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Dr. Brendan McCarthy

Dr. Brendan McCarthy

Welcome! Dr. Brendan McCarthy founded Protea Medical Center in 2002. While he’s been the chief medical officer, Protea has grown and evolved into a dynamic medical center serving the Valley and Central Arizona. Through successful case after successful case, Dr. McCarthy has been dedicated to hormone balance, healthy metabolism, and the best quality of life. Dr. McCarthy’s hallmark is his unorthodox approach to mental/emotional wellness and its link to hormone balance in women and men. Through the use of blood work and clinical investigation, Dr. McCarthy gets to the bottom of possible causes for common conditions such as anxiety, PMS, depression, slow metabolism, weight gain, insomnia and now wants to share his knowledge to the viewers with his podcast.

Join the discussion, ask questions, and welcome to the podcast!

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  • 23 episodes
  • weekly
  • Avg 22 min
  • English

Episodes 23

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  • #186
    April 16 · 15 min

    The Truth About GLP-1s

    GLP-1 medications like semaglutide and tirzepatide are everywhere right now—but are they actually solving the problem? In Episode 8 of this 16-part series on ultra-processed foods, Dr. Brendan McCarthy breaks down the truth about GLP-1 medications: how they work, why they can feel like a “miracle,” and where things go wrong when they’re used without proper medical guidance. This isn’t about shame. It’s about understanding. GLP-1s can quiet “food noise” and help regulate appetite—but they don’t fix your relationship with food, your metabolism, or the long-term patterns that lead to weight gain. Without structure, nutrition, and proper care, many patients end up with muscle loss, nutrient deficiencies, and rebound weight gain. In this episode, you’ll learn: What GLP-1 medications actually do in your body Why they’re not a long-term solution on their own The biggest mistakes doctors and clinics make when prescribing them How ultra-processed foods drive weight gain in the first place How to use GLP-1s the right way to create lasting change The goal isn’t dependence—it’s freedom. If you’re currently on a GLP-1 (or considering it), this episode will change how you think about your treatment plan. Mechanism Anchored References This episode is not anti medication. It is about putting GLP 1 therapy in its proper place. GLP 1 receptor agonists can reduce appetite pressure and alter satiety signaling. That matters. But quieter appetite is not the same as full recovery. Food quality still matters. Protein still matters. Muscle still matters. Structure still matters. References U.S. Food and Drug Administration. WEGOVY semaglutide injection Prescribing Information. 2025. Wilding, John P H, et al. Once Weekly Semaglutide in Adults with Overweight or Obesity. New England Journal of Medicine, vol. 384, no. 11, 2021, pp. 989 to 1002. Wilding, John P H, et al. Weight Regain and Cardiometabolic Effects After Withdrawal of Semaglutide The STEP 1 Trial Extension. Diabetes Obesity and Metabolism, vol. 24, no. 8, 2022, pp. 1553 to 1564. Hall, Kevin D, et al. Ultra Processed Diets Cause Excess Calorie Intake and Weight Gain An Inpatient Randomized Controlled Trial of Ad Libitum Food Intake. Cell Metabolism, vol. 30, no. 1, 2019, pp. 67 to 77. Neeland, Ian J, et al. Changes in Lean Body Mass with Glucagon Like Peptide 1 Based Therapies and Mitigation Strategies. Diabetes Obesity and Metabolism, 2024. Wilding, John P H, et al. Impact of Semaglutide on Body Composition in Adults with Overweight or Obesity Exploratory Analysis of the STEP 1 Study. 2021. Everitt, Barry J, and Trevor W Robbins. Drug Addiction Updating Actions to Habits to Compulsions Ten Years On. Annual Review of Psychology, vol. 67, 2016, pp. 23 to 50. Monteiro, Carlos A, et al. The UN Decade of Nutrition the NOVA Food Classification and the Trouble with Ultra Processing. Public Health Nutrition, vol. 21, no. 1, 2018, pp. 5 to 17. Dr. Brendan McCarthy is the founder and Chief Medical Officer of Protea Medical Center in Arizona. With over two decades of experience, he’s helped thousands of patients navigate hormonal imbalances using bioidentical HRT, nutrition, and root-cause medicine. He’s also taught and mentored other physicians on integrative approaches to hormone therapy, weight loss, fertility, and more. If you’re ready to take your health seriously, this podcast is a great place to start. 👇 Tap Subscribe to learn more about what’s actually happening in your body, and what to do about it. 📘 Read Dr. McCarthy’s Book: Jump Off the Mood Swing – A Sane Woman’s Guide to Her Crazy Hormones https://www.amazon.com/Jump-Off-Mood-Swing-Hormones/dp/0999649604 📲 Follow Dr. McCarthy: Instagram: @drbrendanmccarthy TikTok: @drbrendanmccarthy Website: www.protealife.com 💬 Got a question or topic for a future episode? Let us know in the comments!

  • #185
    April 9 · 21 min

    This Was Never a Fair Fight: How Ultra-Processed Food Trains a Child’s Brain

    Craving junk food when you’re stressed isn’t a lack of discipline — it’s biology. In this episode, Dr. Brendan McCarthy breaks down what ultra-processed and hyper-palatable foods actually do inside your body — from your metabolism to your hormones, your brain, and your stress response. But this isn’t about guilt or shame. It’s about understanding what you’re up against — especially as a parent trying to make better choices in a world designed to make that difficult. You’ll learn: What ultra-processed foods really are How they impact your endocrine system and metabolism Why stress makes you crave sugar and processed foods Why shame around food doesn’t work (and never will) Simple, realistic ways to improve your family’s eating habits This episode is about taking back control — without perfection, and without guilt. Mechanism-Anchored References Monteiro, Carlos A., et al. “Ultra-Processed Foods: What They Are and How to Identify Them.” Public Health Nutrition, vol. 22, no. 5, 2019, pp. 936–941. Hall, Kevin D., et al. “Ultra-Processed Diets Cause Excess Calorie Intake and Weight Gain: An Inpatient Randomized Controlled Trial of Ad Libitum Food Intake.” Cell Metabolism, vol. 30, no. 1, 2019, pp. 67–77.e3. doi:10.1016/j.cmet.2019.05.008. Rush, E. Catherine, et al. “The Impact of Ultra-Processed Foods on Pediatric Health.” Nutrition Reviews, 2024. doi:10.1093/nutrit/nuae051. Ventura, Alison K., and John Worobey. “Early Influences on the Development of Food Preferences.” Current Biology, vol. 23, no. 9, 2013, pp. R401–R408. doi:10.1016/j.cub.2013.02.037. Mennella, Julie A., et al. “Preferences for Salty and Sweet Tastes Are Elevated and Related to Each Other during Childhood.” PLOS ONE, vol. 9, no. 3, 2014, e92201. doi:10.1371/journal.pone.0092201. Roberto, Christina A., et al. “Influence of Licensed Characters on Children’s Taste and Snack Preferences.” Pediatrics, vol. 126, no. 1, 2010, pp. 88–93. doi:10.1542/peds.2009-3433. Swindle, Taren, et al. “Pester Power: Examining Children’s Influence as an Active Component of the Family Food Environment.” Journal of Nutrition Education and Behavior, vol. 52, no. 8, 2020, pp. 801–807. doi:10.1016/j.jneb.2020.06.002. Pérez-Escamilla, Rafael, et al. “Responsive Feeding Recommendations: Harmonizing Integration into Dietary Guidelines for Infants and Young Children.” Current Developments in Nutrition, vol. 5, no. 6, 2021, nzab076. doi:10.1093/cdn/nzab076. Puhl, Rebecca M., and Chelsea A. Heuer. “Obesity Stigma: Important Considerations for Public Health.” American Journal of Public Health, vol. 100, no. 6, 2010, pp. 1019–1028. doi:10.2105/AJPH.2009.159491. World Health Organization. Set of Recommendations on the Marketing of Foods and Non-Alcoholic Beverages to Children. World Health Organization, 2010. Dr. Brendan McCarthy is the founder and Chief Medical Officer of Protea Medical Center in Arizona. With over two decades of experience, he’s helped thousands of patients navigate hormonal imbalances using bioidentical HRT, nutrition, and root-cause medicine. He’s also taught and mentored other physicians on integrative approaches to hormone therapy, weight loss, fertility, and more. If you’re ready to take your health seriously, this podcast is a great place to start. 👇 Tap Subscribe to learn more about what’s actually happening in your body, and what to do about it. 📘 Read Dr. McCarthy’s Book: Jump Off the Mood Swing – A Sane Woman’s Guide to Her Crazy Hormones https://www.amazon.com/Jump-Off-Mood-Swing-Hormones/dp/0999649604 📲 Follow Dr. McCarthy: Instagram: @drbrendanmccarthy TikTok: @drbrendanmccarthy Website: www.protealife.com 💬 Got a question or topic for a future episode? Let us know in the comments!

  • #184
    April 2 · 23 min

    This Isn’t a Willpower Problem: The Truth About Stress, Cravings & Weight Gain

    In this episode, Dr. Brendan McCarthy—Chief Medical Officer at Protea Medical Center—dives into one of the most misunderstood topics in health: Why does it feel like you can’t stick to a diet… even when you’re trying your best? This isn’t about willpower. It’s not a character flaw. And it’s not your fault. Dr. McCarthy breaks down the biology behind stress, cravings, and weight gain—explaining how chronic stress rewires your brain, alters decision-making, and drives you toward hyper-palatable, ultra-processed foods. YouTube citations : 1. Arnsten, Amy F. T. “Stress Weakens Prefrontal Networks: Molecular Insults to Higher Cognition.” Nature Neuroscience, vol. 18, no. 10, 2015, pp. 1376–1385. Why it is here: Foundational paper for the claim that uncontrollable stress increases catecholamine signaling in the prefrontal cortex and degrades higher-order control, working memory, and inhibition. This is one of the strongest anchors for the idea that stress makes the pause smaller. 2. Schwabe, Lars, et al. “Concurrent Glucocorticoid and Noradrenergic Activity Shifts Instrumental Behavior from Goal-Directed to Habitual Control.” Journal of Neuroscience, vol. 30, no. 24, 2010, pp. 8190–8196. Why it is here: One of the most important papers for your “click-boom” model. It shows that stress chemistry can bias behavior away from goal-directed control and toward habit-like responding. That is not a morality argument. It is control architecture. 3. Plessow, Franziska, et al. “The Stressed Prefrontal Cortex and Goal-Directed Behaviour: Acute Psychosocial Stress Impairs the Flexible Implementation of Task Goals.” Experimental Brain Research, vol. 216, no. 3, 2012, pp. 397–408. Why it is here: Strong support for the claim that acute psychosocial stress impairs flexible goal implementation. Useful when you want to say that under stress, the person may still know what matters but have reduced access to that guidance in the moment. 4. Maier, Silvia U., et al. “Acute Stress Impairs Self-Control in Goal-Directed Choice by Altering Multiple Functional Connections within the Brain’s Decision Circuits.” Neuron, vol. 87, no. 3, 2015, pp. 621–631. Why it is here: Excellent for the food-choice angle. This paper supports the idea that stress increases the weight of immediately rewarding attributes and reduces self-control. In your language, the cue gets louder and the future gets quieter. 5. Epel, Elissa, et al. “Stress May Add Bite to Appetite in Women: A Laboratory Study of Stress-Induced Cortisol and Eating Behavior.” Psychoneuroendocrinology, vol. 26, no. 1, 2001, pp. 37–49. Why it is here: Classic paper, directly in women, directly in Psychoneuroendocrinology. Strong support for linking stress physiology, cortisol reactivity, and post-stress eating behavior. 6. Giddens, Emily E., et al. “The Influence of Stress on the Neural Underpinnings of Disinhibited Eating: A Systematic Review and Future Directions for Research.” Reviews in Endocrine and Metabolic Disorders, 2023. Why it is here: A modern review tying stress to food-related reward sensitivity, interoception, and cognitive control in disinhibited eating. Good bridge reference for the overall brain-food-stress model. 7. Lyu, Z., et al. “Acute Stressors Reduce Neural Inhibition to Food Cues and Increase Eating Among Binge Eating Disorder Symptomatic Women.” Frontiers in Behavioral Neuroscience, 2016. Why it is here: Helpful for the specific claim that acute stress can reduce inhibitory neural responsiveness to food cues and increase eating in vulnerable women. Strong fit for the cue-reactivity piece. Dr. Brendan McCarthy is the founder and Chief Medical Officer of Protea Medical Center in Arizona. With over two decades of experience, he’s helped thousands of patients navigate hormonal imbalances using bioidentical HRT, nutrition, and root-cause medicine. He’s also taught and mentored other physicians on integrative approaches to hormone therapy, weight loss, fertility, and more. If you’re ready to take your health seriously, this podcast is a great place to start. 👇 Tap Subscribe to learn more about what’s actually happening in your body, and what to do about it. 📘 Read Dr. McCarthy’s Book: Jump Off the Mood Swing – A Sane Woman’s Guide to Her Crazy Hormones https://www.amazon.com/Jump-Off-Mood-Swing-Hormones/dp/0999649604 📲 Follow Dr. McCarthy: Instagram: @drbrendanmccarthy TikTok: @drbrendanmccarthy Website: www.protealife.com 💬 Got a question or topic for a future episode? Let us know in the comments!

Showing 21–23 of 23 episodes