Good Content with Shannon McKinstrie

How to Start Making Money Without Fancy Funnels

June 9 · 15 min · Episode 117 · 10.9 MB
0:00-15:05

Streams straight from the publisher. podnod never proxies or re-hosts episode audio.

I know a lot of people make it seem easy, they have a viral reel, sell a bunch of stuff and then suddenly become millionaires. Fun fact: It's actually not that easy, because if it was, we would all be millionaires. I know it appears to happen overnight, but for most people they’ve been doing this for a long time, myself included. My Reels Lab recently hit over $2 million in sales and I’m going to tell you exactly how I did the dang thing without fancy funnels.


In this episode we’ll be covering:

  • How those overnight successes aren’t so overnight, in fact they are often years in the making.
  • A peek into my business journey and how I started monetizing my Instagram account.
  • How I started building my business, showing up and getting my name out there.
  • Early marketing strategies including personal outreach to family and friends, even if they didn’t need what I was offering. 
  • Building my local community in person at networking events and workshops.
  • Evolution of my services and price points, and how I ensured they were the right offers for my community and for me.


Recommended episodes:

  • Episode 98: Start Selling on Social Media without Feeling Salesy
  • Episode 108: Why You NEED To Take Content Creation Seriously
  • Episode 109: The Human Side of Content That Sells
  • Episode 113: This Instagram Story Strategy Became My Biggest Sales Funnel



Send a message!

If you use the send a message option above, be sure to include your email address if you would like a reply! (Please allow 3-5 business days for a response)


Join me in the Reels Lab!

Love this conversation? Make sure to follow and subscribe so you never miss an episode.

Connect with me on Instagram!