Nonprofit Lowdown

#386- How to Actually Use Wealth Screening (Without Getting Burned) with Tina Duong

April 27 · 36 min · 35.1 MB
0:00-36:34

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We’re diving into a topic I have a serious love-hate relationship with: wealth screening. My guest is Tina Duong, founder of Impact ProTech and a 25+ year fundraising veteran. And let me tell you she has thoughts.

We’re getting into what wealth screens get wrong, why fundraisers rely on them too much, and what you actually need to know to identify the right donors.

Let’s dig in.


Important Links:

ImpactPro: https://www.impactpro.tech/ 

Stop Flying Blind: Fix Your Leaky Fundraising System: https://go.rheawong.com/donorjourneyauditwebinar-2026 

My Big Ask Gifts Program: ⁠https://go.rheawong.com/big-ask-gifts-program⁠ 

My Book, Get That Money Honey: ⁠https://go.rheawong.com/get-that-money-honey⁠ 

My Newsletter: ⁠https://www.rheawong.com/⁠ 

My Quiz: https://bit.ly/4vDEBjl