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Sell By Being Human

Alex Smith

This is where human connection and sales meet. You may be someone whose success depends on influence, negotiation, and your ability to create change, but you may reject aggressive sales tactics. Maybe you feel stuck in corporate "autopilot," knowing your best asset is your genuine personality, but you struggle to use it to get what you want. Then this channel is for you.

It will teach you how to close the gap between wanting to be ethical and feeling pressured to sell aggressively. You’ll also learn actionable strategies for translating emotional intelligence into high-trust results. Join Alex and top guests, including NY Times bestsellers, keynote speakers, and global founders, as they prove that being truly human is the ultimate sales advantage.

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  • 24 episodes
  • fortnightly
  • Avg 45 min
  • English

Episodes 24

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  • S5 · E146
    Aug 19, 2025 · 59 min

    Why Principles of Friendship Are Underestimated in Business - Dr. Miriam Kirmayer, Clinical Psychologist, Keynote Speaker

    Summary: Today I sit down with Dr. Miriam Kirmayer, a renowned expert on friendship and human connection, to discuss the importance of building meaningful relationships in the workplace and how we underestimate principles of friendship. As she likes to say, "We overestimate the amount of both energy and discomfort that can come from reaching out, initiating plans, And we underestimate the amount of pleasure, joy, meaning, and impact that can come from both deep conversations and also frankly, casual moments of chit chat, whether that's with strangers or a quick reconnect with an old or long lost friend. Sometimes people compartmentalize their "work friends" or business friends with their personal friends and Miriam teaches us how principles of friendship can help you in sales. Key Discussion Points: The role of friendships in enhancing workplace productivity and engagement. Overcoming myths about workplace friendships and their impact on professional success. Practical strategies for fostering genuine connections with colleagues and clients. The balance between professional boundaries and personal connections. Guest Bio: Dr. Miriam Kirmayer is a clinical psychologist and leading voice on the science of friendship. Her work has been featured in major publications like The Atlantic, BBC, and Psychology Today. Key Moments: [00:02:15] - Introduction to Dr. Miriam Kirmayer and her expertise in friendship and human connection. [00:10:30] - Discussion on the importance of building friendships at work and their impact on productivity. [00:18:45] - Overcoming common myths about workplace friendships. [00:25:00] - Practical strategies for fostering genuine connections with colleagues. [00:35:20] - The balance between maintaining professional boundaries and personal connections. [00:45:10] - Dr. Kirmayer shares personal stories and insights from her research. [00:55:30] - Closing thoughts on the value of human connection in professional settings. Resources: Visit Miriam's website for more insights and resources on building connections. Connect with Miriam on LinkedIn and Instagram for personal updates and tips. Subscribe to the "Sell By Being Human" podcast for more episodes on leveraging human connection in sales and business. #WorkplaceWellbeing #HumanConnection #FriendshipAtWork Connect with Miriam Website LinkedIN Connect with Us! Website: Youtube

  • S5 · E145
    Jul 29, 2025 · 51 min

    Helping People Tell Their Story Better - Stephen Steers, Steers Consulting Group

    Summary: Today's episode is with Stephen Steers, a sales consultant, keynote speaker and author. We explore the art of storytelling in sales. Not how to tell your story but how to help people tell a better version of their own story. When you can help someone better understand themselves and through your interaction you better understand them., that's where magic happens. Stephen has come through the ranks of sales as a business development rep an account executive, and now owns his own sales consultancy business around how to tell effective stories as part of a sales process. We discuss how human connection, story telling, and emotional intelligence can transform the sales process, moving away from traditional pushy sales tactics to a more empathetic approach. Stephen shares his personal journey with storytelling, the importance of understanding client needs, and effective questioning techniques to foster genuine conversations. The episode emphasizes the significance of emotional responses in decision-making and how to leverage personal stories to build trust and rapport with clients. You'll learn how to ask questions to help people tell a better story of their problems. You'll help tell stories in a way that gets people to reframe their own stories, and you'll learn how to build trust through understanding wh Key Moments: 02:19 Redefining Sales: From Selling to Problem Solving 11:43 The Power of Storytelling in Sales - Helpin People Tell Their Stories Better 16:49 Learning from Experience: The Journey of a Salesperson 21:07 Emotional Connection: The Key to Effective Selling 26:02 Building Rapport in Sales Conversations 28:52 Effective Questioning Techniques 33:51 How to Craft A Better Story in Sales 40:50 Humanizing Customer Stories 45:51 Finding Authentic Connections Connect with Stephen LinkedIN Website Connect with Us! LinkedIN: Website:

  • S5 · E144
    Jul 23, 2025 · 49 min

    How A Former Basketball Star Became A Business Pro - Dre Baldwin, CEO - Work on Your Game

    Summary: Alot of people reach out to me to inquire about being a guest but this one stood out amongst almost 150 episodes. Dre Baldwin was the first to make me a personalized video and it landed with me. Dre Baldwin is a former professional athlete turned entrepreneur and performance coach. Dre shares his unique framework for success, emphasizing the importance of discipline, mental toughness, and authentic communication in both personal and professional settings. He discusses his transition from basketball to business, the significance of understanding one's audience, and the common pitfalls that many face in sales and performance. Dre really dove into discipline in his sport and he realized a lot of his skills translated to business professionals once his playing days were over. It takes a talent to sell your skills on the court to people in a boardroom and Dre does that every day with his consulting practice, his online presence, and his speaking business. Throughout the conversation, Dre highlights the role of mental conditioning and decision-making in achieving success, while also sharing insights on how to effectively coach others by asking the right questions. You'll also learn how to reframe what discipline means to make it easier for you to continue at whatever you're working towards. You'll learn mindset techniques that will serve you when you're inevitably faced with a no or a failure to help you keep getting back up. Dre has got you with this one. Books Mentioned: "The 48 Laws of Power" by Robert Greene "The Art of Seduction" by Robert Greene "10X is Easier Than 2X" by Dan Kennedy and Ben Hardy Key Moments: 03:00 Dres Framework of Selling by Being Human 05:48 Transitioning from Athlete to Entrepreneur 08:58 The Importance of Authentic Communication 12:02 Techniques for Effective Selling 15:03 Infusing Authenticity in Personal Life 17:58 Understanding Your Audience 20:57 The Work on Your Game Framework 24:01 Common Pitfalls in Sales and Discipline 26:43 The Challenges of Entrepreneurship and Parenthood 29:19 Understanding Mental Conditioning 32:01 The Role of Discipline in Achieving Freedom 36:17 The Importance of Decision-Making and Discipline 39:07 Influences of Family on Discipline and Work Ethic 41:34 Coaching: Asking the Right Questions 47:01 The Unique Traits of Dre Baldwin Connect with Dre LinkedIN Website Connect with Us! LinkedIN: Website:

  • S5 · E143
    Jul 9, 2025 · 51 min

    Leadership Beyond Rank: Human Connection in the Military - Enrique Acosta, CEO, Author, Podcast Host

    Summary: Have you ever wondered if or how human connection happens in the military? For someone that's never been in the military like myself, I've often thought the military is about a chain of command and an order structure. That's it. You follow orders or else. Human connection and order seem to be opposing forces. But today's guest says that's not always the case. People get sold on staying or leaving the military by the people they report to. Today I interviewed Enrique Acosta Gonzalez, a leadership expert and former Navy veteran. We discuss the importance of human connection in leadership, the transition from military to civilian leadership, and the significance of building trust and relationships. Enrique shares his experiences in the military, the impact of different leadership styles of his commanding officers, and how authenticity plays a crucial role in effective leadership. We touch on the concept of 'selling by being human' in the military and in his current practice of coaching his clients. This is for you if you've ever wondered how these skills show up in any of these places! Key Moments: 00:00 Introduction to Leadership and Human Connection 02:56 The Military's Human Element in Leadership 06:06 Building Trust and Relationships in Leadership 09:07 The Impact of Leadership Styles 11:59 Lessons from Military Leadership Experiences 15:05 Transitioning from Military to Civilian Leadership 20:07 The Importance of Authenticity in Leadership 24:00: Selling by Being Human in his current role 26:54 Nurturing Relationships for Long-Term Success 31:59 Working with Strong-Willed Leaders 36:44 Final Thoughts on Leadership and Legacy Connect with Enrique: LinkedIN Connect with Us! LinkedIN: Website:

Showing 21–24 of 24 episodes