Shopify Masters
The Unintuitive Rule of Customization: Keep it Simple
Oct 20, 2022 · 20 min · Episode 419 · 20.0 MB
0:00-20:49
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In this episode of the Learn with Shopify mini series we chat with Aaron Zack, the former vice president at Propeller Coffee Co to learn strategies for pivoting a wholesale food and beverage company online and the marketing tactics that helped to build and scale this arm of the business.
For more on Propeller Coffee and show notes: https://www.shopify.com/blog/propeller-coffee-customization?utm_campaign=shopifymasters&utm_medium=youtube&utm_source=podcast
