Shopify Masters

How This Dinnerware Brand Grew Through Influencer Gifting

Feb 2, 2021 · 49 min · Episode 309 · 47.3 MB
0:00-49:18

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You’ll learn from an entrepreneur how and why they focused all their efforts on influencer marketing in just one city at a time to launch their brand

Fable creates premium quality home accessories that make designing the perfect space effortless.

For more on Fable and show notes: http://www.shopify.com/fable-influencer-gifting 

Tune in to learn 

  • Why this brand envisions itself first and foremost as a tech company 
  • How to protect yourself against missteps when you are developing physical products 
  • The benefits of focusing all your marketing efforts on just one city at a time 

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