School of Sales by Macy McNeely

Macy McNeely

The School of Sales by Macy McNeely, CEO and Founder of The Salesgirls®, drops new juice every week, providing tangible takeaways to level up your sales, communication and leadership skills. Macy McNeely answers your questions centered around personal growth, entrepreneurship and all things sales. At School of Sales, we are passionate about making sales cool again and helping you reach your full potential in all parts of life. Sit back and enjoy. 🍋

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20 episodes
Updated July 22

Episodes20

Newest first

July 22 · 35 min
How to Make Every Piece of Your Offer Worth the Full Price
In this video, I'm breaking down why rushing your offer reveal is the most common (and most expensive) mistake in one-to-many selling, and what to do instead. We'll get into why over-teaching flattens your pitch before you even get there, the belief-removal process that has to happen before anyone says yes, and how to make every single piece of your offer feel worth the full price on its own. Links and Resources 🔗 🔴 Register for the LIVE Masterclass Encore: https://go.thesalesgirls.com/encore-register?fbclid=PARlRTSATMTwhwZG9mAmV4dG4DYWVtAjEwAHNydGMGYXBwX2lkDzEyNDAyNDU3NDI4NzQxNAABp0ElETNuXFLtjKQvylb_z1MICL8YMM108ni1t4uKKhdbSK0GL3xVCM8fE8HR_aem_RMfKdalR8ko74drQL_fSyg 📲 Follow The Salesgirls on IG: https://www.instagram.com/thesalesgirlsofficial?igsh=MjE3azlycDNtOHI4&utm_source=qr Join the Sell Your Offer Challenge❤️‍🔥 Buy our Book, Persuade for Good📖 Watch us on YouTube!🚀
July 15 · 43 min
Why Every Coach Needs a Coach
Ever wondered who gets the manic voice memos from the coach YOU send manic voice memos to? Meet Kris Plachy — the woman who's been in Macy's corner through the hardest season of building Salesgirls, and the one voice that cuts through when everyone else's advice starts sounding the same. This isn't a highlight reel of good advice. It's a conversation about what it actually takes to keep going when you're the one everyone else looks to. Links and Resources 🔗 📲 Follow Kris on IG: https://www.instagram.com/krisplachycoach/?hl=en 🎧 Listen to the most recent episode of The CEO Sage: https://podcasts.apple.com/us/podcast/in-pursuit-of-greatness/id964355401?i=1000776577081 💻 Book a Consult Call with Kris: https://www.thevisionary.ceo/ 💅🏼 Join Macy's LIVE Masterclass: https://go.thesalesgirls.com/ Join the Sell Your Offer Challenge❤️‍🔥 Buy our Book, Persuade for Good📖 Watch us on YouTube!🚀
July 9 · 26 min
Boring Makes Billions: The Creativity Mistake
I'm on challenge number 25. Same offer, same sales machine, every single time, and every single time it gets a little sharper. The stories get better. My conviction gets stronger. I sat down with a friend in Boston last week who's run six different challenges this year, all different, in the name of creativity. I get it, for real because I DID THIS TOO. Until a few years ago. Now my sales machine hasn't changed since 2023, but I have. In this episode I break down why repeating the same offer is actually what makes mastery possible, what separates creativity from chaos, and the one tiny tweak that moved a client's conversion rate almost overnight. Join the Sell Your Offer Challenge❤️‍🔥 Buy our Book, Persuade for Good📖 Watch us on YouTube!🚀
July 6 · 33 min
The Mental Block Keeping You Broke
I'm not sure if you know this but there's a really good chance that you're letting your brain turn something simple into something impossible. Macy knows because it happens to her too. That's the exact reason she recorded this video 30 minutes after landing in Boston, in a hotel room, with no crew and didn't send it to a video editor at all... In this video, Macy breaks down what a mental block actually is (she's been in them since competitive sports), why we manufacture complexity to avoid the things we most need to do, and the exact process she uses to sell herself back into motion when her own mind gets in the way. Links and Resources 🔗 💸 Register for the Upcoming LIVE 90-Minute Masterclass: https://go.thesalesgirls.com/sgas-register?utm_medium=referral&utm_source=instagram&utm_campaign=Webinar&utm_content=linkinbio&fbclid=PAZnRzaASvdMhleHRuA2FlbQIxMQBzcnRjBmFwcF9pZA8xMjQwMjQ1NzQyODc0MTQAAacbT1sNEbPfu_S53EznLsEMa1_UUoFLfrirrGiwmwgavQ3OJEboivGWx123cQ_aem_DnFdH1IEi_vbnVUusSm-yA 📌 Female Founder? Apply to Work with The Salesgirls: https://go.thesalesgirls.com/apply?utm_medium=referral&utm_source=instagram&utm_campaign=BAC&utm_content=book-a-call&fbclid=PAZnRzaASvdRdleHRuA2FlbQIxMQBzcnRjBmFwcF9pZA8xMjQwMjQ1NzQyODc0MTQAAacbT1sNEbPfu_S53EznLsEMa1_UUoFLfrirrGiwmwgavQ3OJEboivGWx123cQ_aem_DnFdH1IEi_vbnVUusSm-yA Join the Sell Your Offer Challenge❤️‍🔥 Buy our Book, Persuade for Good📖 Watch us on YouTube!🚀
June 24 · 37 min
How to Get an ROI on ANY Investment, Ever
Most people walk away from a program, a book, or a hard season and think it didn't work. And almost always: they're wrong. The diamond was there. They just didn't know how to extract it. In this podcast, Macy breaks down the 5-step Extraction Process — the exact framework she uses to pull ROI from any investment, experience, or season of her life. If you've ever felt like a program didn't pay off or a hard year left you empty-handed, this one is for you. Watch the video: https://youtu.be/RExY1XLw9vc Join the Sell Your Offer Challenge❤️‍🔥 Buy our Book, Persuade for Good📖 Watch us on YouTube!🚀
June 17 · 1 hr 7 min
How to Sell Something Nobody Thinks They Need
You can Google polyvagal theory. You can read every book on nervous system regulation. You can technically learn everything Emily Judice teaches — for free. So why are high-level CEOs paying her for it? This conversation with regulation coach Emily Judice gets at the question every expert-turned-entrepreneur needs to answer: What are people actually buying when they buy from you? Emily's been inside Salesgirls long enough to know the answer — and her business on the other side of it proves it works. Links and Resources 🔗 🔥 Connect with Emily: https://www.instagram.com/thatgirlemilyjudice?igsh=cXlicDJuYWd4NHA3 🤑 LIVE 90-Minute Sales Masterclass: https://go.thesalesgirls.com/sgas-register?utm_medium=referral&utm_source=instagram&utm_campaign=Webinar&utm_content=linkinbio&fbclid=PAZnRzaASeNUZleHRuA2FlbQIxMQBzcnRjBmFwcF9pZA8xMjQwMjQ1NzQyODc0MTQAAado-eX6uV5Zg6YILMjzQU-NYAhzgrG5MDma5lFxTOc8YEJQgIN6OGbG6HOSNg_aem_6VkZqkjk35cu45cF-U3W7w Join the Sell Your Offer Challenge❤️‍🔥 Buy our Book, Persuade for Good📖 Watch us on YouTube!🚀
June 17 · 1 hr 7 min
How to Sell Something Nobody Thinks They Need
You can Google polyvagal theory. You can read every book on nervous system regulation. You can technically learn everything Emily Judice teaches — for free. So why are high-level CEOs paying her for it? This conversation with regulation coach Emily Judice gets at the question every expert-turned-entrepreneur needs to answer: What are people actually buying when they buy from you? Emily's been inside Salesgirls long enough to know the answer — and her business on the other side of it proves it works. Links and Resources 🔗 🔥 Connect with Emily: https://www.instagram.com/thatgirlemilyjudice?igsh=cXlicDJuYWd4NHA3 🤑 LIVE 90-Minute Sales Masterclass: https://go.thesalesgirls.com/sgas-register?utm_medium=referral&utm_source=instagram&utm_campaign=Webinar&utm_content=linkinbio&fbclid=PAZnRzaASeNUZleHRuA2FlbQIxMQBzcnRjBmFwcF9pZA8xMjQwMjQ1NzQyODc0MTQAAado-eX6uV5Zg6YILMjzQU-NYAhzgrG5MDma5lFxTOc8YEJQgIN6OGbG6HOSNg_aem_6VkZqkjk35cu45cF-U3W7w Join the Sell Your Offer Challenge❤️‍🔥 Buy our Book, Persuade for Good📖 Watch us on YouTube!🚀
June 15 · 12 min
🟢 Live Coaching on Stage - Watch This Before Your Next Sales Call
Macy coaches a real sales conversation live on stage — and the nuggets in here are ones you can apply today. 12 minutes of real coaching, no theory. You'll hear exactly what most women do in sales conversations without knowing it, and what to do instead. The kind of thing you watch once and can't unsee. If you have a call today, watch this first. Join the Sell Your Offer Challenge❤️‍🔥 Buy our Book, Persuade for Good📖 Watch us on YouTube!🚀
June 11 · 52 min
The Real Reason Your Sales Calls Feel Awkward
You know that feeling right before you get on a sales call — the tight chest, the over-rehearsed opener, the weird energy you can't shake? It's not nerves. It's not inexperience. It's something specific, and it's fixable. In this video, Macy breaks down the real reason sales calls feel awkward — and it's probably not what you think. Once you see it, you can't unsee it. 🔗 Resources and Links 🔥 Sales is the most powerful skill a woman can learn. Start here: https://go.thesalesgirls.com/sgas 📚 Read the 10 Sales Myths Holding You Back: https://join.thesalesgirls.com/persuade-for-good Join the Sell Your Offer Challenge❤️‍🔥 Buy our Book, Persuade for Good📖 Watch us on YouTube!🚀
June 10 · 1 hr 15 min
The Person You're Missing (And Don't Have a Name for Yet)
Most founders are missing a person on their team that they don't even have a name for yet. She's not a social media manager. She's not a VA. She's the person who understands the vision deeply enough to build the brand without the founder in the room. Macy and Court have been building Salesgirls together for six years. In this conversation, they talk about what that relationship actually looks like — what a Right Hand does, what she has to be, and what makes the difference between someone who executes and someone who elevates. In this video: → The real difference between a social media manager and a Right Hand → What founders miss before they have this person → The qualities you can't teach (and the ones you can) If you watched this and thought — that's me — we're looking for our next Right Hand to replace Court as she steps into Chief Brand Officer. You can apply here: https://forms.gle/cy96aWtV5SFgk8YJ8 You'll never look at our IG the same LOL: https://www.instagram.com/thesalesgirlsofficial/?hl=en The weekday newsletter Court wrote for 2 years before becoming Macy's Right Hand: https://salesgirlsocial.beehiiv.com/ Join the Sell Your Offer Challenge❤️‍🔥 Buy our Book, Persuade for Good📖 Watch us on YouTube!🚀
June 9 · 41 min
Sales Made So Simple a 7-Year-Old Could Do It
Sales doesn't have to be complicated. A room full of 7-year-olds just proved it. Macy walked into this micro school's Shark Tank unit to help a group of kids prep their pitches — and left with a reminder that the fundamentals of selling haven't changed since the beginning of time. No jargon. No pressure. Just the core of what selling actually is — and why it works at any age. 📱 Follow on Instagram: https://www.instagram.com/thesalesgirlsofficial/ Join the Sell Your Offer Challenge❤️‍🔥 Buy our Book, Persuade for Good📖 Watch us on YouTube!🚀
May 8 · 27 min
You Don't Have a Messaging Problem | A Salesgirl Series (4 of 7)
You think you have a messaging problem. You don't. You have a connection problem. Most high-level founders skip the first step — not because they're lazy, but because they think they're past it. They know their offer. They know their industry. They assume connection is just rapport. But connection is extraction. It's how you pull the exact words that move someone — straight from their mouth — so you stop guessing and start converting. In this episode, Macy breaks down why creating before connecting leaves you dumping ingredients instead of serving a meal. And how Salesgirl Software rewires the way you hear conversation — so messaging stops being something you invent and starts being something you decode. 🔗 Links and Resources 📌 Download the Connection Workbook that should for sure not be free: https://go.thesalesgirls.com/connection?utm_medium=referral&utm_source=youtube&utm_campaign=free-rsource&utm_content=connection 🔥 Your next opportunity to be coached by Macy McNeely: https://join.thesalesgirls.com/registration-page-page 📱 Our favorite place to hangout other than YouTube: https://www.instagram.com/thesalesgirlsofficial/ 🎤 Interested in having Macy speak at your next event? Email courtney@thesalesgirls.com! 🎯 New episode drops every Wednesday at 10am ET! Join the Sell Your Offer Challenge❤️‍🔥 Buy our Book, Persuade for Good📖 Watch us on YouTube!🚀
May 8 · 33 min
The One Sales Habit That Builds Unshakeable Conviction | A Salesgirl Series (5 of 7)
If you've ever said "I don't know what to say" or "I'm trying to get my messaging right" — this one's for you. The problem isn't that you need more information. It's that you're teaching when you should be selling. In this episode, Macy breaks down The Creation Standard: why you need to create and present a sales message every single day — and exactly how to do it using the words your audience is already giving you. What you'll walk away with: – The difference between a learning road and a sales road (and how to pave both) – The "thin coat of paint" method that builds conviction over time – How to take what someone tells you and prove your offer is the answer – Why the most specific message is actually the most universal one This is Part 5 of the 7-part Salesgirl Standard Series. New standard drops every Wednesday. ❤️‍🔥 🔗 Resources and Links 📌 Want to go deeper? Download The Creation Standard Workbook: https://go.thesalesgirls.com/creation-730757?utm_medium=referral&utm_source=youtube&utm_campaign=free-rsource&utm_content=creation Join the Sell Your Offer Challenge❤️‍🔥 Buy our Book, Persuade for Good📖 Watch us on YouTube!🚀
May 8 · 33 min
Stop Calling Passive Action Progress | A Salesgirl Series (6 of 7)
You're not stuck. You're parked. There's a difference between passive action and massive action — and most high achievers are living in passive and calling it progress. In this episode, Macy breaks down how to finally close that gap. Using your future self as the guide, you'll build a massive action plan that's specific, backwards-mapped from your goal, and actually ready for your calendar. One standard left... Keep going. Links and Resources 🔗 📌 Your guide to discovering what action to take next: https://go.thesalesgirls.com/massive-action?utm_medium=referral&utm_source=youtube&utm_campaign=free-rsource&utm_content=massive-action 📱 Follow The Salesgirls on IG: https://www.instagram.com/thesalesgirlsofficial/ Join the Sell Your Offer Challenge❤️‍🔥 Buy our Book, Persuade for Good📖 Watch us on YouTube!🚀
April 16 · 1 hr 2 min
Style Is a Sales Strategy. Expert Stylist Breaks It Down | A Salesgirl Series (3 of 7)
Your outfit speaks before you do... In this episode, I sit down with my personal stylist Sarah Kraus — live at Salesgirls HQ with a live audience in the room — to talk about something most sales coaches underestimate or completely ignore: what you look like when you walk in. Sarah breaks down the Visual Stack — the exact order your brain processes what it sees — and why by the time someone actually hears your words, they've already decided how much they trust you. We also get into: — The difference between your Trapped Self, your Authentic Self, and your Heroic Self (and which one most women are accidentally dressing as) — Why fit and silhouette say something specific about whether you respect your own body and the room — The "conversation zone" — where to keep styling details so people stay locked on your message — How to simplify your wardrobe so getting dressed stops costing you energy — Don't miss Sarah rapid fire her favorite places to shop for me at the end This isn't about vanity. It's about congruence. Showing up looking like who you actually are — and who you're becoming. 🔗 Resources and Links 📌 Download the BRAND MIRROR | A Strategic Worksheet for Evaluating Your Visual Identity: https://go.thesalesgirls.com/brand-mirror?utm_medium=referral&utm_source=youtube&utm_campaign=free-rsource&utm_content=brand-mirror 💃🏼 Follow Sarah on Instagram: https://instagram.com/houseofcolour_canton/ 📲 See What I'm Wearing Next: https://instagram.com/thesalesgirlsofficial/ Join the Sell Your Offer Challenge❤️‍🔥 Buy our Book, Persuade for Good📖 Watch us on YouTube!🚀
April 16 · 35 min
The Story You're Telling Yourself Is Keeping You Stuck | A Salesgirl Series (2 of 7)
Last week we said your life settles to the level of your standards. This week we talk about the thing that pulls you right back down. It's not your schedule. It's not your circumstances. It's the story running quietly in the background of your brain — and most women don't even realize it's a story. They think it's just the truth. 🔥 Standard #2 — The Story I Tell Myself Standard. In Standard #1 we talked about becoming your future self before you have the results. But the moment you start going for that version of you, your brain starts writing reasons to quit. It's convincing. It's subtle. And it sounds exactly like logic. This video is about catching it, naming it, and trading it for something that actually moves you forward. Haven't watched Standard #1 yet? You'll still love this video, but start here first fro the full picture — #2 builds directly on it: [LINK] New standard every Wednesday at 10am ET. Subscribe so you don't miss one! 🔗 Links and Resources 📌 Download the official companion to Standard #2 : https://go.thesalesgirls.com/sitm?utm_medium=referral&utm_source=youtube&utm_campaign=free-rsource&utm_content=sitm 🎉 Get Coached by Macy LIVE: https://join.thesalesgirls.com/syoc-registration Join the Sell Your Offer Challenge❤️‍🔥 Buy our Book, Persuade for Good📖 Watch us on YouTube!🚀
April 15 · 59 min
The Future-Me Standard | A Salesgirl Series (1 of 7)
Your life doesn't rise to your goals. It settles to the level of your standards. That one line is why I built this series. This is A Salesgirl Series: 7 Standards to Live By — seven weeks, one standard at a time. Each week we raise the baseline. Each week you live inside it. By the end, you're not the woman who started. We begin with the one everything else is built on: ⭐️ Standard #1 — The Future-Me Standard Most women are waiting to feel like her before they act like her. That's the whole problem. Identity doesn't follow results — it leads them. This video shows you exactly how to flip it. In this episode: - Why your current results are an exact reflection of who you're being right now - How your brain filters reality (and how to change the filter) - A guided journaling exercise to meet your future self and start acting like her today The next 6 standards will drop on Wednesdays at 10am ET. Subscribe so you don't miss one. 📌 Links and Resources 📝 Download the official companion to Standard #1: Future-Me Guided Journaling Questions here: https://go.thesalesgirls.com/future-self?utm_medium=referral&utm_source=youtube&utm_campaign=free-rsource&utm_content=future-self 🧡 Brooke Castillo's The Life Coach School: https://www.thelifecoachschool.com/ 💸 The Salesgirls on IG: https://www.instagram.com/thesalesgirlsofficial/ 💻 Download the slides from the live teaching: https://drive.google.com/file/d/1YhA9L5vEcx5ypHXfgIPb4TIr9sgCNjBw/view?usp=sharing Join the Sell Your Offer Challenge❤️‍🔥 Buy our Book, Persuade for Good📖 Watch us on YouTube!🚀
March 26 · 1 hr 4 min
Running Ads? Listen to This Episode Before You Spend Another Dollar!
Most people think paid ads are a magic button. Spend money in. Get customers out. But that's not how it works. Paid ads don't fix your business. They expose it. If your message is strong, ads can help you scale faster. If your message is weak, ads can help you lose money faster. And that's exactly why this conversation matters. In this episode, Macy sits down with Ashley to talk about what really happens when entrepreneurs rely on paid ads before they understand sales, messaging, and conversion. They get into why so many business owners outsource ads too early, what changes when you bring ads in-house, the biggest mistakes beginners make, what's actually working in paid ads right now, and why sales skills are the missing piece for so many people trying to scale. Because visibility is valuable. But visibility without conversion? Expensive. If you've ever thought ads would solve the problem… or if you're already running them and wondering why they're not converting… this episode is for you. 🔗 Links & Resources: 🤑 Macy's Get Seriously Good at Selling Masterclass: https://go.thesalesgirls.com/sgas-register 🏆 Ashley's Win With Paid Ads Challenge: https://www.paidadscoaching.com/challenge 📲 Follow The Salesgirls on Instagram: https://www.instagram.com/thesalesgirlsofficial/ Join the Sell Your Offer Challenge❤️‍🔥 Buy our Book, Persuade for Good📖 Watch us on YouTube!🚀
March 18 · 40 min
The Belief About Sales That’s Holding Women Founders Back
In every business, something (or should we say.. someONE) sets the pace. Not the systems. Not the offers. Not the team. The leader does. And how you think and feel about sales is quietly setting the speed of your entire business. Most founders don’t realize this… but the biggest constraint in their company isn’t strategy or marketing. It’s their belief system about sales. Sales gets treated like a drawer — something you open when it’s time to sell and close when you’re done. But sales isn’t a drawer. It’s the first floor of the business... what everything else is built on! It’s the belief system that flows into your marketing, your content, your leadership, your hiring, and even the way you build offers. When sales becomes a value instead of a task, everything changes. In this video, Macy breaks down: • The hidden belief about sales that holds women founders back • Why sales mistakes usually come from outdated beliefs (not bad execution) • The leadership leak that slows down your entire business • How real sales skill changes the way you lead Because when sales becomes part of how you think, not just something you do, your business starts to move differently. If you’re ready to rebuild the foundation instead of patching the ceiling, start here. 🔗 LINKS & RESOURCES 📅 Save Your Seat in the Next FREE Masterclass: https://go.thesalesgirls.com/sgas-register 📱Follow The Salesgirls on IG: https://www.instagram.com/thesalesgirlsofficial Join the Sell Your Offer Challenge❤️‍🔥 Buy our Book, Persuade for Good📖 Watch us on YouTube!🚀
March 18 · 1 hr 16 min
The Man Who Taught Me Sales
Long before thousands of women started learning the art of conversation and the science of persuasion… there was a dad teaching his daughter. If you’ve been around The Salesgirls for a while, you’ve probably heard me mention him before — Loy Day. He’s the person who originally taught me the sales principles that eventually became the foundation of everything we teach today. Some of the frameworks I teach now started as conversations between the two of us years ago — sometimes at the dinner table, sometimes in the car, ALWAYS in moments I didn’t fully realize were shaping my future. Before filming this interview, we asked our community what they would want to ask him. Of course there were questions about sales. But there were also a lot of parenting questions. Not many people get the opportunity to sit down and interview their dad like this. I’m really grateful we captured this conversation, and I’m glad it will live here forever. If you enjoy the interview, comment and I'll read them all to Loy! ⭐️ Timestamps for Loy's Answers to These Questions 36:12 How do you raise daughters to grow up confident like Macy? 40:17 How Loy partners with the Holy Spirit in business decisions 41:57 Did he ever imagine his sales training would turn into this? 45:00 Has anyone ever changed your perspective on how to approach a sale? 48:10 Chasing clients vs. having them come to you 52:00 Loy’s favorite book 🔗 Resources and Links 💸 Join the LIVE Seriously Good at Selling Masterclass: https://go.thesalesgirls.com/sgas-register?utm_medium=referral&utm_source=youtube&utm_campaign=Webinar&utm_content=masterclass 📚 Psychology of Winning: https://www.amazon.com/Psychology-Winning-Qualities-Total-Winner/dp/0425099997 Join the Sell Your Offer Challenge❤️‍🔥 Buy our Book, Persuade for Good📖 Watch us on YouTube!🚀

School of Sales by Macy McNeely

How to Make Every Piece of Your Offer Worth the Full Price

Why Every Coach Needs a Coach

Boring Makes Billions: The Creativity Mistake

The Mental Block Keeping You Broke

How to Get an ROI on ANY Investment, Ever

How to Sell Something Nobody Thinks They Need

How to Sell Something Nobody Thinks They Need

🟢 Live Coaching on Stage - Watch This Before Your Next Sales Call

The Real Reason Your Sales Calls Feel Awkward

The Person You're Missing (And Don't Have a Name for Yet)

Sales Made So Simple a 7-Year-Old Could Do It

You Don't Have a Messaging Problem | A Salesgirl Series (4 of 7)

The One Sales Habit That Builds Unshakeable Conviction | A Salesgirl Series (5 of 7)

Stop Calling Passive Action Progress | A Salesgirl Series (6 of 7)

Style Is a Sales Strategy. Expert Stylist Breaks It Down | A Salesgirl Series (3 of 7)

The Story You're Telling Yourself Is Keeping You Stuck | A Salesgirl Series (2 of 7)

The Future-Me Standard | A Salesgirl Series (1 of 7)

Running Ads? Listen to This Episode Before You Spend Another Dollar!

The Belief About Sales That’s Holding Women Founders Back

The Man Who Taught Me Sales