
Why Big Money Is Pouring Into AI Cooling
Liquid cooling has become one of the most important technologies in the rise of AI. Powerful new AI server hardware throws off a lot of heat, pushing past the limits of most traditional air cooling. This has driven a surge of acquisitions in the cooling sector, and none bigger than Ecolab's $4.75 billion deal to acquire liquid cooling specialist CoolIT Systems. In this episode of Data Center Richness, host Rich Miller sits down with Jason Walker, Director of Product Marketing for Data Centers at Ecolab, to break down the CoolIT acquisition. Walker discusses how Ecolab is pairing decades of industrial fluid management with CoolIT's cold plates, CDUs, and manifolds to solve critical operational bottlenecks. Learn why fluid health and monitoring matter during commissioning, how joint R&D at CoolIT's 6MW Calgary facility aims to extend single-phase cooling limits for extreme densities, and how integrated hardware and chemistry simplify lifecycle operations for hyperscalers and multi-tenant colocation operators. Here's an overview of the conversation: 00:00 - Introduction: The CoolIT Acquisition and AI Cooling 01:42 - Ecolab's Mission in Data Centers and Fluid Management 04:00 - Strategic Fit: Why Ecolab Acquired CoolIT 05:56 - Navigating Startup Risks and Direct-to-Chip Fluid Health 09:06 - In-Line Testing and 3D TRASAR Real-Time Monitoring 10:32 - Deploying Side-Stream Controllers and BMS Integration 12:09 - Connecting Hardware Monitoring and Fluid Data 13:40 - Integration Progress and Cultural Alignment Post-Close 16:40 - Calgary Testing Facility and Joint R&D Capabilities 19:28 - Extending Single-Phase Liquid Cooling Limits 23:01 - Customer Base: Hyperscalers vs. Colocation Operators 26:10 - Fluid Health and Multi-Tenant Hybrid Cooling Challenges 28:21 - Where to Connect with Jason Walker and Learn More ----------------------------------------------------------------------- At Data Center Richness we demystify technology and explain why data centers matter, and what comes next for the Internet, cloud computing and AI. Host Rich Miller is a journalist and analyst who has been covering the data center sector for 25 years. Subscribe to our channel for more insights: https://www.youtube.com/@DataCenterRichness?sub_confirmation=1 VISIT OUR SITE: Data Center Richness Substack: https://datacenterrichness.substack.com/ LINKS FROM THIS SHOW Ecolab Data Center Solutions https://www.ecolab.com CoolIT Systems https://www.coolitsystems.com Jason Walker on LinkedIn https://www.linkedin.com/in/jason-j-walker-mba/ Rich Miller on LinkedIn https://www.linkedin.com/in/datacenterfrontier/ RELATED VIDEOS: The Future of Liquid Cooling https://youtu.be/JGL4Bi6Vrn4?si=d5UPjeEfEDu7qfFd Liquid Cooling Has Finally Arrived https://youtu.be/sZM6MZBOeho?si=HrDgXB345zn51-XL A Closer Look at Two-Phase Liquid Cooling https://youtu.be/w_Us94JgYzc?si=wMd1TUS7bMJjqjew All video by Data Center Richness. Supplemental music via Epidemic Sound https://share.epidemicsound.com/60o8qx If you enjoyed this conversation, please like the video, leave your thoughts in the comments, and subscribe to Data Center Richness for deep dives into AI infrastructure, power, and high-density computing.


















