Respect The Process

Jordan Brady

One-on-one chats with commercial directors, advertising agency creatives, actors, editors, producers, crew and more. Filmmaker Jordan Brady has directed of over 1300 spots , 4 feature films, 3 full-length documentaries and one Netflix special. The show is edited by Jake Brady.

Jordan is Founder of Commercial Directing Film School and owner of True Gentleman Industries, aka True Gent, a commercial production company in Los Angeles. Respect The Process, since 2013.

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603 episodes
Updated Saturday

Episodes603

Newest first

Jun 9, 2017 · 1 hr 12 min
Two Commercial Directors, One Interview with Filmmakers Kurt Schneider & Keenan Wetzel.
Talented filmmakers Kurt Schneider and Keenan Wetzel are two distinct filmmakers thriving in the fabulous city of Detroit. When these two college pals recently visited Los Angeles, I jumped at the chance to interview them. We discuss the benefits of fostering a directing career outside of New York or Los Angeles, doing the work, respecting the process and so much more. Click each name to see their spots, or watch at jordanbrady.com where I've cherry picked some spots. And check out Direct to Podcast, Kurt and Keenan's podcast about directing commercials. It's on iTunes and the link may just take you to my episode with them. I dunno. thanks, Jordan The episode is over an hour. Commercial Directing Bootcamp is filling up fast for August 26th, in Los Angeles.
May 12, 2017 · 55 min
Pioneering VR Filmmaker Pierre Friquet Is A Virtual Reality Juggernaut.
Virtual reality aka VR is the buzzword du jour, but filmmaker Pierre Friquet has been immersed in it since 2010. He's directed more than a dozen VR fictional stories, documentaries, music videos, dome and interactive experiences. So we hopped on the Skype and chatted about it all. Pierre has won awards for this original VR fiction, JETLAG, including best live-action award at the Kaleidoscope VR festival and was selected at Cannes film festival. His HTC Vive experience, RED PATTERNS, won the best immersive award at Festival du Nouveau Cinéma in Montréal. I've posted works at jordanbrady.com so have a look, and dive in. Thank you. Jordan This episode is 55 minutes. "I Am Battle Comic" plays May 31st in Vegas and June 1st in Minneapolis so get tickets now!
May 5, 2017 · 50 min
How To Be Product Specialists With WoodShop Studio's EP of Post Production Linda Jackson.
The highly creative team at WoodShop Studios takes a holistic approach to servicing their execution of commercials. So much that they've brought in the delightful Linda Jackson as Executive Producer of Post Production, a position not many production companies require. Linda's experience and leadership inform the way they approach the creative from the start. We discuss how they concept, dissect material and we even chat a bit about her love of puppetry. On a personal note, huge thanks to Linda and her colleague Brad Tucker for challenging me to do the #22Kill pushups in support of our veterans. (Veterans Suicide Hotline 800-273-8255) And she and her husband Chad came out for our sold out "I Am Battle Comic" premier in LA!! Take a look at the KFC spot on the WoodShop.tv site. This is quality stuff my friends. Thanks, Jordan This episode is about an hour. See you all in Las Vegas May 31st, then Minneapolis June 1st for screenings and Q&A's! Tickets here.
May 2, 2017 · 1 hr 1 min
How To Get Real Emotions Into Branded Films With Director Jeannette Godoy.
Filmmaker Jeannette Godoy recently crafted 10 short films for Home Helpers, profiling 10 outstanding caregivers, each nominated for Caregiver of the Year. To do so, she and her documentary crew crisscrossed these United States in two action-packed trips. Jeannette shares her diligent prep secrets and shooting techniques. Moreover, she divulges her secret to getting real people to relax on camera. Many had never seen a film crew, let alone be on camera. I urge you to watch them, like Christine Villa, here or at www.jordanbrady.com to have a context for this great conversation. Note all of Jeannette's were uploaded to Youtube in April 2017. The older ones are great stories too, but Jeannette's have that unique that extra special sauce she brings. I love Jeannette madly. As in I am in love with her. Thanks, Jordan This episode is just over an hour.
Apr 21, 2017 · 11 min
Key To A Successful Career In Filmmaking: Don't Be A Dick.
Happy 200th episode! Thanks for your loyal listenership. After reflecting on all the wonderful chats we've shared, this is just me advising you to make positivity your default position in life and on set. We are blessed to be filmmakers, so appreciate that. We are solution oriented, decisive people. Creativity is best manifested through positivity, so... don't be a dick. Check out my tour dates with "I Am Battle Comic" for the next few weeks, and come out and say howdy. Ticket links here. thanks, Jordan This episode is not quite 11 minutes, and sponsored by Commercial Directing Bootcamp. Next Bootcamp is August 26th, 2017. Sign up quick.
Apr 13, 2017 · 1 hr 20 min
Comedian Jeff Capri Shares His Feelings About Performing For U.S. Military Overseas.
Comedian Jeff Capri, one of my dear comedy brothers from "I Am Battle Comic", tells us about doing shows for our US Troops. He's LOL hilarious and has traveled the world, so we chat about how shows changed since the war began after 9/11 and the important relief the comedy shows give our men and women who serve. Jeff is the prodigal son of legendary comic Dick Capri. How was that growing up? Going to the Catskills and hanging late at the Friars Club? Oh, great review out today from a wonderful military spouse, MJ Boice. You can pre-order "I Am Battle Comic" for $10 and half that goes to MiltiaryFamily.org so do it now. And if you're in Dallas, Houston, Phoenix, Los Angeles, Las Vegas or Minneapolis.. find me at a premiere event!! All proceeds go to great charities that help military families and veterans. Click here for screenings and ticket links. many thanks, Jordan This chat is brisk hour and 20 minutes.
Apr 9, 2017 · 20 min
How "I Am Battle Comic" Theatrical Premiere Raised Money For MilitaryFamily.org
The World Premiere of "I Am Battle Comic" was a smashing success, thanks to the fine citizens of Detroit. Especially the advertising community, as creatives and producers came out in droves. Huge shout out to Marc Henretta of Jeep, Sterling Doak of Fender and my longtime friend Chuck Meehan for moderating the Q&A. Midday the review came out from Sean L. McCarthy, aka the comics' comic. Read it. Comedians Tammy Pescatelli and Slade Ham, both in the film, showed up to make for a funny Q&A. We raised well over $4,000 for National Military Family Association, with many donations made on the spot. Way to go Detroit! Everything about these theatrical events is here at www.jordanbrady.com. Buy your tickets now. Click here for all screening info. Thank you, Jordan PS Yes indeed you can pre-order the digital download now for just $10 at www.iambattlecomic.com if you please! This episode is 20 minutes.
Apr 3, 2017 · 1 hr 21 min
How To Curate A Showcase Of Short FIlms With Source's Jamie Madge.
Jamie Madge is the Worldwide Editor of the fantastic website SourceEcreative, what we now just call the Source. Jamie puts together a showcase of short films that he carefully curates to give the crowd a variety of emotions. Then we takes the show around the world. Literally. He likens it to a mixtape, because he has us, the audience, in mind when he choses the content and it's order. For those that don't use the Source, you're missing one of the greatest tools to study advertising. It's a comprehensive database of spots with extensive credits from client, agency and production. Enjoy. Jordan This episode is an hour and twenty some minutes. Still tickets left for Detroit's premiere of "I Am Battle Comic", so come on out or tell a Motown friend!! All proceeds go to MilitaryFamily.org. Click for tickets.
Mar 25, 2017 · 59 min
The Importance Of Character Development With Cortez Bros' Bernadette Rivero.
Cortez Brothers' Co Founder and President Bernadette Rivero can't stress enough how important it is to flesh out your characters. No matter if it's for a feature film or a :15 second spot, the well-defined character will always make the story shine. She's even moonlighted as a ghostwriter for hundreds of writers and directors. So have a listen and share with your filmmaker friends. See you all April 5th in Detroit for "I Am Battle Comic" Premiere. Click for tickets. thanks, Jordan My 7 city tour now includes Phoenix and Las Vegas. Check www.jordanbrady.com for dates and ticket links. All money to various wonderful non-profits.
Mar 16, 2017 · 1 hr 16 min
First Time Directing Festival Fav "Interior NIght" With Writer/Director Al Watt.
Like myself, Alan "Al" Watt started as a stand-up comic, headlining clubs throughout North America, and performing on many TV shows. He's won awards for writing including France's Prix Printemps 2004 (best foreign novel) for Diamond Dogs, and now Al has his debut feature film, "Interior Night" lighting up the film festival circuit. We chat writing (he also teaches screenwriting), first time directing, his rehearsal process and more. Oh big congrats to Desiree Johnson, she's going to see "Cinema Twain" and meet the legendary Val Kilmer at the Irvine Improv, March 29th, 2017. Yay!! Thanks, Jordan All "I Am Battle Comic" ticket info for my 6 city curated screening tour is at jordanbrady.com. Always. Support our military and enjoy some laughs.
Mar 13, 2017 · 3 min
I'm Giving Away 2 VIP Tickets For Val Kilmer's Cinema Twain Live.
I saw Val Kilmer's mind-blowing one man show "Citizen Twain" live in Los Angeles, and it blew my mind. Hence the phrase. We know Mr. Kilmer immerses himself in his characters (e.g. Jim Morrison, Doc Holliday), and this show had you forget Val and believe you were watching Mark Twain do a one man show. At the end of the run, Val has filmed the stage play and is now touring art houses with the movie. "Cinema Twain" is a must see and special evening with Val Kilmer live. Helen and I are going, and we have two VIP tickets for Wednesday, March 29th, 2017 at the Irvine Improv. Tweet at me, Facebook me, and two lucky fans will go too! Thanks, Jordan This episode is under 4 minutes. Please share. More links to "Cinema Twain" on my site and valkilmer.com. Enjoy.
Mar 9, 2017 · 1 hr 25 min
Commercial Director Kip Hewitt Makes Golf Clubs And Power Tools Sexy.
Commercial Director Kip Hewitt knows how to add drama to a power drill and sexiness to a dishwashing liquid. His golf spots are epic. (I've posted one at jordanbrad.com by the way). So it's a real joy to talk shop with Kip. He kinda hijacks the interview and asks me more questions. Which I love. We chat treatments, pitching on conference calls, and everything in between. Enjoy! Jordan Commercial Directing Bootcamp on March 11, 2017, is sold out, so check back in the Fall.
Mar 3, 2017 · 1 hr 32 min
Collaboration And Communication Are Key For Comedy Director Tom DeCerchio.
I'm a longtime fan of comedy Director Tom DeCerchio, so it was great to sit down and chat on this episode. We share a love for communication and holding the pre-pre production meeting. Tom tells the tale of being a young copywriter and how that informs him as a filmmaker. Check out a few of his spots at www.jordanbrady.com. Thanks to my son and podcast editor Jake Brady for filling on the intro, as I got that flu bug kicking my ass. Detroit, Dallas, Houston, Phoenix and Los Angeles screenings of "I Am Battle Comic" are selling tickets. All info http://jordanbrady.com/i-am-battle-comic/ thanks! Cheers, Jordan This episode is 90 minutes of fun. Visit www.commercialdirectingbootcamp.com and sign up for my popular seminar.
Feb 24, 2017 · 1 hr 33 min
Deconstructing Doritos: How Comedy Director Kevin T. Willson Won The Super Bowl Contest.
Comedy Director Kevin T. Willson's funny Doritos spots not only aired during the Super Bowl several years in a row, but he freakin' won the whole thing! Yes, one million dollars. He explains the process, how he meticulously wrote and planned it, and how fast he spent the money. I found Kevin to be a kindred spirit as a filmmaker, testing and prepping like a madman. Be sure to check out the animatic he made prior to shooting over at www.jordanbrady.com. (I love typing out the whole www part.) You'll love this episode I pinky promise. Jordan Commercial Directing Bootcamp is almost sold out for March 11th, 2017 and I'll not be doing the Bootcamp for a while. Limit 20 filmmakers. Everything you need to know about my documentary "I Am Battle Comic" on my site too. Or heck, just pre-buy it at www.iambattlecomic.com knowing the $$ goes to help military families. Thanks!
Feb 17, 2017 · 1 hr
Mixing Commercials vs "I Am Battle Comic" With Audio Mixer Scott Burns.
Scott Burns is an excellent Sound Mixer who re-records sound for commercials. He also helped me with my upcoming documentary "I Am Battle Comic". Scott works at onoe of LA's most reputable sound houses, Juice Studio. In this interview, he gives us great insight into his career, how he operates, and how my movie was a different beast than a Lexus spot. Scott, who studied sound & film at USC, loves sharing his vast knowledge. I really enjoyed my chat with my new pal Scott and you will too. Shout out to his Producer - Vanessa Carey, and his Executive Producer Dawn Redmann for making the movie mix a reality. Thanks, Jordan This episode is an hour long.
Feb 11, 2017 · 1 hr 6 min
From Start to Stardom With Casting Director Lisa London.
From discovering Jennifer Aniston, Mark Ruffalo and Miley Cyrus to casting the latest Adam Sandler film, Lisa London has a keen eye for talent. Lisa and I chat about the casting process, finding future stars and how she builds a cast. We also read directly from her book, "From Star To Stardom", a practical working guide for actors at all levels. Buy the book now! Thanks, Jordan The episode is a little over an hour. Commercial Directing Bootcamp 3.11.2017 is half full so do not dilly dally. All info you need about my new film "I AM BATTLE COMIC" is posted here. 100% of ticket sales from our screening series goes to charity.
Feb 6, 2017 · 19 min
My Thoughts On Super Bowl LI Commercials.
I really liked a lot of the spots, then again I love commercials. Here's me talking about what we all saw. Thanks, Jordan. This is 20 minutes.
Jan 27, 2017 · 10 min
How I Run A Commercial Shoot Tech Scout.
I'm in deep prep for a huge shoot next week, so I thought I'd share how run my technical scouts with the film crew. All part of the Brady Method. Love to hear what you do. Enjoy. Jordan This is an 11 minute episode. Commercial Directing Bootcamp officially half full for March 11th, 2017. Guest speaker is insanely cool and inspiring. I'll announce next week.
Jan 19, 2017 · 1 hr 6 min
Morphing From Stills Photographer Into Filmmaker With Kristyna Archer.
Filmmaker Kristyna Archer has a style and aesthetic I admire: it's crisp, bold and colorful. A busy professional photographer and cinematographer, we chat about how her career has morphed into more and more directing gigs, as she explores new outlets of creativity. She also is the creator of the MergeLeft Podcast, a podcast exploring art and commerce thru conversations with shape-shifters in arts, media, advertising, and entertainment, which I am an upcoming guest on. Soon people. Thank you, Jordan Commercial Directing Bootcamp is March 11, 2017 in Los Angeles. Only 20 filmmakers are accepted. Sign ups happening now! And my new extended trailer is out for "I Am Battle Comic" now! This episode is 67 minutes of fun.
Jan 12, 2017 · 1 hr 10 min
What A Motion Designer And 3D Artist Does With Laundry's PJ Richardson.
Animation Designer & 3D Artist PJ Richardson co-launched Laundry, a creative studio to help brands, agencies and networks bring their ideas to life. You'll see they deliver a high end aesthetic and polished that is most impressive to the eye. Of course, we chat about how Laundry works and how PJ loves to collaborate. He also shares his journey from design school to graffiti to advertising. He and his Laundry team espouse the theory of giving people not just want they want, but always present a "wild card" option. Man, do I like his thinking and his work. Check out laundrymat.tv or pjrichardson.tv for groovy stuff for "The Simpsons", "Sausage Party" and Kevin Hart's latest movie. Thanks, Jordan Commercial Directing Bootcamp is March 11, 2017 in Los Angeles and will sell out again so sign up now. The episode is an hour and ten minutes of bliss.