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Artwork for Good Content with Shannon McKinstrie
Good Content with Shannon McKinstrie · Tuesday · 19 min

How to Get Noticed Online for Brand Deal Opportunities

Are brand deals on your radar? This episode is going to set you on the right track for landing brand partnerships (and a little extra income!), even if you’ve never been interested in them before today. I’ve got a lot of insider advice from some of my closest friends so you’re going to walk away from this episode with tons of little golden nuggets. We’ll talk about optimizing your profile so you’re easy to reach, creating a media kit, and I even have a few ideas for cold pitching if you want to jump right in. Don’t be fooled by the size of your account, brand partnerships can be for small creators just as much as creators with huge account followings, so don’t let that stop you. In this episode we’ll be covering: How to set the stage for future partnership opportunities, start sharing your values to create connection and build an engaged audience. Optimizing your Instagram profile to make it easy to get in touch, add a contact email and don’t forget to add your location! Tagging your favorite brands every chance you get, in your stories, in carousels, everywhere, just make sure to tag them. Setting and negotiating your rates for brand deals and whether you really need an agency representative. Recommended episodes: Episode 105: Know When to Tune Out the Guru Advice and Trust Yourself Episode 108: Why You NEED To Take Content Creation Seriously Episode 113: This Instagram Story Strategy Became My Biggest Sales Funnel Episode 117: How to Start Making Money Without Fancy Funnels Episode 124: Have More Conversations and Let Your Audience Shape Your Content Send a message! If you use the send a message option above, be sure to include your email address if you would like a reply! (Please allow 3-5 business days for a response) Join me in the Reels Lab! Love this conversation? Make sure to follow and subscribe so you never miss an episode. Connect with me on Instagram!

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transcript

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show notes

Are brand deals on your radar? This episode is going to set you on the right track for landing brand partnerships (and a little extra income!), even if you’ve never been interested in them before today. I’ve got a lot of insider advice from some of my closest friends so you’re going to walk away from this episode with tons of little golden nuggets. We’ll talk about optimizing your profile so you’re easy to reach, creating a media kit, and I even have a few ideas for cold pitching if you want to jump right in. Don’t be fooled by the size of your account, brand partnerships can be for small creators just as much as creators with huge account followings, so don’t let that stop you.


In this episode we’ll be covering:

  • How to set the stage for future partnership opportunities, start sharing your values to create connection and build an engaged audience.
  • Optimizing your Instagram profile to make it easy to get in touch, add a contact email and don’t forget to add your location!
  • Tagging your favorite brands every chance you get, in your stories, in carousels, everywhere, just make sure to tag them.
  • Setting and negotiating your rates for brand deals and whether you really need an agency representative.


Recommended episodes:

  • Episode 105: Know When to Tune Out the Guru Advice and Trust Yourself
  • Episode 108: Why You NEED To Take Content Creation Seriously
  • Episode 113: This Instagram Story Strategy Became My Biggest Sales Funnel
  • Episode 117: How to Start Making Money Without Fancy Funnels
  • Episode 124: Have More Conversations and Let Your Audience Shape Your Content



Send a message!

If you use the send a message option above, be sure to include your email address if you would like a reply! (Please allow 3-5 business days for a response)


Join me in the Reels Lab!

Love this conversation? Make sure to follow and subscribe so you never miss an episode.

Connect with me on Instagram!

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