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Dru's Notes

Dru Riley

One mental model each day in a few minutes. Habits, business, building products and thinking clearly. From Dru Riley, founder of Trends.vc.

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#201
Yesterday · 1 min
The Compounding Trap: Why Selling a Winner Costs You | Daily Essay
Grace Groner bought three shares of Abbott Laboratories for $180 in 1935. When she died at 100 they were worth more than $7 million. A business, a skill, a friendship and a habit compound the same way if you keep showing up for years.
- Transcript
#200
Thursday · 1 min
I Read 1,000s of Founder Stories. Most Won by Copying… | Daily Essay
The first founder to build in a market tends to prove demand, then watches someone who came in later take it. Pebble, Snapchat and Ahrefs show how it plays out, and why marketplaces and networks are the exception.
- Transcript
#199
Wednesday · 1 min
How to Do 2.5 Hours of Deep Work (It's Easier Than You Think) | Daily Essay
I just heard someone explain the biggest misconception about Transcendental Meditation: that you're supposed to stop thinking. In TM you silently repeat a word called a mantra, your mind wanders and you come back to it.
- Transcript
#198
Tuesday · 8 min
Which Business Model Suits Your Personality? | Daily Essay
Pieter Levels runs two apps alone on one server. April Dunford's fees stop the week she does. WeWork raised round after round until it filed for Chapter 11. Eleven plants map to eleven kinds of business. Pick the one your temperament will keep alive.
- Transcript
#197
Monday · 1 min
Same Habits, Different Days: My Daily Experiments | Daily Essay
To prove my friend wrong about habits, I sent him a photo of Thai chilies. His meme said discipline makes each day look the same, and one of my habits is to run experiments each day.
- Transcript
#196
Sunday · 1 min
Remind Yourself Who The F*ck You Are. | Daily Essay
Tim Ferriss kept a jar of awesome, slips of good moments he read when he felt down. I keep a highlight reel, a list of my wins, and read it each morning. Olympic diver Laura Wilkinson watched a video of her best dives before each meet and won gold months
- Transcript
#195
October 3 · 2 min
Every Type of Courage Explained | Which One Do You Have? | Daily Essay
You can run a marathon and still dodge a hard talk with your wife. Courage comes in three kinds: mental, social and physical. Bravery in one kind stays in that kind.
- Transcript
#194
October 2 · 1 min
The Power of Focus: What Early AI Models Taught Me | Daily Essay
In 2012 I gave a side project two hours of deep work each morning before my day job. It failed and I dropped the habit with it. METR grades AI models by the longest task they can finish, and a person with chopped-up attention is stuck where GPT-2 was.
- Transcript
#193
October 1 · 1 min
The 1 Rule That Stops Me Raising My Goals Too Soon | Daily Essay
A week of easy runs had me ready to make an hour my new floor. Then I remembered the run my rule asks for first. Seán Quinn's 35 years of wins ended in a €3 billion loss on one Irish bank.
- Transcript
#192
September 30 · 1 min
What a Depression Drug Taught Me About Rich People's Habits | Daily Essay
I looked up dozens of people who got rich before 50 and what they did each day. When I went looking for people with the same habits who never got rich, I could barely find any.
- Transcript
#191
September 29 · 1 min
If It Fits, It Sticks | Daily Essay
I love to bike, but I run instead, because on foot I feel safer. After cars killed more than 3,000 people in the Netherlands in 1971, the Dutch kept biking and changed their environment instead.
- Transcript
#190
September 28 · 2 min
I Quit The ONE Thing Three Times Before I Got It Right | Daily Essay
Scored on the finish, my one thing shrank until it took a few minutes. The work I cared about barely moved, until I heard Gary Keller say he blocks four hours a day for his.
- Transcript
#189
September 27 · 2 min
A Day on the Moon. A Decade of Depression. | Daily Essay
Buzz Aldrin spent 21 hours on the moon and the next decade fighting depression and alcoholism. Some goals give you a high and fade. Others make each ordinary day better after you reach them.
- Transcript
#188
September 26 · 1 min
Why “Systems Not Goals” Is a Trap | Daily Essay
A goal needs a system to reach it. A system needs a goal to give it direction.
- Transcript
#187
September 25 · 1 min
The Truth About Running Multiple Businesses at Once | Daily Essay
I spread one daily marketing block across 8 products and each one lost momentum while I tended to the other seven. With 8 products sharing that block, each one got marketing time once or twice a week.
- Transcript
#186
September 24 · 1 min
The 4 Anti-Habits That Make My Habits Possible | Daily Essay
Each day I reach out to 13 people, do 8 courage challenges and run 34 minutes. As my habits grew, I tightened my anti-habits. Haruki Murakami went to bed at 9pm to buy his 4am writing start. Formula 1 brakes let drivers stay at speed longer before each co
- Transcript
#185
September 23 · 2 min
I Use Evolution to Predict Which Markets Survive AI | Daily Essay
Chegg lost about 99% of its market value while electricians got busier. Markets take the same five routes species take through an ice age: gone, hurt, unchanged, thriving and new.
- Transcript
#184
September 22 · 50 sec
What Google's M&M Jars Taught Me About Willpower | Daily Essay
Ten years back, my interior designer wanted to put a bar cart in my house. Put liquor in plain sight and you're subconsciously primed. Move it out of sight and the thought doesn't form.
- Transcript
#183
September 21 · 1 min
What a 20-Mile Night Run Taught Me About Negative Returns | Daily Essay
Kiese Laymon ran at least six miles a day for 2,564 days straight until his body broke. With most good things, more does less each time. With a few, more starts producing the harm it was protecting you from.
- Transcript
#182
September 20 · 2 min
How I Play Aggressive But Safe | Daily Essay
Blue team defends a system. Red team breaks in. The defender needs to be perfect, while the attacker only has to find a single error.
- Transcript

Showing 1–20 of 23 episodes