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Leading For Wellness

Liesl Bernard

Leaders from the world’s most forward-thinking wellness companies come together at Leading for Wellness to exchange insights and shape what’s next. Our exclusive networking events facilitate in-person connection while our podcast allows a deep dive exploration into the minds of the most innovative leaders in biohacking, nutraceuticals, and better-for-you CPG. Subscribe to Leading For Wellness and join our community of wellness leaders today.

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  • 22 episodes
  • fortnightly
  • Avg 43 min
  • English

Episodes 22

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  • #20
    Jul 8, 2025 · 49 min

    EP 18 - From Adversity to Empowerment: Lessons in Entrepreneurship - Lisa Odenweller

    Lisa Odenweller is a pioneering wellness entrepreneur and the Founder & CEO of Kroma Wellness, a modern functional nutrition brand dedicated to simplifying healthy living for busy, high-performing lifestyles. With over two decades of experience in the health and wellness industry, Lisa has committed her career to making premium, science-backed nutrition accessible, delicious, and effortless. Before launching Kroma, Lisa founded Beaming, one of Southern California’s most influential wellness café brands, renowned for its clean nutrition and culinary creativity. After successfully scaling Beaming into a multi-location business and exiting in 2018, she turned her focus to addressing a deeper problem: the overwhelming, flavorless, and unsustainable nature of many wellness routines. With Kroma, she introduced a first-of-its-kind 5-Day Whole Body Reset and a range of instant, shelf-stable, adaptogen-rich products that enable people to nourish themselves with joy, ease, and purpose—anytime, anywhere. Lisa’s ability to merge functional nutrition with indulgent flavor and modern lifestyle design has established her as a category innovator and a leading voice in the next era of wellness. Beyond Kroma, Lisa is a mom of 3 grown kids, a passionate mentor to female founders, a frequent speaker on health and entrepreneurship, and a tireless advocate for making wellness more intuitive, empowering, and enjoyable --- In this episode of the Leading for Wellness podcast, Liesl Bernard interviews Lisa Odenweller, founder of Kroma Wellness and Beaming, discussing her journey in the wellness industry, the challenges she faced, and the lessons learned from adversity. Lisa shares insights on self-worth, the importance of energy in business, and her innovative approach to nutrition with Kroma. The conversation emphasizes the significance of community support, personal growth, and the unique challenges female entrepreneurs face in fundraising. Lisa also highlights her daily rituals for maintaining positivity and energy. Chapters 00:00 Introduction to Wellness and Entrepreneurship 03:06 The Journey of Beaming: A Superfood Cafe 05:56 Lessons from Adversity: Overcoming Challenges 08:51 Self-Reflection and Healing: The Path to Growth 11:51 Building Self-Worth and Confidence 14:54 The Importance of Energy in Business 17:38 Fundraising Insights for Female Entrepreneurs 20:54 Creating a Nutrition System: The Chroma Brand 23:30 Daily Rituals for Energy and Positivity 26:34 The Power of Community and Support 29:22 Innovations and Future Vision for Chroma 32:36 Conclusion and Special Offers Contact Lisa Odenweller: https://kromawellness.com/ https://www.instagram.com/kromawellness/ Contact Liesl Bernard: liesl@leadingforwellness.com https://www.linkedin.com/in/lieslbernard/ www.leadingforwellness.com

  • #19
    Jun 17, 2025 · 50 min

    EP 17 - The Power of Branding and Intention in the Natural Foods Industry - Ari Raz

    Ari Raz is a distinguished entrepreneur and executive in the natural foods industry, renowned for his leadership and innovative contributions. Before joining The Coconut Cult in August 2021, Ari co-founded Once Upon a Farm, a company specializing in cold-pressed baby food, where he held the positions of CEO and later President from 2015 to 2021. Once Upon a Farm is currently on a $250M revenue run rate and valued at over $1B. His tenure was marked by significant growth and the establishment of the brand as a trusted name in children's nutrition. Under Ari's leadership, The Coconut Cult has grown from a $2.7M annual revenue business to a $36M revenue run rate actual and $57M revenue run rate if capacity existed to fill all orders. His strategic vision continues to propel The Coconut Cult toward new heights in the plant-based yogurt market. He is also the President of Naturally San Diego, a nonprofit organization and business network that fosters sustainability and responsible business practices, stimulates conscious growth, supports entrepreneurship, and develops leadership in the San Diego natural products community. Chapters 00:00 Introduction to Ari Raz and His Journey 01:01 Inspiration from Family and Early Experiences 05:45 The Birth of Once Upon a Farm 10:51 Branding and Marketing in the Food Industry 15:09 The Role of Jennifer Garner in Once Upon a Farm 24:12 Commitment to Growth 26:00 Navigating Leadership Transitions 28:42 The Impact of COVID-19 on Business 30:51 Manifestation and Intuition in Entrepreneurship 33:54 Building Naturally San Diego 40:22 Personal Biohacks for Entrepreneurs 48:05 Mindfulness and Global Awareness Contact Ari Raz: president@naturallysandiego.org https://naturallysandiego.org/ https://thecoconutcult.com/ Contact Liesl Bernard: liesl@kalonstaffing.com https://www.linkedin.com/in/lieslbernard/ www.leadingforwellness.com

Showing 21–22 of 22 episodes