The AI Movement with Brooke

Why Your AI Needs Your Expertise to Work | Krista Ripma

Krista is the founder and CEO of Authentic Audience, a full-service digital advertising agency, and the creator of Authentic Business Club. In our conversation, she shares how she is turning years of marketing and coaching experience into AI tools, from Mae, her morning AI executive, to KJ AI, the coach trained on hundreds of hours of her coaching, and her five-role AI Marketing Team using Claude Skills. We get into how to train AI with your own context, where to keep your judgment in the process, and whether AI is creating more room for meaningful work or simply more pressure to do more. Paid partnership: This episode includes paid promotional content from Omnisend. Omnisend partnership Omnisend is an email and SMS marketing platform used by more than 200,000 brands. By connecting Omnisend's MCP directly with ChatGPT or Claude, you can review campaign performance, uncover what needs attention, create client-ready reports, and take action without manually moving data between tools. Learn more about Omnisend In this conversation How Krista uses about 2,000 hours of her work to inform KJ AI Why KJ AI is designed to coach and review, not write everything for you How Mae helps Krista sort her attention and decide what needs her that day What Krista’s five AI Marketing Team tools do, from copywriting to ad support How AI can speed up reporting while leaving creative direction and judgment with people How to use AI to expand your capacity without losing your voice Connect with Krista on Instagram Krista’s AI Marketing Team Offer Get 50% off Krista’s Five AI coworkers trained on her frameworks with code BROOKE50: https://www.authenticbusinessclub.co/ai-marketing-team Timestamps 00:00 Turning Krista’s expertise into AI tools 04:00 Where AI creates leverage for a founder 07:46 Mae, the morning AI executive 14:11 The five roles on Krista’s AI Marketing Team 20:56 Omnisend sponsored message 29:30 AI and paid advertising 35:20 AI, pressure, and sustainable growth 40:26 Krista’s closing advice for founders Listener offer Save 5% on Leela Quantum Tech with code BROOKE: https://leelaq.com/?ref=Brooke Affiliate link: I earn a commission if you purchase through my link, at no additional cost to you. The AI Movement With Brooke is a weekly podcast exploring how AI is changing the way we build, create, and make decisions. Follow on LinkedIn: Brooke Gramer Website: TheAIMovementPodcast.com Disclaimer: This podcast is for general informational and educational purposes only, not legal, financial, medical, business, technical, or other professional advice. Guest views are their own. Information may change, and accuracy, safety, or results are not guaranteed. Verify information and consult a qualified professional before acting. To the fullest extent permitted by law, The AI Movement, Brooke Gramer, and EmpowerFlow Strategies LLC disclaim liability arising from reliance on this content.

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How to Start a Business With AI | Chandler Malone, Bootup Studios

Chandler Malone is the CEO of Bootup Studios, an AI-powered startup studio built for early-stage entrepreneurs. We get into how first-time founders can use AI agents to develop an idea, find customers, access funding opportunities, and handle more of the day-to-day execution of building a business. AI is making it possible for one founder or a very small team to do work that once required far more people, but knowing what to build and what not to hand off to AI still matters. If you have been thinking about starting a business, building a side income stream, or figuring out how much more you can do with AI and a smaller team, this episode is for you. In this conversation: How AI agents can help founders move from idea to execution What Bootup Studios was built to solve for first-time entrepreneurs Why you do not need to be technical to start using AI in your business How vibe coding changed the speed of building and testing new products Why customer conversations, relationships, and founder judgment should not be outsourced to AI Chandler's approach to startup funding, grants, customer revenue, and venture capital Why AI may lead to more people building small businesses of their own Connect with Chandler Bootup Studios: https://www.bootupstudios.ai Chandler Malone on LinkedIn Mentioned in this episode Claude Code, v0 by Vercel, Composio, Y Combinator Startup School, Paul Graham, Synthesia Partners Paid partnership: This episode includes paid promotional content from Omnisend. Omnisend is an email and SMS marketing platform used by more than 200,000 brands. By connecting Omnisend's MCP directly with ChatGPT or Claude, you can review campaign performance, uncover what needs attention, create client-ready reports, and take action without manually moving data between tools. Learn more about Omnisend Listener offer Save 5% on Leela Quantum Tech with code BROOKE: https://leelaq.com/?ref=Brooke I earn a commission if you purchase through my link, at no additional cost to you. Timestamps 00:00 Chandler Malone and Bootup Studios 03:51 Building an AI operating system for entrepreneurs 05:11 Who Bootup Studios is built for 08:02 Starting a business without a technical background 12:38 Vibe coding and building a product faster 20:02 Startup funding, relationships, grants, and VC 27:03 Why AI could create a new wave of small businesses 34:19 Chandler's advice for starting something of your own The AI Movement With Brooke is a weekly podcast exploring how AI is changing the way we build, create, and make decisions. Follow on LinkedIn: Brooke Gramer Website: TheAIMovementPodcast.com Disclaimer: This podcast is for general informational and educational purposes only, not legal, financial, medical, business, technical, or other professional advice. Guest views are their own. Information may change, and accuracy, safety, or results are not guaranteed. Verify information and consult a qualified professional before acting. To the fullest extent permitted by law, The AI Movement, Brooke Gramer, and EmpowerFlow Strategies LLC disclaim liability arising from reliance on this content.

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How to Measure AI Adoption at Work | Bernard Meyer

Paid partnership: This episode includes paid promotional content from Omnisend. AI adoption can save a team hours without improving business results. After over a decade in marketing, Bernard Meyer now leads AI operations at Omnisend, despite not coming from a technical background. He explains why teams need to measure AI by the outcomes they want, then test whether their AI workflows deliver. We chat about making AI a daily habit, where human judgment still matters, and what changes when e-commerce teams connect Omnisend to AI assistants. If you're deciding how to bring AI into your own work, this is a practical look at what effective adoption takes. In this conversation: - Why Omnisend shifted from tracking hours saved to measuring business outcomes - How AI helped the sales team move from 25% to 100% of follow-up emails sent within 24 hours, with people reviewing before sending - Why teams need to test AI workflows before putting them into use - Where creative work still depends on human judgment - What Omnisend's MCP connection with AI assistants makes possible - Why Bernard sees building as one of the best ways to learn AI - How AI can help or hurt the connection between a business and its customers Partner Omnisend is an email and SMS marketing platform used by more than 200,000 brands. By connecting Omnisend’s MCP directly with ChatGPT or Claude, you can review campaign performance, uncover what needs attention, create client-ready reports, and take action without manually moving data between tools. Learn more about Omnisend. About Bernard Bernard Meyer is Omnisend's AI Operations Manager, where he leads AI adoption and builds workflows and automations across the company. Before moving into AI operations, he spent more than 12 years in marketing, communications, and content. Connect with Bernard on LinkedIn Timestamps 00:00 Bernard's move from marketing to AI operations 03:18 Making AI a daily habit 07:07 AI-assisted sales follow-up 09:13 Measuring business outcomes, not hours saved 11:00 Testing AI workflows before launch 13:21 Where creative work still needs human judgment 16:08 Connecting Omnisend to AI assistants with MCP 23:09 Building as a way to learn AI 27:13 AI and real customer relationships Listener offer Save 5% on Leela Quantum Tech with code BROOKE: https://leelaq.com/?ref=Brooke I earn a commission if you purchase through my link, at no additional cost to you. The AI Movement With Brooke is a weekly podcast exploring how AI is changing the way we build, create, and make decisions. Follow on LinkedIn: Brooke Gramer Website: TheAIMovementPodcast.com Disclaimer: This podcast is for general informational and educational purposes only, not legal, financial, medical, business, technical, or other professional advice. Guest views are their own. Information may change, and accuracy, safety, or results are not guaranteed. Verify information and consult a qualified professional before acting. To the fullest extent permitted by law, The AI Movement, Brooke Gramer, and EmpowerFlow Strategies LLC disclaim liability arising from reliance on this content.

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How to Get Your Small Business Recommended by AI | Gloria Chou

When someone asks AI which business to choose, what gives it a reason to recommend yours? PR strategist Gloria Chou joins me to explain why she sees credible third-party coverage as an increasingly important part of AI visibility. Her argument: getting attention is only part of the job. Businesses also need evidence of their expertise beyond their own websites. We explore how podcast interviews and editorial mentions can contribute to that credibility, plus how small businesses can approach PR without a large agency budget. Gloria also shares how she uses AI behind the scenes to spend less time on repetitive work and more time serving her clients. If you're wondering where to focus your marketing as search habits change, this conversation offers a practical place to start. In this conversation What Gloria means by "trust signals" and why she prioritizes consistent media coverage Why smaller, relevant publications belong in your PR strategy How she uses Perplexity to research timely story angles and develop a first pitch Where Claude and ChatGPT fit into her workflow, and why she edits before sending anything How she's adapting her PR program to help clients move from learning to taking action The work she keeps for herself, including relationships and decisions that need her judgment About Gloria Gloria Chou is an award-winning PR strategist, AI visibility expert, and host of the Small Business PR Podcast. She has helped hundreds of founders and small businesses earn media coverage without relying on large agencies or insider connections. Connect with Gloria Explore Gloria's work and free PR masterclass: https://www.gloriachoupr.com/ Shop Small Business Guide: https://gloriachoupr.com/shopsmallbizguide Listener offer Save 5% on Leela Quantum Tech with code BROOKE: https://leelaq.com/?ref=Brooke I earn a commission if you purchase through my link, at no additional cost to you. The AI Movement With Brooke is a weekly podcast exploring how AI is changing the way we build, create, and make decisions. Follow on LinkedIn: Brooke Gramer Website: TheAIMovementPodcast.com Disclaimer: This podcast is for general informational and educational purposes only, not legal, financial, medical, business, technical, or other professional advice. Guest views are their own. Information may change, and accuracy, safety, or results are not guaranteed. Verify information and consult a qualified professional before acting. To the fullest extent permitted by law, The AI Movement, Brooke Gramer, and EmpowerFlow Strategies LLC disclaim liability arising from reliance on this content.

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How AI Is Changing Who Gets Promoted | Ximena Paul, Nala

Ximena Paul is the CEO and co-founder of Nala, an AI-powered HR platform focused on performance management, talent reviews, succession planning, and workforce planning. We talk about how AI could make employee feedback more useful, why quiet high performers may become easier to see, and how the manager's job changes when AI takes over more of the process work. As AI gets better at tracking performance and spotting patterns across a company, it may start changing who gets promoted at work. Ximena believes AI can help make talent decisions more data-informed, but the final call still needs to belong to people. If you manage people, lead a team, or are thinking about what makes someone valuable at work now, this episode gives you a clearer way to think about what good leadership looks like as AI becomes part of the workplace. In this conversation: How AI can make employee reviews less dependent on one manager's opinion Why high performers can get overlooked when visibility matters more than results What managers need to get better at as AI handles more process work Why Ximena believes AI should inform talent decisions, not make them How companies are starting to plan for teams made up of people and AI agents Why workforce planning is shifting from fixed roles toward skills Connect with Ximena LinkedIn: https://www.linkedin.com/in/ximena-paul/ Learn more about Nala, the AI Powered Talent Management platform serving organizations across the U.S., Latin America, and Europe at Nalarocks.com Mentioned in this episode AI-powered performance reviews, People analytics, Workforce planning, Skills-based talent planning, AI agents in the workplace Stay connected with The AI Movement The AI Movement Podcast explores how AI is changing the work we do and what we choose to build next. Follow the show on Apple Podcasts or Spotify for new conversations each week. Listener offer Save 5% on Leela Quantum Tech with code BROOKE. Affiliate disclosure: I may earn a commission if you purchase through this link, at no additional cost to you. The AI Movement With Brooke is a weekly podcast exploring how AI is changing the way we build, create, and make decisions. Follow on LinkedIn: Brooke Gramer Website: TheAIMovementPodcast.com Disclaimer: This podcast is for general informational and educational purposes only, not legal, financial, medical, business, technical, or other professional advice. Guest views are their own. Information may change, and accuracy, safety, or results are not guaranteed. Verify information and consult a qualified professional before acting. To the fullest extent permitted by law, The AI Movement, Brooke Gramer, and EmpowerFlow Strategies LLC disclaim liability arising from reliance on this content.

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An AI Companion for Pregnancy Loss | Melissa Ablett-Jordaan, Sibyl

After experiencing three pregnancy losses, Melissa Ablett-Jordaan couldn't stop thinking about the support she wished existed. She eventually left her COO role and founded Sibyl, an AI companion designed to support women through pregnancy loss. We talk about becoming a first-time founder and the responsibility of building something people may turn to during a deeply vulnerable moment. Recorded live at eMerge Americas 2026, this conversation goes inside the decisions behind Sibyl. I ask Melissa what "clinically grounded" means beyond the marketing language, how she approaches sensitive data, and where she draws the line between AI support and professional care. If you've spotted a problem through your own life experience but aren't sure you're qualified to build a business around it, her founder story is worth hearing! In this conversation How hundreds of conversations with women and care providers helped shape the product Why Sibyl draws on a knowledge library developed with doctors and psychologists How Melissa is designing boundaries that encourage users to take breaks from the app The differences she's noticed between building a company in the Netherlands and the U.S. About Melissa Melissa Ablett-Jordaan is the founder of Sibyl and former Chief Operating Officer of Cambridge Innovation Center, where she helped grow the team from 50 to 300 people. An American based in the Netherlands, she had experience scaling companies but had never worked with AI before starting Sibyl. Explore Sibyl: https://www.sibyl.care/ Stay connected with The AI Movement The AI Movement Podcast explores how AI is changing the work we do and what we choose to build next. Follow the show on Apple Podcasts or Spotify for new conversations each week. Listener offer Save 5% on Leela Quantum Tech with code BROOKE. Affiliate disclosure: I may earn a commission if you purchase through this link, at no additional cost to you. The AI Movement With Brooke is a weekly podcast exploring how AI is changing the way we build, create, and make decisions. Follow on LinkedIn: Brooke Gramer Website: TheAIMovementPodcast.com Disclaimer: This podcast is for general informational and educational purposes only, not legal, financial, medical, business, technical, or other professional advice. Guest views are their own. Information may change, and accuracy, safety, or results are not guaranteed. Verify information and consult a qualified professional before acting. To the fullest extent permitted by law, The AI Movement, Brooke Gramer, and EmpowerFlow Strategies LLC disclaim liability arising from reliance on this content.

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Inside Carta's Enterprise AI Rollout | Nicole Baer

How does an enterprise move from experimenting with AI to building it into the way the company actually operates? CMO Nicole Baer shares what that process looked like behind the scenes, from what she calls AI "recess" to a more focused enterprise AI adoption plan. Recorded live at eMerge Americas 2026, Nicole Baer joins Brooke to share how Carta was turning individual AI experiments into systems its employees and customers could use. Nicole also explains Carta's work on what it calls the first agentic ERP for private markets. ERP stands for enterprise resource planning, a connected system for managing a company's core operations. She shares how the acquisitions of Accelex for LP reporting and ListAlpha for CRM helped Carta bring more private-market workflows into one platform. If your company is trying to turn individual AI experiments into systems an entire team can use, this conversation gives you a useful look at what that shift requires. In this conversation How Accelex and ListAlpha fit Carta's agentic ERP for private markets How Carta introduced Claude Enterprise and trained marketers to build their own skills and agents Why Carta tests an AI vendor against one deep use case before expanding it How AirOps, Evidenza, and Storydoc fit into Carta's marketing stack What Carta Change Agents does for customers using Carta's Claude plugins Why curiosity is no longer enough when interviewing for a marketing role How content engineering, marketing engineering, and go-to-market engineering are changing traditional jobs About Nicole Nicole Baer is the Chief Marketing Officer of Diligent. At the time of this interview, she served as Chief Marketing Officer of Carta, where she led global marketing as the company expanded its platform for founders, investors, and private-market organizations. Her previous leadership experience includes roles at Logitech and Zendesk. Connect with Nicole Connect with Nicole on LinkedIn Explore Carta Stay connected with The AI Movement The AI Movement Podcast explores what AI is changing beyond the technology itself: how we build businesses, lead teams, define our value, make ethical decisions, and navigate the future of work. Follow The AI Movement Podcast on Apple Podcasts and Spotify so you don’t miss a new conversation. Listener offer Save 5% on Leela Quantum Tech with code BROOKE. Affiliate disclosure: I may earn a commission if you purchase through this link, at no additional cost to you. The AI Movement With Brooke is a weekly podcast exploring how AI is changing the way we build, create, and make decisions. Follow on LinkedIn: Brooke Gramer Website: TheAIMovementPodcast.com Disclaimer: This podcast is for general informational and educational purposes only, not legal, financial, medical, business, technical, or other professional advice. Guest views are their own. Information may change, and accuracy, safety, or results are not guaranteed. Verify information and consult a qualified professional before acting. To the fullest extent permitted by law, The AI Movement, Brooke Gramer, and EmpowerFlow Strategies LLC disclaim liability arising from reliance on this content.

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Building AI You Can Trust | Noelle Russell, Former Microsoft & Amazon Alexa Leader

Noelle Russell, Founder and Chief AI Officer of the AI Leadership Institute and former AI leader at Microsoft and Amazon Alexa, joins me to break down what responsible AI leadership looks like as companies move beyond experimentation and begin building more autonomous AI systems. Recorded live at eMerge Americas 2026, this conversation explores why your values should be built into the AI you use, what organizations should consider before automating more of their work, and why clarity of thought may be one of the most valuable skills we can develop right now. In this conversation: Why Noelle compares a new AI system to a baby tiger What constitutional AI means and how it keeps systems aligned with your values Why companies should evaluate value, risk, and complexity before choosing an AI use case How security, accuracy, and trust determine whether an AI pilot succeeds What founders and leaders should think carefully about before automating Why people may become less receptive to AI salespeople and relationship builders How custom GPTs and focused AI systems can solve specific business problems Why clarity of thought matters more than technical experience when building with AI About Noelle Noelle Russell is a multi-award-winning AI executive, entrepreneur, keynote speaker, bestselling author, and Founder and Chief AI Officer of the AI Leadership Institute. She is a five-time Microsoft AI MVP and was named the number one agentic AI leader in 2025. Noelle has led teams at NPR, Microsoft, IBM, AWS, and Amazon Alexa and is the author of Scaling Responsible AI and Custom GPTs. Connect with Noelle Learn more about Noelle Russell Explore the AI Leadership Institute Mentioned in this episode Constitutional AI, Reinforcement Learning, AI Safety systems, System Prompting EU AI Act for Global Nationals Marbelism Agents, Custom GPTs, Claude Skills, and Google Gems If you are excited about what AI makes possible but do not want to lose the trust, relationships, or values behind your work, this episode is for you. Explore eMerge Americas I’ll be attending the Miami AI Summit. Learn more and register to join me there. Stay connected with The AI Movement The AI Movement Podcast, formerly How I AI, looks at what AI is changing beyond the technology itself: how we define our value, build businesses, lead, create, make ethical decisions, and ultimately how this shift is reshaping work, culture, and the lives we are choosing to build. Listener offer Save 5% on Leela Quantum Tech with code BROOKE. Affiliate disclosure: I may earn a commission if you purchase through this link, at no extra cost to you. The AI Movement With Brooke is a weekly podcast exploring how AI is changing the way we build, create, and make decisions. Follow on LinkedIn: Brooke Gramer Website: TheAIMovementPodcast.com Disclaimer: This podcast is for general informational and educational purposes only, not legal, financial, medical, business, technical, or other professional advice. Guest views are their own. Information may change, and accuracy, safety, or results are not guaranteed. Verify information and consult a qualified professional before acting. To the fullest extent permitted by law, The AI Movement, Brooke Gramer, and EmpowerFlow Strategies LLC disclaim liability arising from reliance on this content.

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Building Miami's AI and Tech Ecosystem | Melissa Medina, eMerge Americas

Miami's tech scene took years of deliberate work to build. Melissa Medina, CEO and Co-Founder of eMerge Americas, joins Brooke to share how a conference created to fill a gap became a year-round platform for founders, investors and emerging technology. Season 2 opens with a conversation about what deserves attention now. Melissa explains how she looks past AI branding to find real customer traction. She also shares why quantum deserves more attention and why first-time adopters should begin before they feel ready. If AI still feels like a room where everyone else knows more than you, this episode is for you. In this conversation: How Melissa and her father built eMerge Americas What helped Miami grow into a global technology hub How investors separate meaningful AI companies from trend-chasing Why Melissa is bullish on quantum and deep tech The growing connection between technology and national security How the eMerge Global Startup Accelerator supports early-stage founders Melissa's advice for people who feel intimidated by AI About Melissa Melissa Medina is the CEO and Co-Founder of eMerge Americas and a Partner at Medina Ventures. She has more than 20 years of experience as an entrepreneur, investor, community leader and philanthropist. Under her leadership, eMerge Americas has grown into a global technology conference that attracts more than 20,000 attendees from over 50 countries. The organization also supports South Florida's technology community throughout the year with summits, startup programs, workshops and investment resources. Connect with Melissa Learn more about Melissa Medina Explore eMerge Americas Mentioned in this episode View eMerge Americas events and startup programs I’ll be attending the Miami AI Summit. Learn more and register to join me there. Listener offer: Save 5% on Leela Quantum Tech with code BROOKE. Affiliate disclosure: I may earn a commission if you purchase through this link, at no extra cost to you. The AI Movement With Brooke is a weekly podcast exploring how AI is changing the way we build, create, and make decisions. Follow on LinkedIn: Brooke Gramer Website: TheAIMovementPodcast.com Disclaimer: This podcast is for general informational and educational purposes only, not legal, financial, medical, business, technical, or other professional advice. Guest views are their own. Information may change, and accuracy, safety, or results are not guaranteed. Verify information and consult a qualified professional before acting. To the fullest extent permitted by law, The AI Movement, Brooke Gramer, and EmpowerFlow Strategies LLC disclaim liability arising from reliance on this content.

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Introducing The AI Movement Podcast

The AI Movement with Brooke explores how entrepreneurs, founders, creatives, and leaders are navigating the rapidly changing world of AI. Through real conversations with people building, experimenting, pivoting, and growing with AI, Brooke goes beyond the latest tools to uncover how this technology is changing the way we work, make decisions, build businesses, create, and define success. Each episode brings you inside the ideas, lessons, tensions, and opportunities shaping business and culture right now. From founder stories of AI in action to bigger conversations about creativity, ethics, career reinvention, leadership, and building a more intentional life in an AI-powered world. The AI Movement With Brooke is a weekly podcast exploring how AI is changing the way we build, create, and make decisions. Follow on LinkedIn: Brooke Gramer Website: TheAIMovementPodcast.com Disclaimer: This podcast is for general informational and educational purposes only, not legal, financial, medical, business, technical, or other professional advice. Guest views are their own. Information may change, and accuracy, safety, or results are not guaranteed. Verify information and consult a qualified professional before acting. To the fullest extent permitted by law, The AI Movement, Brooke Gramer, and EmpowerFlow Strategies LLC disclaim liability arising from reliance on this content.

Vibe Coding with Lovable and Claude (Live from New York Tech Week)

I’m taking you inside She Ships, a live build workshop I co-hosted with Marian Bacol during New York Tech Week. It is a behind-the-scenes replay from inside the room, created for anyone curious about vibe coding, AI-powered building, and what becomes possible when ideas move from notes app to live prototype. Recorded live at Antler New York, this episode captures the energy of the room as we walk attendees through the early stages of building with AI. I open with a clarity exercise to help attendees identify what they are uniquely qualified to create, who their idea is for, and why it matters. Marian then guides the room through a live build session using Claude and Lovable, showing how to move from idea to prompt to published product. Topics Covered • How to identify what you are uniquely qualified to create • Using Claude to brainstorm, clarify, and create stronger prompts • Using Lovable to build landing pages, quizzes, prototypes, speaker pages, press kits, and simple apps • Why “working, not perfect” is often the most important first milestone • What it means to build with intention instead of chasing AI novelty Huge thank you to Antler New York for hosting us during New York Tech Week. Antler backs founders at the earliest stages and supports obsessed builders from idea to launch. Learn more about Antler: https://www.antler.co/us Connect with Marian Bacol: https://www.linkedin.com/in/marianbacol Want to Bring This Experience to Your Event? Brooke Gramer hosts and moderates conversations at the intersection of AI, entrepreneurship, brand strategy, and emerging technology. She is available for live panel moderation, conference programming, event curation, founder conversations, workshops, and live podcast experiences. For event curation, hosting, moderation, workshops, or live podcast collaborations, contact Brooke below. Watch the Video Replay on YouTube: https://youtu.be/ZIsO2Lgz3XU Ready to cut through the AI overwhelm? Explore all my resources in one place → https://stan.store/BRXSTUDIO Free AI Guide • 45-Minute AI Jumpstart • How I AI Companion GPT Support your body against EMFs with Leela Quantum Tech - 5% off with affiliate code: BROOKE The AI Movement With Brooke is a weekly podcast exploring how AI is changing the way we build, create, and make decisions. Follow on LinkedIn: Brooke Gramer Website: TheAIMovementPodcast.com Disclaimer: This podcast is for general informational and educational purposes only, not legal, financial, medical, business, technical, or other professional advice. Guest views are their own. Information may change, and accuracy, safety, or results are not guaranteed. Verify information and consult a qualified professional before acting. To the fullest extent permitted by law, The AI Movement, Brooke Gramer, and EmpowerFlow Strategies LLC disclaim liability arising from reliance on this content.

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How an AI Consultant Uses SEO to Rank in ChatGPT Search (Live from eMerge Americas)

I’m joined by Thiago E. Ferreira, Founder and CEO of Elevate AI Consulting and Adjunct Professor at the University of Miami, for a practical conversation on one of the biggest questions facing businesses right now: how do you get your business found and recommended in ChatGPT, Claude, Gemini, and AI search? Thiago breaks down how his own firm consistently appears as a top recommendation for AI consulting in Miami, competing for visibility alongside much larger firms. He explains why traditional SEO is evolving, how AI tools evaluate credibility, and what small businesses can do right now to improve their chances of showing up in AI-generated answers. I also take you behind the scenes of my own client work with a South Florida dental practice that wanted to show up when potential patients searched for a dentist through ChatGPT, including the AEO, FAQ, schema, visibility, and AI enablement work we built together. Whether you are a local business owner, consultant, entrepreneur, marketer, or founder, this episode will help you understand what it actually takes to build visibility in the age of AI search. 🔥 Topics we cover: -- How to get your business found in ChatGPT, Claude, and Gemini -- What Answer Engine Optimization, or AEO, actually means -- Why credibility, case studies, testimonials, and reviews matter for AI visibility -- Why your website, LinkedIn, Google Business Profile, and other online information need to match -- How podcasts, media mentions, and third-party authority can strengthen visibility -- Why businesses should optimize around real customer prompts, not just keywords -- How Thiago’s firm competes for AI search visibility alongside much larger consulting companies -- How hands-on AI training can create immediate ROI inside organizations -- Why Thiago believes AI should enhance employees, not replace them 🔗 Connect & Learn More: Thiago E. Ferreira and Elevate AI Consulting Website: https://elevateaiconsulting.com Instagram: https://www.instagram.com/elevatedaiconsulting LinkedIn: Search Thiago E. Ferreira eMerge Americas Website: https://www.emergeamericas.com eMerge Americas 2027 takes place March 2-4 in Miami Beach, with the Tech Expo running March 3-4. Ready to cut through the AI overwhelm? Explore all my resources in one place → https://stan.store/BRXSTUDIO Free AI Guide • 45-Minute AI Jumpstart • How I AI Companion GPT Support your body against EMFs with Leela Quantum Tech - 5% off with affiliate code: BROOKE The AI Movement With Brooke is a weekly podcast exploring how AI is changing the way we build, create, and make decisions. Follow on LinkedIn: Brooke Gramer Website: TheAIMovementPodcast.com Disclaimer: This podcast is for general informational and educational purposes only, not legal, financial, medical, business, technical, or other professional advice. Guest views are their own. Information may change, and accuracy, safety, or results are not guaranteed. Verify information and consult a qualified professional before acting. To the fullest extent permitted by law, The AI Movement, Brooke Gramer, and EmpowerFlow Strategies LLC disclaim liability arising from reliance on this content.

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AI, Wellness Tech, Digital Twins & Trust (Live from Wellist Week Miami)

I take you behind the scenes of Wellist Week in Miami, the first ever large-scale gathering bringing together founders, investors, scientists, clinicians, creators, and brands shaping the wellness economy. First, I share my recap of the five AI panels I sat in on, covering everything from healthtech personalization and longevity science to digital twins, brand credibility, and what AI adoption actually looks like inside organizations right now. Then I sit down with Dr. Antonio Vasaiely, Chief AI Officer at Beyond Pilots, for a grounded conversation about where companies really are with AI, what agentic AI means for wellness and longevity brands, and why personalization is about to raise the bar for everything. Finally, I speak with Kunal Sood, founder of AudacityAI, about consciousness, leadership, infobesity, and why the most important thing any founder can do right now is get their story right before they train anything else. Two very different perspectives. One complete picture of where AI and wellness are headed. In this bonus episode between seasons, I am bringing you inside those conversations. 🔥 Topics we cover: Why AI personalization is moving from demographics to the individual level in health and wellness How brands are using AI to build real credibility, and how others are using it to fake it What digital twins actually are and why your data is already building a version of you The three organizational challenges blocking real AI adoption, according to brain science Why outsourcing tasks to AI lowers satisfaction, and what collaboration with AI looks like instead What agentic AI means for wellness and longevity companies right now Why founders need to master their story before they hand anything over to a machine What "infobesity" is and why it may be the next major wellness challenge 🔗 Connect & Learn More: Wellist Week returns to Miami April 12 through 18, 2027: https://www.wellistweek.com Dr. Antonio Vasaiely on LinkedIn: https://www.linkedin.com/in/pavasaiely Kunal Sood on Instagram: https://www.instagram.com/kunalsood.ai Ready to cut through the AI overwhelm? Explore all my resources in one place → https://stan.store/BRXSTUDIO Free AI Guide • 45-Minute AI Jumpstart • How I AI Companion GPT Support your body against EMFs with Leela Quantum Tech - 5% off with affiliate code: BROOKE Disclaimer: This podcast is for general education only, not professional or medical advice. How I AI and its affiliates are not responsible for any outcomes from using this information. The AI Movement With Brooke is a weekly podcast exploring how AI is changing the way we build, create, and make decisions. Follow on LinkedIn: Brooke Gramer Website: TheAIMovementPodcast.com Disclaimer: This podcast is for general informational and educational purposes only, not legal, financial, medical, business, technical, or other professional advice. Guest views are their own. Information may change, and accuracy, safety, or results are not guaranteed. Verify information and consult a qualified professional before acting. To the fullest extent permitted by law, The AI Movement, Brooke Gramer, and EmpowerFlow Strategies LLC disclaim liability arising from reliance on this content.

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Season 1 Finale: Switching to Claude, What I Actually Did on My First Login

I’m taking you inside what happened when I finally reactivated Claude Pro and started setting up my AI workspace in real life. I’m breaking down the bigger shift underneath this move, why Claude has been making headlines lately, what the launch of Claude for Small Businesses signals, and why I think the more useful question is no longer which platform is better, but what role each one plays in the way we actually think, create, and run a business. This episode is also about the habits underneath AI adoption. I talk about why file naming protocols, folder structure, desktop organization, and clearer workflow language matter more than ever once AI starts living closer to your workspace. I also share why more people may need to rethink calling themselves non-technical as job titles, resumes, and the language of work continue to change. This one is for founders, creatives, marketers, and AI-curious professionals who are starting to realize that the next level is not just better prompts, but better structure, better systems, and a setup that supports the way they actually work. Helpful resources mentioned: AMP / The AI Exchange job posting analysis: https://news.theaiexchange.com/p/special-edition-we-analyzed-24-000-job-postings Anthropic + PayPal AI Fluency for Small Businesses: https://anthropic.skilljar.com/ai-fluency-for-small-businesses NY Tech Week Events: Mixer RSVP: https://www.eventbrite.com/e/1988914139732 Women’s Vibe Code Workshop RSVP: https://partiful.com/e/3utTkNZhe2NKwkVBuUdU Ready to cut through the AI overwhelm? Explore all my resources in one place → https://stan.store/BRXSTUDIO Free AI Guide • 45-Minute AI Jumpstart • My Favorite Custom GPTs If you’re a brand, event, or platform interested in sponsoring season two or collaborating around conference coverage, moderation, or thoughtful storytelling at the intersection of business, technology, and culture, I’d love to connect. Support your body against EMFs with Leela Quantum Tech - 5% off with affiliate code: BROOKE The AI Movement With Brooke is a weekly podcast exploring how AI is changing the way we build, create, and make decisions. Follow on LinkedIn: Brooke Gramer Website: TheAIMovementPodcast.com Disclaimer: This podcast is for general informational and educational purposes only, not legal, financial, medical, business, technical, or other professional advice. Guest views are their own. Information may change, and accuracy, safety, or results are not guaranteed. Verify information and consult a qualified professional before acting. To the fullest extent permitted by law, The AI Movement, Brooke Gramer, and EmpowerFlow Strategies LLC disclaim liability arising from reliance on this content.

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Solo Episode: Moving from ChatGPT to Claude, My AI Setup Explained

In this solo episode, I’m taking you inside my real-time transfer from ChatGPT to Claude. I’m breaking down why Claude is having such a major moment, what’s changing in the AI platform landscape, and how I’m thinking about rebuilding my own AI setup with more intention. I also walk through the basics of what all these new AI workspace terms actually mean, including Claude Projects, Skills, Connectors, Plugins, Claude Code, Cowork, slash commands, and tasks. This episode is not about saying one tool is good and the other is bad. It’s about understanding the bigger evolution happening across AI platforms. I also share my current setup approach, including how I’m cleaning up ChatGPT memory and projects, deciding what context matters, creating new Claude Projects, building brand voice guidelines, adding Skills slowly, testing simple Tasks, and avoiding the temptation to overbuild too early. This episode is for founders, creators, marketers, podcasters, and AI-curious professionals whose ChatGPT or Claude workspace is starting to feel messy, and who are realizing the real unlock is not just better prompts, but better setup. Helpful resources mentioned: Anthropic Academy: https://anthropic.skilljar.com Claude prompt library and use cases: https://claude.com/resources/use-cases The Complete Guide to Building Skills for Claude: https://www.anthropic.com Search tip: Google “awesome Claude skills GitHub” to explore free libraries of pre-built Claude skills. Ready to cut through the AI overwhelm? Explore all my resources in one place → https://stan.store/BRXSTUDIO Free AI Guide • 45-Minute AI Jumpstart • AI Community • How I AI Companion GPT And if you’re a brand, event, or platform interested in sponsoring season two or collaborating around conference coverage, moderation, or thoughtful storytelling at the intersection of business, technology, and culture, I’d love to connect. The AI Movement With Brooke is a weekly podcast exploring how AI is changing the way we build, create, and make decisions. Follow on LinkedIn: Brooke Gramer Website: TheAIMovementPodcast.com Disclaimer: This podcast is for general informational and educational purposes only, not legal, financial, medical, business, technical, or other professional advice. Guest views are their own. Information may change, and accuracy, safety, or results are not guaranteed. Verify information and consult a qualified professional before acting. To the fullest extent permitted by law, The AI Movement, Brooke Gramer, and EmpowerFlow Strategies LLC disclaim liability arising from reliance on this content.

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Season One Reflections: What I Learned About AI, Entrepreneurship, and What's Next

I’m taking a moment to reflect on what season one of the show has revealed to me, not just about AI, but about work, business, reinvention, and the kinds of conversations people are truly hungry for right now. In this solo episode, I’m sharing a few reflections from season one, some of the patterns I’ve been noticing, and a look at where the show is headed next as I begin shaping season two. I also talk about what’s coming up next, including my coverage from Wellist Forum and eMerge Americas here in Miami, and why those two worlds feel like the perfect bridge into the next chapter of the show. After a full season of interviews, one thing has become really clear: the strongest conversations were never about tools for the sake of tools. They were about what people are building, how they are thinking, and how work itself is changing. From CTOs of unicorn companies to student builders, this season showed me just how wide the doorway into AI really is and how many people are using this moment to rethink the way they create, earn, lead, and build. If you’ve been listening and want to help me shape season two, I’d love your input. Help shape season two: https://990zp3e5kgz.typeform.com/to/nFFrCyPO Ready to cut through the AI overwhelm? Explore all my resources in one place → https://stan.store/BRXSTUDIO Free AI Guide • 45-Minute AI Jumpstart • AI Community • How I AI Companion GPT And if you’re a brand, event, or platform interested in sponsoring season two or collaborating around conference coverage, moderation, or thoughtful storytelling at the intersection of business, technology, and culture, I’d love to connect. The AI Movement With Brooke is a weekly podcast exploring how AI is changing the way we build, create, and make decisions. Follow on LinkedIn: Brooke Gramer Website: TheAIMovementPodcast.com Disclaimer: This podcast is for general informational and educational purposes only, not legal, financial, medical, business, technical, or other professional advice. Guest views are their own. Information may change, and accuracy, safety, or results are not guaranteed. Verify information and consult a qualified professional before acting. To the fullest extent permitted by law, The AI Movement, Brooke Gramer, and EmpowerFlow Strategies LLC disclaim liability arising from reliance on this content.

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Vibe Coding and the Future of Work: How a Product Designer Turns Ideas Into Apps

I sit with Jessica Campbell, product designer, creative technologist, and founder of Creative Currents, to talk about vibe coding, the future of work, and why this shift matters far beyond tech. Jessica shares how she first stumbled into vibe coding by accident and why the real magic starts before you ever prompt. We get into design thinking, starter prompts, onboarding flows, version control, deployment, and what it really looks like to build as a non-technical creative in public. I also talk about the bigger picture: how AI is changing the barrier to entry for building digital products, why more people are creating niche tools for their communities, and how vibe coding is opening the door for founders, creators, and curious builders. 🔥 Topics We Cover: Why the future of work is not just about automation, but reinvention, experimentation, and people learning to build What vibe coding actually is and why it matters right now Why pre-work matters before vibe coding, including writing, research, mood boards, competitive analysis, and human-first thinking What design thinking means in simple terms and how it helps people build better, more niche products How Jessica built Vibe Studio to help people bridge the gap between idea and execution What she learned from vibe coding 30 apps in 30 days Why version control, deployment, hosting, domains, and publishing are often skipped over in vibe coding conversations Tools, Platforms & Concepts Mentioned in This Episode: AI Building + Coding Tools Google AI Studio, Replit, Lovable, Claude, ChatGPT, Gemini, Bolt, Figma Deployment + Infrastructure GitHub, Google Cloud, Wix, Squarespace, Custom domains, Bitly Voice + Interface Trends Conversational interfaces Wispr by OpenAI Apps, Projects & Case Studies Mentioned MapMyMilk, SquadUp Jessica’s Vibe Code Studio Data Referenced Federal Reserve SHED 2024 U.S. Census Bureau Business Formation Statistics, Feb. 2026 World Economic Forum Future of Jobs Report 2023 & 2025 IAB / TalkShoppe Creator Economy Report citing Goldman Sachs Connect with Jessica Website + April event details: https://www.creativecurrents.ai/ Instagram: creativecurrents.ai Ready to cut through the AI overwhelm? Explore all my resources in one place → https://stan.store/BRXSTUDIO Free AI Guide • 45-Minute AI Jumpstart • AI Community • How I AI Companion GPT Support your body against the invisible stress of EMFs with Leela Quantum Tech 5% off with affiliate code: BROOKE If you enjoyed this episode, please rate and review the show. Sharing it with a friend who’s AI-curious helps How I AI reach more people. The AI Movement With Brooke is a weekly podcast exploring how AI is changing the way we build, create, and make decisions. Follow on LinkedIn: Brooke Gramer Website: TheAIMovementPodcast.com Disclaimer: This podcast is for general informational and educational purposes only, not legal, financial, medical, business, technical, or other professional advice. Guest views are their own. Information may change, and accuracy, safety, or results are not guaranteed. Verify information and consult a qualified professional before acting. To the fullest extent permitted by law, The AI Movement, Brooke Gramer, and EmpowerFlow Strategies LLC disclaim liability arising from reliance on this content.

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How AI Is Shaping Preventive Health, Diagnostics, and Personalized Care (Live from Biohackers World Los Angeles)

I went live at Biohackers World Los Angeles, bringing you conversations from the expo floor at the intersection of AI, health tech, diagnostics, and personalized wellness. First, I sit down with Paul Denslow, CEO and co-founder of Intus Bio, the company behind GutID. We talk about the microbiome as one of the biggest untapped frontiers in health, why collecting data is not the same as understanding it, and how AI is helping decode massive sequencing datasets to support prevention and more personalized care. Then I grab coffee with Dr. Stephanie Tran, founder of Modern Human MD, who shares how her clinic is using AI-powered heart scan technology to identify cardiovascular risk earlier and more precisely. She walks through a powerful patient story. I also catch up with David Korsunsky, founder of Heads Up Health, who I first interviewed at Biohackers World Miami. He breaks down the current state of AI adoption across patients, doctors, clinics, and the broader healthcare system. Finally, I have a candid conversation with Rori Montali a speaker and healer who shares how she built her own AI clone to support her thinking, business, focus, and decision-making. She opens up about how this tool has helped her navigate ADHD. From AI-powered heart scans and microbiome testing to clinical AI agents and even personal AI support for focus and ADHD, these conversations show what happens when artificial intelligence moves beyond tutorials and into real human use cases. 🔥 Topics we cover: How AI-powered heart scans are helping detect cardiovascular risk earlier Why microbiome testing may become central to preventive healthcare How AI is helping researchers and clinics interpret massive health datasets What current adoption trends reveal about AI in healthcare How AI agents are beginning to support real clinic workflows What it looks like to build a personal AI clone for focus, business support, and ADHD 🔗 Connect & Learn More: Biohackers World: https://biohackers.world/ Dr. Stephanie Tran: https://www.modernhumanmd.com/ Cleerly heart scan technology: https://cleerlyhealth.com/ Intus Bio / GutID: https://gutid.com/ Heads Up Health: https://headsuphealth.com/ Rock Health Consumer Report: https://rockhealth.org/insights/ Rori Montali's community True Connect Rorimontali.com Support your body against EMFs with Leela Quantum Tech - 5% off with affiliate code: BROOKE Ready to cut through the AI overwhelm? Explore all my resources in one place → https://stan.store/BRXSTUDIO Free AI Guide • 45-Minute AI Jumpstart • How I AI Companion GPT Disclaimer: This podcast is for general education only, not medical advice. Always check with your own healthcare provider before making changes. How I AI and its affiliates are not responsible for any outcomes from using this information. The AI Movement With Brooke is a weekly podcast exploring how AI is changing the way we build, create, and make decisions. Follow on LinkedIn: Brooke Gramer Website: TheAIMovementPodcast.com Disclaimer: This podcast is for general informational and educational purposes only, not legal, financial, medical, business, technical, or other professional advice. Guest views are their own. Information may change, and accuracy, safety, or results are not guaranteed. Verify information and consult a qualified professional before acting. To the fullest extent permitted by law, The AI Movement, Brooke Gramer, and EmpowerFlow Strategies LLC disclaim liability arising from reliance on this content.

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How a Founder Uses AI to Improve Hurricane Tracking and Risk Assessment

I sit down with Eduardo Siman, founder and CEO of Worldsphere.ai, a Miami-based company using computer vision to better understand hurricanes and improve risk assessments, insurance intelligence, and evacuation decisions. Eddie shares how his path into AI started through enterprise software, angel investing, and an obsession with computer vision before eventually leading him into hurricanes and the mission behind Worldsphere. We talk about how Hurricane Andrew shaped his personal connection to this work, how AI can translate satellite imagery into hurricane wind fields, and why integrity, human oversight, and scientific rigor still matter in high-stakes AI. If you’re interested in AI beyond chatbots, this episode is a fascinating look at climate, risk, enterprise software, and the future of building with purpose. 🔥 Topics We Cover: How Hurricane Andrew shaped Eddie’s obsession with hurricanes and weather What computer vision actually is in plain English How AI translates satellite imagery into hurricane wind field predictions Building AI for weather tracking, insurance risk, and disaster decision-making Why human oversight still matters in high-stakes AI systems The rise of weather AI and what is accelerating in the field Vibe coding, enterprise software, and the future of programming Why resilience, mission, and deep industry understanding still matter Tools & Resources Mentioned in This Episode: Weather + Forecasting Data: ERA5, ECMWF, WeatherBench, satellite imagery, hurricane wind fields AI + Development: Computer vision, Claude Code, Codex, Replit, Lovable, vibe coding Business + Enterprise References: Flatlogic, SAP, NetSuite Concepts + Examples: photogrammetry, 6D.ai, Pokémon Go, The Lean Startup Connect with Eddie: Worldsphere.ai LinkedIn: Eduardo Siman Ready to cut through the AI overwhelm? Explore all my resources in one place → https://stan.store/BRXSTUDIO Free Product Framework Quiz • AI Resources • 45-Minute AI Jumpstart Call If you enjoyed this episode, please rate and review the show. Sharing it with a friend who’s AI-curious helps How I AI reach more people. The AI Movement With Brooke is a weekly podcast exploring how AI is changing the way we build, create, and make decisions. Follow on LinkedIn: Brooke Gramer Website: TheAIMovementPodcast.com Disclaimer: This podcast is for general informational and educational purposes only, not legal, financial, medical, business, technical, or other professional advice. Guest views are their own. Information may change, and accuracy, safety, or results are not guaranteed. Verify information and consult a qualified professional before acting. To the fullest extent permitted by law, The AI Movement, Brooke Gramer, and EmpowerFlow Strategies LLC disclaim liability arising from reliance on this content.

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Women Building With AI: Female Founders and Tech Startups (Live from Venture Week Miami)

I sit down with Gazal Vakili (FutureSelf), Marian Bacol (Somarae), and Rebecca Krauthamer (QuSecure) during a packed live recording at Mindspace Wynwood during Miami Venture Week. For the one-year anniversary of How I AI, we recorded Women Building With AI live to spotlight 3 Florida female founders building in AI. From AI-powered wellness and identity simulation technology to next-generation cybersecurity protecting against AI and quantum threats, this conversation dives into what it really takes to build responsibly in the AI era. Topics Covered Building and testing AI-powered products in the early stages How founders narrow down an MVP without feature overload Grassroots distribution and community building Bootstrapping vs venture capital fundraising What founders should understand about AI security and quantum risk Lessons learned from scaling teams and hiring early employees Featured Guests Gazal Vakili — Founder of FutureSelf A neuroscience-backed identity simulation platform helping users interact with their future self through AI-powered experiences. Marian Bacol — Founder of Somarae An AI-powered somatic wellness platform supporting nervous system regulation and emotional resilience through technology and community. Rebecca Krauthamer — Co-Founder & CEO of QuSecure A cybersecurity company building quantum-resistant encryption to protect enterprises and governments from emerging AI and quantum threats. Tools & Platforms Mentioned AI & Creative Tools ElevenLabs – AI voice generation and cloning technology Lovable – AI-powered wellness and community support platform Gemini – generative AI assistant Veo – AI video and cinematic content tool Startup & Networking Connectd – platform connecting startups with advisors, fractional experts, and board roles Two Bear Capital – early-stage VC firm investing in breakthrough tech Quantum & Next-Gen Tech (context) IonQ – quantum computing company developing trapped-ion systems Rigetti Computing – quantum computing hardware and cloud software provider D-Wave Quantum – commercial quantum computing company (annealing systems) Quantinuum – integrated quantum hardware/software company advancing quantum computing and cryptography tools Quantum Australia – national initiative supporting quantum research and commercialization in Australia Thank you to our partners: Lovable, Mindspace Wynwood, Venture Week Miami, Law and Pixels, By Art Productions Watch the Live Video Replay on YouTube https://www.youtube.com/watch?v=XCfjiUeH-Do Ready to cut through the AI overwhelm? Explore all my resources in one place → https://stan.store/BRXSTUDIO Free AI Guide • 45-Minute AI Audit • AI Community • How I AI Companion GPT Brooke Gramer hosts and moderates conversations at the intersection of AI, entrepreneurship, and emerging technology. She is available for live panel moderation, conference programming, and curated founder conversations. The AI Movement With Brooke is a weekly podcast exploring how AI is changing the way we build, create, and make decisions. Follow on LinkedIn: Brooke Gramer Website: TheAIMovementPodcast.com Disclaimer: This podcast is for general informational and educational purposes only, not legal, financial, medical, business, technical, or other professional advice. Guest views are their own. Information may change, and accuracy, safety, or results are not guaranteed. Verify information and consult a qualified professional before acting. To the fullest extent permitted by law, The AI Movement, Brooke Gramer, and EmpowerFlow Strategies LLC disclaim liability arising from reliance on this content.

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