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Embodied CEO

Emily Hirsh

MARKETING THAT ACTUALLY WORKS.

If you're an entrepreneur looking for business growth strategies, takeaways on what's working right now, and deep conversations that reveal everything from business to leadership to being a CEO and parent…this show is for you!

I'm Emily Hirsh, CEO of Embodied Marketing. My team manages millions in advertising spend and has helped generate over $132M+ for businesses like Amy Porterfield, Mel Robbins, and Marie Forleo. I'm sharing the same proven strategies we use every day… plus so much more!

My goal is to simplify marketing & business growth with actionable videos on topics like FB &IG advertising, high-converting funnels, CEO mindset, conversations with successful entrepreneurs, + more.

Subscribe for new videos every Tuesday and Thursday that will help you master your marketing, build your business, and watch yourself grow in the process.

Want us to create a custom strategy plan for your business?
Visit get.embodiedmarketing.com/app.

Emily Hirsh

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  • 38 episodes
  • a few times a week
  • Avg 26 min
  • English

Episodes 38

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  • Thursday · 26 min

    How One Client Made $6K+ From His Very First Webinar

    A client of mine made his first $6K+ sale from his very first webinar. Another client launched a $997 offer and only made one sale. Both experiences have something important to teach you about building a successful online business. In this episode, I'm breaking down the work that went into each launch, why deep messaging and an irresistible offer are so important, and what it actually takes to turn a webinar that's six out of ten into one that's consistently converting.

  • Tuesday · 27 min

    The 3 Things Every 7-Figure Entrepreneur Has Dialed In

    In this episode, I'm sharing the three traits I see in every successful entrepreneur I coach, and they have nothing to do with strategy. We're talking about why emotional regulation is the most underrated skill in business, how to get brutally clear on where you're actually going, and why the speed you implement at is what separates the ones who scale from the ones who stay stuck. Tune in now.

  • October 22 · 23 min

    I Spent $82,254 On One Webinar This Year - Here's Every Number

    I spent $82,254 running the same live webinar every week this year, and it's been a game changer for our business. In this episode, I'm breaking down every number behind the strategy, from almost 10,000 registrations and 283 calls booked to 64 sales and a 3.9X ROAS. I'm also walking you through the entire funnel, what we've changed along the way, and why this has become one of my favorite ways to convert cold traffic consistently.

  • October 20 · 23 min

    I Think AI Agents Are About To Kill Email Marketing

    Email marketing is such a huge piece of digital marketing, but what happens when everybody has AI agents filtering their emails? Are we going to have AI talking to AI through us? In this episode, I'm sharing why I don't think typical email marketing formats are necessarily going to continue to work, whether we're going to have to start writing copy for agents, and some things I'm thinking about testing as we head into 2027.

  • October 13 · 26 min

    I Think Every Coaching Business Is Going to Become a Software Business

    In this episode, I'm sharing where I think coaching and digital products are heading and why I believe every offer is about to include some form of simple software. I talk about why I've stopped using the word "coach," why speed and ease matter more than ever, and how you can turn your lived experience into tools that make getting results easier for your clients. I also share what I've been building with AI in my own business and why I think founders need to be making time to build right now. If you're a coach or course creator wondering how to stay relevant as things change this fast, this one's for you.

  • October 8 · 25 min

    How to Make Q4 Your Best Months Ever (My Exact Planning Process)

    "It's the holidays, nobody's buying" is a story, not a fact. In today's episode, I'm walking you through how I plan Q4 so it becomes one of our best quarters. I share how I get every idea out of my head, decide which few are worth my team's time, and why the people joining your audience right now become your buyers in Q1. If you want to finish the year strong and still enjoy the holidays, this one's for you.

  • October 6 · 25 min

    When Is It Time to Run Paid Ads? The 3-5 Sales Rule

    Paid ads are the fastest way I know to get in the driver's seat of your business growth, but only if you're ready for them and go in with the right mindset. In this episode, I'm breaking down when it's actually time to run ads, why most people are ready sooner than they think, and why ads are an amplifier, not a fix for a message or offer that isn't working yet. If you've ever tried ads and walked away, this one's for you.

  • October 1 · 25 min

    Creator vs. Business Owner: Why Going Viral Isn't the Same as Building a Business

    In today's episode, I'm sharing a conversation I had with my content manager that I couldn't stop thinking about: creators and business owners are not the same thing. I break down why I see today's biggest creators as the new Hollywood movie stars, why there's an element of luck and algorithm in that path, and why building a business doesn't come down to luck at all. I walk through the traits and checklist that make a business a business (your own offer, predictable systems, and the ability to run without you) and why I treat organic content as a slow burn while paid ads are where I get speed and control. If you've ever felt pressure to go viral just to grow your business, this one's for you.

  • September 29 · 37 min

    The Emotional Patterns That Built My 7-Figure Business (And How I'm Untangling Them)

    In today's episode, I'm sharing one of the most profound experiences I've had yet: an 11-hour somatic immersion. I get honest about the emotional patterns I picked up as a kid, when I was labeled "too much," and how they turned into the hypervigilance, accommodating, and constant doing that helped build my business, and why they've also been costing me deep connection. I talk about what it looks like to speak your truth without taking on other people's reactions, why I'm entering an era of slowing down and how I'm creating more white space. If you've ever held back your truth to keep someone else comfortable, this one's for you.

  • September 24 · 29 min

    When You're Freaking Out About Sales: How I Stay Grounded In Bad Months

    A slow sales month or a launch that doesn't go as planned can send even successful entrepreneurs spiraling: What if this doesn't last? What if the rug gets pulled out from under me? In this episode, I share how I coach my mastermind clients through those moments and how I handle them myself, even with a big team and a big payroll. You'll learn why resisting fear only makes it louder, the simple steps I use to get regulated again fast, and how to stop letting fear dictate your actions. I also share real stories from my clients, including one who turned a wave of cancellations into more sales than she started with. The goal isn't to never feel fear. It's to feel it and keep taking action anyway, because you will always figure it out.

  • September 22 · 23 min

    10 People and 40 AI Agents: What I Think the Future of Business Looks Like

    In today's episode, I'm back after a short break and diving into the perspective on AI that's been consuming my thoughts lately, all sparked by one line a friend sent me: "Have AI do your chores, not your art." I break down what that actually means for how I'm using AI in my business and with my team, why I think AI will take over operations and HR before it ever replaces real creative or strategic thinking, and why I believe the future isn't humans versus AI, it's small teams of people working alongside dozens of AI agents. I also get real about the doom-and-gloom AI narratives flooding your feed right now and why I've chosen to see this moment as a golden age instead. If you've been feeling overwhelmed by AI, unsure how to actually use it, or worried about what it means for your business, this episode will give you a framework to cut through the noise.

  • September 8 · 21 min

    The Real Strategy Behind My First $100K (no BS)

    In today's episode, I'm breaking down the real strategy behind my growth, and it's not a fancy framework or a perfect plan. I'm walking you through how I went from a $22/hr virtual assistant to running ads for people like Marie Forleo and Amy Porterfield, and the thing that actually got me there wasn't more information, it was messy, imperfect action. I'm getting into why overthinking and constant research quietly become false productivity, why the beginning of a business is supposed to look like throwing darts at a wall, and the "bite off more than I can chew" strategy I still use today. If you've been waiting to feel ready before you take action, this episode is your permission slip to just go.

  • September 1 · 28 min

    I Went 60 Hours Without My Phone… and Accidentally Cracked the Content Code

    In today's episode, I'm sharing what happened when I went 60 hours completely without my phone. My content manager and I took a surprise trip you guys voted on (New York won), and for almost three days I had no idea where we were going or what was next. I'm getting into what that disconnection did to my nervous system, why talking to strangers felt like facing death to me, and how it led to some of my best-performing content almost by accident. I'm also talking about what it means to stop looking at everyone else's playbook and create from your own voice, your own humor, your own magic — and why I think that's the missing piece for so many of us. If you've ever felt like you're watering yourself down to fit a formula, this episode is for you.

  • #828
    August 27 · 18 min

    What Losing $19K Overnight Taught Me About Resilience

    In today's episode, I share the one trait I believe separates entrepreneurs who build lasting success from those who don't: how fast you get back up when something doesn't work. I open up about a recent scare in my own business, where a white-label client deal turned into an unexpected $19,000 chargeback, and how I worked through the frustration to keep moving forward. I also talk about the reality of leading a team and managing payroll, and how gratitude helps me stay grounded through the hard days. There's no easy path to the business and life you want, so you have to pick your hard. If you've ever questioned whether you should keep going after something fails, this one's for you.

  • August 25 · 23 min

    Creating Hell Yes Offers From Your Embodied Experience - My Exact Process

    In today's episode, I break down exactly what happened during my first VIP day in the new office, and why I almost talked myself out of charging what I'm worth. I walk through the real process I used to get a client crystal clear on his ideal customer, his offer, and his messaging in just one day, something 11 years of experience taught me that no AI ever could. I also get honest about the fear that still shows up every time I level up, even after building an eight-figure business. If you've ever wondered whether you're "worth" your price, this one's for you.

  • August 20 · 28 min

    Why You Keep Getting in Your Own Way (This Will Grow Your Business The Most)

    In today's episode, I'm getting real about something I've been sitting with all week: self-sabotage, and how it shows up in ways I never expected. I always thought self-sabotage meant doing something on purpose to work against your own goals, until I realized how wrong that definition actually is. I'm walking you through the book that cracked this open for me, the question my mentor asks that changes everything, and the specific ways I sabotage myself even while running a successful business. I'm also talking about control, the armor I've carried most of my life, and a phrase I heard recently that hit me harder than almost anything has in a long time. If you've ever known exactly what you should be doing and still couldn't make yourself do it, this episode is for you.

  • August 18 · 26 min

    Why a Downsell Can Massively Sabotage Your Main Offer

    Everyone tells you to create a downsell for the leads who say they can't afford your main offer. I'm telling you why that's usually the wrong move, using a real conversation from a hot seat at Embodied Marketing Live with an entrepreneur who was maxed out and about to make that exact mistake. I'm breaking down why a cheaper offer can quietly cannibalize your best seller, why the people who "can't afford it" are often your best future clients, and why doubling down on your core offer will move your business further than chasing quick, low priced sales ever will. If you've been tempted to create a downsell, listen to this before you do.

  • August 13 · 26 min

    The Skill That'll Get Me to 8 Figures (The Hardest Thing I've Done)

    In this episode, I'm sharing the one 30-minute rule that's completely changed how I start and end my day, and why I almost didn't do it because it meant fighting my own phone addiction. I also get into something I don't think I've talked about before: what happens when ideas hit you so fast you can't even keep up with writing them down, and why acting on all of them immediately might be the worst thing you can do. This is a more raw, conversational one where I'm processing in real time what it means to balance chaos and structure as a CEO. If you've ever felt pulled in a hundred directions and wondered why your best thinking never seems to happen on command, this one's for you.

  • August 11 · 30 min

    How I'm Converting Cold Traffic With a Weekly Live Webinar ($28K In One Week)

    In this episode, I'm giving you the full breakdown of my weekly webinar funnel, the exact system I've run for 25 straight weeks that's brought consistency to my business without relying so heavily on live launches. I'm walking you through everything, from the ads and landing page, to the no-replay strategy, to the webinar itself, the pitch, and the follow-up sequence. I'm also getting into the two biggest mistakes I see people make on webinars, how I create desire for the offer without overwhelming people with information, and the exact numbers behind it all, our cost per lead, our show-up rate, our call booking rate, and our return on ad spend. If you want to see exactly how a weekly webinar can become one of the most consistent, dialed-in parts of your marketing ecosystem, this episode is for you.

Showing 1–20 of 38 episodes