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Built To Lead

TBC Studios

 We know that the foundation of any great business is their team, but most of us are never taught how to lead them. 

So I wanted to sit down with the best leaders and founders in the world and find out how they did it. 

Who did they hire? 

What mistakes did they make?

And what do they wish someone had told them years ago?

These are the stories they haven't told before and the things that made the biggest difference in their business. 

If you want to stop being the bottleneck in your business, delegate properly and build a culture that people can’t wait to be part of Subscribe now wherever you're listening because you won't wanna miss these episodes. 

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  • 23 episodes
  • weekly
  • Avg 52 min
  • English

Episodes 23

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  • S1 · E12
    April 20 · 1 hr 3 min

    AI, Agents and why you can’t wait… What every founder needs to know about AI to 10X their business

    Some founders are firing their whole team and replacing them with AI…or pretending it’s not happening at all. But Joe Stolte thinks differently. Joe Stolte has built 6 companies, exited 4 (including Lottery.com which went public at $526 million), worked at Microsoft and generated over $100 million in sales. He now helps businesses to deploy and integrate AI agents and knows exactly what separates the business that will survive the shift to AI, from the ones that won’t. In this episode, we chat about building teams of AI agents, empowering your staff to use AI and ways you can 10x your business. If you’ve been waiting for a sign to get started with AI, this is probably it. Key moments: 00:00: Hire people or hire AI. What founders should actually be thinking about right now 1:19: The matrix that will help you decide what should be done by AI and what should be done by your team 3:09: How AI can completely change the game for sales teams before during and after every call 4:19: What your best employees are actually costing you when they aren’t using AI 5:07: What most founders get wrong when using AI 15:07:: The four stages of AI: what's coming next and why the timeline is shorter than most people expect 30:15: Chatbots vs Agents. What’s the difference and which one you should use 21:52: The three agents worth setting up today and how to actually get started 23:30: Is Open Claw worth it? What it can do, where it falls short and 45:33:How delegation changes when your team is AI-powered and what that means for you as a leader 1:01:00: The one daily habit that moves the needle and how to make it stick in your business Drop a JESS in Joe's DMs at dmjoe.com to get his free Constraint Test bot plus a stack of AI resources and training to get you started. No email, no pitch, just good stuff. And if you want to connect with him or follow what he's up to, that's the place to start. Not sure how to start using AI in your business? Want to know what to delegate (and how)? Get your Founders AI Playbook to see exactly which parts of your workflow to automate, keep human, or cut entirely. Download your copy here. If you want help building your offshore team, send me a message over at @jesswhatman_agentsync - ⁠https://www.instagram.com/jesswhatman_agentsync/⁠ Not sure what you could delegate or the next role you need? Ask Andy - https://agentsync.com.au/meet-andy Find out more about off-shore employees over at ⁠https://www.instagram.com/agentsync_/⁠ and ⁠https://agentsync.com.au/⁠ And see behind the scenes content over at https://www.instagram.com/built.to.lead.podcast/ AgentSync

  • S1 · E11
    April 13 · 35 min

    Hiring a CEO: The Decision That Changed Everything at Kivari for Kiki Keysers

    This one’s interesting because on paper, Kiki Keysers’ built the kind of business most founders say they want. 14 stores. 130 staff. A clothing brand people recognise. But the reason I wanted to get her on wasn’t to talk about growth. It was to understand what actually changed behind the scenes to make that possible… because she’s done something most founders avoid for way too long… She stepped out of running the business. In this episode, we get into what that actually looked like. The point where Kiki realised she was the bottleneck in Kivari the Label. The hires she made too late (and the ones she’d make immediately if she started again). And what really happens when you bring in a CEO and have to stop jumping in every five seconds. Key moments: 0:00 - The moment you realise your “side thing” is actually turning into a real business… and what changes after that 4:57 - Hiring your first employee when you have no idea what you’re doing (and why waiting too long will slow everything down) 6:40 - Why your business starts to feel messy as you grow across locations and what actually keeps everything aligned 09:01 - How to develop leaders who can run things without you being involved in every decision 12:06 - The 5 hard truths that keep founders stuck at the same level 15:46 - What ‘good culture’ actually looks like day to day 18:17 - What scaling to the next level really looks like when you already have stores, a team and momentum 19:18 - The one investment that changed how Kiki leads and thinks (and why most founders avoid it) 20:24 - Why putting money into yourself grows your business faster than putting it back into the business 22:08 - What it actually looks like to work with your partner, live together and build a business at the same time 27:52 -What really happens when you bring in a CEO and start letting go of control 29:26 - The hire that gave her back time and changed how the business operates day to day 31:00 - Building a fashion brand with zero experience and figuring it out as you go 32:33 - The first 3 hires she’d make if she had to start again (and why they matter early) 33:35 - Where to start with marketing if you’re building a brand today and don’t have a team yet If you want more of Kiki, follow her on IG @kiki_keysers or visit www.kivari.com.au Listen to Taki’s episode on Spotify or Apple or watch it on Youtube. If you want help building your offshore team, send me a message over at @jesswhatman_agentsync - ⁠https://www.instagram.com/jesswhatman_agentsync/⁠ Not sure what you could delegate or the next role you need? Ask Andy - https://agentsync.com.au/meet-andy Find out more about off-shore employees over at ⁠https://www.instagram.com/agentsync_/⁠ and ⁠https://agentsync.com.au/⁠ And see behind the scenes content over at https://www.instagram.com/built.to.lead.podcast/ AgentSync

  • S1 · E10
    April 6 · 52 min

    Laura Higgins: Learning to be the CEO AND the Creative in your Business

    A lot of you have probably seen Laura Higgins online. Sharing content, building her brand, talking about business, but what you don’t see is what it actually took to get there. Like the pivots, the hiring decisions that didn’t work, the pressure of going from working for yourself to leading a team of 19, working with your husband… Laura started as a solo social media manager, grew into an agency, and then completely rebuilt her business into what it is today. Today we’re chatting about the journey and everything that doesn’t usually make it online. We’re getting into what actually happens when you start hiring, why most founders get stuck with the wrong kind of team, and how your role has to change if you want the business to keep growing (but it can still be fun!) Key moments: 0:00 - The first hire that took Laura from freelancer to building a real business 4:30 - The moment you realise being good at your craft isn’t enough to run a business 15:10 - Why most businesses stay stuck when they try to grow 18:10 - The shift from hiring “doers” and “builders” and what unlocked for Laura when she made the switch 20:30 - Where the best hires actually come from (and you might have guessed but it’s not Seek) 25:19 - An HR backed approach to having hard conversations with your team that puts the focus on the business and away from the person 27:57 - Hiring friends: what works, what breaks, and how to protect both the business and the relationship 32:00 - The leadership shift no one talks about: from helping clients win to leading a team 34:14 - Working with your partner: boundaries, roles, what actually keeps it working long-term + why they work in separate buildings 39:41 - The two rules that make or break couples running a business together 41:14 - What actually changes when you go from solo to leading a team 49:48 - If Laura started again: the first three hires she’d make and why If you want more of Laura you can follow her on IG @laurahiggins, visit her website www.laurahiggins.com or watch along on YouTube here. If you want help building your offshore team, send me a message over at @jesswhatman_agentsync - ⁠https://www.instagram.com/jesswhatman_agentsync/⁠ Not sure what you could delegate or the next role you need? Ask Andy - https://agentsync.com.au/meet-andy Find out more about off-shore employees over at ⁠https://www.instagram.com/agentsync_/⁠ and ⁠https://agentsync.com.au/⁠ And see behind the scenes content over at https://www.instagram.com/built.to.lead.podcast/ AgentSync

Showing 21–23 of 23 episodes