Skip to content
Artwork for She Coaches Coaches: Sign Coaching Clients & Grow Your Business
BusinessCareersEntrepreneurshipEducationSelf-Improvement

She Coaches Coaches: Sign Coaching Clients & Grow Your Business

Candy Motzek | Life & Business Coach

Building a coaching business that's actually yours, one that allows you to sign consistent clients, not someone else's hustle blueprint. That's what this show is about.

She Coaches Coaches is for coaches who know they're good at what they do and can't figure out why signing clients still feels so hard. And for professionals who feel the pull toward coaching and don't know how to start without losing the credibility they've spent years building.

Host Candy Motzek is a PCC coach for coaches and ICF mentor who works from the inside out, always. Every week, she brings honest conversations about the parts nobody talks about - the niche you keep second-guessing, the pricing you keep discounting, the inner critic dressed up as high standards. Strategy and mindset together, because one without the other doesn't hold.

This show is especially built for introverts and high achievers. No hustle. No pretending to be someone you're not. Just real conversations about building something that fits who you actually are.

New episodes every week.

Whether you're a coach who's been at this for a while or a professional who's been thinking about making the leap into coaching, this is the place for you. Each week, we dig into how to build a coaching business on your own terms: signing clients, finding your niche, pricing your work, and building the inner confidence that makes it all sustainable.

This show answers questions like:

How do I find coaching clients?
How do I sign clients without using social media?
How do I choose my coaching niche?
How do I create a coaching offer that people want?
How do I market my coaching business?
How do I build my signature coaching program?
How do I get started as a coach?
How can I quit my job and coach full-time?
Can I have a successful coaching business as an introvert?
How do I stop feeling like an imposter?
How do I price my coaching services?
What's the fastest way to grow my coaching business?

When you're ready to take this deeper, visit stepintosuccessnow.com

Play
  • 35 episodes
  • daily
  • Avg 21 min
  • English

Support the show

Goes straight to the publisher. podnod takes nothing.

Counted on this page — what you have heard stays on this device, so it is not something the list can be paged by.
  • #435
    Monday · 26 min

    You Already Have Permission. You Were Born With It. with Kristy Halvorsen Ep 435

    What if the unknown isn't something to manage, plan around, or survive? What if it's actually all that's ever happening, and the stress comes from pretending otherwise? I sit down with Kristy Halvorsen, former engineer, former firefighter, coach, bestselling author of Perfect Unfolding, and nine-year off-grid Airstream adventurer, to talk about what happens when you stop following the expected path and start following the tickles of your soul. Kristy shares how she went from engineering to firefighting to coaching to living alone in nature across North America with no plan and no destination. She talks about the health crisis and the knee injury that finally pushed her out of firefighting, the year in 2023 that blew the doors off everything she thought she knew about herself, and what she learned from nearly dying in the middle of nowhere in Newfoundland. She also shares the one thing she tells every new coach that sounds almost too simple and turns out to be everything. Warm, honest, and deeply human. Grab the free course, Stop Guessing and Start Signing Clients, and start building a coaching business that's actually yours: https://candymotzek.lpages.co/vfo/ Want to see what's actually working for coaches right now? Download the free Coaching Business Insights Report 2026: https://candymotzek.lpages.co/business-growth-survey/ Ready to work with me? Book a free 30 minute call: https://stepintosuccessnow.com/

  • #433
    Saturday · 26 min

    What 15 Years of Coaching Businesses Taught Me About AI with Rebecca TraceyEp 433

    AI is everywhere in the coaching industry right now. But is it actually helping new coaches build better businesses? Or is it quietly making it harder? I sit down with Rebecca Tracey, founder of The Uncaged Life and the person who has helped over 2,000 coaches start their businesses, to have a real and honest conversation about what's actually happening. Rebecca shares what she's seeing from inside her programs, why AI-generated content is hurting more coaches than it's helping, why niches need to be more specific now than ever before, and the one skill that matters more than any marketing tool and that AI simply can't replace. She also talks about the brilliant way she built a custom GPT from hundreds of client coaching call recordings, what happened when she tested it, and why she was fully prepared to scrap it if it didn't meet her standards. Grab the free course, Stop Guessing and Start Signing Clients, and start building a coaching business that's actually yours: https://candymotzek.lpages.co/vfo/ Want to see what's actually working for coaches right now? Download the free Coaching Business Insights Report 2026: https://candymotzek.lpages.co/business-growth-survey/ Ready to work with Candy? Book a free 30 minute call: https://stepintosuccessnow.com/

  • #434
    September 14 · 15 min

    Don't Assume People Know What Coaching Is: Do's and Don'ts for New Coaches, Part 3 | She Coaches Coaches,Ep 434

    The final episode in my three-part series on how to start a coaching business, wrapping up with one last do and one last don't. Today's don't: don't assume people know what coaching is or how it can help them. I break down why most people picture a sports coach or a stand-and-shout motivational style when they hear the word "coach," and I share 3 simple, jargon-free ways to explain what coaching actually does. Today's do: acceptance, self-acceptance, and gratitude are your business superpowers. I make the case that these aren't just nice personal qualities. They shape the vibe your potential clients feel from you, and that feeling is often what draws people in more than any pitch could. If you missed Part 1 (don't build a website yet) or Part 2 (don't rush to quit your job), check the show notes for those episodes too. Free resource mentioned: The 90-Minute Coaching Business Blueprint: candymotzek.lpages.co/vfo/

  • #432
    September 12 · 25 min

    "It's Not Worth It" Is Not the Real Thought - with Tammy Nicole Ep 432

    Every time you talk yourself out of something you really want, there's a belief hiding underneath it. Tammy Nicole helps women find it. I sit down with Tammy Nicole, an identity reclamation coach, speaker, and author with more than 20 years of experience in mental health. Through her signature ICU framework and the five Rs - reveal, recognize, release, reclaim, rise - Tammy helps women uncover the emotional patterns that shaped who they became, and confidently step into who they were created to be. In this conversation, Tammy shares one of the most precise things said on this show about self-sabotage: we chant-transition "I'm not worth it" into "it's not worth it" to validate the original belief. The thought that stops you sounds like logic. It isn't. It's worthiness wearing a disguise. You'll hear about the ICU framework, why the last R is always the hardest, how self-trust gets built one tiny kept promise at a time, and why Tammy's tagline - love yourself so much that love from others is a bonus - is the foundation she builds everything on. This coaching business mindset conversation is for any coach who is doing the inner work and still hitting the same wall. Grab the free course, Stop Guessing and Start Signing Clients, and start building a coaching business that's actually yours: https://candymotzek.lpages.co/vfo/ Want to see what's actually working for coaches right now? Download the free Coaching Business Insights Report 2026: https://candymotzek.lpages.co/business-growth-survey/ Ready to work with a coach? Book a free 30 minute call: https://stepintosuccessnow.com/

  • #431
    September 7 · 15 min

    Don't Rush to Quit Your Job: Do's and Don'ts for New Coaches, Part 2 | She Coaches Coaches, Ep 431

    Part two of my series on how to start a coaching business, three do's and three don'ts for brand new coaches. Today's don't: don't rush to quit your job. I explain why trading day-job dissatisfaction for coaching-business stress too early can sabotage your success, and how to know the two real signs it's actually time to make the leap. Today's do: all coaches need to be coached. I share a number straight from my own practice, most people who come to me for a consult have never actually had a coach themselves, and why that makes it so much harder to attract paying clients. If you want people to invest in coaching with you, I make the case for investing in it yourself first. Free resource mentioned: The 90-Minute Coaching Business Blueprint: candymotzek.lpages.co/vfo/

  • #430
    September 6 · 28 min

    You've Done the Hard Things. So Why Don't You Believe It? with John Mollura Ep 430

    You've got the track record. You've done the hard things. So why does it still feel like someone's about to find out you don't deserve any of it? I sit down with John Mollura, leadership coach, keynote speaker, and former mission-critical field testing leader for NASA and elite US military units, to talk about what's really going on when high performers can't trust their own success and what to do about it. John shares the story of hiding a letter of commendation from NASA in a drawer for ten years because his imposter syndrome was louder than the empirical proof sitting in his hands. He talks about why imposter syndrome is not the same as self-doubt and why that distinction matters enormously for coaches working with high performers. He also walks through his four navigators framework, the archive of awesome, and why confidence is really about keeping promises to yourself when nobody's watching. This one is warm, honest, and full of practical tools you can use immediately. Grab the free course, Stop Guessing and Start Signing Clients, and start building a coaching business that's actually yours: https://candymotzek.lpages.co/vfo/ Want to see what's actually working for coaches right now? Download the free Coaching Business Insights Report 2026: https://candymotzek.lpages.co/business-growth-survey/ Ready to work with a coach? Book a free 30 minute call: https://stepintosuccessnow.com/

  • #429
    September 5 · 19 min

    Stop Saying Have To - Start Saying Get To with Ellen Whiteside Ep 429

    What if one word swap could change how you show up every single day? Ellen Whiteside has been using it for years - and it works. I sit down with Ellen Whiteside, a dream builder coach, speaker, retreat leader, and owner of Sacred Grove Retreat Center in Gold Hill, North Carolina for the past 20 years. Ellen is a lifelong student of personal growth and metaphysical principles, and she helps people reconnect with their dreams and create lives they truly love. In this conversation, Ellen shares the single coaching business mindset shift that changed how she runs her entire life and practice. Stop saying "I have to." Start saying "I get to." It sounds tiny. The impact isn't. You'll also hear the story of how Ellen used vision and mindset to manifest exactly the car she wanted after hers was totaled - right down to the insurance payout, the down payment, and the lower monthly payment. It's a practical, grounded example of what it actually looks like to live into a vision instead of just thinking about it. Ellen is now at a crossroads herself. After 20 years at Sacred Grove, she's ready for a new chapter - one that might include walking the Camino de Santiago and travelling the world. This episode is a reminder that the permission to dream big doesn't have an expiry date. Grab the free course, Stop Guessing and Start Signing Clients, and start building a coaching business that's actually yours: https://candymotzek.lpages.co/vfo/ Want to see what's actually working for coaches right now? Download the free Coaching Business Insights Report 2026: https://candymotzek.lpages.co/business-growth-survey/ Ready to work with a coach? Book a free 30 minute call: https://stepintosuccessnow.com/

  • #422
    August 31 · 21 min

    Don't Build a Website Yet: Do's and Don'ts for New Coaches, Part 1 | She Coaches Coaches Ep 422

    If you're wondering how to start a coaching business, here's a piece of advice that might surprise you: skip the website, at least for now. This episode kicks off a three-part series where I share 3 do's and 3 don'ts for new coaches, one pair per episode. Today's don't: new coaches don't need a website. Today's do: learn to wear two hats, coach and business owner. I explains why a beautiful, brand-new website can quietly become a way to avoid the real work of talking to people and attracting clients, and share the story of my own first website, the one I spent weeks perfecting before it was already out of date. I also break down why coaching skill and business-building skill are two completely different things, and why most new coaches are blindsided by that gap right after certification. Free resource mentioned: The 90-Minute Coaching Business Blueprint: candymotzek.lpages.co/vfo/

  • #428
    August 30 · 24 min

    Why Your Greatest Gift Is the One You Keep Dismissing with Dr. Elizabeth Locey Ep 428

    You've worked hard. You've built credentials. You've done everything the world said would make you successful. And something still feels like it belongs to someone else. Candy Motzek sits down with Dr. Elizabeth Locey, New York Times-featured scholar, former tenured professor, and Legendary Self Midwife, to talk about what happens when high achievers finally stop collecting accolades and start becoming who they actually are. Elizabeth shares the remarkable story of how she left a thriving academic career after the universe spent years closing every door she tried to walk through, what Akashic Records work is and why it became the fastest spiritual accelerant she'd ever encountered, and what the Legendary Self actually is and why activating it changes everything for coaches and transformational leaders. She also shares her concept of marrying your magic, why the gifts you dismiss as ordinary are almost always your most powerful ones, and the story of an ICU nurse who didn't know that the thing she did naturally was something most people couldn't do at all. Warm, layered, and genuinely unlike any other conversation on this show. Grab the free course, Stop Guessing and Start Signing Clients, and start building a coaching business that's actually yours: https://candymotzek.lpages.co/vfo/ Want to see what's actually working for coaches right now? Download the free Coaching Business Insights Report 2026: https://candymotzek.lpages.co/business-growth-survey/ Ready to work with Candy? Book a free 30 minute call: https://stepintosuccessnow.com/8

  • #427
    August 29 · 24 min

    Why Your Clients Can Feel When You're Out of Alignment with Danielle Benzon Ep 427

    Your clients can feel when something's off with you. Even when they can't name it. Even when you look composed. Even when your words are right. And according to Danielle Benzon, voice-body coach and founder of The Inspired Speaker, it's coming through in your breath. I7 sit down with Danielle to talk about the voice-body instrument, what theater training taught her about alignment, and why message cohesion, the alignment of body, voice, emotion, and intellect, is one of the most overlooked and most powerful tools a coach can develop. Danielle shares a simple breathing exercise coaches can try right now to check whether their voice and body are actually connected. She talks about why there is a literal sound to truth, how coaches can use this awareness before and during sessions to create deeper safety for clients, and why living in your body makes you more decisive, more grounded, and much harder to push off center. Practical, physical, and genuinely surprising. Grab the free course, Stop Guessing and Start Signing Clients, and start building a coaching business that's actually yours: https://candymotzek.lpages.co/vfo/ Want to see what's actually working for coaches right now? Download the free Coaching Business Insights Report 2026: https://candymotzek.lpages.co/business-growth-survey/ Ready to work with Candy? Book a free 30 minute call: https://stepintosuccessnow.com/

  • #426
    August 24 · 22 min

    The Four Types of Action (And Why Hustle Isn't One of Them) | She Coaches Coaches, Ep 426

    Working hard and working effectively aren't the same thing. In this episode, I break down the four types of action I teach my coaching clients: passive action, inaction, forced action, and inspired action. You'll learn why "doing research" can quietly become a way of avoiding the real work, why hustle culture praises forced action even when it's exhausting and off-target, and what inspired action actually feels like when you're in it. I share a simple way to prime yourself for inspired action on purpose, instead of waiting for motivation to strike. If you've ever felt busy but stuck, this episode will help you see exactly where you've been spending your energy, and how to shift it. Free resource mentioned: The 90-Minute Coaching Business Blueprint: candymotzek.lpages.co/vfo/

  • #424
    August 23 · 32 min

    The LinkedIn Algorithm Changed: Here's What Coaches Need to Know with Nina Froriep Ep 424

    Instagram isn't working like it used to. Facebook reach is down. And LinkedIn just quietly became the best platform for coaches who have a clear niche and something real to say. I sit down with Nina Froriep, a LinkedIn featured Brand Builder and Content and Engagement Strategist for creators, coaches, and consultants. A recovering film producer and Emmy Award-winning documentary filmmaker, Nina now helps service-based entrepreneurs grow their companies organically on LinkedIn, without bro marketing tactics, without gaming the algorithm, and without posting five times a day. In this conversation, Nina breaks down the three algorithm shifts that just changed everything on LinkedIn. Follower count no longer drives reach. Your topic fingerprint does. Over half of your content is now being shown to strangers, people who've never seen your work before. And the real game now is what happens after you post: the engagement, the comments, the DMs, the relationships. You'll also hear why AI-generated comments are starting to backfire badly, what a no bro marketing DM actually sounds like, and what happens when a coach finally gives LinkedIn a real shot. This is the episode that will change how you think about finding coaching clients. Grab the free course, Stop Guessing and Start Signing Clients, and start building a coaching business that's actually yours: https://candymotzek.lpages.co/vfo/ Want to see what's actually working for coaches right now? Download the free Coaching Business Insights Report 2026: https://candymotzek.lpages.co/business-growth-survey/ Ready to work with a coach? Book a free 30 minute call: https://stepintosuccessnow.com/

  • #423
    August 22 · 18 min

    Music Gets Clients Unstuck: The Unexpected Tool with Bob Sima Ep 423

    You've had clients who are stuck and can't explain why. Bob Sima has a tool that gets them moving, and it's not what you'd expect. I sit down with Bob Sima, a transformational singer, songwriter, and creator of the Song of Your Soul method. Bob uses songwriting as a tool for personal growth, emotional integration, and inner work. He's made ten award-winning albums and now he turns that same lens toward the people he coaches. In this conversation, Bob shares how he spends weeks in deep conversation with a client, listening not just to what they say but to what they can't quite get out. He then writes them a song that reflects the full arc of their inner work back to them. The result is something that lands in a way that words alone rarely do. You'll hear the story of how this all started. A grieving widow, a celebration of life, and one moment that changed everything Bob thought he knew about how to help someone. Bob also shares practical ideas for coaches. You don't need to write songs. You can pull one of his Oracle cards with a client, play a song, and let them lie down and listen. Coaches using this approach say their clients are in tears before a single word is spoken. That's the power of music used with intention. Trust the music. Trust your creativity. Trust that there's more than one door into a client's heart. Grab the free course, Stop Guessing and Start Signing Clients, and start building a coaching business that's actually yours: https://candymotzek.lpages.co/vfo/ Want to see what's actually working for coaches right now? Download the free Coaching Business Insights Report 2026: https://candymotzek.lpages.co/business-growth-survey/ Ready to work with a coach? Book a free 30 minute call: https://stepintosuccessnow.com/

  • #425
    August 17 · 17 min

    Accept What Is: The First Pillar of the Confident Coach's Success Framework Ep 425

    Do you spend more time wishing your past had gone differently than actually building your coaching business? In this episode, Candy introduces her Confident Coach's Success Framework, five pillars she uses with every client and in her own life. Today's focus is the first one: accept what is. Acceptance isn't passive. It isn't pretending everything's fine. It's choosing not to fight your current reality so you can actually design what comes next. Candy shares her own story of getting an engineering degree she never wanted, years of regret over it, and how she finally made peace with that chapter of her life. She also walks through what it looks like to accept yourself, not just your circumstances, and why that shift is often the first real step toward building a coaching business you're proud of. Free resource mentioned as Candy's free gift: The 90-Minute Coaching Business Blueprint: https://candymotzek.lpages.co/vfo/

  • #421
    August 15 · 43 min

    You've Climbed the Ladder. Why Does It Still Feel Wrong? with Ivo Knoll Ep 421

    You've done everything right. The career. The titles. The income. The life everyone said would make you happy. And something still feels off. This episode is for anyone who has ever woken up at 3am wondering if this is really it. Candy Motzek sits down with Ivo Knoll, founder of Identity Architecture and former engineer, corporate manager, and organic farmer, to talk about what's really happening when high achievers feel empty at the top and what it actually takes to move from a life that looks successful to one that finally feels successful. Ivo shares the moment that changed everything for him, why the skills that took you up the ladder stop working once you're there, what borrowed identity is and how it forms before you're old enough to question it, and why most transformation work fails because it stays on the surface instead of going to the root. He also shares something for coaches who are still deciding. Your body already knows. Don't make it in your head. Warm, honest, and genuinely worth slowing down for. Grab the free course, Stop Guessing and Start Signing Clients, and start building a coaching business that's actually yours: https://candymotzek.lpages.co/vfo/ Want to see what's actually working for coaches right now? Download the free Coaching Business Insights Report 2026: https://candymotzek.lpages.co/business-growth-survey/ Ready to work with Candy? Book a free 30 minute call: https://stepintosuccessnow.com/

  • #420
    August 10 · 13 min

    The Authority You Can't Fake | Build Your Business Like a Coach Series Ep 420

    Someone asks you a hard question on a discovery call, and that little voice shows up: "Maybe I don't know enough." If you've ever felt that, you're in very good company. In this episode, Candy makes the case that confidence doesn't come first. Authority does. Not the kind you announce on your website, but the kind you earn one real conversation at a time. She shares her own struggle with second-guessing her ideas, and tells the story of Lindsey, an anesthesiologist who coaches female physicians, who stopped chasing confidence and started collecting evidence instead. Candy also shares a hard number from her own research: nearly seventy percent of coaches she surveyed had five or fewer clients, many of them highly experienced. The coaches with consistent clients weren't the loudest. They were the most connected. If you've ever thought "I just need more confidence," this episode offers a different answer: maybe you need evidence instead. Free resources: Coaching Business Growth Survey Report Free Resources: Authority Lab Case Study

  • #418
    August 9 · 16 min

    Imposter Syndrome Doesn't Go Away It Just Raises the Bar with Jodi Casstevens-Short Ep 418

    You'd think it gets easier once you've done it. Once you've signed the first client. Finished the first book. Proven yourself once. It doesn't. It just finds a new place to live. Candy Motzek sits down with Jodi Casstevens-Short, award-winning author of the Willow Springs Cozy Mystery series. After 35 years as an elementary school teacher, Jodi retired and pivoted to her author dream. She's now published two books in her series and is working on her third. This episode isn't technically about coaching. It's completely about coaching. Because everything Jodi shares about managing self-doubt, building community, staying accountable, and just putting her head down when the doubt gets loud - every bit of it applies directly to building a coaching practice. You'll hear the Jodie Foster story that stops the "you'll feel better once you've succeeded" argument cold. You'll hear how Jodi's daily Zoom writing group - with writers in London, Texas, and Nebraska - keeps her writing even on the hard days. And you'll hear the simple, practical tools she uses every time imposter syndrome shows up. Seventy percent of people experience imposter syndrome at some point. This is what you do about it. Grab the free course, Stop Guessing and Start Signing Clients, and start building a coaching business that's actually yours: https://candymotzek.lpages.co/vfo/ Want to see what's actually working for coaches right now? Download the free Coaching Business Insights Report 2026: https://candymotzek.lpages.co/business-growth-survey/ Ready to work with a coach? Book a free 30 minute call: https://stepintosuccessnow.com/

  • #417
    August 8 · 18 min

    You Don't Need to Fix Yourself First with Jane Cooke Ep 417

    You've been waiting to feel ready. Jane Cooke is here to tell you - that wait isn't protecting you. It's just keeping you small. Candy Motzek sits down with Jane Cooke, the Chief Confidence Catalyst, international bestselling author, and retired Learning and Development professional. Certified in hypnotherapy, mindfulness, life coaching, and crystal and sound therapy, Jane helps women step boldly into leadership, confidence, and joy - especially women who've spent years being told to shrink their light. In this conversation, Jane shares how she went from a long corporate career to entrepreneur after a trip to Costa Rica lit something in her she couldn't ignore. She talks about the conversation with her best friend that forced her to completely rethink what success means. And she shares, for the first time publicly, a deeply personal story about hitting her darkest point - and the quiet moment that pulled her back and set her on the path she's on today. This episode holds weight. It also holds a lot of hope. Jane's message is simple: you don't have to earn the right to be here. You were born priceless. You just need to remember it. If imposter syndrome for coaches is something you wrestle with, this one is for you. Grab the free course, Stop Guessing and Start Signing Clients, and start building a coaching business that's actually yours: https://candymotzek.lpages.co/vfo/ Want to see what's actually working for coaches right now? Download the free Coaching Business Insights Report 2026: https://candymotzek.lpages.co/business-growth-survey/ Ready to work with a coach? Book a free 30-minute call: https://stepintosuccessnow.com/

  • #419
    August 3 · 13 min

    The Blue Ocean Coaches Have Been Looking For | Build Your Business Like a Coach Series Ep 419

    "Does the world really need another coach?" If you've ever looked around at leadership coaches, health coaches, life coaches, and business coaches and wondered if there's room for you, this episode is for you. Candy makes the case that "how do I stand out?" is the wrong question. The better one is "what could I discover that nobody else knows yet?" She shares the story of Karolina, a self-care coach for mothers, who skipped the branding rabbit hole and went straight to curiosity instead. Her conversations with mothers became a white paper called Chocolate First, Spinach Later, and it gave her something no logo ever could: her own voice. Candy also opens up about what happened after she ran her own Coaching Business Growth Survey. People stopped asking what she coached. They started asking what coaches were telling her. That shift changed everything. This episode will help you see that your Blue Ocean isn't a tagline. It's a question you're genuinely curious about, followed by real conversations, followed by discoveries nobody else can copy. Free resources mentioned in this episode and series: Coaching Business Growth Survey Report The Authority Lab Case Study

  • #415
    August 2 · 18 min

    You Don't Need More Leads with Brenda Marie Sheldrake Ep 415

    You think you need more leads. Brenda Marie Sheldrake says you're wrong - and she can prove it. Candy Motzek sits down with Brenda Marie Sheldrake, the Biz Leads Expert, best-selling author, and recipient of the 2022 Women of Worth Award. Brenda helps entrepreneurs grow their businesses through real relationship building - the kind that turns connections into clients and collaborations into growth. In this conversation, Brenda shares who she's really built her business to serve: entrepreneurs who pivoted. People who were great at something, got told they should make a business out of it, and then discovered nobody mentioned the bookkeeping, the marketing, the social media, or the loneliness. Brenda has a statistic that stops people cold. Every hour of every day, at least one entrepreneur closes their doors, gives up, and goes back to a job. Not because they weren't capable. Because they ran out of support and forgot their why. You'll hear the two questions Brenda asks every struggling entrepreneur - the superpower question and the kryptonite question - and why that combination moves someone from hopeless to hopeful faster than almost anything else. You'll also hear her honest take on the passive income promise and what coaches and entrepreneurs actually need to hear before they start. This one will stay with you. Grab the free course, Stop Guessing and Start Signing Clients, and start building a coaching business that's actually yours: https://candymotzek.lpages.co/vfo/ Want to see what's actually working for coaches right now? Download the free Coaching Business Insights Report 2026: https://candymotzek.lpages.co/business-growth-survey/ Ready to work with a coach? Book a free 30 minute call: https://stepintosuccessnow.com/

Showing 1–20 of 35 episodes