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Tech Leader Talk

Steve Sponseller

The Tech Leader Talk podcast brings together successful technology company leaders, entrepreneurs, and experts from around the technology industry to share successes, challenges, and examples of what's working now to build strong tech companies.

Tune in each week as Steve Sponseller interviews a new leader in the tech world.

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21 episodes
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English

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Thursday · 41 min
A Good UX Design Improves Your Business – Matt Genovese
Would you like to learn how to create a User Experience (UX) that accelerates time-to-market and reduces cost? That's exactly what I'm discussing today with Matt Genovese. Matt is the founder and CEO of Planorama, which is a User Experience design firm that focuses on making complex and technical software – simple and intuitive to use. Matt and the team at Planorama follow the mantra, "Time to market, accelerated by design." During our discussion, Matt shares information about how he and his team get involved early in the product design process so the UX requirements and documentation are defined at the beginning - and play an important role in the entire design process. Matt also explains the importance of User Stories in the overall UX design process to save time and money. He also mentions a free User Story Generator tool offered by Planorama. There's a link to this tool in the show notes. I know you will find value in this interview and get some insights for improving your company's User Experience design process. "Design is all about requirements. UX defines the solid visual requirements for a product. So, the investment in a good UX design saves money on the development activities." – Matt Genovese Today on the Tech Leader Talk podcast: - A first step to improve your UX - How a good UX design improves your business - What are User Stories and why are they important to the design process - When to start UX design in the product design process - The importance of UX design to software companies Connect with Matt Genovese: Contact Matt: https://www.linkedin.com/in/mgenovese/ Thanks for listening! Be sure to get your free copy of Steve's latest book, Cracking the Patent Code, and discover his proven system for identifying and protecting your most valuable inventions. Get the book at https://stevesponseller.com/book.
August 20 · 34 min
Protecting Space Tech Inventions – Steve Sponseller
Episode 200! I'm excited to publish the 200th episode of the Tech Leader Talk podcast. I've talked with some amazing people and learned something from every guest. I hope you enjoy this episode and learn from the information I share. Are you protecting your company's critical inventions that create a competitive advantage, attract investors, and increase valuation? This interview is part of the Space Tech Innovation event where Space Tech Leaders share the latest trends and key insights to grow any tech company. The event is Free – you can register at https://SpaceTechInnovation.com to see all the videos, edited transcripts, and an executive summary of each interview. Today's interview is going to be different. I've turned the tables and I am the person being interviewed. Shelli Brunswick (a previous guest on the podcast) has generously agreed to interview me today. Shelli is the former Chief Operating Officer of Space Foundation and a fantastic interviewer for her own podcast. Today, I will be talking with Shelli about my insights from interviewing eight space tech leaders as part of the Space Tech Innovation event. I've been working with tech companies for more than 25 years, but I still discovered new things from my discussions with the space tech leaders. I will also be sharing my own knowledge and experience about how tech companies (space tech and non-space tech) can protect their most valuable inventions to create patent portfolios that provide a competitive advantage, attract investors, and increase company valuation. I think you will enjoy this conversation with me and get some valuable tips and insights that can help you in your own business activities. "Two of the biggest mistakes I see space tech companies make regarding their inventions are 1) not having a system to identify all inventions created by their team, and 2) not understanding patent filing deadlines." – Steve Sponseller (Patent Strategist at Strategic IP Solutions, LLC) Today on the Tech Leader Talk podcast: - Why space tech companies must protect their inventions - Insights from talking with eight space tech experts for the Space Tech Innovation event - Biggest mistakes when protecting inventions - The motivation behind Steve's book, Cracking the Patent Code - Why collaboration among space tech companies is critical Resources: Space Tech White Paper: https://stevesponseller.com/spacetech/ Steve's book, Cracking the Patent Code: https://stevesponseller.com/book Connect with Steve Sponseller: LinkedIn: https://www.linkedin.com/in/stevesponseller/ Website: https://stevesponseller.com Thanks for listening! Be sure to get your free copy of Steve's latest book, Cracking the Patent Code, and discover his proven system for identifying and protecting your most valuable inventions. Get the book at https://stevesponseller.com/book.
August 13 · 33 min
Space Engineering: Power Systems and Orbital Data Centers – Al Tadros
Do you want to know how an experienced space tech CTO solves space's toughest problems? Keep listening because that's what I'm discussing with today's guest, Al Tadros. Al is a Space Technology Innovator and the CTO of Redwire Space. In this role, he is focused on making strategic investments that support Redwire's customers, advance technology development, and maintain a collaborative technical culture. Al has three decades of experience in space systems engineering, including satellite and space systems for exploration, national security, and commercial missions. On today's episode, Al talks about his passion for solving tough problems, which led him to pursue engineering in the space industry. During our discussion, he shares information on designing space-based power systems, roll-out solar arrays, and orbital data centers. Al shares his insights on redundancy and risk strategies when developing systems that operate in space. He also discusses challenges when dealing with space industry innovation. Al provides his thoughts on the evolution of power systems for space missions and how those power systems may change in the future. He also talks about challenges when scaling up power generation for orbital data centers, lunar systems, and other systems. Whether you're an engineer, a tech leader, or just curious about the future of space, this episode will provide inspiration and practical insights from an industry leader. Today on the Tech Leader Talk podcast: - Techniques for solving hard problems - Scaling up power systems for space - Designing with redundant systems - High-efficiency, roll-out solar arrays (ROSA) - Requirements and challenges for orbital data centers Resources: Orbital Data Centers white paper: https://rdw.com/wp-content/uploads/2026/05/RDW26-053-ODC-Power-Thermal-Study-White-Paper-R11-Digital.pdf Video: Deployment of Roll-Out Solar Array (ROSA): https://www.youtube.com/watch?v=0CFejld5r_I Connect with Al Tadros: LinkedIn: https://www.linkedin.com/in/al-tadros-986a583/ Website: https://rdw.com/ Thanks for listening! Be sure to get your free copy of Steve's book, Cracking the Patent Code, and discover his proven system for identifying and protecting your most valuable inventions. Get the book at https://stevesponseller.com/book.
August 6 · 32 min
Innovation and Risk in Today's Space Industry – Hadi Alhassani
Do you want to learn about innovation and risk from a veteran of the space industry? Today's guest, Hadi Alhassani, has more than 25 years of experience with satellite operations, technical leadership, launching satellites, and space sustainability. Early in his career, Hadi worked as a Satellite Engineer then moved to an Engineering Director and a Chief Strategist. During his career he has managed complex projects and worked with other space professionals across many countries. During our discussion, Hadi discusses the importance of following your passion. That's exactly what he did by following his passion for space technology. Hadi shares his thoughts on risks involved in the space industry, such as technical risks and financial risks. He shares some important ideas for managing those risks. Hadi also talks about the unique opportunities and challenges that exist for the space industry in the Middle East and North Africa. In particular, he discusses growth, sovereignty, and global collaboration. I'm sure you will enjoy this conversation and get some valuable insights you can use in your own business. Today on the Tech Leader Talk podcast: - Why you must follow your passion - Evolution of the space industry - Opportunities and challenges in today's space industry - Managing risk in the space industry Connect with Hadi Alhassani: LinkedIn: https://www.linkedin.com/in/abdulhadi-alhassani-3b899018/ Thanks for listening! Be sure to get your free copy of Steve's book, Cracking the Patent Code, and discover his proven system for identifying and protecting your most valuable inventions. Get the book at https://stevesponseller.com/book.
July 30 · 43 min
Using AI for Business, Innovation and Brainstorming – Mike Todasco
Innovation is critical for tech companies to maintain their competitive edge. My guest today is Mike Todasco. He's sharing his expertise with innovation and artificial intelligence (AI). Mike is highly qualified to talk about these topics individually and he will discuss how AI can help with innovation and creativity. He was formerly the Head of Innovation at PayPal and he's listed as an inventor on over 100 patents. He left his work at PayPal to focus on Generative Artificial Intelligence. During our discussion, Mike shares information about the innovation culture that was created at PayPal and how team members were encouraged to innovate. He also discusses his current activities with AI and how he's using AI tools to write books, generate comic strips, create new ideas, and more. Mike talks about how to use today's AI tools, like ChatGPT, to come up with innovative ideas, generate rough drafts of emails, and act as your brainstorming partner. I'm sure you will enjoy this discussion and get some valuable tips for creating innovative ideas and leveraging AI tools in your business. Today on the Tech Leader Talk podcast: - How to encourage all team members to innovate - Mike's technique for generating new ideas - The huge potential for Generative Artificial Intelligence - Using AI tools as your 24/7 brainstorming partner - Writing books and other content with AI tools Connect with Mike Todasco: LinkedIn: https://www.linkedin.com/in/todasco/ Email: miketodasco (at) gmail.com Thanks for listening! Be sure to get your free copy of Steve's latest book, Cracking the Patent Code, and discover his proven system for identifying and protecting your most valuable inventions. Get the book at https://stevesponseller.com/book.
July 23 · 42 min
Take Control of Your Data to Grow Your Business – Jon Thompson
Are you effectively leveraging your company's data? On this episode, I have an interesting conversation with Jon Thompson. Jon is the Co-Founder and Chief Strategy Officer at Blue Margin, which is a data analytics company that organizes data into dashboards. Jon discusses how these dashboards can help companies quickly and easily understand complex data. Jon and his team have helped over 200 companies improve their business outcomes through the use of performance dashboards that drive focus and accountability. Jon and the Blue Margin team works with companies in a variety of industries. Jon also co-authored a book with his brother titled "The Dashboard Effect," which explains why data intelligence is the next great differentiator in business. He discusses this in more detail during our interview. Jon also explains that dashboards aren't just for the company leaders. Jon encourages companies to provide dashboards to all team members, which can help build motivation and teamwork. I'm sure you will enjoy this discussion with Jon and I encourage you to take action by clicking the link below where you can download Jon's Stakeholder Survey and a free copy of his Book. "Dashboards need to be people-centric, not topic-centric. Dashboards are tools for people to consume that will improve their activities and processes." – Jon Thompson Today on the Tech Leader Talk podcast: - How companies can derive value from large amounts of data - Different types of data analysis for business data - Leveraging data dashboards in your company - Determining the most valuable data indicators for your company - How to incorporate data analysis into your entire business Resources: Learn more about The Dashboard Effect: https://www.bluemargin.com The Dashboard Effect podcast: https://www.bluemargin.com/en-us/the-dashboard-effect-podcast-data-strategies-for-private-equity Connect with Jon Thompson: LinkedIn: https://www.linkedin.com/in/jon-thompson-37282432/ Website: https://www.bluemargin.com/ Thanks for listening! Be sure to get your free copy of Steve's latest book, Cracking the Patent Code, and discover his proven system for identifying and protecting your most valuable inventions. Get the book at https://stevesponseller.com/book.
July 16 · 6 min
Protecting Your Highest Priority Inventions – Steve Sponseller
This is another solo episode of the Tech Leader Talk podcast. Today's episode continues the discussion of the 7-Step system I created that's helped many tech companies build robust patent strategies. I will be discussing the fifth step in that system, which helps you protect your highest priority inventions to build a valuable patent portfolio. In previous episodes of the podcast, I've discussed the first four steps. Today, I'm discussing step 5 which is: Protecting your highest priority inventions that will add valuable assets to your patent portfolio. This step follows from the previous discussion of step 4 which talks about defining invention evaluation criteria that's used to evaluate your team's inventions. If you want to listen to the step 4 episode, it was published on: May 28, 2026. Link to that episode: https://www.podpage.com/tech-leader-talk-1/creating-invention-evaluation-criteria-for-a-robust-patent-strategy-steve-sponseller/ You want to patent the most valuable inventions that your team creates, so you continually build a strong patent portfolio filled with high-value patent assets. Unfortunately, many patents have minimal value for a variety of reasons, such as being easy for a competitor to design around. Applying your company's evaluation criteria to each invention allows you to prioritize those inventions and select the highest value inventions for patent protection. When prioritizing your inventions, it's important to protect your core technology that provides a competitive advantage. You should also prioritize must-have features that make your product stand out in the marketplace. If you patent a must-have feature, you may have the ability to exclude competitors from offering that feature. Other high-priority inventions are those that are likely to have high value in the future based on today's technology trends. Be sure to apply your evaluation criteria to each invention then select the highest priority inventions to file patent applications that will create patent assets for your patent portfolio. Make this process of invention evaluation and patent protection part of your regular business activities. I will be talking about the remaining 2 steps to building your robust patent strategy in future episodes. Questions? If you have any questions about building a robust patent strategy for your company, contact me to schedule a complimentary call. Contact me via email: Steve@SteveSponseller.com Thanks for listening! Be sure to get your free copy of my latest book, Cracking the Patent Code, and discover my proven system for identifying and protecting your most valuable inventions. Get the book at https://stevesponseller.com/book.
July 9 · 37 min
Growing your Business with the SBIR program – Tracy Gregorio
Did you know that the SBIR (Small Business Innovation Research) program can help your small business grow by solving particular problems defined by public sector organizations? On this episode, I am talking with Tracy Gregorio. Tracy is the CEO of G2 Ops, which is an IT engineering and cybersecurity company serving the US Navy, the government, and commercial enterprises. She has a wide range of experience with both the military and the private sector. Tracy shares how her variety of experience helps her as a company leader today. She also provides tips on how small businesses can be successful working with large government agencies. During our discussion, Tracy explains the SBIR program and describes the three different phases of the program. The SBIR program is intended to stimulate technological innovation in small businesses. Tracy also talks about how she and the team at G2 Ops has created and sustained a culture of innovation and creativity. I'm sure you will get some great ideas from Tracy that you can incorporate into your own business. "Our private sector experience dealing with revenue, ROI, and delivering value gives our company an advantage when working with government agencies." – Tracy Gregorio Today on the Tech Leader Talk podcast: - How to take advantage of the SBIR program - Tips for small businesses working with large government agencies - Creating a culture of innovation in your company - Tips for small businesses to scale quickly and handle big projects - Cultivating strong relationships with other businesses Connect with Tracy Gregorio: LinkedIn: https://www.linkedin.com/in/tracygregorio/ Website: https://g2-ops.com/ Thanks for listening! Be sure to get your free copy of Steve's latest book, Cracking the Patent Code, and discover his proven system for identifying and protecting your most valuable inventions. Get the book at https://stevesponseller.com/book.
June 25 · 36 min
Raising Funds for Your Tech Startup – Mark Sherman
How can your tech startup attract investors? On this episode of the podcast, I am talking with Mark Sherman. Mark is a Managing Partner of Titanium Ventures, which is a venture capital firm in San Francisco, CA with a strong track record. As we talk about on this episode, Titanium Ventures uses data science and quantitative analysis when analyzing investment opportunities. Mark talks about what he and his partners look for in a technology startup. One thing they like to see is a passion for the business. Mark shares other key factors during our discussion. He also talks about how companies can make their pitch stand out to investors and make a good impression. I know you will enjoy this conversation with Mark and leave with some insights on how to position your company to improve the chances of getting funding. "We typically invest in Series A and Series B companies. Our goal is to help companies grow to $100M in revenue and beyond." – Mark Sherman Today on the Tech Leader Talk podcast: - Using data analysis when evaluating tech startups for investment - How can a pitch grab an investor's attention - Factors considered before investing in a technology startup Connect with Mark Sherman: LinkedIn: https://www.linkedin.com/in/markheyssherman/ Website: https://telstraventures.com/ Thanks for listening! Be sure to get your free copy of Steve's latest book, Cracking the Patent Code, and discover his proven system for identifying and protecting your most valuable inventions. Get the book at https://stevesponseller.com/book.
June 18 · 36 min
Leveraging Your Innovation and Automation – Andrew Cohen
Are you effectively leveraging your innovation and automation to improve efficiency? On this episode of the podcast, I am talking with Andrew Cohen. Andrew is the Managing Director of Netsurit and the Managing Partner of EVOKE. These companies partner with clients to build modern workplace solutions that address organizational and technological challenges. During our discussion, Andrew explains how he and his team help companies stay competitive through innovation and automation. He talks about the relationship between innovation and automation. During our conversation, Andrew talks about "Innovate as a Service" – a new term for me. I encourage you to listen as Andrew explains how Netsurit uses "Innovate as a Service" with its clients. It may give you some new ideas for your own business. I'm sure you will enjoy this conversation with Andrew and get some insights on using innovation and automation to strengthen your company's competitive advantage. "Look at your current business activities, identify any inefficiencies, and leverage your existing technology to be more efficient." – Andrew Cohen Today on the Tech Leader Talk podcast: - Staying competitive through innovation and automation - Providing innovation as an ongoing service - Implementing Innovate as a Service - User adoption as part of the innovation and automation process - Fostering an innovative spirit in your organization Connect with Andrew Cohen: LinkedIn: https://www.linkedin.com/in/andrew-cohen-91945a4/ Website: https://netsurit.com/en-us/ Thanks for listening! Be sure to get your free copy of Steve's latest book, Cracking the Patent Code, and discover his proven system for identifying and protecting your most valuable inventions. Get the book at https://stevesponseller.com/book.
June 11 · 34 min
Space Tech Innovation for X-Ray Satellite Inspection – Lee Rosen
Do you want to hear the story behind a space technology innovation that performs x-ray satellite inspection in space? Keep listening because that's what I'll be discussing today with my guest, Lee Rosen. Lee is a co-founder of Think Orbital with an interesting background spanning military service in the Air Force and working at SpaceX. His fascination with aviation began in his high school rocketry club and has continued through his work at Think Orbital. Lee discusses how the team at Think Orbital discovered that electron beam technology could generate x-rays. This discovery led to their innovative system that can x-ray satellites to determine if weapons or other dangerous objects are hidden inside a satellite. On this episode, Lee shares his motivation for co-founding Think Orbital and talks about the current projects the company is developing. Lee talks about how true innovation often comes from accidental discoveries while solving real problems. He also shares his belief that success in tech isn't just about physics – it's about questioning every human-made constraint. If it's not a law of nature, it's open to challenge and innovation. I'm confident that this conversation with Lee Rosen will give you some valuable information that you can apply in your own business. Today on the Tech Leader Talk podcast: - True innovation from accidental discoveries - Rigorous testing techniques - Cross-disciplinary experimentation - Enabling large-scale construction in space - Why you should question every human-made constraint Connect with Lee Rosen: LinkedIn: https://www.linkedin.com/in/leewrosen/ Website: https://thinkorbital.com/ Thanks for listening! Be sure to get your free copy of Steve's book, Cracking the Patent Code, and discover his proven system for identifying and protecting your most valuable inventions. Get the book at https://stevesponseller.com/book.
June 4 · 28 min
Creating Valuable Innovations In Space Technology – Ryan Sullivan
Can a "non-traditional background" produce valuable innovations in space technology? On this episode of Tech Leader Talk, I'm talk with Ryan Sullivan who is a co-founder of Space Kinetic. He talks about how his work with the Peace Corps and other non-technical organizations taught him problem-solving techniques that enable him to be a strong tech leader today. Ryan shares insights on building breakthrough hardware, tackling national security challenges, and why asking "naive" questions leads to real progress. Ryan discusses how he and the team at Space Kinetic created the Whirlwind electromechanical deployment system. This system offers a new approach to deploying micro-payloads from a host spacecraft at high velocities. Ryan recommends reading on a wide variety of topics and drawing inspiration from outside your immediate field to create "aha moments" that shape company strategy. I'm sure you will get some valuable insights from our conversation that you can apply in your own work. Today on the Tech Leader Talk podcast: - Working on the frontier - Building new space architectures - Culture thrives when leaders encourage questions - Creative problem solving - Finding inspiration in unexpected places Connect with Ryan Sullivan: LinkedIn: https://www.linkedin.com/in/ryansteelesullivan/ Website: https://www.spacekinetic.com/ Thanks for listening! Be sure to get your free copy of Steve's book, Cracking the Patent Code, and discover his proven system for identifying and protecting your most valuable inventions. Get the book at https://stevesponseller.com/book.
May 28 · 14 min
Creating Invention Evaluation Criteria for a Robust Patent Strategy – Steve Sponseller
On this episode, I'm continuing my discussion of the 7-Step system I created that's helped many tech companies build robust patent strategies. I will be discussing the fourth step in that system, which is important to ensure that you create the best invention evaluation criteria for your business. Two important things your Patent Strategy must do: 1. Protect your company's critical inventions 2. Support your business goals By creating Invention Evaluation Criteria that's unique to your particular business, you satisfy both of those requirements. First, your Invention Evaluation Criteria ensures that you are protecting your most valuable inventions. And, your Invention Evaluation Criteria is customized for your specific business goals. By creating invention evaluation criteria that's unique to your company, you can be sure that you are spending your patent budget to protect the inventions that are critical to your company's success. With many of my clients, we create 12-15 different evaluation criteria that are applied to each invention. Based on applying the evaluation criteria to multiple inventions, those inventions can be prioritized based on their value to the company. I will discuss some of the common evaluation criteria used by clients for many years. · Feasibility of the invention. Is it commercially feasible to design and produce the invention? If the cost is too high or the development time is too long, the invention may not be a good choice for patenting. · Does the invention cover a "must-have" feature? If this feature fills a desired gap in the marketplace, it may be a good candidate for a patent application if other criteria are confirmed. · Does the invention satisfy short-term or long-term goals of the company? As I mentioned earlier, the inventions you patent should support company goals. · Is the invention related to the company's exit strategy? Will the invention support that exit strategy? · Are there any potential patentability problems? Some inventions may be valuable, but difficult to protect with a patent. · Can someone easily design around the invention? If the invention is patented, can a competitor avoid infringing the patent by easily designing around the patent? · Should the invention be maintained as a trade secret instead of disclosing the invention details in a patent application? · What's the lifetime value of a patent covering the invention? If the invention is likely to be obsolete in a couple years, it may not be worth the time and expense to seek patent protection. These are just some of the invention evaluation criteria that may be appropriate to your company. It's important to define your own invention evaluation criteria that support your company goals and help build a portfolio of patents that are valuable to your organization. Questions? If you have any questions about building a robust patent strategy for your company, contact me to schedule a complimentary call. Contact me via email: Steve@SteveSponseller.com Thanks for listening! Be sure to get your free copy of my latest book, Cracking the Patent Code, and discover my proven system for identifying and protecting your most valuable inventions. Get the book at https://stevesponseller.com/book.
May 14 · 35 min
Get Funding Without Giving Up Control of Your Tech Company – Ron Bauer
Would you like a roadmap that helps your tech startup grow while you maintain control of the company? On this episode, I have a great discussion with Ron Bauer who helps companies launch and raise funds without giving up control of the company. Ron is a venture capitalist and entrepreneur with more than 20 years of experience in technology, life sciences, education technology, and natural resources. He has created a number of ventures with leading entrepreneurs and scientists. He is the founder and managing partner of Theseus Capital. Ron has also launched ventures with several academic institutions, such as Oxford, Cambridge, Stanford, and Cornell. He has as strong track record of nurturing innovative concepts and supporting entrepreneurs and scientists from early-stage startups to initial public offerings. Ron has successfully raised capital across many sectors, multiple geographies, and ever-changing market conditions. I'm sure you will enjoy this discussion with Ron, where he shares his expertise with launching and growing tech companies, and discusses strategies for raising funds. "The roadmap we created allows the founders to maintain control of the company and retain full scientific and creative freedom." – Ron Bauer Today on the Tech Leader Talk podcast: - What investors look for in tech startups - Creating and launching university spin-out companies - Adapting to changing economic environments - The critical importance of intellectual property - Identifying hot sectors based on changing market conditions Book recommendations: Upsiders by Bobby Castro: https://www.amazon.com/UPSIDERS-confusion-distractions-create-permanent/dp/B09ZCQSCSP The Breakthrough Code by Tom McCarthy: https://www.amazon.com/Breakthrough-Code-Living-Without-Limits/dp/B09RPWV5VG Connect with Ron Bauer: Website: https://thescapital.com LinkedIn: https://www.linkedin.com/in/ronbauer888/ Thanks for listening! Be sure to get your free copy of Steve's latest book, Cracking the Patent Code, and discover his proven system for identifying and protecting your most valuable inventions. Get the book at https://stevesponseller.com/book.
May 7 · 37 min
Innovation Leadership at IBM – Nick Donofrio
Are you moving fast enough? On today's episode, I have a wonderful discussion with Nick Donofrio, who has spent most of his life as a technology leader. Although Nick had countless accomplishments, he wonders if he was moving fast enough. Nick worked in various roles at IBM for 44 years. During that time, he redefined innovation at IBM and initiated worldwide collaboration for the company. Nick was the first Executive Vice President of Innovation and Technology at IBM. And he was named one of Business Week's 25 top innovation champions. Nick is the author of the book: If Nothing Changes, Nothing Changes. The book discusses how Nick and others led IBM's global technical team. During our discussion, Nick talks about how Innovation played an important role in IBM's transformation during his 44 years at the company. I'm sure you will enjoy this discussion (and get some tips for your own business, like I did) as Nick shares his knowledge and experiences during his many years at IBM. "Transforming IBM into an innovation company was all about value creation." – Nick Donofrio Today on the Tech Leader Talk podcast: - How IBM was transformed into an innovation company - Helping your team members be more successful - The role of Nick's mom in his career Nick's Book: If Nothing Changes, Nothing Changes: https://www.amazon.com/If-Nothing-Changes-Donofrio-Story/dp/1544531346 Connect with Nick Donofrio: LinkedIn: https://www.linkedin.com/in/nicholas-donofrio-7588609/ Thanks for listening! Be sure to get your free copy of Steve's latest book, Cracking the Patent Code, and discover his proven system for identifying and protecting your most valuable inventions. Get the book at https://stevesponseller.com/book.
April 30 · 33 min
Combining Blockchain with Serverless Infrastructures – Tim Wagner
Is your company leveraging the latest data sharing and data storage technologies? On today's episode, I am talking with Tim Wagner. Tim is the CEO of Vendia, which provides a platform that combines next generation blockchain with a serverless infrastructure. Tim is passionate about growing teams within organizations and innovating problems related to data sharing. He also has technical knowledge in programming languages, modern databases, and algorithm design. On today's episode, Tim and I discuss the power of combining serverless architectures with blockchain technologies. We also discuss the value of transparency in your organization and growing strong teams. "If you're going to build a blockchain technology that services millions of customers, you need access to enough silicon to do that." – Tim Wagner Today on the Tech Leader Talk podcast: - Current data sharing and data storage trends - The importance of transparency in your business - Tips for growing strong teams - The power of combining blockchain with serverless infrastructures - The growth of multi-cloud systems Connect with Tim Wagner: LinkedIn: https://www.linkedin.com/in/timawagner/ Website: https://www.vendia.net/ Thanks for listening! Be sure to get your free copy of Steve's latest book, Cracking the Patent Code, and discover his proven system for identifying and protecting your most valuable inventions. Get the book at https://stevesponseller.com/book.
April 23 · 31 min
B2B Marketing - The War Between Art & Science – Camela Thompson
On this episode, I talk with Camela Thompson, who is a B2B thought leader, an entrepreneur, a podcaster, and an author. Camela and I discuss B2B marketing. In particular, Camela explains "The War Between Art & Science" – which includes issues related to digital marketing in today's world. We also talk about the ability to track and analyze results in different types of marketing. "We now have the ability to measure the impact of the creative item we're testing." – Camela Thompson Today on the Tech Leader Talk podcast: - How to solve the conflict between art and science in marketing - A common website problem you can easily fix in a few minutes - How Camela's background in data has helped her succeed as a marketer - B2B priorities for tech companies - Modifying your website pages based on who is viewing the content Resources: The Revenue Marketing Report Podcast: https://podcasts.apple.com/us/podcast/the-revenue-marketing-report/id1568810136 Book: Non-Violent Communication by Marshall Rosenberg (https://www.nonviolentcommunication.com/product/nvc/) Connect with Camela Thompson: LinkedIn: https://www.linkedin.com/in/camela-thompson/ Website: https://www.camelathompsoncreative.com/ Thanks for listening! Be sure to get your free copy of Steve's latest book, Cracking the Patent Code, and discover his proven system for identifying and protecting your most valuable inventions. Get the book at https://stevesponseller.com/book.
April 16 · 33 min
Creating an Authentic Brand that Attracts Customers – Kate DiLeo
On this episode, I have a valuable conversation with Kate DiLeo about her Brand Strategy Process for technology companies. Kate believes that a brand is the path of least resistance to revenue and she's passionate about helping organizations create common ground with their customers. She has worked with over 200 companies across 20 sectors, helping them create authentic brands that attract more customers. "Your brand is the path of least resistance to revenue." – Kate DiLeo Today on the Tech Leader Talk podcast: - How Kate's Brand Strategy Process is different from other approaches - Learn a process that quickly helps companies articulate who they are, why they're different, and how to solve their customer's problems - How a brand can help technology companies (especially startups and small tech companies) - When you should start thinking about a brand strategy Connect with Kate: LinkedIn: https://www.linkedin.com/in/katedileo/ Website: https://katedileo.com/ Thanks for listening! Be sure to get your free copy of Steve's latest book, Cracking the Patent Code, and discover his proven system for identifying and protecting your most valuable inventions. Get the book at https://stevesponseller.com/book.
April 9 · 35 min
Solving Real Problems and Niching Down – Dan Fuller
If you are enjoying the Tech Leader Talk podcast, can you do me a favor and share it with one or two friends who might enjoy the content? This will increase the number of podcast listeners, which helps make a bigger impact in the tech industry. Thanks for your help. When growing a tech business, you must focus on solving real problems, niching down, and building your network. Today, I'm discussing those issues with Dan Fuller, who has 15 years of experience in the unmanned systems industry (such as drones) and more than two decades in aerospace, semiconductors, and advanced technology. During our conversation, Dan explains why it's important for tech startups to niche down and go deep. He also talks about how his curiosity for solving real-world problems led him from the corporate world into entrepreneurship. Dan discusses the rapid advancement in drone technology and the impact it's having on various industries. He shares insights on making decisions in rapidly changing technology environments. Dan and I also talk about the importance of identifying and protecting inventions, which includes designing a patent strategy for your company. I'm sure you will get some valuable insights from this conversation with Dan that you can apply in your own organization. Today on the Tech Leader Talk podcast: - Avoiding hype and solving real problems - Patent strategies for tech startups - Technology as a tool, not an end in itself - The value of relationships and community - Decision-making in rapidly changing technology environments Resource: Dan's "Beyond the Fog" newsletter on LinkedIn: https://www.linkedin.com/newsletters/beyond-the-fog-7169134803827580928/ Connect with Dan Fuller: LinkedIn: https://www.linkedin.com/in/danieldfuller/ Website: https://clarifyconsultingllc.com/ Thanks for listening! Be sure to get your free copy of Steve's book, Cracking the Patent Code, and discover his proven system for identifying and protecting your most valuable inventions. Get the book at https://stevesponseller.com/book.
April 2 · 37 min
The Power of the Space Mindset – Shelli Brunswick
Space is not just rockets – it's a mindset for leadership, strategy, and collaboration across borders and industries. On today's episode, I have the pleasure of talking with Shelli Brunswick, who will be discussing the power of the space mindset. Shelli is an experienced leader in the space industry with previous roles in the military and with the Space Foundation. Today she is the CEO and founder of SB Global, LLC. During our conversation, Shelli discusses the rapidly evolving landscape of technology and space – and talks about the "space mindset." She also talks about her latest book "What's Space Got to Do with It? An Interstellar Guide to Success." This book is a valuable resource for anyone looking for a blueprint to succeed in in the space industry – from students to executives. Shelli also shares insights from launching her own company and advising entrepreneurs and organizations throughout the world. Shelli explains that today's leaders must see the big picture and foster global collaboration. Whether you're interested in space, technology, entrepreneurship, or fascinated by the future of leadership, you will love this conversation with Shelli. Today on the Tech Leader Talk podcast: - Rapid evolution of the space industry - Global and cross-sector collaboration - Bridging academia, industry, and government - Collaboration drives innovation - Leadership, awareness, access, and action Resource: Shelli's Latest Book: What's Space Got to Do with It? An Interstellar Guide to Success Link to Shelli's book: https://www.amazon.com/Whats-Space-Got-Do-Interstellar/dp/B0FTZMGV77 Connect with Shelli Brunswick: LinkedIn: https://www.linkedin.com/in/shellibrunswick/ Website: https://shelli-brunswick.com/ Thanks for listening! Be sure to get your free copy of Steve's book, Cracking the Patent Code, and discover his proven system for identifying and protecting your most valuable inventions. Get the book at https://stevesponseller.com/book.

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