Shopify Masters
How a Blog Became a Physical Store in Two Years
Jul 16, 2019 · 43 min · Episode 231 · 41.8 MB
0:00-43:33
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Nat Elison decided to test out his content marketing skills from running his own marketing agency by launching his own blog.
As a longtime tea lover, Nat started Cup & Leaf to blog about all things tea. He publishes on a consistent schedule, reworks content to rank higher on search, and curates products for the online store.
Since the launch of Cup & Leaf in early 2018, the website now sees 250,000 monthly visitors and brings in $5000 in monthly revenue.
For more information on Nat Elison, Cup and Leaf, and show notes: https://www.shopify.com/blog/cup-and-leaf-blog
Tune in to learn
- When you should actually spend time on content marketing and SEO
- The content plan they used to grow to 250,000 monthly visitors
- How they drive sales from blog to physical store