimosa Spencer and Robert Williams unpack why weak first-quarter results from LVMH, Kering and Hermès have deepened concerns about luxury’s slowdown – and why creative resets alone are not enough to restore growth.
April 15 · 26 min
Nike’s Reality Check
BoF’s Mike Sykes explains why Nike’s recovery under Elliott Hill still feels incomplete and examines why investor patience is wearing thin.
April 8 · 27 min
Can H&M Prove Sustainability is a Growth Engine?
BoF correspondent Shayeza Walid joins The Debrief to unpack H&M’s unprecedented climate progress paired with a dip in sales — and whether the Swedish giant can escape being slotted in the middle of the pack of the fashion market.
April 1 · 22 min
The Retailer That’s Obsessed With AI
The Debrief hosts Brian Baskin and Sheena Butler-Young are joined by BoF’s Retail Editor Cathaleen Chen to talk about why Revolve is betting on ‘a culture of AI’ for their expansion.
March 25 · 24 min
What European Luxury Can Learn From American Fashion
This week on The Debrief, BoF’s Diana Pearl explains why brands like Coach, Ralph Lauren and Tory Burch are outperforming many European luxury houses — and what their turnarounds reveal about pricing, product, retail and long-term brand building.
March 18 · 23 min
Why Fragrance Is Fashion’s Newest Digital Frontier
Daniela Morosini and Rachael Griffiths explain why fragrance is moving online – and how brands are increasingly selling scent through storytelling, styling and the idea of a fragrance wardrobe.
March 14 · 25 min
How Oil Shock Fears Are Rippling Through Fashion
BoF’s Shayeza Walid and Cathaleen Chen unpack why the war in Iran and disruption in the Strait of Hormuz matter to fashion – from synthetic fibre costs and factory energy shortages to freight surcharges and weakening consumer confidence.

Showing 21–28 of 28 episodes