
The Future of Boutique Fitness: Pilates Growth, Consumer Trends & the Policies Shaping Your Studio with HFA Chief of Staff Mike Goscinski
The boutique fitness industry is changing quickly. Pilates is booming. Consumers are investing more in movement and wellness. Clients are no longer necessarily loyal to just one type of fitness experience. And at the same time, studio owners are navigating rising costs, instructor shortages, changing membership regulations and new expectations around transparency. So what does all of this mean for the future of your studio? In this episode of The Pilates Business Podcast, I’m joined by Mike Gasinski, Chief of Staff at the Health & Fitness Association, to step outside the four walls of the studio and take a look at the bigger forces shaping our industry. Mike oversees advocacy, research and communications for HFA and has been deeply involved in representing the health and fitness industry at both state and federal levels. We talk about what the data is showing right now — including the continued growth of Pilates, the rise of consumers investing in multiple fitness experiences, and the increasing recognition of physical activity as an important part of preventive health, healthy aging and longevity. But we also get into the business realities. Because growth in the industry doesn’t mean running a studio is suddenly getting easier. In this episode, we explore: Why Pilates and boutique fitness continue to see strong consumer demand How Gen Z, Millennials and older adults are changing the fitness market Why clients are increasingly combining Pilates with strength training, yoga and other forms of movement What changing consumer behavior could mean for your membership model The instructor recruitment and compensation challenges affecting studios How click-to-cancel and auto-renewal policies are changing Why consumer transparency and trust are becoming even more important How the fitness industry could play a much larger role in preventive healthcare What future healthcare referrals and reimbursement pathways could mean for Pilates studios Why small independent studio owners have an important voice in shaping the future of the industry Listen now, then follow or subscribe to The Pilates Business Podcast so you never miss an episode. Got a question for Seran? Add it here 👉 ~~~ 📲 Follow Seran on Instagram @seran_spring_three ❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one! 🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date Work with Seran: 🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio
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