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Business

Growing Brands with Melia Moore

Melia Moore

The marketing podcast for founders trying to grow without the noise.

Most marketing advice is built for big budgets and big teams, then repackaged until every condition that made it work gets stripped out. Growing Brands is for the founder doing real revenue, running the whole thing themselves, who's tired of tactics that assume a context they're not in.

Host Melia Moore spent her late twenties in the agency world before going independent in Austin. Each week she takes one marketing idea — conversion, email, retention, paid ads, metrics — and works through what actually applies when you're small, with the evidence to back it and none of the hype. Measured, opinionated, and clear. No vanity metrics, no noise.

  • 4 episodes
  • Updated July 14

Episodes4

  • July 14 · 15 min

    The Channel Trap

    You're on Instagram and TikTok and Pinterest and LinkedIn and YouTube and email, and none of it is really working — and you've been carrying that around as a personal failing. Melia's argument this week is that it isn't one. It's math. You've got a fixed

  • July 7 · 15 min

    Email Is Not Dead (You're Just Doing It Wrong)

    Email has been declared dead a dozen times in the last ten years, and every time it keeps quietly outperforming almost everything else you spend on. Melia's take: you didn't run email and watch it fail — you ran a broken version of email and watched the b

  • June 30 · 15 min

    Why Your Conversion Rate Is More Valuable Than Your Traffic

    You don't have a traffic problem. You have a conversion problem — and you've been spending money on the wrong one. When something isn't working, the instinct is always "get more people here," because traffic is visible and goes up when you spend. But traf

  • June 23 · 16 min

    Why Most Marketing Advice Doesn't Work for Small Brands

    Most marketing advice isn't wrong. It's just not built for you — and nobody helps you tell the difference. The tactics that go viral were designed for teams of six and five-figure ad budgets, then repackaged into threads and reels until every condition th