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Harvard Business Review · Today · 3 min

How Chinese Businesses Expand Personalization via AI

How Chinese Companies Scale Personalization with AI 26 Aug 2025 --- Chinese firms are using AI to hyperpersonalize at scale. But adoption comes with risks—Amit Joshi says leaders should test these tools carefully and combine them with others to drive growth. Listen to the full IdeaCast episode here: https://s.hbr.org/4fYbeRh ​ ​ ​ ​ ​ ​ ​ Learn more about your ad choices. Visit megaphone.fm/adchoices

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How Chinese Companies Scale Personalization with AI

26 Aug 2025

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Chinese firms are using AI to hyperpersonalize at scale. But adoption comes with risks—Amit Joshi says leaders should test these tools carefully and combine them with others to drive growth. Listen to the full IdeaCast episode here: https://s.hbr.org/4fYbeRh


Learn more about your ad choices. Visit megaphone.fm/adchoices

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